Marketing Manager
- Ottawa, ON, Canada
$62,000 to $115,000 CAD / year · Temporary
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Job details
- Pay
- $62,000 to $115,000 CAD / year
- Job type
- Temporary
- Apply by
- Experience
- A minimum of 5 years’ experience in a digital marketing or advertising position
- Posting language
- English
- Posted
Original job description
Based in Ottawa, Canada, Kongsberg Geospatial creates precision real-time software for mapping, geospatial visualization, and situational awareness. The Company’s products are primarily deployed in solutions to provide situational awareness for autonomous vehicles, first responders, and defense applications.
Over the course of three decades of providing dependable performance under extreme conditions, Kongsberg Geospatial has become the leading geospatial technology provider for mission-critical applications where lives are on the line. Kongsberg Geospatial is a subsidiary of Kongsberg Defence & Aerospace
What We’re Looking For
We are looking for an experienced Marketing Manager to join to team for a 16-month contract to help develop and manage marketing programs in specific channels, support business objectives, provide sales support, manage tradeshows and advance brand-building.
Responsibilities for Marketing Manager
- Company Brand management responsibly
- Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan
- Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes
- Design and oversee all aspects of our digital marketing department including our web site and social media presence and content, marketing database, and email campaigns
- Book, promote, and support industry webinars
- Cross functional work with Sales, Business Development, Product and technical teams
- Oversee and manage our tradeshow engagements
- Report on efficacy of marketing channels and efforts and recommend marketing approaches to increase effectiveness of budget
- Prepare reports on our marketing campaign’s overall performance
- Create, proofread, and edit copy for various marketing channels, ensuring consistent voice
- Manage relationships with external vendors, such as for creative work, print, etc., to ensure high-quality and timely execution of marketing programs
- Manage marketing expenditures to allocated marketing budget
- Experience building complex marketing programs and reporting on the results
- Experience in B2B marketing
- Competence as a creative writer
- Strong project management skills
- Strong problem-solving ability, including metrics-driven thinking
- In-depth knowledge of various social media platforms, best practices, and website analytics
- Working understanding of website content management systems and website hosting
- A minimum of 5 years’ experience in a digital marketing or advertising position
- Experience in software company marketing and experience in the defense market is desired
- Outstanding communication and interpersonal skills
- Up-to-date on the latest trends and technologies in digital marketing
- Travel requirement less than 10% of the year
How To Apply
Visit our website www.kongsberggeospatial.com to learn more about us. If you fulfill the requirements and skills listed above, we look forward to hearing from you.
Due to the volume of applicants, only those selected for an interview will be contacted. We appreciate your interest in Kongsberg Geospatial.
Accommodations are available upon request for candidates taking part in all aspects of the selection process. If you require accommodation, please notify us in the application process.
More about this job
Responsibilities
Develop and manage marketing programs across channels, oversee digital marketing and brand presence, and coordinate webinars and trade shows in collaboration with sales, business development, product, and technical teams. Track campaign and channel performance, manage marketing budgets and vendors, and create and edit marketing content.
Requirements
Requires at least five years of experience in digital marketing or advertising, B2B marketing experience, strong project management and communication skills, and knowledge of social media platforms, website analytics, and content management systems. Software-company marketing experience and defense-market experience are desired; travel is less than 10% of the year.
Skills
- Brand Management
- Marketing Program Development
- Digital Marketing
- Social Media Marketing
- Website Content Management
- Email Campaigns
- Webinar Promotion
- Trade Show Management
- Cross-Functional Collaboration
- Marketing Analytics
- Campaign Reporting
- Copywriting and Editing
- Project Management
- Budget Management
- Vendor Management
- B2B Marketing
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Management & Leadership
- Creative & Media
- Technology
- Government & Public Sector
Keywords
- B2B Marketing
- Digital Marketing
- Advertising
- Brand Management
- Marketing Programs
- Marketing Strategy
- Social Media
- Website Analytics
- Content Management Systems
- Website Hosting
- Email Campaigns
- Marketing Database
- Webinars
- Trade Shows
- Campaign Performance
- Marketing Metrics
- Copywriting
- Content Editing
- Project Management
- Budget Management
- Vendor Management
- Cross-Functional Collaboration
- Software Marketing
- Defense Market
- Geospatial Technology
- Situational Awareness
- Autonomous Vehicles
- Defense Applications