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Added 6 mins ago
DF
Warehouse Shift Manager
Dot Foods
Ingersoll, ON
- $69,000 to $103,000 CAD / year
- Full-time
…monitoring, and evaluating assigned personnel and actively lead the receiving, warehousing, and shipping of product in a manner consistent with company culture, service, and cost…
Added 6 mins ago
C
Head of Growth & Marketing
CarDoor
Toronto, ON
- Full-time
We’re looking for a commercially minded, data-driven Head of Growth & Marketing to lead our next stage of growth. As a member of the leadership team, you’ll own our growth strategy end to…
Added 23 mins ago
M
Senior Java Developer (with LLM expertise)
Miratech
Toronto, ON
- Full-time
…a values-driven organization and our culture of Relentless Performance has enabled over 99% of Miratech's engagements to succeed by meeting or exceeding our scope, schedule, and/or budget…
Added 37 mins ago
M
Senior Java Developer (with LLM expertise)
Miratech
Toronto, ON
- Full-time
…a values-driven organization and our culture of Relentless Performance has enabled over 99% of Miratech's engagements to succeed by meeting or exceeding our scope, schedule, and/or budget…
Added 1 hour ago
HT
PD Service - Mechanical
Husky Technologies
Bolton, ON
- Full-time
…passion of our people around the world and their desire to lead change. At the same time, we are not afraid to expect a lot and strive for leadership in all of our key markets. We are a…
Added 1 hour ago
HT
Test Engineering Technologist
Husky Technologies
Bolton, ON
- Full-time
To accelerate time-to-market with effective solutions that keep our customers in the lead, we leverage a powerful risk prioritized product development process.The Test Engineering…
Added 1 hour ago
HT
PD Software for Service
Husky Technologies
Bolton, ON
- Full-time
…passion of our people around the world and their desire to lead change. At the same time, we are not afraid to expect a lot and strive for leadership in all of our key markets. We are a…
Added 1 hour ago
HT
Designer, Development (Electrical)
Husky Technologies
Bolton, ON
- Full-time
…release to manufacturing. The secret to our success is our high-performance culture and the creativity, intelligence and passion of our team members around the world. We share a common…
Added 1 hour ago
HT
Test Engineering Technologist - Process Packaging
Husky Technologies
Bolton, ON
- Full-time
To accelerate time-to-market with effective solutions that keep our customers in the lead, we leverage a powerful risk prioritized product development process. The Test Engineering…
Added 1 hour ago
HT
Software Validation Technologist
Husky Technologies
Bolton, ON
- Full-time
…passion of our people around the world and their desire to lead change. At the same time, we are not afraid to expect a lot and strive for leadership in all of our key markets. We are a…
Added 1 hour ago
C
Market Vice President, Business Banking
CIBC
Vancouver, BC
- Full-time
Effectively Lead the Business Banking Management Team - Provide dynamic and creative leadership and optimize the performance of Business Banking with a balanced approach. Propose and manage…
Added 1 hour ago
A
Associate Cloud Engineer
Aptiv
Ottawa, ON
- Full-time
Help develop and test StarlingX for the Wind River Cloud Platform.
Added 3 hours ago
LI
Senior Systems Testing/QA Specialist
Lotus IT Solutions
Toronto, ON
- Contract
…Procurement) is seeking a Senior Systems Testing/QA Specialist to lead quality assurance and testing activities for a complex enterprise platform. Working closely with product teams,…
Added 3 hours ago
EL
Director, Packaging Development, Skincare
Estée Lauder Companies
Markham, ON
- Full-time
Lead Teams. Shape Culture. Deliver the Business.
Added 3 hours ago
M
Senior Software Engineer
Microsoft
Vancouver, BC
- Full-time
Evaluate performance, scalability, resiliency, disaster recovery, security, and cost considerations when designing and reviewing technical solutions.
Added 4 hours ago
RC
NetSuite Implementation Consultant
RSM Canada
Toronto, ON
- Full-time
Coordinate with client lead users and client engineering teams to test and implement new or modified programs as needed
Added 4 hours ago
S
ServiceNow - Systems Administrator (CSA certification required)
SPECTRAFORCE
Toronto, ON
- $56 CAD / hour
- Contract
…risk, cost, control, IT governance, compliance and business performance objectives. Provide technical and thought leadership in both system integration as well as application development…
Added 4 hours ago
S
Senior Full Stack Gen AI Engineer/Technical Engagement Manager
Straive
Calgary, AB
- Full-time
Design, build, test, deploy, and support production-grade full-stack applications from solution design through implementation and ongoing enhancement.
Added 5 hours ago
Blockchain Engineering Lead
Scotiabank
Toronto, ON
…payment rails and are looking for an experienced Engineering Lead to join our team. You will be joining a team as a champion of value-driven delivery and enable the team to execute against…
Added 5 hours ago
OI
Bilingual Senior Organizational Development Consultant
OXARO Inc.
Ottawa, ON
- Contract
Lead a comprehensive organizational health and culture assessment covering approximately 900 employees, including approximately 36 executives, and ensure the quality and integrity of all…
Added 5 hours ago
Marketing Events Manager
Behavox
Toronto, ON
…following agile principles and rapid iteration. We constantly test and adopt the latest cloud technologies and AI tooling, optimising for fast feedback loops and execution. We look for…
Added 5 hours ago
Marketing Events Manager
Behavox
Montreal, QC
…following agile principles and rapid iteration. We constantly test and adopt the latest cloud technologies and AI tooling, optimising for fast feedback loops and execution. We look for…
Added 5 hours ago
NI
Social Media Manager
NextMarvel Inc
Canada
- Full-time
VOOGLAM is seeking a hands-on Social Media & Community Manager to lead organic social across Instagram, TikTok, Pinterest, YouTube, and other relevant platforms.
Added 6 hours ago
RU
NetSuite Implementation Consultant
RSM US LLP
Toronto, ON
- Full-time
Coordinate with client lead users and client engineering teams to test and implement new or modified programs as needed
Added 6 hours ago
DW
Facilities Supervisor
DP World
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Participate and lead risk assessments, including the required work location inspections

Lantern

Digital Marketing Manager

AB, Canada
Edmonton, AB, Canada

$105,000 - $140,000 CAD · Full-time

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Job details

Pay: $105,000 - $140,000 CAD
Job type: Full-time
Apply by: Nov 21, 2026
Experience: 4–6+ years of B2B digital marketing experience, including at least 3 years running ABM programs, ideally in technology, software, data/AI or professional services
Posting language: English
Posted: Oct 22, 2026

Original job description

At Lantern, our company culture stands as the bedrock of our success and a source of pride for our teams. We firmly believe that a culture founded on trust forms the basis for enduring relationships with clients, colleagues, and partners.

Within this culture, we nurture an environment of respect, inclusion, and belonging, fostering collaboration among inspired teams. We prioritize the well-being of our colleagues, the success of our clients, and our positive impact on society.

Embracing a growth mindset where curiosity thrives, we celebrate excellence and value individuals who inspire and mentor others, elevating the collective. Our driving force lies in personal and business growth. We go above and beyond to surprise and delight our clients, delivering tangible business value. In facing challenges, we make tough choices and solve complex problems to positively influence our clients, their customers, and the world at large.

As a Microsoft services partner, we hold ourselves to the highest standards of technical excellence. This commitment to quality is evident not only in our work but also in how we support and empower our employees. At Lantern, our culture mirrors our core values and unwavering dedication to realizing our purpose and vision, making it a dynamic and fulfilling workplace. Together, we transcend the ordinary and achieve extraordinary results.

Digital Marketing Manager

Lantern is hiring a digital marketer to build and run our digital properties, campaigns, and develop our account-based marketing (ABM) engine. You'll turn go-to-market priorities into targeted, multi-touch campaigns across email, social and paid digital that reach the right buying groups at our target accounts. You'll own HubSpot as our main marketing platform, and you'll set up the reporting that shows how marketing drives pipeline and revenue. You'll work closely with Go-To-Market and sales. This role is for someone who can plan the strategy, build the campaigns in HubSpot, and explain the results to leadership.

Key Responsibilities

Account-based marketing strategy and execution

Work with GTM and sales to define and prioritize target account lists, ideal customer profiles and buying-group personas
Design and launch tiered ABM programs (1:1, 1:few, 1:many) with messaging tailored by industry, account and role
Coordinate multi-touch, multi-channel plays across email, LinkedIn, paid social, web and sales outreach, timed so sales and marketing reach each account together
Track account engagement, intent signals and progression through the funnel, and flag when accounts are ready for sales

Email Marketing

Own the email program from start to finish: strategy, segmentation, copy, build, QA, deployment and optimization
Build automated nurture flows, workflows and lead-scoring models in HubSpot for each persona and buying stage
Run ongoing A/B and multivariate tests on subject lines, content, CTAs and send timing
Keep deliverability high, lists clean and the program compliant (CAN-SPAM, GDPR, CASL)

Social and paid digital

Plan and manage organic and paid social, especially LinkedIn, including account-targeted ads, Matched Audiences, Sponsored Content and Thought Leader Ads
Create social campaigns that support ABM plays, product launches, partner moments and events
Manage digital ad budgets and pacing, and shift spend toward the channels and audiences that perform best

HubSpot ownership and marketing operations

Serve as Lantern's in-house HubSpot expert across Marketing Hub and, where relevant, Sales Hub
Build and maintain workflows, lists, lead scoring, lifecycle stages, landing pages, forms, CTAs and campaign tracking
Set up and enforce data hygiene, UTM standards, naming conventions and property structure
Work with sales on CRM handoffs, lead routing, SLAs and HubSpot integrations (LinkedIn, webinar platforms, enrichment tools)

Reporting, analytics and optimization

Build and own marketing dashboards in HubSpot (with Power BI or Excel for deeper analysis) covering campaign, channel and account-level performance
Report on the metrics that matter: target-account engagement and coverage, MQL/SQL conversion, pipeline sourced and influenced, velocity, CAC and ROI
Set up campaign attribution and give leadership clear monthly and quarterly readouts with insights and recommendations
Use the data to test and improve audiences, content, channels and spend

Reporting, analytics and optimization

Build and own marketing dashboards in HubSpot (with Power BI or Excel for deeper analysis) covering campaign, channel and account-level performance
Report on the metrics that matter: target-account engagement and coverage, MQL/SQL conversion, pipeline sourced and influenced, velocity, CAC and ROI
Set up campaign attribution and give leadership clear monthly and quarterly readouts with insights and recommendations
Use the data to test and improve audiences, content, channels and spend
Support events and GTM moments

Supporting events and GTM moments

Run digital programs before and after events (target-account invitations, nurture, social amplification and follow-up sequences) so that events at conferences such as GitHub Universe and partner tours turn into pipeline

Skills, Knowledge and Expertise

4–6+ years of B2B digital marketing experience, including at least 3 years running ABM programs, ideally in technology, software, data/AI or professional services
Advanced HubSpot expertise: hands-on experience building workflows, lead scoring, segmentation, landing pages and custom reports and dashboards. HubSpot certifications (Marketing Hub, Email Marketing, Reporting) are strongly preferred
A record of running email programs and nurture strategies with measurable gains in engagement and conversion
Experience managing LinkedIn and paid social campaigns, including account-based targeting and budget management
Strong analytical and reporting skills: you build dashboards, explain attribution, tie marketing activity to pipeline and revenue, and present results clearly to executives
Experience aligning closely with sales on target accounts, lead handoffs and pipeline goals
Clear, persuasive writing for email, social and ad copy
Strong project management skills and the ability to run several campaigns at once without losing quality
A bachelor's degree in marketing, communications, business or a related field, or equivalent experience

Nice to have

Experience with ABM and intent platforms (e.g., 6sense, Demandbase, ZoomInfo, Bombora)
Power BI or Excel skills for advanced marketing analytics
Experience marketing to developer, data or AI audiences
Experience with partner co-marketing (e.g., cloud or technology alliance partners)

Lantern is committed to fair and equitable compensation practices. Actual compensation will depend upon an individual’s skills, experience, qualifications, location, and other relevant factors. The salary pay range is subject to change and may be modified at any time.

Ontario Salary Range

$105,000 - $140,000 CAD

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More about this job

Responsibilities

Develop and execute account-based marketing and multi-channel campaigns, including email, social, paid digital, and event programs, in coordination with go-to-market and sales teams. Own HubSpot marketing operations and reporting, using campaign and account-level data to measure pipeline impact, optimize performance, and communicate recommendations to leadership.

Requirements

Candidates should have 4–6 or more years of B2B digital marketing experience, including at least three years running ABM programs, advanced hands-on HubSpot expertise, and experience with email, LinkedIn, paid social, analytics, and sales alignment. A bachelor's degree in marketing, communications, business, or a related field - or equivalent experience - is requested, along with strong writing, project management, and executive communication skills.

Skills

Account-Based Marketing
HubSpot
Email Marketing
Marketing Automation
Lead Scoring
LinkedIn Advertising
Paid Social Campaigns
Campaign Analytics
Marketing Attribution
Pipeline Reporting
Sales Alignment
Audience Segmentation
A/B Testing
Data Hygiene
Project Management
Persuasive Writing

Visa sponsorship

Not detected in the job text

Keywords

Account-Based Marketing
HubSpot Marketing Hub
HubSpot Sales Hub
Marketing Automation
Lead Scoring
Email Marketing
Nurture Campaigns
LinkedIn
Matched Audiences
Sponsored Content
Thought Leader Ads
Paid Social
Target Account Lists
Buying-Group Personas
Ideal Customer Profiles
Campaign Attribution
Marketing Dashboards
Power BI
Excel
MQL/SQL Conversion
Pipeline Sourced and Influenced
Customer Acquisition Cost
Return on Investment
UTM Standards
CRM Handoffs
Lead Routing
CAN-SPAM
GDPR
CASL
6sense

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