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Added 2 days ago
SEO & Content Strategist
EBlock Inc.
Canada
$49,000 to $52,000 CAD / year
Full-time
The primary duty of this role is to support a Senior SEO & Content Strategist in executing a variety of content writing & SEO strategy tasks offered through add-on SEO packages that our…
Added 26 days ago
Content Strategist
EIZIE
BC
Full-time
We are looking for a dynamic and strategic Content Strategist to join our team and play a crucial role in shaping the narrative and content direction of our organization. As a Content…
Added 16 days ago
Senior Content Strategist - AI Strategy
EPAM Systems
Canada
Full-time
Drive AI-enabled content strategy for a major Sitecore migration while implementing cutting-edge GEO and content operations frameworks. As a Senior Content Strategist specializing in AI…
Added 17 days ago
Technical Content Strategist & Creative Producer
opexlabs.ai
Remote, Canada
₹1,200,000 to ₹1,800,000 INR / year
Full-time · Remote
We are looking for a Technical Content Strategist & Creative Producer to own our content engine from narrative architecture to visual execution.
Added 9 days ago
Content Strategist
Ratehub
Remote, Canada
Full-time · Remote
We’re looking for a Content Strategist to help grow Ratehub’s organic presence and reach more Canadians through high-quality, data-driven content.
Added 2 days ago
Multimedia Designer & Social Media Content Strategist
Employment Solutions - Sault College
Sault Ste. Marie, ON
Full-time
DOWNLOAD PDF for job Multimedia Designer & Social Media Content Strategist
Added 25 days ago
YouTube Content Strategist
Serv Recruitment
Kelowna, BC
Full-time
Serv, a global executive recruitment partner, is hiring on behalf of our client Martell Media for a YouTube Content Strategist.
Added 2 months ago
YouTube Content Strategist: Martell Media
Serv Recruitment Agency
Kelowna, BC
Full-time
Serv, a global executive recruitment partner, is hiring on behalf of our client Martell Media for a YouTube Content Strategist.
Added 2 days ago
Content Strategist (Remote Canada) - Future Opening
Directive
Remote, Canada
Full-time · Remote
The Content Strategist is a crucial, client-facing role that is responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating both with…
Added 4 days ago
Conversion Content Strategist
Homera Health
Remote, Canada
Full-time · Remote
As our Conversion Content Strategist, you'll develop and optimize content across multiple channels. You'll work with our Senior Growth Marketer to create messaging that engages customers,…
Added 3 days ago
Social Content Strategist
Natural Factors
Milton, ON
Full-time
We are looking for a creative, data-driven Social Content Strategist to shape and elevate our brand’s presence across digital channels. You will design multi-platform content strategies,…
Added 11 days ago
Advocacy & Content Strategist
Okta
Toronto, ON
As the Advocacy & Content Strategist, you will serve as the program architect and content engine that mobilizes Okta and Auth0 experts, customers, partners, developers, and security…
Added 1 month ago
Advocacy & Content Strategist
Okta
Toronto, ON
$85,000 to $127,000 CAD / year
Full-time
As the Advocacy & Content Strategist, you will serve as the program architect and content engine that mobilizes Okta and Auth0 experts, customers, partners, developers, and security…
Added 4 days ago
Social Content Strategist
Factors Group of Nutritional Companies
Milton, ON
We are looking for a creative, data-driven Social Content Strategist to shape and elevate our brand’s presence across digital channels. You will design multi-platform content strategies,…
Added 26 days ago
Content Strategist
Leo Toronto
Toronto, ON
$60,000 to $70,000 CAD / year
Full-time
As a Content Strategist, you’ll sit among a team of passionate, and bold thinkers who are obsessed with culture - conversations, trends, emerging behaviours with a deep understanding of…
Added 26 days ago
Content Strategist
Publicis Groupe Holdings B.V
Toronto, ON
$60,000 to $70,000 CAD / year
Full-time
As a Content Strategist, you’ll sit among a team of passionate, and bold thinkers who are obsessed with culture - conversations, trends, emerging behaviours with a deep understanding of…
Added 3 months ago
YouTube Content Strategist
Martell Media
Peachland, British Columbia
Full-time
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
Added 3 months ago
YouTube Content Strategist
Martell Media
Vancouver, British Columbia
Full-time
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
Added 3 months ago
YouTube Content Strategist
Martell Media
West Kelowna, British Columbia
Full-time
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
Added 3 months ago
YouTube Content Strategist
Martell Media
Lake Country, British Columbia
Full-time
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
Added 3 months ago
YouTube Content Strategist
Martell Media
Kelowna, British Columbia
Full-time
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
Added 10 days ago
YouTube Content Strategist
Martell Ventures
Kelowna, BC
We are looking for an experienced YouTube Content Strategist to lead the creative strategy behind a world-class YouTube channel. This is not an execution-only role. We need someone who…
Added 15 days ago
Content Strategist
RBGlobal
Burnaby, BC
Full-time
This role maintains RB Global and its brands’ master content library - value propositions, brand narratives, messaging frameworks - and keeps it current as the business evolves. This person…
Added 9 days ago
Short-form Content Strategist
Martell Ventures
Kelowna, BC
We are looking for a highly creative and execution-focused Short-form Creative Strategist to own and scale our short-form content strategy across platforms such as TikTok, Instagram Reels,…
Added 15 days ago
Content Strategist
RB Global Inc.
Burnaby, BC
$75,000 to $85,000 CAD / year
Full-time
This role maintains RB Global and its brands’ master content library - value propositions, brand narratives, messaging frameworks - and keeps it current as the business evolves. This person…

Leo Toronto

Content Strategist

Toronto, ON, Canada

Pay: $60,000 to $70,000 CAD / year
Job type: Full-time
Apply by: Sep 23, 2026
Experience: 5+ years of content or editorial strategy experience across a holistic portfolio (social, brand, editorial, web, email, influencer, branded content, etc.).
Posting language: English
Posted: Aug 24, 2026

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Original job description

Company description

We’re a creative consultancy. That means we put creativity at the center of all our thinking - be it strategic consulting, design and advertising or product and service design. If you believe in the power of creativity to transform how people think and behave, you’re in the right place.

Overview

Content is the connective tissue between brand, culture, and commerce, and the bar has never been higher. Audiences are more discerning, feeds are more crowded, and the difference between content that people scroll past and content that stops the thumb comes down to strategy. This role isn’t for everyone. It’s for someone who obsesses over story, structure, and signal, and who believes great content is built with intention, insight and evidence.

As a Content Strategist, you’ll sit among a team of passionate, and bold thinkers who are obsessed with culture - conversations, trends, emerging behaviours with a deep understanding of what people care about and the craft that helps us meaningfully connect. You will help us redefine what best-in-class content really means, across social, editorial, brand, and everything in between.

Responsibilities

Lead end-to-end content strategy for brand, social, and editorial programs in the financial space.
Partner with creative, social, and production teams to shape briefs, guide concepting, and ensure all work ladders back to strategy.
Lives and breathes culture: constantly decoding trends, aware of the latest formats and on top of behaviour shifts to build actionable POVs that keeps the brands you touch culturally relevant and the clients ahead of the feed.
Own the full lifecycle of multi-channel content creation, publishing and measurement that can scale across markets.
Develop content ecosystems and editorial frameworks that give brands a distinct point of view, social identity and vibe.
Define and translate brand voice, tone, and narrative architecture into channel-native content that feels made for the platform, not adapted to it.
Instruct research, data, and social listening teams to uncover cultural signals and audience insights - and turn them into content opportunities

Qualifications

5+ years of content or editorial strategy experience across a holistic portfolio (social, brand, editorial, web, email, influencer, branded content, etc.).
Deep fluency in social and content platforms, including Meta, TikTok, YouTube, LinkedIn, and Pinterest with strong expertise in how content behaves natively on each.
Deep experience of content performance and social listening tools (e.g., Google Analytics, Sprinklr, Brandwatch, Meltwater, Talkwalker - Dash Hudson or similar considered an asset)
Ability to build content pillars, editorial calendars, narrative frameworks, and testing plans that connect brand storytelling to measurable outcomes.
Comfortable in a client-facing role, presenting to and collaborating with senior clients and agency leadership.

You are an ideal candidate if you:

Are a natural storyteller with a sharp editorial instinct; you know what makes something worth reading, watching, or sharing.
Have the spiciest take in the room (we want people who think differently and boldly).
Are creatively driven and use data as a vehicle to unlock new content opportunities, not as a scorecard.
Have strong written and presentation skills.
Set high-quality standards for yourself and sweats the details.
Are curious by nature and consume culture across categories, formats, and generations.
Relentlessly want to improve and grow.
Act, lean in and move things forward with a realistic sense of urgency.
Have an ‘ask for forgiveness, not permission’ mentality.
Undergraduate Degree (Marketing, Journalism, English, Communications, Media Studies, Public Relations) or other related degrees considered an asset

Additional information

Why This Role Matters

Our work is world-class - now we need the world to see it. Play in an important role in driving Leo Toronto’s creative reputation, strengthen its industry presence, and build the momentum that drives awards, growth and long-term cultural impact.

Leo Burnett Toronto is an equal opportunity employer with a strong commitment to diversity and inclusion. Drawing on valuable perspectives and insights from our unique workforce allows us to continue sharing our best work with the world. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests.

Transparency matters to us. The salary range for this position is CAD $60,000-CAD $70,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.

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More about this job

Responsibilities

Lead end-to-end content strategy for brand, social, and editorial programs specifically within the financial sector. Develop content ecosystems and translate brand voice into channel-native content while leveraging cultural trends and audience insights.

Requirements

Requires over 5 years of experience in content or editorial strategy across a holistic portfolio including social, web, and email. Candidates must be fluent in major social platforms and experienced with social listening and analytics tools.

Skills

Content Strategy
Editorial Strategy
Social Media Strategy
Brand Voice Development
Narrative Architecture
Social Listening
Data Analysis
Storytelling
Client Presentation
Editorial Frameworks

Visa sponsorship

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Keywords

Meta
TikTok
YouTube
LinkedIn
Pinterest
Google Analytics
Sprinklr
Brandwatch
Meltwater
Talkwalker
Dash Hudson
Content Pillars
Editorial Calendars
Financial Services
Creative Consultancy
Branded Content
Influencer Marketing
Social Identity
Cultural Trends
Audience Insights

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