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LHM Canada Inc.

Sales Manager

Vaughan, ON, Canada

Job type: Full-time
Apply by: Mar 27, 2027
Posting language: English
Posted: Sep 28, 2026

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Original job description

Job title: Sales Manager

Location: Vaughan

Responsible to: General Manager & Regional Director of Sales

Responsible for: Sales Dept

This job posting is for a position at a hotel owned and operated by an independent franchisee, not by IHG or its affiliates. IHG has no involvement in the hiring or day-to-day employment policies or practices of franchisees. By submitting your résumé, you will be applying for a position with an independently owned and operated franchise hotel, not with IHG or its affiliates, and IHG will not be your employer.

ABOUT US

LHM Canada provides industry-leading support to its owners. We focus on managing great hotels that lead their markets in guest satisfaction, Revpar penetration, and product quality. At LHM, we believe success in the hospitality industry begins with people. They are our greatest asset and, as such, are treated this way. To learn more about LHM Canada, please visit Hotel Development, & Management | LHM Canada

RESPONSIBILITIES

Proactively managing your daily sales activities to support & exceed targets
Research, follow-up on and convert sales leads in order to achieve targeted market segments, revenues and occupancy as laid down in the property budget/business plan and contribute to an innovative but cost-effective Sales and Marketing Plan.
Solicit and book sales group bookings with 10 or more rooms per night in SMERF, Corporate, Athletic & Association, group, LNR & National accounts and events/meetings to meet and ideally exceed sales revenue goals.
Professionally handling all third party and group room inquiries through to contracting
Achieving all personal sales goals to help us maximize profitability
Creating and implement a sales plans that drive measurable incremental occupancy, increase average rates, increase volume
Reviewing Brand and Hotel reports to assist in tracking performance and develop the hotel's and your own growth plan
Develop and conduct persuasive verbal sales presentations to prospective clients
Developing and maintaining relationships with key clients and prospective/target contacts
Travel locally to conduct outside sales calls, promote the hotel and review competition.
Prepare information for, meet and entertain clients as deemed appropriate by potential business from that account.
Represent hotel at trade shows including exhibit set-up
Creation and presentation of weekly and monthly sales activities and forecasting.
Conduct site inspections
Establish and maintain excellent rapport with clients, prior to, during and post event, encouraging repeat business
Initiate billing procedures, ensuring any deposits and/or credit applications are received with adequate information and within an acceptable time frame
Working closely with the General Manager and Regional Sales Director to achieve market segments, revenues and occupancy targets as laid down in the property business plan.

QUALIFICATIONS

One to two plus years of experience in hotel sales with a proven track record of dedication and success
Strong knowledge of local businesses and business trends required
Knowledge of a hotel structure and how all departments interact.
Ability to effectively communicate with customers in a friendly and positive manner, in order to solicit business, meet client needs and resolve complaints.
Excellent communication skills, both written and verbal required
Ability to move throughout the hotel to conduct site inspections.
Ability to work independently or in a team as required
Ability to communicate well with guests.
Ability to work independently and in a team environment
Maintain a professional appearance and manner at all times.
Must be able to commit to and follow through on a schedule of outside sales calls as required to meet targets
Must be willing to “pitch-in” and help co- workers with their job duties and be a team player.
Must speak and write English at a professional level
Self-starting personality with an even disposition.
Proficiency in Opera and Merlin an asset.
Awareness of, and ability to use, lead generation tools like MeetingBroker and Cvent.

What We Offer

We give our people everything they need to succeed. From a competitive salary that rewards all your hard work to a wide range of benefits designed to help you live your best work life.

We welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. We are an equal opportunity employer and offer opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

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More about this job

Responsibilities

Generate and convert sales leads, secure group and event bookings, and achieve revenue, occupancy, and sales targets across assigned market segments. Build client relationships, conduct sales calls and site inspections, prepare forecasts and activity reports, and coordinate with hotel leadership to support the property business plan.

Requirements

Requires one to two or more years of hotel sales experience, knowledge of local businesses and hotel operations, and strong written and verbal communication skills. Candidates should be able to work independently and as part of a team, conduct outside sales calls, and communicate professionally in English; Opera, Merlin, MeetingBroker, and Cvent experience are assets.

Skills

Hotel Sales
Lead Generation
Sales Prospecting
Group Bookings
Account Management
Sales Presentations
Revenue Growth
Occupancy Management
Sales Forecasting
Market Research
Contracting
Event Sales
Negotiation
Written and Verbal Communication
Opera and Merlin

Visa sponsorship

Not detected in the job text

Keywords

Hotel Sales
Hospitality
Sales and Business Development
Group Bookings
SMERF
Corporate Accounts
Athletic Accounts
Association Accounts
Local Negotiated Rate Accounts
National Accounts
Events and Meetings
Lead Generation
Sales and Marketing Plan
Revenue Targets
Occupancy
Average Rates
Sales Forecasting
Client Relationships
Site Inspections
Outside Sales Calls
Trade Shows
Contracting
Billing Procedures
Opera
Merlin
MeetingBroker
Cvent

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