Sales Marketing Executive

Company Description LiveExShield is a software development company specializing in compliance and risk management solutions, including Anti-Money Laundering, Risk-Based Approach, KYC, CDD, ECDD, and Transaction Monitoring. The company develops and deploys tools that help organizations meet regulatory requirements and manage financial crime risks more effectively. LiveExShield serves both financial institutions and designated non-financial businesses and professionals (DNFBPs) across multiple sectors. Clients include real estate firms, lawyers and law firms, jewelers, insurance companies, banks, and money exchange companies, providing team members exposure to a wide range of industries and business models.
Role Description The Sales Marketing Executive is a full-time, on-site role based in the Greater Toronto Area, Canada. This role is responsible for planning and executing marketing initiatives to promote LiveExShield’s compliance and risk management solutions, including lead generation campaigns and brand-building activities. The Sales Marketing Executive will conduct market research, identify target segments, and support sales efforts through presentations, product demonstrations, and proposal development. Day-to-day tasks include managing sales pipelines, nurturing client relationships, coordinating with internal product and technical teams, and tracking performance metrics for marketing and sales activities. The role also involves attending industry events, engaging with prospects and clients, and providing feedback from the market to help refine products and messaging.
Qualifications

• Demonstrated skills in Market Planning and Marketing to design and execute effective campaigns.
• Strong Market Research and analytical abilities to identify opportunities and understand customer needs.
• Proven Sales experience, including prospecting, presenting solutions, and closing opportunities.
• Excellent Communication skills, both written and verbal, with the ability to present complex concepts clearly.
• Experience in B2B software or compliance-related solutions (AML, KYC, risk management) is an asset.
• Ability to collaborate with cross-functional teams and build positive relationships with clients and partners.
• Comfort with CRM tools, sales tracking software, and basic digital marketing platforms.
• Post-secondary education in Business, Marketing, Communications, or a related field, or equivalent practical experience.
• Strong organizational skills, attention to detail, and a results-focused mindset.