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Loblaw

Manager, Marketing Partnerships

Toronto, ON, Canada

$68,000.00 - $93,500.00 / 68.000,00$ - 93.500,00$ (per year / par an) · Full-time

Apply on carrieres.loblaw.ca About employer

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Job details

Pay: $68,000.00 - $93,500.00 / 68.000,00$ - 93.500,00$ (per year / par an)
Job type: Full-time
Experience: 4+ years of meaningful work experience in brand marketing, partnership marketing, loyalty marketing, CPG/grocery marketing, or customer-based management role
Posting language: English · French
Posted: Oct 23, 2026

Original job description

English section of this bilingual listing.

At Loblaw Companies Limited, we succeed through collaboration and commitment, and set a high bar for ourselves and those around us.

PC Optimum is Canada’s most loved loyalty program, helping millions of members get more value from the brands and experiences they engage with every day. A key aspect of the program is our external partners including Esso and Mobil, DoorDash, Specsavers and others, and the PC Optimum Marketing team is looking for a Manager, Marketing Partnerships to own full-funnel marketing strategies that support these partnerships. This portfolio requires a high degree of attention to detail, organization, and ability to collaborate as part of a cross-functional team passionate about driving shared objectives forward.

The successful candidate will have experience developing customer-focused campaigns at scale in paid and owned channels. This person will own campaign strategy & execution, brief internal creative teams, manage stakeholders, and deliver campaign reporting. This is a unique opportunity for exposure across the enterprise, working closely with the PC Optimum business team to drive results.

What you’ll do:

Own the Partnerships Marketing strategy for our PC Optimum partners, leading the development and execution of annual marketing plans for each partner to support shared business goals.
Strategically partner with cross-functional grocery & pharmacy divisions to develop collaborative brand campaigns, driving enterprise convergence and Partnerships Marketing messaging in their channels
Collaborate within the PC Optimum marketing team, cross-functional groups and external partners, including Digital Messaging, Loblaw Agency, and Loblaw Media to execute and bring cohesive campaigns to market
Develop customer-focused, insightful creative briefs that inspire internal and external agencies, considering the appropriate channels and tactics to support the customer throughout their journey
Be the Partnerships Marketing lead for enterprise-wide initiatives, advocating for the joint interests of the partner and PC Optimum
Review creative and manage multiple stakeholders’ feedback in a timely and efficient manner
Handle projects through all internal processes ensuring they are organized and on track including legal review, translations, workback schedule development etc.
Contribute to the achievement of business objectives, brand objectives, strategies and KPIs for both PC Optimum and partners
Pitch opportunities rooted in insights by staying close to trends and monitoring the competitive environment, improving current and future marketing initiatives for each partner
Bring a perspective on how new test-and-learns can be implemented, measured and scaled to support the needs of each partner
Report on campaign performance and provide regular marketing recaps to partners, highlighting what has worked, what hasn't worked, and areas of opportunity.
Manage one direct team member, a Partnerships Marketing Specialist, and be a positive contributor to the larger PC Optimum Marketing and Partnerships team

Role Requirements:

University or college degree in business, marketing or an equivalent degree in a field of study related to the job
4+ years of meaningful work experience in brand marketing, partnership marketing, loyalty marketing, CPG/grocery marketing, or customer-based management role
Experience navigating teams in a large, matrixed organization
Strategic and results-oriented individual with strong analytical skills
Organized, with the ability to move quickly within a fast-paced environment
A resourceful, proactive self-starter
Strong written and verbal communication to effectively liaise with internal and external stakeholders
An aptitude for data and insights with abilities to analyze data to provide key insights to inform marketing decisions
Good judgment and experience in the development of creative/communications, including brand standards, with a keen eye for detail

Location

500 Lake Shore Boulevard West, Toronto, Ontario with occasional flexibility to travel to Loblaw Head Office at 1 President’s Choice Circle in Brampton, Ontario.

This role is expected to be in-office four days per week.

Read the full bilingual original

L’utilisation du masculin à pour but d’alléger le texte

Venez faire votre différence dans les communautés à travers le Canada, où l'authenticité, la confiance et l'établissement de liens sont valorisés - alors que nous façonnons l'avenir du commerce de détail au Canada, ensemble. Notre position unique en tant que l'un des plus grands employeurs du pays, celle associée à notre engagement à avoir un impact positif sur la vie de tous les Canadiens, viens offrir à nos collègues une gamme d'opportunités et d'expériences pour aider les Canadiens à Vivre Bien, Vivre Pleinement.

Chez Les Compagnies Loblaw Limitée, nous réussissons grâce à la collaboration, à l'engagement et nous plaçons la barre haute pour nous-mêmes et ceux qui nous entourent. Que vous débutiez votre carrière, que vous réintégriez le marché du travail ou que vous recherchiez un nouvel emploi, votre place est avec nous.

Why is this role important?

At Loblaw Companies Limited, we succeed through collaboration and commitment, and set a high bar for ourselves and those around us.

What you’ll do:

Own the Partnerships Marketing strategy for our PC Optimum partners, leading the development and execution of annual marketing plans for each partner to support shared business goals.
Strategically partner with cross-functional grocery & pharmacy divisions to develop collaborative brand campaigns, driving enterprise convergence and Partnerships Marketing messaging in their channels
Collaborate within the PC Optimum marketing team, cross-functional groups and external partners, including Digital Messaging, Loblaw Agency, and Loblaw Media to execute and bring cohesive campaigns to market
Develop customer-focused, insightful creative briefs that inspire internal and external agencies, considering the appropriate channels and tactics to support the customer throughout their journey
Be the Partnerships Marketing lead for enterprise-wide initiatives, advocating for the joint interests of the partner and PC Optimum
Review creative and manage multiple stakeholders’ feedback in a timely and efficient manner
Handle projects through all internal processes ensuring they are organized and on track including legal review, translations, workback schedule development etc.
Contribute to the achievement of business objectives, brand objectives, strategies and KPIs for both PC Optimum and partners
Pitch opportunities rooted in insights by staying close to trends and monitoring the competitive environment, improving current and future marketing initiatives for each partner
Bring a perspective on how new test-and-learns can be implemented, measured and scaled to support the needs of each partner
Report on campaign performance and provide regular marketing recaps to partners, highlighting what has worked, what hasn't worked, and areas of opportunity.
Manage one direct team member, a Partnerships Marketing Specialist, and be a positive contributor to the larger PC Optimum Marketing and Partnerships team

Role Requirements:

University or college degree in business, marketing or an equivalent degree in a field of study related to the job
4+ years of meaningful work experience in brand marketing, partnership marketing, loyalty marketing, CPG/grocery marketing, or customer-based management role
Experience navigating teams in a large, matrixed organization
Strategic and results-oriented individual with strong analytical skills
Organized, with the ability to move quickly within a fast-paced environment
A resourceful, proactive self-starter
Strong written and verbal communication to effectively liaise with internal and external stakeholders
An aptitude for data and insights with abilities to analyze data to provide key insights to inform marketing decisions
Good judgment and experience in the development of creative/communications, including brand standards, with a keen eye for detail

Location

500 Lake Shore Boulevard West, Toronto, Ontario with occasional flexibility to travel to Loblaw Head Office at 1 President’s Choice Circle in Brampton, Ontario.

This role is expected to be in-office four days per week.

Notre engagement envers la durabilité et l'impact social est un élément essentiel de notre façon de faire des affaires. Nous concentrons notre attention sur les domaines où nous pouvons avoir le plus grand impact. Notre approche de la durabilité et de l'impact social repose sur trois piliers - l'environnement, l'approvisionnement et la communauté. Nous recherchons constamment des moyens de faire preuve de leadership dans ces domaines importants. Nos valeurs ÊTRE – Engagement, Tient à coeur, Respect et Excellence – guident toutes nos prises de décision et prennent vie à travers notre culture bleue. Nous offrons à nos collègues des carrières progressives, une formation complète, de la flexibilité ainsi que les nombreux avantages compétitifs - voici quelques-unes des nombreuses raisons pour lesquelles nous sommes classés au palmarès des meilleurs employeurs du Canada, au palmarès des meilleurs employeurs pour la diversité au Canada, au palmarès des employeurs les plus verts au Canada et au palmarès des meilleurs employeurs pour les jeunes au Canada.

Si vous ne savez pas si votre expérience correspond à toutes les exigences ci-dessus, nous vous encourageons à postuler quand même. Nous recherchons des perspectives de candidatures variées, qui incluent des expériences diverses que nous pouvons ajouter à notre équipe.

Nous nous concentrons depuis longtemps sur la diversité, l'équité et l'inclusion, car nous savons que cela fera de notre entreprise un meilleur lieu de travail et de magasinage. Nous nous engageons à créer des environnements accessibles pour nos collègues, candidats et clients. Les demandes d'aménagement en raison d'un handicap (qui peut être visible ou pas, temporaire ou permanent) peuvent être faites à n'importe quel stade de la demande et de l'emploi. Nous encourageons les candidats à faire connaître leurs besoins en matière d'accommodation afin que nous puissions offrir des opportunités équitables.

Veuillez noter:
Les candidats âgés de 18 ans ou plus doivent effectuer une vérification des antécédents criminels. Les détails seront fournis lors du processus d’embauche.

Hiring Range / Échelle salariale à l’embauche :$68,000.00 - $93,500.00 / 68.000,00$ - 93.500,00$ (per year / par an)A candidate’s experience and knowledge as well as the geographical region in which the position is located may be factored into the pay a candidate receives for this position. This posting is for an existing vacancy. The Company uses artificial intelligence for the purpose of screening, assessing and/or selecting applicants for this position. / L’expérience et les connaissances d’un candidat ainsi que la région géographique dans laquelle le poste est situé peuvent être prises en compte dans la rémunération qu’un candidat reçoit pour ce poste. Cette offre d’emploi concerne un poste vacant existant. L’entreprise utilise l’intelligence artificielle dans le but de filtrer, d’évaluer et/ou de sélectionner les candidats à ce poste.

#FR

#SS #MARKET #ON

Apply on carrieres.loblaw.ca About employer

More about this job

Responsibilities

The Manager, Marketing Partnerships at Loblaw will own annual marketing plans for PC Optimum partners, brief creative teams, and coordinate campaigns across grocery, pharmacy and external partners. The role also reviews creative, reports on campaign performance, and manages one direct team member.

Requirements

Candidates need a university or college degree in business, marketing or a related field, and 4+ years of experience in brand, partnership, loyalty, CPG or customer-based marketing. Strong analytical, communication and stakeholder skills are required, along with experience working in a large, matrixed organization.

Skills

Partnership marketing strategy
Campaign strategy and execution
Creative brief development
Marketing plan development
Stakeholder management
Cross-functional collaboration
Campaign performance reporting
Data analysis
Market and trend analysis
Test-and-learn measurement
Paid and owned channel marketing
Creative review
Project management
Legal review coordination
Written and verbal communication
People management

Benefits

Comprehensive training

Keywords

Marketing Manager
Partnerships Marketing
Loyalty Marketing
PC Optimum
Campaign Management
Creative Briefs
Marketing Analytics
Paid Media
Owned Media
Campaign Reporting
CPG Marketing
Grocery Marketing
Retail Marketing
Brand Marketing
Stakeholder Management
Matrixed Organization
Test and Learn
Toronto Marketing Jobs

Seniority

Mid level

Perks

Paid training

Languages

English
French

Fields of study

Business
Marketing

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Work requirements

Jobs in Canada