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MaaS by CodeSM

Creative Technical Copywriter

Canada

Contract

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Job details

Job type: Contract
Posting language: English
Posted: Nov 5, 2026

Original job description

We’re looking for a copywriter with real creative range who can also master complex financial and technology topics.

At MaaS, you’ll write the ads, campaigns, and brand messaging for clients with specialized products, especially in financial services, fintech, and B2B technology. You should be as comfortable writing a five-word headline as explaining how a financial product works, and you won’t sacrifice accuracy for a clever line.

What you’ll do

Write ad copy for paid social, search, display, and LinkedIn campaigns
Develop campaign concepts, taglines, headlines, and brand voice
Turn strategic briefs into messaging frameworks and value propositions
Write website, landing page, and email copy that converts
Research clients’ businesses and explain technical concepts clearly and accurately
Collaborate with strategists, account managers, and designers
Use AI tools thoughtfully while owning accuracy and final quality

What we’re looking for

Proven copywriting experience, ideally agency or multi-brand
A portfolio showing both creative brand or ad work and copy on complex or technical topics
Experience in financial services, fintech, B2B tech, or another technical industry
Strong research, editing, and fact-checking skills
Range across short-form (ads, headlines) and longer formats (web pages, emails)
Comfort working freelance and estimating projects based on scope

Nice to have

Agency or integrated campaign experience
Direct-response or performance copy with measurable results
Bilingual English and Spanish

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More about this job

Responsibilities

Create advertising copy, campaign concepts, taglines, headlines, and brand messaging for clients, particularly in financial services, fintech, and B2B technology. Develop clear, accurate copy for websites, landing pages, and emails, and collaborate with strategists, account managers, and designers while maintaining quality when using AI tools.

Requirements

Candidates should have proven copywriting experience and a portfolio demonstrating both creative brand or advertising work and writing about complex or technical topics. Strong research, editing, and fact-checking skills, versatility across short and long formats, and the ability to work freelance and estimate project scope are expected; experience in financial services, fintech, B2B technology, or another technical industry is sought.

Skills

Copywriting
Creative Concept Development
Campaign Messaging
Brand Voice Development
Value Proposition Development
Paid Social Advertising
Search Advertising
Display Advertising
LinkedIn Campaigns
Website Copywriting
Landing Page Copywriting
Email Copywriting
Financial Services
Fintech
B2B Technology
Research And Fact-Checking

Visa sponsorship

Not detected in the job text

Keywords

Advertising Services
Copywriting
Financial Services
Fintech
B2B Technology
Paid Social
Search Advertising
Display Advertising
LinkedIn Campaigns
Campaign Concepts
Taglines
Headlines
Brand Messaging
Brand Voice
Messaging Frameworks
Value Propositions
Website Copy
Landing Pages
Email Copy
Technical Writing
Research
Editing
Fact-Checking
Direct Response
Performance Copywriting
AI Tools
Freelance Project Estimation
Integrated Campaigns

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