Creative Technical Copywriter
- Canada
Contract
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Job details
- Job type
- Contract
- Posting language
- English
- Posted
Original job description
We’re looking for a copywriter with real creative range who can also master complex financial and technology topics.
At MaaS, you’ll write the ads, campaigns, and brand messaging for clients with specialized products, especially in financial services, fintech, and B2B technology. You should be as comfortable writing a five-word headline as explaining how a financial product works, and you won’t sacrifice accuracy for a clever line.
What you’ll do
- Write ad copy for paid social, search, display, and LinkedIn campaigns
- Develop campaign concepts, taglines, headlines, and brand voice
- Turn strategic briefs into messaging frameworks and value propositions
- Write website, landing page, and email copy that converts
- Research clients’ businesses and explain technical concepts clearly and accurately
- Collaborate with strategists, account managers, and designers
- Use AI tools thoughtfully while owning accuracy and final quality
What we’re looking for
- Proven copywriting experience, ideally agency or multi-brand
- A portfolio showing both creative brand or ad work and copy on complex or technical topics
- Experience in financial services, fintech, B2B tech, or another technical industry
- Strong research, editing, and fact-checking skills
- Range across short-form (ads, headlines) and longer formats (web pages, emails)
- Comfort working freelance and estimating projects based on scope
Nice to have
- Agency or integrated campaign experience
- Direct-response or performance copy with measurable results
- Bilingual English and Spanish
More about this job
Responsibilities
Create advertising copy, campaign concepts, taglines, headlines, and brand messaging for clients, particularly in financial services, fintech, and B2B technology. Develop clear, accurate copy for websites, landing pages, and emails, and collaborate with strategists, account managers, and designers while maintaining quality when using AI tools.
Requirements
Candidates should have proven copywriting experience and a portfolio demonstrating both creative brand or advertising work and writing about complex or technical topics. Strong research, editing, and fact-checking skills, versatility across short and long formats, and the ability to work freelance and estimate project scope are expected; experience in financial services, fintech, B2B technology, or another technical industry is sought.
Skills
- Copywriting
- Creative Concept Development
- Campaign Messaging
- Brand Voice Development
- Value Proposition Development
- Paid Social Advertising
- Search Advertising
- Display Advertising
- LinkedIn Campaigns
- Website Copywriting
- Landing Page Copywriting
- Email Copywriting
- Financial Services
- Fintech
- B2B Technology
- Research And Fact-Checking
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Creative & Media
- Finance & Accounting
- Technology
Keywords
- Advertising Services
- Copywriting
- Financial Services
- Fintech
- B2B Technology
- Paid Social
- Search Advertising
- Display Advertising
- LinkedIn Campaigns
- Campaign Concepts
- Taglines
- Headlines
- Brand Messaging
- Brand Voice
- Messaging Frameworks
- Value Propositions
- Website Copy
- Landing Pages
- Email Copy
- Technical Writing
- Research
- Editing
- Fact-Checking
- Direct Response
- Performance Copywriting
- AI Tools
- Freelance Project Estimation
- Integrated Campaigns