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Added 18 mins ago
Manager, Firmware SDK
Nureva
Ottawa, ON · Kanata, Ontario
Experience with version control systems (e.g., Git) and continuous integration/continuous deployment (CI/CD) pipelines
Added 18 mins ago
PE
Chief Mine Engineer
Paladin Energy
Saskatoon, SK
- Full-time
Reporting to the Mine Engineering Manager, the Chief Mine Engineer will provide leadership for all underground mine technical services functions as Patterson Lake South (PLS) advances…
Added 18 mins ago
S
Senior Quality Assurance Engineer
StafinGo
Toronto, ON
- $60 to $75 CAD / hour
- Contract
Location: Ontario, Canada (Hybrid – Up to 3 days onsite, at the Hiring Manager’s discretion)
Added 18 mins ago
G
Gestionnaire de Formation / Training Manager
Genetec
Montreal, QC
- Full-time
Participer au recrutement, à la sélection, à l'intégration et au perfectionnement des formateurs techniques et des chefs d'équipe
Added 33 mins ago
UO
Senior Program Assistant, Medical Education – Division of Neonatology
University of British Columbia
Vancouver, BC · PHSA | BC Children's Hospital - Ambulatory Care Building (BCCHA)
- $5,027 to $5,413 CAD / month
- Full-time
…Division Head. Receives operational direction from the Program Manager, Medical Education. The Business Manager, Division of Neonatology will provide daily oversight of attendance, hours…
Added 33 mins ago
T
IT Operations Analyst II
TD
Toronto, ON
- Full-time
Provide seamless integration of activities and processes, recognizing system interdependencies
Added 48 mins ago
CI
Analyst, Business Systems
Canada Infrastructure Bank/ Banque de l'infrastructure du Canada
Toronto, ON
- Full-time
The Analyst, Business Systems, will be based in Toronto and report to the Manager, Information Technology. The Analyst, Business Systems, is pivotal in documenting business requirements,…
Added 48 mins ago
T
TikTok Commerce - Marketing Campaign Manager
TikTok
Toronto, ON
- Full-time
- Manage end-to-end campaign strategies including promotion & subsidy, seller & creator registration, content growth and resource integration, manage budget consumption and ROI efficiency.
Added 48 mins ago
AI
Mechanical Design Engineer
Aversan Inc.
Cambridge, ON
- $76,000 to $105,000 CAD / year
- Full-time
…leading-edge and reliable safety-critical electronics and software systems to the aerospace, defence, and space…
Added 48 mins ago
IF
Bilingual (FR-EN) Manager, Security Platforms and Resilience, Security Operations Centre
Intact FC
Ottawa, ON · Toronto, ON · Laval, QC · Montreal, QC · Saint-Hyacinthe, QC
- Full-time
We’re looking for a Manager of Security Platforms and Resilience for our Security Operations Centre, supported by artificial intelligence, to lead a strategic team at the heart of the…
Added 1 hour ago
MC
Financial Services Representative - Full Time - 12 Month Contract
Meridian Credit Union
Barrie, ON
- $50,000 to $53,000 CAD / year
- Full-time
Develop goals with Manager that are clearly defined, measurable and achievable, and align them to business unit and strategic priorities for Meridian
Added 1 hour ago
MC
Member Services Representative - Part Time
Meridian Credit Union
Penetanguishene, ON
- $45,000 to $49,000 CAD / year
- Part-time
Develop goals with Manager that are clearly defined, measurable and achievable, and align them to business unit and strategic priorities for Meridian
Added 1 hour ago
M
Project Delivery Director - Fare Payment Modernization
Masabi
Remote, Canada
- Full-time
- Remote
// Masabi is seeking an experienced Lead Program Manager to lead the end-to-end implementation and delivery of a major, multi-year transit technology modernization program in North America.…
Added 1 hour ago
TM
Industry Relations & Business Development Lead
Toronto Metropolitan University
Brampton, ON
- Full-time
…organizations, and key stakeholders. Working closely with the Senior Manager and internal teams, you’ll identify emerging opportunities, understand industry needs, and help shape…
Added 1 hour ago
KR
AI Architect
KTek Resourcing
Toronto, ON
- Contract
Lead integration across key marketing platforms such as Workfront, AEM, CRM systems, and Adobe tech/tools.
Added 1 hour ago
S
Sector Design Deputy Manager – ALTO project / Cadence
SYSTRA
Montreal, QC
- Full-time
Coordinate the integration of solutions for accommodating interfaces between linear infrastructure and adjacent design elements, including utilities railway track, traction power/OCS,…
Added 1 hour ago
S
Senior Manager – Systems Assurance
SYSTRA
Toronto, ON
- Full-time
Work closely with Systems Engineering, System Integration, engineering discipline leads and operational stakeholders to align assurance activities with delivery milestones, network…
Added 1 hour ago
S
Station Design Deputy Manager
SYSTRA
Montreal, QC
- Full-time
The Station Design Deputy Manager will work closely with architecture, structural, MEP, civil, utilities, fire/life safety, vertical transportation, BIM/digital engineering, and rail…
Added 1 hour ago
S
Senior Manager – Environmental Design and Approvals
SYSTRA
Toronto, ON
- Full-time
We are seeking highly motivated and enthusiastic candidates for the position of Environmental Design & Approvals Manager.
Added 1 hour ago
S
Station Design Coordinator
SYSTRA
Montreal, QC
- Full-time
Coordinate deliverables across disciplines including architecture, structural, MEP, utilities, fire/life safety, vertical transportation, civil interfaces, and systems integration.
Added 1 hour ago
S
Senior Manager – Systems Requirements
SYSTRA
Toronto, ON
- Full-time
The Senior Manager, Systems Engineering Management (Requirements) is responsible for leading requirements management activities across the GO Expansion program and ensuring effective…
Added 1 hour ago
S
GIS Project Manager – ALTO project / Cadence
SYSTRA
Montreal, QC
- Full-time
The GIS Project Manager supports the delivery of enterprise geographic information system (GIS) initiatives across land-focused programs. This role is ideal for a delivery-oriented…
Added 1 hour ago
FG
Laline - Assistant Store Manager - Toronto Eaton Centre
Fox Group Canada Inc.
Toronto, ON
- Full-time
As a Assistant Store Manager, you are an experienced leader with exceptional service and sales acumen. Reporting into the Store Manager, you will support the growth and awareness of Laline…
Added 1 hour ago
ES
Implementation Manager - ECP, Grants
Euna Solutions
ON · Oakville, Ontario
- Full-time
The Implementation Manager is responsible for guiding clients through the full implementation and onboarding lifecycle for Euna Grants. This individual brings deep grants knowledge, a…
Added 1 hour ago
PS
Manager, Industry Development
Polaryn Solutions Inc.
Dartmouth, NS
- Full-time
Reporting to the Director of Partnerships & Industry Development, the Manager, Industry Development leads the delivery and expansion of COVE’s Innovation Challenges Program, and related…

Manulife

Global GEO Manager

Toronto, ON, Canada

$92,900.00 CAD - $142,900.00 CAD · Full-time

Apply About employer

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Job details

Pay: $92,900.00 CAD - $142,900.00 CAD
Job type: Full-time
Apply by: Nov 29, 2026
Experience: Approximately 8-10 years of progressive SEO experience, ideally supporting enterprise websites, digital platforms, or complex content ecosystems.
Posting language: English
Posted: Oct 30, 2026

Original job description

The Global GEO Manager will be part of the Global Digital Marketing team and will help embed Search Engine Optimization (SEO) and Generative Engine Optimization (GEO) across content, design, publishing, technology, and delivery lifecycles.

This role will identify search opportunities and risks, assess the implications of cross-functional initiatives, develop actionable recommendations, and drive implementation in partnership with segment marketing, content, UX, product, publishing, and technology teams.

The Manager will operate within the strategy, standards, and governance established with the Global SEO team. They will independently identify opportunities, conduct assessments, and recommend solutions, while partnering with the Global SEO team on enterprise-wide direction, material risks, prioritization, and changes to standards or best practices.

Position Responsibilities

SEO/GEO Opportunity Identification and Optimization

Identify SEO and GEO sitewide opportunities across content, templates, information architecture, digital experiences, and platform capabilities.
Assess search implications of new initiatives and develop recommendations aligned with Global SEO/GEO strategy and standards.
Partner with content, UX, product, publishing, and technology teams to translate recommendations into practical implementation requirements.
Contribute to the evolution of GEO practices by monitoring emerging AI-search behaviours, testing optimization approaches, and sharing actionable learnings with the Global SEO team.

Publishing Quality Assurance and Implementation

Review content and publishing activities to verify that approved SEO/GEO requirements and recommendations have been implemented as intended.
Validate agreed publishing elements before release, including copy recommendations, metadata, headings, internal linking, schema requirements, indexation controls, and other applicable SEO/GEO elements.
Identify implementation gaps, determine likely root causes, and coordinate remediation with the appropriate cross-functional stakeholders.
Escalate material defects, risks, exceptions, or unresolved questions to the Global SEO team for direction and resolution.
Track implementation through completion and validate that agreed remediation has been applied correctly.

Cross-functional Initiative Integration and Coordination

Serve as the primary SEO/GEO partner for cross-functional workstreams and connect them with the Global SEO team when enterprise guidance or strategic decisions are required.
Maintain visibility into upcoming initiatives, including new designs, templates, shared experiences, content strategies, information architecture changes, and AEM or Content Cloud capabilities.
Engage early in planning and delivery so that SEO/GEO impacts, dependencies, requirements, and opportunities are addressed before implementation.
Assess SEO/GEO implications and recommend a path forward; align with the Global SEO team on strategic, high-risk, or enterprise-wide decisions.
Track and communicate actions, dependencies, decisions, owners, risks, and implementation status across stakeholders.

Content and Experience Governance Support

Identify potential content duplication or search conflicts arising from reuse across regions, personas, segments, or digital experiences.
Evaluate potential SEO/GEO risks and opportunities and bring material items to the Global SEO team for alignment and prioritization.
Support consistent implementation of approved standards across cross-functional workstreams and digital properties.
Help ensure content, design, and technical decisions are visible early enough to reduce avoidable search performance risk and future remediation.

Measurement, Reporting, and Insights

Monitor SEO and GEO performance using approved enterprise measurement approaches and tools.
Identify performance trends, implementation gaps, risks, and optimization opportunities, and translate findings into actionable recommendations.
Track the adoption and impact of implemented SEO/GEO initiatives and communicate outcomes to relevant stakeholders.
Partner with analytics and Global SEO teams to improve reporting requirements, measurement consistency, and visibility into business impact.

Knowledge Sharing and Stakeholder Enablement

Communicate Global SEO/GEO standards, requirements, and best practices to cross-functional stakeholders in clear, practical language.
Develop and maintain working documentation, implementation guidance, decision logs, status reporting, and escalation outcomes.
Facilitate recurring knowledge-sharing to strengthen consistency and build SEO/GEO capability across teams.
Build effective relationships across content, design, technology, product, publishing, analytics, marketing, and market teams.

Decision Rights and Ways of Working

The SEO Managers will lead market- or site-specific SEO/GEO work, including localized recommendations, market priorities and campaigns, and optimization of specific content and experiences. The Global GEO Manager will align these teams around common standards, identify shared dependencies and scalable opportunities, monitor adoption and implementation quality, and provide an overall view of SEO/GEO performance and progress.
The Global SEO team owns enterprise strategy, standards, governance, measurement direction, and final decisions for material or enterprise-wide matters. The Global GEO Manager operationalizes this direction across markets and brings forward recommendations for overall improvement, while market- or site-specific SEO/GEO Managers apply the direction within their respective areas.

Required Qualifications

Approximately 8-10 years of progressive SEO experience, ideally supporting enterprise websites, digital platforms, or complex content ecosystems.
Demonstrated hands-on experience across technical SEO, on-page SEO, content optimization, information architecture, and publishing quality assurance.
Ability to assess search opportunities and risks, develop evidence-based recommendations, and influence implementation across cross-functional teams.
Experience working with content management systems; Adobe Experience Manager (AEM) experience is an asset.
Working knowledge of schema, crawling and indexing, internal linking, metadata, canonicalization, redirects, structured content, and content duplication risks.
Proven experience partnering with content, UX, technology, product, analytics, publishing, and marketing teams.
Strong communication, stakeholder management, organization, documentation, and issue-resolution skills.

Preferred Qualifications

Experience with, or strong demonstrated interest in, Generative Engine Optimization, AI search, answer engines, or other evolving search experiences.
Experience evaluating brand visibility, citations, content discoverability, or performance across AI-driven search environments.
Experience in large-scale, multi-market, multilingual, or highly governed content ecosystems.
Experience using SEO and analytics platforms to translate performance data into prioritized actions.
Experience working in agile delivery environments and influencing roadmaps without direct authority.

When You Join Our Team

As part of our global team, we’ll support you in shaping the future you want to see.
We’ll empower you to learn and grow the career you want.
We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.

The role being advertised is an existing vacancy.

About Manulife And John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.

Manulife is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact hr@manulife.com.

Referenced Salary Location

Toronto, Ontario

Working Arrangement

Hybrid

Salary range is expected to be between

$92,900.00 CAD - $142,900.00 CAD

Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact hr@manulife.com for the salary range for your location.

Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact hr@manulife.com for more information about U.S.-specific paid time off provisions.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement.

Apply About employer

More about this job

Responsibilities

Identify and assess SEO and GEO opportunities, risks, and performance across global digital properties, then recommend and coordinate practical improvements with content, UX, product, publishing, analytics, and technology teams. Monitor implementation quality and outcomes, support consistent adoption of enterprise standards, and escalate material or enterprise-wide decisions to the Global SEO team.

Requirements

Requires approximately 8–10 years of progressive SEO experience, hands-on expertise in technical and on-page SEO, content optimization, information architecture, and publishing quality assurance, plus experience working across cross-functional teams and content management systems. Preferred qualifications include GEO or AI-search experience, work in large-scale or multilingual content ecosystems, SEO and analytics platform experience, and agile delivery experience; Adobe Experience Manager experience is an asset.

Skills

Search Engine Optimization
Generative Engine Optimization
Technical SEO
On-Page SEO
Content Optimization
Information Architecture
Publishing Quality Assurance
Schema Markup
Crawling and Indexing
Internal Linking
Metadata
Canonicalization
Redirects
Adobe Experience Manager
Analytics and Reporting
Stakeholder Management

Benefits

Health Insurance
Dental Insurance
Mental Health Benefits
Vision Insurance
Short-Term Disability Insurance
Long-Term Disability Insurance
Life Insurance
Accidental Death and Dismemberment Insurance
Adoption and Surrogacy Benefits
Wellness Benefits
Employee and Family Assistance Plans
Retirement Savings Plans
Pension
Global Share Ownership Plan
Employer Matching Contributions
Financial Education and Counseling
Paid Holidays
Vacation
Personal Days
Sick Days
Statutory Leaves of Absence
Incentive Compensation

Visa sponsorship

Not detected in the job text

Keywords

Search Engine Optimization
Generative Engine Optimization
AI Search
Answer Engines
Technical SEO
On-Page SEO
Content Optimization
Information Architecture
Adobe Experience Manager
Content Cloud
Schema
Crawling
Indexing
Internal Linking
Metadata
Canonicalization
Redirects
Structured Content
Content Duplication
Publishing Quality Assurance
Search Performance
Analytics
Measurement and Reporting
Enterprise Governance
Cross-Functional Collaboration
Agile Delivery
Multi-Market Content
Multilingual Content
Digital Marketing

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