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Added 1 min ago
PH
Registered Nurse Mental Health Program Enhanced Orientation Initiative
Providence Healthcare
Vancouver, BC
- Full-time
The hours of work, including start and stop times, days off, work area and work site may be subject to change consistent with operations requirements and applicable provisions of the…
Added 1 min ago
ML
Director, Talent Development & DEI
Maple Leaf Foods Inc
Mississauga, ON
- Full-time
You'll treat DEI and talent development as one connected strategy, creating an environment where diverse talent can grow, lead and succeed. You'll design learning and leadership programs…
Added 16 mins ago
Operations Manager, School of Skilled Trades and Apprenticeship
Mohawk College
Hamilton, ON
Reporting to the Senior Manager, Administration, within the School of Skilled Trades and Apprenticeship, the incumbent is responsible for overseeing and managing the administrative and…
Added 16 mins ago
KF
Project Coordinator
Korn Ferry
Toronto, ON
- $85,000 to $105,000 CAD / year
- Full-time
Coordinate with Administrative Office Manager and other Project Coordinators for all expected visitors to greet guests and ensure meeting room space is available
Added 16 mins ago
ML
Sr. Manager, HR - Commercial
Maple Leaf Foods Inc
Mississauga, ON
- $122,000 to $172,000 CAD / year
- Part-time
The Sr. Manager, HR – Commercial plays a key role in delivering Maple Leaf Foods’ People Strategy by partnering with our Commercial teams in the US and within our head office located in…
Added 16 mins ago
ML
Manager, HR Services
Maple Leaf Foods Inc
Mississauga, ON
- $96,000 to $141,000 CAD / year
- Part-time
Lead the delivery of education and communication initiatives related to benefits and pension programs.
Added 31 mins ago
A
Talent Management Consultant
Accenture
Calgary, AB
- Full-time
A Consulting guru with experience in organizational design and operating model with top-flight leadership and management skills. Your expertise is in advising clients on data-driven…
Added 31 mins ago
DH
People and Culture Administrator, FT
Dixon Hall
Toronto, ON
- Full-time
Responsibilities include, but are not limited to, organizing, and scheduling, HRIS, UKG, Benefit administration support, Onboarding, Event Planning, taking minutes, developing and…
Added 31 mins ago
UO
HR Manager
University of British Columbia
Vancouver, BC · UBCV | David Strangway Building (STRG)
- $7,158.42 to $10,292.25 CAD / month
- Full-time
The Human Resources Manager is responsible for managing the day-to-day human resources operations of the Department of Family Practice and ensuring effective, consistent, and compliant HR…
Added 31 mins ago
T
AVP Business Operations - BWI Technology
TD
Toronto, ON
- Full-time
…help you succeed. You’ll have regular career, development, and performance conversations with your manager, as well as access to an online learning platform and a variety of mentoring…
Added 46 mins ago
B&
Mechanical Project Coordinator
Black & McDonald Limited
Ottawa, ON
- $60,000 to $70,000 CAD / year
- Full-time
Our Ottawa team is growing and is seeking a full-time Mechanical Project Coordinator who must be skilled, detail oriented, and result focused. The Mechanical Project Coordinator will be…
Added 46 mins ago
OP
Compliance Supervisor
Ontario Public Service Leadership | Leadership dans la fonction publique de l’Ontario
Thunder Bay, ON
- $90,700 to $133,653 CAD / year
- Full-time
As a Compliance Supervisor in Thunder Bay, you will lead a dedicated team that helps protect communities and the environment across Northern Ontario. Your leadership will shape the delivery…
Added 1 hour ago
7
Senior Performance Marketing Manager
7shifts
Remote, Canada
- $100,000 to $150,000 CAD / year
- Full-time
- Remote
As the Senior Performance Marketing Manager, reporting to the Sr. Director of Growth Marketing, you’ll own performance marketing at 7shifts across paid channels, the experimentation…
Added 1 hour ago
PE
Intermediate Recruitment Specialist
Phasor Engineering Inc
Calgary, AB
- $70,000 to $100,000 CAD / year
- Contract
Support HR programs, policies, and process improvements while collaborating with HR team members across Canada
Added 1 hour ago
General Manager PWLCL
Connecting Care (2000) Inc.
Cold Lake, AB
The General Manager serves as an ambassador of the company and is responsible for day-to-day administration of services; financial operations; planning, development, implementation;…
Added 1 hour ago
Practice Manager (Kelowna, BC)
VetStrategy / Daubigny
Kelowna, BC
We are seeking a dynamic and experienced veterinary Practice Manager to lead our team and ensure the smooth operation of our veterinary practice. This pivotal role is essential in driving…
Added 1 hour ago
TG
Production Manager
Trench Group GmbH
Pickering, ON
- $115,000 to $150,000 CAD / year
As Manager of Planning & Scheduling department, you
Added 1 hour ago
W
(CAN) General Merchandise Assistant Manager
Walmart
Edmonton, AB
- Full-time
2. Creates, with the balance of the Management Team, operational plans; prioritizes, delegates and provides clear direction to Managers and Associates. Ensures optimal store conditions…
Added 2 hours ago
N
Senior Finance Analyst, Operations Finance & Analytics
Napoleon
Barrie, ON
- Full-time
3. Support budgeting, forecasting, and financial planning for Operations, including headcount, build plans, labour, operating costs, volume, capacity, and other key assumptions.
Added 2 hours ago
Talent Attraction & Employer Branding Specialist
Greenfield Global Inc.
Mississauga, ON
Job Title: Talent Attraction and Employer Branding Specialist
Added 2 hours ago
UO
Administrative Assistant, HR Students & Facilities
University of British Columbia
Vancouver, BC · UBCV | Liu Institute for Global Issues (LIU)
- $4,719 to $4,960 CAD / month
- Full-time
Assists with the planning of and makes recommendations to the Manager, Administration on the allocation of office space for staff, faculty, students and visitors; coordinates office moves…
Added 2 hours ago
CAPEX Coordinator
Amrize
Edmonton, AB
The CAPEX Coordinator provides broad energy and support for capital planning and execution for all product lines, within a sub-market in Western Canada. This role is highly integrated with…
Added 2 hours ago
M
Global GEO Manager
Manulife
Toronto, ON
- Full-time
The Global GEO Manager will be part of the Global Digital Marketing team and will help embed Search Engine Optimization (SEO) and Generative Engine Optimization (GEO) across content,…
Added 2 hours ago
M
Senior Manager, GTO Strategy & Transformation
Manulife
Toronto, ON
- Full-time
Transformation Planning & Execution: Support delivery of GTO transformation initiatives through roadmap development, milestone tracking, dependency management, and executive reporting.
Added 2 hours ago
M
Senior Acquisition Consultant
Manulife
Toronto, ON
- Full-time
Act as a strategic talent partner, providing consultative guidance to leaders on hiring strategies, workforce planning, market trends, and talent availability.

Manulife

Search Engine Optimization Manager

Toronto, ON, Canada

$92,900.00 CAD - $142,900.00 CAD · Full-time

Apply About employer

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Job details

Pay: $92,900.00 CAD - $142,900.00 CAD
Job type: Full-time
Apply by: Nov 14, 2026
Posting language: English
Posted: Oct 30, 2026

Original job description

We are seeking a highly experienced Search Engine Optimization Manager to lead North American SEO & GEO programs while supporting global SEO initiatives across the organization. This role is designed for a strategic, data-driven SEO leader with deep expertise in technical and content SEO, enterprise-level operations, and cross-functional program management.

The ideal candidate brings strong industry experience in Retail, eCommerce, or Finance/Insurance, thrives in a fast-paced enterprise environment, and has a proven track record of delivering exceptional organic business results.

Position Responsibilities:

Strategy & Leadership

Oversee all in-house SEO and GEO programs for North America.
Support other global SEO initiatives in partnership with international teams.
Identify, evaluate, and prioritize new SEO/GEO opportunities for business growth.
Coach and develop the SEO team to meet industry benchmarks and elevate operational excellence.
Establish prioritization frameworks and work with cross-functional partners (IT, Product, Publishing, Content, Social) to unblock implementation and accelerate delivery.

Execution & Delivery

Manage day-to-day SEO/GEO operations, including program tracking at an item/deliverable level.
Ensure all team outputs are outcome-driven, aligned to industry best practices, and ladder up to business goals.
Maintain delivery and implementation trackers across technical and content pipelines.
Flag and escalate blocked or delayed implementation items (technical or content).
Maintain a technical backlog of SEO improvements, new CMS features, and bug fixes.

Analytics, Reporting & Performance

Own end-to-end reporting for SEO/GEO performance and business impact.
Analyze data (traffic, rankings, conversions, engagement, logs, crawlability) to identify opportunities.
Build and deliver executive-level presentations for cross-functional and leadership teams.
Monitor and report on the impact of all SEO recommendations in partnership with SEO Product.

Content SEO & GEO Operations

Manage GEO/SEO content strategy and day-to-day operations.
Work cross-functionally with Marketing, Publishing, and Content SEO teams to support BAU initiatives.
Maintain content delivery and implementation trackers to ensure quality and timeliness.
Establish and enforce Content QA processes.
Support Social Media team with GEO-focused social posts and content strategy.
Partner with SEO Product and Social teams to deliver comprehensive GEO impact initiatives.

Tools & Technology Ownership

Maintain and govern SEMRush workspaces, projects, keyword sets, and prompt tracking.
Hands-on daily use of:
- Google Search Console
- Adobe Analytics or Google Analytics
- SEMRush
- SiteImprove
- Server log analysis tools
- Screaming Frog
- Other enterprise-grade SEO technologies

Required Qualifications:

Minimum 8+ years of SEO experience in Retail, eCommerce, or Finance/Insurance at an enterprise level.
3-5 years of experience leading teams within a direct report or project management capacity.
Proven team management experience in a fast-paced environment.
Demonstrated success in driving exceptional organic performance and business results.
Strong technical SEO knowledge including crawlability, indexation, site architecture, schema, Core Web Vitals, and log analysis.
Solid understanding of content SEO, editorial optimization, GEO localization strategies, and content governance.
Hands-on experience with AEM or other enterprise CMS, as well as strong foundational knowledge of HTML and networking concepts.
Comfortable with data analysis, forecasting, reporting, and creating C-suite-ready presentations.
Experienced in Agile methodologies and working with JIRA for sprint planning and issue management.

Strong analytical and problem-solving skills.
Excellent communication and storytelling abilities for executive-level audiences.
Ability to influence and collaborate effectively with cross-functional partners.
Highly organized with strong attention to detail and comfort managing multiple parallel workstreams.
Outcome-driven mindset focused on measurable impact and continuous improvement.
Ability to thrive in a highly complex, matrixed global organization.

When you join our team:

We’ll empower you to learn and grow the career you want.
We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.
As part of our global team, we’ll support you in shaping the future you want to see.

The role being advertised is an existing vacancy.

About Manulife and John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.

Manulife is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact hr@manulife.com.

Referenced Salary Location

Toronto, Ontario

Working Arrangement

Hybrid

Salary range is expected to be between

$92,900.00 CAD - $142,900.00 CAD

Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact hr@manulife.com for the salary range for your location.

Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact hr@manulife.com for more information about U.S.-specific paid time off provisions.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement.

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More about this job

Responsibilities

The SEO Manager will lead North American SEO and GEO programs while supporting global initiatives and coaching the SEO team. They are responsible for managing day-to-day operations, analyzing performance data, and collaborating with cross-functional teams to drive organic business results.

Requirements

Candidates must have at least 8 years of enterprise-level SEO experience in Retail, eCommerce, or Finance, along with 3-5 years of team leadership experience. Proficiency in technical SEO, content governance, and enterprise-grade analytics tools is required.

Skills

Search engine optimization
Technical SEO
Content strategy
Data analysis
Program management
Team leadership
Enterprise SEO
Google search console
Adobe analytics
Google analytics
SEMRush
Screaming frog
Agile methodologies
JIRA
HTML
Cross-functional collaboration

Benefits

Health insurance
Dental insurance
Mental health support
Vision insurance
Short-term disability
Long-term disability
Life insurance
AD&D insurance
Adoption/surrogacy benefits
Wellness benefits
Employee/family assistance plans
Retirement savings plans
Pension
Global share ownership plan
Paid time off
Vacation
Personal days
Sick days

Visa sponsorship

Not detected in the job text

Keywords

Search Engine Optimization
GEO
Technical SEO
Content SEO
Enterprise SEO
Retail
Ecommerce
Finance
Insurance
Google Search Console
Adobe Analytics
Google Analytics
SEMRush
SiteImprove
Screaming Frog
AEM
CMS
HTML
Agile
JIRA
Core Web Vitals
Schema
Log Analysis
Data Analysis
Forecasting
Reporting
Cross-functional
Strategy
Leadership
Marketing

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