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Added 5 mins ago
HI
Commercial Insurance Advisor
HUB International
Emerald Park, SK
- Full-time
…high skill level with client relations. The Commercial Account Executive will also work with others in the organization to raise awareness of company offerings and initiate new business…
Added 5 mins ago
W
Director, Executive Compensation & Board Advisory Consulting
WTW
Calgary, AB
- $110,000 to $150,000 CAD / year
- Full-time
As a Director in our Executive Compensation and Board Advisory (ECBA) practice, you will bring your expertise in Canadian tax and accounting to collaborate with some of the industry’s top…
Added 20 mins ago
A
Therapeutic Specialist, Neuroscience
AbbVie
Toronto, ON
- $93,000 to $143,000 CAD / year
- Full-time
Deliver sales performance, brand KPIs, financial targets, marketing objectives to meet or exceed business objectives.
Added 34 mins ago
OM
Director, Performance
Omnicom Media
Toronto, ON
- Full-time
Executive-level communication and leadership skills
Added 34 mins ago
AG
Director, Performance
Adelphi Group
Toronto, ON
- Full-time
· Executive-level communication and leadership skills
Added 34 mins ago
Executive Assistant to Executive Director/Artistic Director
Stratford Festival
Stratford, ON
…areas of our work. These areas include play selection, casting, marketing and public relations efforts, education programs, production, design, recruitment of staff and volunteers, and the…
Added 34 mins ago
Director, Sales & Commercial Effectiveness, Western Canada and Southwestern Ontario
Right Time Group of Companies
Canada
…partners with cross-functional departments, including Operations, Marketing, IT, and Human Resources to ensure a holistic and aligned approach to sales that maximizes company growth and…
Added 49 mins ago
SN
WINHEC Events Assistant
Six Nations Polytechnic
Brantford, ON
- Contract
…and shuttle service; sponsorship strategy; communication and marketing strategy; swag and gifts; guest support; volunteer and ambassador committee; technology planning; and legacy building…
Added 49 mins ago
C
Product Lifecycle Manager
Ciena
Ottawa, ON
- Full-time
As Product Lifecycle Manager, you will operate at the center of customers, Sales, Engineering, Supply Chain, and executive leadership. You will bring a strong point of view on the market,…
Added 49 mins ago
AL
Contract & Sales Analyst
Air Liquide
Calgary, AB · AB · Coquitlam, BC · Richmond, BC · Winnipeg, MB
- Full-time
…This position is a key liaison, connecting Sales, Finance, and Marketing. Primary responsibilities include maintaining data accuracy, ensuring pricing compliance, generating performance…
Added 1 hour ago
CL
General Manager - Off Campus
Campus Living Centres
Guelph, ON
- Full-time
Utilize marketing strategies to secure prospective residents
Added 1 hour ago
A
Sales Development Representative
Assemble
Toronto, ON
- $50,000 to $75,000 CAD / year
- Full-time
Executive Platforms (executiveplatforms.com) hosts summits that provide senior executives with a unique space to explore new ideas, innovations, and inspirations, fostering personal and…
Added 1 hour ago
SC
Director Talent Acquisition
Sonepar Canada
Surrey, BC
- Full-time
…progress, and hiring risks while acting as a trusted advisor on executive and critical…
Added 1 hour ago
TE
Account Manager
Talentfoot Executive Search
Montreal, QC
- Full-time
Talentfoot Executive Search specializes in future proofing organizations by securing forward thinking leaders across sales, marketing, ecommerce, product, data, operations, finance, and…
Added 1 hour ago
TE
Sales Manager
Talentfoot Executive Search
Montreal, QC
- Full-time
Talentfoot Executive Search specializes in future proofing organizations by securing forward thinking leaders across sales, marketing, ecommerce, product, data, operations, finance, and…
Added 1 hour ago
M
Search Engine Optimization Manager
Manulife
Toronto, ON
- Full-time
Build and deliver executive-level presentations for cross-functional and leadership teams.
Added 1 hour ago
Sales Representative, Local Media, Halifax
Bell
Halifax, NS
As a Bell Media Account Executive, you are passionate about the success of your clients. Joining our collaborative team of sales and marketing professionals in the HALIFAX, NS region…
Added 1 hour ago
S
Delivery Manager – Personalization and Marketing (7 months contract)
Sobeys
Toronto, ON
- Contract
As the Delivery Manager – Personalization and Marketing, you will play a critical leadership role in ensuring the successful delivery of a broad portfolio of advanced analytics initiatives.…
Added 1 hour ago
GD
Growth Manager - Canadian Market
General Dynamics Land Systems–Canada
London, ON
- Full-time
…global markets as well as Canadian government relations and…
Added 1 hour ago
B
Manager Financial Planning & Analysis
BD
Mississauga, ON · CAN Mississauga - Derry Road West
- Full-time
…of us - from design and engineering to the manufacturing and marketing of our billions of MedTech products per year - to look at the impossible and find transformative solutions that turn…
Added 1 hour ago
KM
Technology Field Sales Representative (GTA) - Konica Minolta Business Solutions
Konica Minolta Business Solutions U.S.A., Inc.
Mississauga, ON
- $46,850 to $58,562 CAD / year
- Full-time
We’re looking for a Technology Sales Representative to join our team! As an Account Executive, you will provide professional and ethical representation of Konica Minolta Business Solutions…
Added 1 hour ago
KM
Major Account Executive- CPS (Calgary)
Konica Minolta Business Solutions (Canada) Ltd.
Calgary, AB
- Full-time
We’re looking for a Major Account Executive- CPS to join our team!
Added 2 hours ago
C
Director of Global Brand Partnership
CarltonOne
Toronto, ON · Greater Toronto Area, Canada
- Contract
Serve as the executive relationship owner for defined strategic suppliers, distributors, and brand partners.
Added 2 hours ago
IF
Communications Specialist (Writer, Executive Communications)
Intact FC
Toronto, ON · Montreal, QC
- Full-time
Within Corporate Communications, the Executive Communications team creates and delivers communication that raise the profile of Intact’s global and Canadian CEOs and other senior…
Added 2 hours ago
FS
Manager, Public Relations and Marketing Communications – Americas
Four Seasons Hotels and Resorts
Toronto, ON · Four Seasons Corporate Headquarters Toronto
- Full-time
…Communications – Americas, and working closely with the Senior Director, Marketing – Americas, the Manager will collaborate with regional and global public relations and marketing leaders…

Manulife

Search Engine Optimization Manager

Toronto, ON, Canada

$92,900.00 CAD - $142,900.00 CAD · Full-time

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Job details

Pay: $92,900.00 CAD - $142,900.00 CAD
Job type: Full-time
Apply by: Nov 14, 2026
Posting language: English
Posted: Oct 30, 2026

Original job description

We are seeking a highly experienced Search Engine Optimization Manager to lead North American SEO & GEO programs while supporting global SEO initiatives across the organization. This role is designed for a strategic, data-driven SEO leader with deep expertise in technical and content SEO, enterprise-level operations, and cross-functional program management.

The ideal candidate brings strong industry experience in Retail, eCommerce, or Finance/Insurance, thrives in a fast-paced enterprise environment, and has a proven track record of delivering exceptional organic business results.

Position Responsibilities:

Strategy & Leadership

Oversee all in-house SEO and GEO programs for North America.
Support other global SEO initiatives in partnership with international teams.
Identify, evaluate, and prioritize new SEO/GEO opportunities for business growth.
Coach and develop the SEO team to meet industry benchmarks and elevate operational excellence.
Establish prioritization frameworks and work with cross-functional partners (IT, Product, Publishing, Content, Social) to unblock implementation and accelerate delivery.

Execution & Delivery

Manage day-to-day SEO/GEO operations, including program tracking at an item/deliverable level.
Ensure all team outputs are outcome-driven, aligned to industry best practices, and ladder up to business goals.
Maintain delivery and implementation trackers across technical and content pipelines.
Flag and escalate blocked or delayed implementation items (technical or content).
Maintain a technical backlog of SEO improvements, new CMS features, and bug fixes.

Analytics, Reporting & Performance

Own end-to-end reporting for SEO/GEO performance and business impact.
Analyze data (traffic, rankings, conversions, engagement, logs, crawlability) to identify opportunities.
Build and deliver executive-level presentations for cross-functional and leadership teams.
Monitor and report on the impact of all SEO recommendations in partnership with SEO Product.

Content SEO & GEO Operations

Manage GEO/SEO content strategy and day-to-day operations.
Work cross-functionally with Marketing, Publishing, and Content SEO teams to support BAU initiatives.
Maintain content delivery and implementation trackers to ensure quality and timeliness.
Establish and enforce Content QA processes.
Support Social Media team with GEO-focused social posts and content strategy.
Partner with SEO Product and Social teams to deliver comprehensive GEO impact initiatives.

Tools & Technology Ownership

Maintain and govern SEMRush workspaces, projects, keyword sets, and prompt tracking.
Hands-on daily use of:
- Google Search Console
- Adobe Analytics or Google Analytics
- SEMRush
- SiteImprove
- Server log analysis tools
- Screaming Frog
- Other enterprise-grade SEO technologies

Required Qualifications:

Minimum 8+ years of SEO experience in Retail, eCommerce, or Finance/Insurance at an enterprise level.
3-5 years of experience leading teams within a direct report or project management capacity.
Proven team management experience in a fast-paced environment.
Demonstrated success in driving exceptional organic performance and business results.
Strong technical SEO knowledge including crawlability, indexation, site architecture, schema, Core Web Vitals, and log analysis.
Solid understanding of content SEO, editorial optimization, GEO localization strategies, and content governance.
Hands-on experience with AEM or other enterprise CMS, as well as strong foundational knowledge of HTML and networking concepts.
Comfortable with data analysis, forecasting, reporting, and creating C-suite-ready presentations.
Experienced in Agile methodologies and working with JIRA for sprint planning and issue management.

Strong analytical and problem-solving skills.
Excellent communication and storytelling abilities for executive-level audiences.
Ability to influence and collaborate effectively with cross-functional partners.
Highly organized with strong attention to detail and comfort managing multiple parallel workstreams.
Outcome-driven mindset focused on measurable impact and continuous improvement.
Ability to thrive in a highly complex, matrixed global organization.

When you join our team:

We’ll empower you to learn and grow the career you want.
We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.
As part of our global team, we’ll support you in shaping the future you want to see.

The role being advertised is an existing vacancy.

About Manulife and John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.

Manulife is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact hr@manulife.com.

Referenced Salary Location

Toronto, Ontario

Working Arrangement

Hybrid

Salary range is expected to be between

$92,900.00 CAD - $142,900.00 CAD

Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact hr@manulife.com for the salary range for your location.

Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact hr@manulife.com for more information about U.S.-specific paid time off provisions.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement.

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More about this job

Responsibilities

The SEO Manager will lead North American SEO and GEO programs while supporting global initiatives and coaching the SEO team. They are responsible for managing day-to-day operations, analyzing performance data, and collaborating with cross-functional teams to drive organic business results.

Requirements

Candidates must have at least 8 years of enterprise-level SEO experience in Retail, eCommerce, or Finance, along with 3-5 years of team leadership experience. Proficiency in technical SEO, content governance, and enterprise-grade analytics tools is required.

Skills

Search engine optimization
Technical SEO
Content strategy
Data analysis
Program management
Team leadership
Enterprise SEO
Google search console
Adobe analytics
Google analytics
SEMRush
Screaming frog
Agile methodologies
JIRA
HTML
Cross-functional collaboration

Benefits

Health insurance
Dental insurance
Mental health support
Vision insurance
Short-term disability
Long-term disability
Life insurance
AD&D insurance
Adoption/surrogacy benefits
Wellness benefits
Employee/family assistance plans
Retirement savings plans
Pension
Global share ownership plan
Paid time off
Vacation
Personal days
Sick days

Visa sponsorship

Not detected in the job text

Keywords

Search Engine Optimization
GEO
Technical SEO
Content SEO
Enterprise SEO
Retail
Ecommerce
Finance
Insurance
Google Search Console
Adobe Analytics
Google Analytics
SEMRush
SiteImprove
Screaming Frog
AEM
CMS
HTML
Agile
JIRA
Core Web Vitals
Schema
Log Analysis
Data Analysis
Forecasting
Reporting
Cross-functional
Strategy
Leadership
Marketing

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