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Added 30 mins ago
HH
Human Resources Manager
Highbridge Human Capital
Brantford, ON
- $90,000 to $120,000 CAD / year
- Full-time
Advise the Executive Team and management on workforce planning, organizational development and complex HR matters
Added 30 mins ago
HH
Human Resources Manager
Highbridge Human Capital
Brantford, ON
- $90,000 to $120,000 CAD / year
- Full-time
Advise the Executive Team and management on workforce planning, organizational development and complex HR matters.
Added 1 hour ago
R
Executive Producer, CBC, Personal Finance Business News, Toronto (English Services) (On-Site)
Radio-Canada
Toronto, ON
- Full-time
…Canadians are faced with a myriad of complex economic realities. As Executive Producer, you’ll be overseeing an editorial team that goes beyond the facts to help Canadians understand how…
Added 1 hour ago
RI
Senior Marketing Manager
Rentokil Initial
Milton, ON
- $100,000 to $130,000 CAD / year
- Full-time
Present marketing reviews, investment cases, and strategic recommendations to executive and board stakeholders.
Added 1 hour ago
C
IT Delivery Manager
Cognizant
Mississauga, ON
- Full-time
Support contract renewals and retention efforts through proactive relationship management and delivery excellence.
Added 1 hour ago
NS
Customer Account Executive II (Hybrid)
Nitro Software
Toronto, ON
- Full-time
We are looking for a. Mid-Market Customer Account Executive to join our retention & expansion team in acting as a trusted adviser and bringing value to our customers in North America. You…
Added 1 hour ago
B
Director, FP&A (Revenue)
Benevity
Remote, Canada
- Full-time
- Remote
Build and maintain financial models that link GTM drivers (pipeline, conversion, retention, expansion) to financial outcomes.
Added 1 hour ago
B
Director, FP&A (Revenue)
Benevity
Remote, Canada
- $156,800 to $206,750 CAD / year
- Full-time
- Remote
Build and maintain financial models that link GTM drivers (pipeline, conversion, retention, expansion) to financial outcomes.
Added 2 hours ago
BC
Automotive Performance Coach
Better Car People
Toronto, ON
- Full-time
Work closely with dealership management and staff, including executive-level managers, department heads, sales staff, and Business Development Center (BDC) teams.
Added 2 hours ago
AG
Account Executive
AURUM Group of Companies
Toronto, ON
- Full-time
Reporting to the Director of Sales, the Account Executive creates long-term, trusting relationships with our customers with the goal of developing new business from existing clients and…
Added 2 hours ago
Governance Officer, Council Operations
University of Saskatchewan
Saskatoon, SK
The Governance Office is a key link between the executive leadership and governing bodies of the university. Our mission is to enact, to uphold, and to lead good governance in all its…
Added 2 hours ago
ML
Sr. Specialist, Early Careers
Maple Leaf Foods Inc
Mississauga, ON
- $71,000 to $103,000 CAD / year
- Volunteer
Measure Success & Optimize Programs: Track key hiring, retention, engagement, and performance metrics to improve program effectiveness and drive continuous innovation.
Added 3 hours ago
ML
IT Security Consultant
Maple Leaf Foods Inc
Mississauga, ON
- $96,000 to $141,000 CAD / year
- Part-time
Maintain project status, security risk and control-effectiveness reporting, vulnerability trends, and concise executive-ready summaries.
Added 3 hours ago
Customer Account Executive II
Nitro
Toronto, ON
We are looking for a. Mid-Market Customer Account Executive to join our retention & expansion team in acting as a trusted adviser and bringing value to our customers in North America. You…
Added 3 hours ago
C
Senior Specialist, Executive Appointment Process
CIBC
Toronto, ON
- Full-time
Process coordination - Support the Executive Appointment Process by preparing standard materials, coordinating routine process steps, and following up on required inputs, documentation and…
Added 3 hours ago
M
AVP, GTO Strategy & Transformation
Manulife
Toronto, ON
- Full-time
Executive & Board-Level Narrative Ownership: Own the preparation of ELT and Board/Technology Committee-ready materials - portfolio checkpoints, anticipated-Q&A briefs, and strategic…
Added 3 hours ago
NC
Executive Coordinator (PFT) (NU 39.26)
Norfolk County
ON · Simcoe, Ontario
- Full-time
As the Executive Coordinator, you’ll provide senior-level support to the Chief Administrative Officer and Senior Leadership Team, coordinating key administrative and organizational…
Added 3 hours ago
UC
Human Resources Generalist
United Chargers Inc.
Richmond Hill, ON
- Full-time
Drive retention initiatives specifically designed to reduce turnover in manual assembly and production roles.
Added 3 hours ago
NC
Executive Coordinator (PFT) (NU 39.26)
Norfolk County
ON · Simcoe, ON
- Full-time
As the Executive Coordinator, you'll provide senior-level support to the Chief Administrative Officer and Senior Leadership Team, coordinating key administrative and organizational…
Added 3 hours ago
EI
Human Resources Business Partner - Term Certain
Elk Island Public Schools
Sherwood Park, AB
- Full-time
…to the Board of Trustees. The departments include Education Executive, Communication Services, Facility Services, Student Transportation, Human Resources, Financial Services, Supports for…
Added 3 hours ago
Senior HR Business Partner
Payments Canada
Ottawa, ON · Toronto, ON
While championing retention, equity and holistic professional development for mid-level managers and early-career talent the SHRBP is also a trusted strategic advisor to the senior…
Added 4 hours ago
IF
Bilingual (FR-EN) Manager, Security Platforms and Resilience, Security Operations Centre
Intact FC
Ottawa, ON · Toronto, ON · Laval, QC · Montreal, QC · Saint-Hyacinthe, QC
- Full-time
This role requires the ability to navigate in a complex environment, influence partners at the executive level, and transform security, compliance and business needs into reliable, modern…
Added 5 hours ago
T
Account Manager I
TD
Burlington, ON
- Full-time
…will partner with an experienced and knowledgeable Account…
Added 5 hours ago
C
Account Manager (Spanish Speaker)
CloudTalk
Toronto, ON
- Full-time
…portfolio. This is a quota-carrying role where you will own Customer Retention and Portfolio Expansion. You will be a trusted strategic partner to your clients, accountable for their…
Added 5 hours ago
M
Senior Manager, GTO Strategy & Transformation
Manulife
Toronto, ON
- Full-time
…operational and business analysis, develop business cases, support executive decision-making, and help ensure transformation initiatives produce measurable outcomes across Technology and…

Manulife

Search Engine Optimization Manager

Toronto, ON, Canada

$92,900.00 CAD - $142,900.00 CAD · Full-time

Apply About employer

Applications open in a new tab.

Job details

Pay: $92,900.00 CAD - $142,900.00 CAD
Job type: Full-time
Apply by: Nov 14, 2026
Posting language: English
Posted: Oct 30, 2026

Original job description

We are seeking a highly experienced Search Engine Optimization Manager to lead North American SEO & GEO programs while supporting global SEO initiatives across the organization. This role is designed for a strategic, data-driven SEO leader with deep expertise in technical and content SEO, enterprise-level operations, and cross-functional program management.

The ideal candidate brings strong industry experience in Retail, eCommerce, or Finance/Insurance, thrives in a fast-paced enterprise environment, and has a proven track record of delivering exceptional organic business results.

Position Responsibilities:

Strategy & Leadership

Oversee all in-house SEO and GEO programs for North America.
Support other global SEO initiatives in partnership with international teams.
Identify, evaluate, and prioritize new SEO/GEO opportunities for business growth.
Coach and develop the SEO team to meet industry benchmarks and elevate operational excellence.
Establish prioritization frameworks and work with cross-functional partners (IT, Product, Publishing, Content, Social) to unblock implementation and accelerate delivery.

Execution & Delivery

Manage day-to-day SEO/GEO operations, including program tracking at an item/deliverable level.
Ensure all team outputs are outcome-driven, aligned to industry best practices, and ladder up to business goals.
Maintain delivery and implementation trackers across technical and content pipelines.
Flag and escalate blocked or delayed implementation items (technical or content).
Maintain a technical backlog of SEO improvements, new CMS features, and bug fixes.

Analytics, Reporting & Performance

Own end-to-end reporting for SEO/GEO performance and business impact.
Analyze data (traffic, rankings, conversions, engagement, logs, crawlability) to identify opportunities.
Build and deliver executive-level presentations for cross-functional and leadership teams.
Monitor and report on the impact of all SEO recommendations in partnership with SEO Product.

Content SEO & GEO Operations

Manage GEO/SEO content strategy and day-to-day operations.
Work cross-functionally with Marketing, Publishing, and Content SEO teams to support BAU initiatives.
Maintain content delivery and implementation trackers to ensure quality and timeliness.
Establish and enforce Content QA processes.
Support Social Media team with GEO-focused social posts and content strategy.
Partner with SEO Product and Social teams to deliver comprehensive GEO impact initiatives.

Tools & Technology Ownership

Maintain and govern SEMRush workspaces, projects, keyword sets, and prompt tracking.
Hands-on daily use of:
- Google Search Console
- Adobe Analytics or Google Analytics
- SEMRush
- SiteImprove
- Server log analysis tools
- Screaming Frog
- Other enterprise-grade SEO technologies

Required Qualifications:

Minimum 8+ years of SEO experience in Retail, eCommerce, or Finance/Insurance at an enterprise level.
3-5 years of experience leading teams within a direct report or project management capacity.
Proven team management experience in a fast-paced environment.
Demonstrated success in driving exceptional organic performance and business results.
Strong technical SEO knowledge including crawlability, indexation, site architecture, schema, Core Web Vitals, and log analysis.
Solid understanding of content SEO, editorial optimization, GEO localization strategies, and content governance.
Hands-on experience with AEM or other enterprise CMS, as well as strong foundational knowledge of HTML and networking concepts.
Comfortable with data analysis, forecasting, reporting, and creating C-suite-ready presentations.
Experienced in Agile methodologies and working with JIRA for sprint planning and issue management.

Strong analytical and problem-solving skills.
Excellent communication and storytelling abilities for executive-level audiences.
Ability to influence and collaborate effectively with cross-functional partners.
Highly organized with strong attention to detail and comfort managing multiple parallel workstreams.
Outcome-driven mindset focused on measurable impact and continuous improvement.
Ability to thrive in a highly complex, matrixed global organization.

When you join our team:

We’ll empower you to learn and grow the career you want.
We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.
As part of our global team, we’ll support you in shaping the future you want to see.

The role being advertised is an existing vacancy.

About Manulife and John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.

Manulife is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact hr@manulife.com.

Referenced Salary Location

Toronto, Ontario

Working Arrangement

Hybrid

Salary range is expected to be between

$92,900.00 CAD - $142,900.00 CAD

Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact hr@manulife.com for the salary range for your location.

Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact hr@manulife.com for more information about U.S.-specific paid time off provisions.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement.

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More about this job

Responsibilities

The SEO Manager will lead North American SEO and GEO programs while supporting global initiatives and coaching the SEO team. They are responsible for managing day-to-day operations, analyzing performance data, and collaborating with cross-functional teams to drive organic business results.

Requirements

Candidates must have at least 8 years of enterprise-level SEO experience in Retail, eCommerce, or Finance, along with 3-5 years of team leadership experience. Proficiency in technical SEO, content governance, and enterprise-grade analytics tools is required.

Skills

Search engine optimization
Technical SEO
Content strategy
Data analysis
Program management
Team leadership
Enterprise SEO
Google search console
Adobe analytics
Google analytics
SEMRush
Screaming frog
Agile methodologies
JIRA
HTML
Cross-functional collaboration

Benefits

Health insurance
Dental insurance
Mental health support
Vision insurance
Short-term disability
Long-term disability
Life insurance
AD&D insurance
Adoption/surrogacy benefits
Wellness benefits
Employee/family assistance plans
Retirement savings plans
Pension
Global share ownership plan
Paid time off
Vacation
Personal days
Sick days

Visa sponsorship

Not detected in the job text

Keywords

Search Engine Optimization
GEO
Technical SEO
Content SEO
Enterprise SEO
Retail
Ecommerce
Finance
Insurance
Google Search Console
Adobe Analytics
Google Analytics
SEMRush
SiteImprove
Screaming Frog
AEM
CMS
HTML
Agile
JIRA
Core Web Vitals
Schema
Log Analysis
Data Analysis
Forecasting
Reporting
Cross-functional
Strategy
Leadership
Marketing

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