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Added 1 min ago
S
Cost Analyst
SYSTRA
Montreal, QC
- Full-time
We are looking for a Cost Analyst to support resource costing, financial bids, and profitability analysis while ensuring the accuracy of financial models and compliance requirements. The…
Added 2 hours ago
ES
Senior Business Analyst
EPAM Systems
Toronto, ON
- Full-time
As a Senior Business Analyst, you will work closely with business stakeholders, technology teams, and subject matter experts to analyse requirements, deliver solutions, and support the…
Added 2 hours ago
SM
RQ11531 – Scrum Master – Intermediate
S M Software Solutions Inc
Toronto, ON
- Internship
…coaching, and Agile metrics. The successful candidate will support Agile development teams, facilitate Scrum ceremonies, manage impediments, promote self-organization, collaborate with…
Added 2 hours ago
SM
RQ11531 – Scrum Master – Intermediate
S M Software Solutions Inc
Toronto, ON
- Internship
…coaching, and Agile metrics. The successful candidate will support Agile development teams, facilitate Scrum ceremonies, manage impediments, promote self-organization, collaborate with…
Added 2 hours ago
SM
RQ11531 – Scrum Master – Intermediate
S M Software Solutions Inc
Toronto, ON
- Internship
…coaching, and Agile metrics. The successful candidate will support Agile development teams, facilitate Scrum ceremonies, manage impediments, promote self-organization, collaborate with…
Added 2 hours ago
T
CXF Manager
Takeda
Toronto, ON · CAN - Toronto Head Office
- Full-time
Manage platform configuration, releases, integrations, access management, and operational support.
Added 2 hours ago
T
Data Products Manager
Takeda
Toronto, ON · CAN - Toronto Head Office
- Full-time
University degree in a relevant field such as data analytics, computer science, information systems, business, or a related discipline, with 5-7 years of experience in roles that bridge…
Added 3 hours ago
FE
Credit Analyst
Franklin Empire Inc
Kitchener, ON · Toronto, ON
- $50,000 to $60,000 CAD / year
The credit analyst is responsible for undertaking administrative support for the Credit Manager, notably in dealing with accounts receivable and credit issues for the clientele of our…
Added 3 hours ago
MM
Research Analyst
Manitoba Métis Federation
Winnipeg, MB
- $52,211 to $64,271 CAD / year
- Full-time
The MMF seeks to fill one full-time Research Analyst position within our Red River Métis Veterans Department located at 90 Sutherland Ave in Winnipeg, MB. The Research Analyst conducts…
Added 3 hours ago
CM
Senior Financial Analyst
CanCap Management Inc.
Toronto, ON
- $75,000 to $90,000 CAD / year
- Full-time
CanCap has the immediate need for a skilled and energetic Senior Financial Analyst, reporting to the Manager, Finance. The Senior Financial Analyst will play an important role in the…
Added 4 hours ago
G
Product Analyst
GamblingCareers.com
Montreal, QC
- Full-time
We are looking for a dedicated Product Analyst to join our growing team. In this role, you will support the creative divisions within, working alongside other analysts and experts in data…
Added 5 hours ago
MG
Technical Analyst, Database
Michael Garron Hospital
Toronto, ON
- Full-time
Reporting to the IT Manager – Technical and Client Services, the Technical Analyst is responsible for the effective provisioning, installation, configuration, operation, security, access…
Added 5 hours ago
CT
Analyst, Data Governance
Canadian Tire Corporation
Oakville, ON
- Full-time
Support the development and evolution of data governance metrics and KPIs; monitor & measure the overall efficacy of the data governance program.
Added 6 hours ago
NB
Chief Analyste, Financial Performance
National Bank of Canada
Montreal, QC
- Full-time
A career as a Chief Analyst in the Financial Performance Management team at National Bank means serving as a Financial Analysis and Business Analytics Specialist. This position allows you…
Added 6 hours ago
C
New Analyst Program
Clarity
Vancouver, BC
- $65,000 to $85,000 CAD / year
- Full-time
We're looking for exceptional new graduates and early career professionals to join Clarity as a New Analyst in June 2027. This is an opportunity to accelerate your career by working…
Added 6 hours ago
Business Analyst - Saint John
Mariner
Saint John, NB
We are seeking a talented and experienced Business Analyst to join our team for a client opportunity based in Saint John, New Brunswick. This is a full-time, onsite role where you will work…
Added 6 hours ago
T
Business Insights Analyst II
TD
Markham, ON · Toronto, ON · Montreal, QC
- Full-time
Analysis & Insights: Conduct complex portfolio and transaction analysis in an automated manner to support GI Journey team.
Added 6 hours ago
C&
Research Analyst - Valuation & Advisory
Cushman & Wakefield
Toronto, ON
- Full-time
We are currently seeking a Research Analyst to join our Toronto office. As part of the Cushman & Wakefield network, you will benefit from access to all our best practices including…
Added 6 hours ago
B
Managed Accounts Supervision Specialist, Private Wealth
BMO
Toronto, ON · FCP
- Full-time
Provides support and guidance to branch supervision employees on supervision issues
Added 7 hours ago
KO
Mechanical Engineer – Burnaby (Vancouver area), BC
Krech Ojard & Associates, Inc.
Vancouver, BC · Greater Vancouver Metropolitan Area
- $115,000 to $145,000 CAD / year
- Full-time
We are seeking an experienced Mechanical Engineer based in Vancouver to support KOA’s multidisciplinary engineering projects across Canada and the United States. The successful candidate…
Added 7 hours ago
M
Sr. Technical Analyst, MarTech
Manulife
Toronto, ON
- Full-time
…strong understanding of digital measurement. The Sr. Technical Analyst will work collaboratively with various stakeholders from digital marketing, optimization, IT, and external providers…
Added 7 hours ago
BB
Industrial Automation Engineer
Best Buy Canada
Brampton, ON
- Full-time
…Automation Engineer, which we call a Senior Lean Engineering Analyst, you will be at the forefront of proposing new automation and optimization ideas to support to Best Buy’s Canadian…
Added 8 hours ago
M
Winter Co-op 2027 - Business Technology
Manulife
Toronto, ON
- Full-time
…Our Co-op Program is your launchpad to success, offering the support, structure, and exciting opportunities you need to thrive and make your…
Added 8 hours ago
A
Financial Analyst
Acosta
Toronto, ON
- Full-time
The Financial Analyst plays a key role in supporting financial planning, forecasting, reporting, and business decision-making across the organization. This position is responsible for…
Added 10 hours ago
FT
Sales Operations Coordinator
Fast Tire Co
Vaudreuil-Dorion, QC
- Full-time
As a Sales Operations Coordinator, reporting to the Senior Business Analyst, you'll play a key role within the Marketing team, serving as the primary liaison between Marketing, Sales, and…

Manulife

Sr. Technical Analyst, MarTech

Toronto, ON, Canada

$73,725.00 CAD - $122,875.00 CAD · Full-time

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Job details

Pay: $73,725.00 CAD - $122,875.00 CAD
Job type: Full-time
Apply by: Oct 21, 2026
Experience: 5+ years of experience in Tagging, Analytics, AEM implementation, Tag management or related practices
Posting language: English
Posted: Oct 7, 2026

Original job description

The MarTech Sr. Technical Analyst is responsible for supporting the implementation and maintenance of all digital analytics tools and Adobe Marketing technology integration for our Manulife US segment. You will collaborate with digital channel owners to ensure proper tagging of their marketing technology and tracking of specific elements/dimensions and partner with IT on the continuous development process of enhancements made on our web and app properties. The Sr. Technical Analyst will drive efficiencies across the organization and set best practices for all business units. They are at the forefront of digital analytics implementation technology advancements and explore areas of opportunities.

A successful candidate will have experience in multiple subject areas; particularly around analytics technology and digital analytics tagging strategy, and a strong understanding of digital measurement. The Sr. Technical Analyst will work collaboratively with various stakeholders from digital marketing, optimization, IT, and external providers to deliver best-in-class tagging solution guidance, data integration, and digital analytics governance. You will devise the standardized tagging methodology that will drive the IT-led architectural decisions required to support the platform and will oversee its implementation to ensure that the most relevant variables may be easily extracted using digital analytics and marketing technology systems.

Position Responsibilities:

 Support the implementation, configuration, and continuous maintenance of digital analytics tools and Adobe Marketing technologies across Manulife businesses.

Collaborate with digital channel owners to ensure proper tagging of marketing technologies and tracking of key user interactions across web and mobile app properties.

Partner with IT teams throughout development cycles to define analytics requirements, validate deployments, and support continuous enhancements aligned with measurement and MarTech needs.

Establish and maintain standardized tagging methodologies, data layer specifications, and enterprise analytics best practices.

Drive operational efficiency by streamlining analytics implementation processes across multiple business units.

Stay at the forefront of digital analytics implementation trends, proactively exploring opportunities to enhance data collection, personalization, and activation capabilities.

Work cross‑functionally with Digital Marketing, CDP Activation, SEO, Demand Generation, Optimization, and Measurement & Insights to ensure cohesive data strategies.

Provide expert guidance on tagging solutions, data integration models, and digital analytics governance frameworks.

Ensure tagging architecture informs IT‑led platform decisions and supports seamless data extraction within Adobe Analytics, AEP, and related platforms.

Validate, troubleshoot, and optimize tagging and analytics implementations to ensure data accuracy, consistency, and integrity.

Support OneTrust compliance requirements, including cookie consent integrations, privacy‑based conditional firing logic, and ensuring analytics and MarTech solutions comply with global data privacy standards.

Contribute to AI optimization, helping ensure digital experiences (e.g., AI‑agent tools, audits) are properly instrumented for analytics, training data capture, and performance insights.

Develop and maintain documentation including tagging requirements, analytics implementation guides, and data governance standards.

 Required Qualifications 

Bachelor’s degree in engineering, computer science, or IT-related field

5+ years of experience in Tagging, Analytics, AEM implementation, Tag management or related practices

Strong proficiency in JavaScript, HTML, and CSS for custom tagging, debugging, and analytics logic.

Hands‑on experience with Adobe Launch (Tag Management System) and deep knowledge of implementing comprehensive tagging architectures.

Expertise in data layer design, standardized tagging methodologies, and guiding IT teams on architectural decisions that support scalable analytics.

Practical experience with Adobe Target, including A/B testing workflows and personalization tagging.

Experience working with Adobe Web SDK and Adobe Mobile SDK for analytics and personalization tracking.

Solid understanding of Customer Data Platforms (CDP), especially Adobe Experience Platform (AEP) and its data collection practices.

Ability to build, maintain, and optimize Adobe Analytics reports and dashboards to support business reporting needs.

Strong capability to troubleshoot, validate, and optimize tagging and analytics implementations to ensure data accuracy and integrity.

Experience in production environments involving analytics technology, digital measurement, and tagging strategies.

Proven ability to collaborate with digital marketing, optimization, IT teams, and external partners to deliver tagging guidance and uphold analytics governance.

Experience contributing to continuous web property development initiatives with IT and ensuring alignment with analytics requirements.

Strong interpersonal skills, communication abilities, critical thinking, and time‑management capabilities.

When you join our team:

We’ll empower you to learn and grow the career you want.
We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.
As part of our global team, we’ll support you in shaping the future you want to see.

The role being advertised is an existing vacancy.

About Manulife and John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.

Manulife is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact hr@manulife.com.

Referenced Salary Location

Toronto, Ontario

Working Arrangement

Hybrid

Salary range is expected to be between

$73,725.00 CAD - $122,875.00 CAD

Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact hr@manulife.com for the salary range for your location.

Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact hr@manulife.com for more information about U.S.-specific paid time off provisions.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement.

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More about this job

Responsibilities

The Sr. Technical Analyst supports the implementation and maintenance of digital analytics tools and Adobe Marketing technologies across the organization. They collaborate with cross-functional teams to define tagging requirements, ensure data integrity, and establish standardized methodologies for digital measurement.

Requirements

Candidates must hold a bachelor's degree in engineering, computer science, or an IT-related field. A minimum of 5 years of experience in tagging, analytics, and Adobe implementation is required, along with strong proficiency in JavaScript, HTML, and CSS.

Skills

Adobe Analytics
Adobe Launch
Adobe Marketing Cloud
JavaScript
HTML
CSS
Data layer design
Tag management
Adobe Target
Adobe Web SDK
Adobe Mobile SDK
Customer Data Platforms
Adobe Experience Platform
Digital analytics
Data governance
Troubleshooting

Benefits

Health insurance
Dental insurance
Mental health support
Vision insurance
Short-term disability
Long-term disability
Life insurance
AD&D insurance
Adoption/surrogacy support
Wellness benefits
Employee/family assistance plans
Retirement savings plans
Pension
Global share ownership plan
Paid time off
Vacation days
Sick days

Visa sponsorship

Not detected in the job text

Keywords

MarTech
Digital Analytics
Adobe Analytics
Adobe Launch
Adobe Target
Adobe Experience Platform
AEP
Tag Management
Data Layer
JavaScript
HTML
CSS
Web SDK
Mobile SDK
CDP
Data Governance
OneTrust
A/B Testing
Personalization
Tagging Strategy
Digital Measurement
AI Optimization
Data Integrity
Implementation
Technical Analysis

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