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Added 3 mins ago
EB
Sales Development Representative
EP Boards
Toronto, ON
- $50,000 to $75,000 CAD / year
As a Sales Development Representative, you’ll open conversations with senior leaders at some of the world’s largest companies and introduce them to our executive communities. Our prospects…
Added 3 mins ago
GP
Inside Sales Representative
Generac Power Systems
Toronto, ON · Canada - Toronto
- Full-time
At ecobee, the Inside Sales Representative (ISR) drives sales and customer success across ecobee’s professional channels through proactive engagement with distributors and contractors.…
Added 3 mins ago
CC
Technician , Radiation
Cameco Corporation
SK · Saskatchewan, Canada
- Full-time
At Cameco we understand the value of a diverse workforce and we embrace, encourage and support workplace inclusion and diversity. New ideas, perspectives, experiences, and expertise make…
Added 3 mins ago
R&
Senior Business Analyst - Finance Transformation
Robertson & Company Ltd.
Toronto, ON
- Contract
Conduct business process mapping, gap analysis, and solution evaluations to support transformation objectives and Oracle Finance implementation activities.
Added 3 mins ago
DR
Junior Sales Representative
Dawn Recruiting Agency
Ottawa, ON
- $45,000 to $75,000 CAD / year
- Full-time
We are seeking motivated and outgoing individuals to join our team as Entry-Level Field Sales Representatives. This role is a great opportunity for candidates interested in developing…
Added 3 mins ago
A
Sales Development Representative
Assemble
Toronto, ON · Greater Toronto Area, Canada
- $50,000 to $75,000 CAD / year
- Full-time
As a Sales Development Representative, you’ll open conversations with senior leaders at some of the world’s largest companies and introduce them to our executive communities. Our prospects…
Added 3 mins ago
BS
Sales Development Representative
Blackline Safety
Calgary, AB
- Full-time
As a Sales Development Representative (SDR) at Blackline Safety, you will play a pivotal role in generating and qualifying new business opportunities across North America. You will be the…
Added 18 mins ago
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Outside Sales Representative- Heavy Equipment
Wajax
Sudbury, ON · Lively, ON
- Full-time
targets as well as provide a high level of customer service and support.
Added 18 mins ago
U
Route Service Supervisor - UniFirst Canada
UniFirst
Kingston, ON
- Full-time
Provide route coverage during Route Service Representative absences (e.g., illness or vacation), offering hands-on support while assessing performance and customer satisfaction and loyalty.
Added 32 mins ago
Quality Engineer - YYJ
Westerkirk
Victoria, BC
Support preventive action to improve process and/or product quality in accordance with company's procedures.
Added 1 hour ago
D
Personal Finance Advisor
Desjardins
Rivière-Rouge, QC · Caisse Desjardins du Grand-Mont-Tremblant
- Full-time
Stay up-to-date on the financial services industry, market trends and best practices in your field
Added 1 hour ago
D
Director
Desjardins
Levis, QC · Montreal, QC · Complexe Desjardins Montréal
- Full-time
…all large-scale sales and operations activities or a major support sub-function offering specialized services to all of Desjardins Group. You are responsible for administrating your unit’s…
Added 1 hour ago
D
Personal Finance Advisor
Desjardins
Saint-Georges, QC · Saint-Martin, QC · Caisse Desjardins du Coeur-de-la-Beauce
- Full-time
Stay up-to-date on the financial services industry, market trends and best practices in your field
Added 1 hour ago
H
Nurse Practitioner
HealthCareersInSask.ca
Strasbourg, SK
- Full-time
We are committed to building a representative, diverse, inclusive, and culturally responsive workforce.
Added 1 hour ago
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Finance Analyst
RTX
Midland, ON
- Full-time
The Program Cost Controls Finance Team is seeking a Finance Analyst to support the Program Cost Controls Manager, with a primary focus on preparing, analyzing, and monitoring Estimates at…
Added 1 hour ago
TK
Manager, Ingredients - Cheese & Dairy (Canada)
The Kraft Heinz Company
Toronto, ON
- Full-time
…related processes, working with internal and external experts to support compliant and cost-effective…
Added 1 hour ago
Brand Experience Summer Representative - Toronto
Molson Coors
Toronto, ON
In the role of a Brand Experience Summer Field Representative in Toronto you will be part of the Ontario sales teams. You will be exposed to the ever growing, fast paced beverage industry.…
Added 1 hour ago
On-Premise Summer Field Sales Representative - Ottawa
Molson Coors
Ottawa, ON
In the role of a Summer Field Sales Representative in Ottawa you will be part of the Ontario sales teams. You will be exposed to the ever growing, fast paced beverage industry. You will…
Added 1 hour ago
On-Premise Summer Field Sales Representative - Brampton
Molson Coors
Brampton, ON
In the role of a Summer Field Sales Representative in Brampton you will be part of the Ontario sales teams. You will be exposed to the ever growing, fast paced beverage industry. You will…
Added 1 hour ago
Key Account Summer Field Sales Representative, GTA
Molson Coors
Toronto, ON
In the role of a Key Accounts Summer Field Sales Representative in Toronto you will be part of the Ontario sales teams. You will be exposed to the ever growing, fast paced beverage…
Added 1 hour ago
Brand Experience Summer Representative - Vancouver
Molson Coors
Vancouver, BC
In the role of a Brand Experience Summer Field Representative in Vancouver you will be part of the British Columbia sales teams. You will be exposed to the ever growing, fast paced beverage…
Added 1 hour ago
Brand Experience Summer Representative - Calgary
Molson Coors
Calgary, AB
In the role of a Brand Experience Summer Field Representative in Calgary you will be part of the Alberta sales teams. You will be exposed to the ever growing, fast paced beverage industry.…
Added 1 hour ago
On-Premise Summer Field Sales Representative - Windsor/Sarnia
Molson Coors
Windsor, ON
In the role of a Summer Field Sales Representative in Windsor/Sarnia you will be part of the Ontario sales teams. You will be exposed to the ever growing, fast paced beverage industry. You…
Added 1 hour ago
On-Premise Summer Field Sales Representative - Edmonton
Molson Coors
Edmonton, AB
In the role of a Summer Field Sales Representative in Edmonton you will be part of the Alberta sales teams. You will be exposed to the ever growing, fast paced beverage industry. You will…
Added 1 hour ago
On-Premise Summer Field Sales Representative - London
Molson Coors
London, ON
In the role of a Summer Field Sales Representative in London you will be part of the Ontario sales teams. You will be exposed to the ever growing, fast paced beverage industry. You will…

Manulife

Strategic Marketing Manager

Toronto, ON, Canada
Waterloo, ON, Canada
Montreal, QC, Canada

$85,300.00 CAD - $135,300.00 CAD · Full-time

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Job details

Pay: $85,300.00 CAD - $135,300.00 CAD
Job type: Full-time
Apply by: Nov 14, 2026
Posting language: English
Posted: Oct 29, 2026

Original job description

We’re looking for an outgoing, passionate, results-driven Strategic Marketing Manager to join the Manulife Insurance Marketing team. We're building deeper relationships with advisors, and distribution partners through data-driven marketing, innovative media strategies, and engaging content that drives growth across Individual Insurance and Guarantee Wealth Solutions.

As a Strategic Marketing Manager, you will be responsible for developing and executing go-to-market plans aimed at high-net-worth advisors within the insurance sector. You will leverage your expertise in strategic marketing and understanding of the insurance industry to create innovative strategies that enhance our brand presence, drive growth, and ensure we remain the partner of choice for clients.

Position Responsibilities:

Strategic Planning: Develop and implement comprehensive go-to-market strategies for targeting advisor segments, aligning with company goals and market opportunities.
Market Analysis: Conduct thorough market research and analysis to understand the needs and preferences of clients, identifying key trends and opportunities within the insurance industry.
Campaign Development: Design and execute targeted marketing campaigns that effectively communicate our value proposition to advisors, utilizing a mix of digital, print, and in-person tactics.
Relationship Building: Cultivate and maintain strong relationships with advisors, acting as a trusted partner to understand their needs and provide tailored marketing support.
Collaboration: Work closely with cross-functional teams, including sales, product development, and customer service, to ensure alignment and support for go-to-market initiatives.
Performance Tracking: Monitor and analyze the performance of marketing strategies, using data-driven insights to make informed adjustments and improvements.
Brand Management: Enhance brand visibility and reputation among advisors through strategic partnerships, sponsorships, and thought leadership initiatives.
Budget Management: Manage marketing budgets effectively, ensuring resources are allocated efficiently to maximize impact and return on investment.

Required Qualifications:

Proven experience in strategic marketing within the insurance industry, with a focus on high-net-worth market clients.
Strong understanding of go-to-market strategies and marketing principles.
Excellent analytical skills with the ability to interpret data and market trends.
Exceptional communication (written and verbal), with the ability to build communication plans and write clear, strong marketing deliverables.
Leadership and professionalism, with the ability to influence and partner with employees at all levels.
Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
Proficiency in marketing automation tools and CRM systems.

Preferred Qualifications:

Bachelor's degree in Marketing, Business Administration, or a related field; a Master's degree is preferred.
Bilingualism (English and French) is an asset. If the successful candidate is in Québec, proficiency in both languages will be required to support clients from various provinces outside of Quebec.

When you join our team:

As part of our global team, we’ll support you in shaping the future you want to see.
We’ll empower you to learn and grow the career you want.
We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.

The role being advertised is an existing vacancy.

About Manulife and John Hancock

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better. To learn more about us, visit https://www.manulife.com/en/about/our-story.html.

Manulife is an Equal Opportunity Employer

At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.

It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact hr@manulife.com.

Referenced Salary Location

Waterloo, Ontario

Working Arrangement

Hybrid

Salary range is expected to be between

$85,300.00 CAD - $135,300.00 CAD

Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact hr@manulife.com for the salary range for your location.

Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact hr@manulife.com for more information about U.S.-specific paid time off provisions.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement.

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More about this job

Responsibilities

The Strategic Marketing Manager will develop and execute go-to-market plans to drive growth within the insurance sector. They will also manage marketing budgets, track campaign performance, and build strong relationships with advisors.

Requirements

Candidates must have proven experience in strategic marketing within the insurance industry, specifically targeting high-net-worth clients. Proficiency in marketing automation tools, CRM systems, and strong analytical skills are also required.

Skills

Strategic marketing
Go-to-market strategy
Market analysis
Campaign development
Relationship building
Data-driven marketing
Brand management
Budget management
Marketing automation
CRM systems
Strategic planning
Communication
Leadership
Project management
Insurance industry knowledge

Benefits

Health insurance
Dental insurance
Mental health benefits
Vision insurance
Short-term disability
Long-term disability
Life insurance
AD&D insurance
Adoption/surrogacy benefits
Wellness benefits
Employee/family assistance plans
Retirement savings plans
Pension plan
Global share ownership plan
Paid time off
Statutory leaves of absence

Visa sponsorship

Not detected in the job text

Keywords

Strategic Marketing
Insurance
Go-to-market
High-net-worth
Advisor relations
Marketing automation
CRM
Data-driven
Brand management
Budgeting
Market research
Financial services
Wealth solutions
Lead generation
Thought leadership
Strategic planning
Performance tracking
Cross-functional collaboration
Digital marketing
Print marketing

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