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Maple Life

Business Development Representative

Toronto, ON, Canada

$45,000 to $55,000 CAD / year · Full-time

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Job details

Pay: $45,000 to $55,000 CAD / year
Job type: Full-time
Apply by: Nov 26, 2026
Posting language: English
Posted: Oct 27, 2026

Original job description

About Us

BP Consulting is a leading group benefits advisory firm helping Canadian employers optimize their employee benefit plans. We’re also building something bold - Maple Life, our fast-growing startup division designed to disrupt traditional group insurance distribution with a smarter, more scalable model.

We’re hiring driven and ambitious Business Development Representatives (BDRs) to help us grow. This is a high-volume outbound role where you’ll make 120+ cold calls per day to engage HR and finance leaders, book fact-finding meetings for senior advisors, and build RFPs when opportunities become qualified.

While this is a high-activity outbound sales role, it goes far beyond making calls. You’ll also get to sit in on live discovery meetings, gain exposure to the full consulting process, and work side-by-side with experienced advisors. This is a role for someone who wants to learn fast, level up, and grow into a leadership or advisor role in the future.

What You’ll Do

Make 120+ outbound calls daily to HR, finance, and C-suite contacts across Canada.
Use strong phone presence and business acumen to book meetings for our consultants.
Join live discovery meetings to learn how advisors conduct fact finds, ask consultative questions, and uncover client pain points.
Help prepare Request for Proposals (RFPs) for qualified leads by organizing data and following internal templates.
Maintain clean CRM records, track activities, and contribute to a healthy outbound sales pipeline.
Work closely with the sales team to improve outreach strategies, scripts, and targeting lists.
Learn the fundamentals of group benefits, underwriting, and consultative selling through mentorship and real-world exposure.

What We’re Looking For

Hustle and resilience – you don’t get thrown off by rejection and stay focused on the goal.
Strong verbal communication and confidence – you can handle conversations with senior-level professionals.
Solid financial literacy – you can grasp the basics of cost, value, and plan design, even if you’re new to the industry.
Organized and tech-comfortable – you’re great at staying on top of CRM entries, call targets, and follow-ups.
Growth-minded – you want more than just a job; you want to build a career, learn from the best, and move up quickly.

Nice to Have (but not required):

1–2 years in B2B sales, inside sales, or outbound calling roles.
Experience with CRM platforms like HubSpot and Salesforce.
Exposure to insurance, benefits, SaaS, or financial services.

Why Work With Us?

Mentorship from top-performing consultants and exposure to real client conversations.
Clear, fast-moving career paths to Account Executive, Advisor, or Strategy roles.
Competitive base salary + performance-based bonus.
Full health and dental benefits, wellness perks, team events, and more.
Entrepreneurial culture at a startup inside a well-established firm.
In-office role at 100 Carlaw Avenue in East Toronto.

Ready to Launch Your Sales Career? If you're hungry, sharp, and ready to grow with a company that's scaling fast - this is your opportunity. Apply now and help us shape the future of group benefits.

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More about this job

Responsibilities

Make 120 or more outbound calls per day to HR, finance, and C-suite contacts across Canada, booking fact-finding meetings for consultants and maintaining accurate CRM records. Participate in discovery meetings, help prepare RFPs for qualified leads, and collaborate with the sales team to improve outreach strategies and targeting.

Requirements

The role calls for resilience, confidence and strong verbal communication, financial literacy, organization, and comfort with technology and CRM systems. One to two years of B2B sales or outbound calling experience and familiarity with HubSpot, Salesforce, insurance, benefits, SaaS, or financial services are helpful but not required.

Skills

Outbound Sales
Cold Calling
Business Development
Verbal Communication
Business Acumen
Financial Literacy
Lead Qualification
RFP Preparation
Pipeline Management
Organization
Resilience
Consultative Selling
Sales Strategy
Follow-Up

Benefits

Competitive Base Salary
Performance-Based Bonus
Health Benefits
Dental Benefits
Wellness Perks
Team Events
Mentorship
Career Advancement Opportunities

Visa sponsorship

Not detected in the job text

Keywords

Business Development
Outbound Sales
Cold Calling
B2B Sales
HR
Finance
C-Suite
Group Benefits
Group Insurance
Employee Benefits
Fact-Finding Meetings
Discovery Meetings
Consultative Selling
Request For Proposals
RFP
CRM
HubSpot
Salesforce
Sales Pipeline
Lead Qualification
Underwriting
Plan Design
Financial Services
SaaS
Outreach Strategy
Sales Mentorship

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