Account Executive
- Canada
Full-time
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Job details
- Job type
- Full-time
- Posting language
- English
- Posted
Original job description
Role Description The Account Executive is a full-time, on-site role based in Stratford, ON, responsible for managing and growing a portfolio of local service business clients. Day-to-day, this role involves leading client discovery calls, understanding business goals, and translating them into tailored local SEO strategies in partnership with the delivery team. The Account Executive will prepare and present performance reports, explain geo-grid rankings and optimization efforts, and provide clear recommendations that align with revenue objectives. Additional responsibilities include nurturing relationships, identifying upsell and cross-sell opportunities, coordinating campaign timelines, and ensuring a high standard of communication and service. The role requires proactive follow-through on client requests, consistent documentation in CRM tools, and close collaboration with internal marketing and operations colleagues.
Qualifications
- Client relationship management skills, including account management, consultative communication, and the ability to build trust with diverse local service businesses.
- Sales and business development skills, such as prospecting, qualifying leads, handling objections, and closing opportunities while maintaining a customer-centric approach.
- Understanding of digital marketing and local SEO concepts, including Google Maps visibility, Google Business Profile optimization, and performance reporting.
- Strong organizational and time-management skills, with the ability to prioritize multiple accounts, meet deadlines, and maintain accurate documentation and CRM records.
- Analytical skills to interpret campaign data, identify trends in rankings and lead generation, and translate insights into clear, actionable recommendations for clients.
- Excellent written and verbal communication skills in English, with the ability to explain technical concepts in accessible, business-focused language.
- Comfort working in an on-site, collaborative environment in Stratford, ON, with a proactive, solution-oriented mindset and high attention to detail.
- Previous experience in account management, sales, or digital marketing (agency or B2B environment preferred); post-secondary education in business, marketing, communications, or a related field is an asset.
More about this job
Responsibilities
Manage and grow a portfolio of local service business clients by understanding their goals and coordinating tailored local SEO strategies with the delivery team. Present performance reports and recommendations, nurture client relationships, identify growth opportunities, coordinate campaigns, and maintain clear communication and CRM records.
Requirements
The role calls for experience in account management, sales, or digital marketing, preferably in an agency or B2B environment, along with client relationship, sales, organizational, analytical, and communication skills. Candidates should understand local SEO and Google Business Profile optimization; post-secondary education in business, marketing, communications, or a related field is an asset.
Skills
- Account Management
- Consultative Communication
- Sales
- Business Development
- Lead Prospecting
- Lead Qualification
- Objection Handling
- Closing Sales
- Local SEO
- Performance Reporting
- Data Analysis
- CRM Documentation
- Time Management
- Written and Verbal Communication
Visa sponsorship
Not detected in the job text
Categories
- Sales
- Marketing
- Customer Service & Support
- Management & Leadership
Keywords
- Local SEO
- Google Maps
- Google Business Profile
- Geo-Grid Rank Tracking
- Citation Building
- Service-Page Architecture
- Local Search Visibility
- Client Discovery
- Account Management
- Sales
- Business Development
- Prospecting
- Lead Qualification
- Performance Reporting
- Campaign Data
- Lead Generation
- CRM
- Upselling
- Cross-Selling
- Campaign Coordination
- Digital Marketing
- Revenue Objectives
- Data-Driven Audits