Marketing Analyst
- Caledon, ON, Canada
Pay: $30.00 per hour · Full-time
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Job details
- Pay
- Pay: $30.00 per hour
- Job type
- Full-time
- Apply by
- Working hours
- 40 hours per week
- Posting language
- English
- Posted
Original job description
Full job description
Maratek is a fast-growing company and world-class manufacturer of solvent recycling and distillation equipment, looking to hire one (1) Marketing Analyst on a 6-month contract (with possibility of extension) to cover a maternity leave. You will support sales and marketing across our solvent recycling and engineered technology product lines.
We are looking for an experienced, self-directed analyst who can review our current marketing, find what isn't working, propose fixes and start putting them in place alongside our sales team. By the end of the contract, we want a clear, prioritized marketing roadmap and the first improvements already live.
Duties & Responsibilities :
Audit & Improve (primary focus):
- Audit our website, SEO, AI search visibility, social media and other marketing channels
- Recommend prioritized improvements, with the expected impact of each
- Implement quick wins during the contract and leave a roadmap for the work that follows
Day-to-Day Marketing:
- Coordinate marketing support for the sales team and ongoing projects
- Manage and maintain our CRM (HubSpot), including data quality and reporting
- Track and report KPIs such as website traffic, search rankings, leads and conversion
- Provide administrative support to the sales and marketing team
- Learn our products and services well enough to market them accurately
- Other tasks as needed
T
he above is not an exhaustive list of duties; the role may evolve with the needs of the business.
Required Skills & Experience
- 3+ years in marketing analytics, digital marketing or growth, ideally in B2B with a long sales cycle
- Hands-on with Google Analytics 4, Google Search Console and a CRM (HubSpot strongly preferred)
- Working knowledge of technical SEO, and a point of view on how AI search is changing how buyers find suppliers
- Proficient with the MS Office suite
- Strong communication, organizational, problem-solving and analytical skills
- Able to work independently and as part of a team
Assets
- Experience marketing industrial equipment, capital goods or environmental services
- Experience with HubSpot CMS (our website is built and hosted in HubSpot)
- Adobe Creative Suite or similar design software
Position Details
- Reports to the VP Marketing
- Full time, 40 hours per week, in person
- Located in Bolton, ON. Public transit is limited, so please ensure you can arrange your own transportation.
- 6-month fixed-term contract (maternity leave coverage), with possibility of extension
- Flexible start date
- This posting is for an existing vacancy.
- Maratek may use AI tools to help review applications. All hiring decisions are made by people.
Employer Employment Details
Maratek is an equal opportunity employer. We are committed to a diverse and inclusive workplace for all. We recognize that our future success depends on the perspectives and contributions of all our employees -- their diverse backgrounds, abilities and experiences make our business stronger. If you are contacted for a job opportunity, please advise us of any accommodations needed to ensure fair and equitable access throughout the recruitment and selection process. All accommodation information provided will be treated as confidential and used only for the purpose of providing an accessible candidate experience.
Pay: $30.00 per hour
Expected hours: 40.0 per week
Work Location: In person
More about this job
Responsibilities
Audit the company’s website, SEO, AI search visibility, social media, and other marketing channels, then recommend and implement prioritized improvements. Support sales and marketing operations by maintaining HubSpot CRM data, coordinating projects, reporting KPIs, and preparing a marketing roadmap.
Requirements
Requires at least three years of experience in marketing analytics, digital marketing, or growth, ideally in B2B marketing with long sales cycles. Candidates should have hands-on experience with Google Analytics 4, Google Search Console, and a CRM - preferably HubSpot - as well as working knowledge of technical SEO and strong communication, organizational, analytical, and problem-solving skills.
Skills
- Marketing Analytics
- Digital Marketing
- Growth Marketing
- Google Analytics 4
- Google Search Console
- HubSpot CRM
- Technical SEO
- AI Search Visibility
- KPI Reporting
- Data Quality Management
- Marketing Auditing
- Lead Generation
- Conversion Tracking
- Microsoft Office
- Communication
- Problem-Solving
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Data & Analytics
- Sales
- Manufacturing
- Environmental & Sustainability
Keywords
- Marketing Analytics
- Digital Marketing
- Growth Marketing
- B2B Marketing
- Long Sales Cycle
- Google Analytics 4
- Google Search Console
- HubSpot
- HubSpot CRM
- HubSpot CMS
- Technical SEO
- AI Search Visibility
- Social Media
- Marketing Audit
- Marketing Roadmap
- KPI Reporting
- Website Traffic
- Search Rankings
- Lead Generation
- Conversion Tracking
- CRM Data Quality
- Sales Support
- Microsoft Office
- Adobe Creative Suite
- Industrial Equipment
- Capital Goods
- Environmental Services
- Solvent Recycling
- Distillation Equipment