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Added 2 hours ago
IB
General Manager (Contract)
Indigo Books & Music
Red Deer, AB
- $61,500 to $81,500 CAD / year
- Full-time
The General Manager translates Indigo’s strategic priorities into entrepreneurial, locally relevant execution that strengthens community connection and brand affinity while delivering a…
Added 4 hours ago
I
General Manager (Contract)
Indigo
Red Deer, AB
- $61,500 to $81,500 CAD / year
- Full-time
The General Manager translates Indigo’s strategic priorities into entrepreneurial, locally relevant execution that strengthens community connection and brand affinity while delivering a…
Added 1 day ago
Senior Resource Manager
BIMM
Toronto, ON
BIMM is booming, so we’re looking for a Senior Resource Manager to join our team!
Added 1 day ago
TI
Sr Mgr, Process Improvement & Transformation
telMAX Inc.
Markham, ON
- $90,000 to $130,000 CAD / year
- Full-time
SENIOR MANAGER, PROCESS IMPROVEMENT & TRANSFORMATION
Added 1 day ago
RB
Senior Manager, Treasury Solutions – Corporate, Transaction Banking (SWO)
Royal Bank of Canada
Burlington, ON
- Full-time
As a Senior Manager, Treasury Solutions with RBC’s Treasury Solutions Corporate Coverage team, you will be responsible to proactively provide advice and enable clients to leverage RBC’s…
Added 1 day ago
R
Senior Manager, Treasury Solutions – Corporate, Transaction Banking (SWO)
RBC
Burlington, ON
- Full-time
As a Senior Manager, Treasury Solutions with RBC’s Treasury Solutions Corporate Coverage team, you will be responsible to proactively provide advice and enable clients to leverage RBC’s…
Added 2 days ago
M(
Manager, Premium Retention & Service
MLSE (Maple Leaf Sports & Entertainment Partnership)
Toronto, ON · Scotiabank Arena
- Full-time
From the ice to the pitch, the hardwood to the digital arena, we’re proud to be the driving force behind the Toronto Maple Leafs (NHL), the Toronto Raptors (NBA), Toronto FC (MLS), Toronto…
Added 2 days ago
LA
Sr. Manager, Media Strategy - 12 Month Contract
Loblaw Agency
Montreal, QC
- Full-time
The Senior Manager, Media Strategy – Maxi Business serves as the primary strategic media partner for Maxi and key Quebec-based business stakeholders. This role is responsible for developing…
Added 2 days ago
ID
Marketing Manager
ICON Digital Productions Inc.
Markham, ON
- $70,000 to $80,000 CAD / year
- Full-time
The Marketing Manager will be responsible for developing and executing ICON Digital’s marketing strategy, managing digital and traditional marketing channels, creating compelling content,…
Added 2 days ago
BS
E-Commerce Strategist
Bushbalm Skincare
Ottawa, ON
- Full-time
…campaigns come to life on-site. You'll work closely with the Senior Manager, E-commerce, who sets the overall strategy. Your job is to turn that strategy into a storefront that performs,…
Added 2 days ago
S
Senior Retail Sales Consultant - Part time - West Edmonton Mall, AB
Swarovski
AB · Edmonton, CAN
- Part-time
Build trust and lasting relationships with customers, promoting loyalty programs
Added 2 days ago
C
Assistant Manager
Cineplex
Summerside, PE · CPX Summerside
- Part-time
Cineplex offers excellent opportunities for growth, this position can often lead to a more senior theatre management role (i.e.: Full-Time Theatre Manager, Sr. Theatre Manager or General…
Added 2 days ago
S
Senior Retail Sales Consultant - Part time - Chinook Centre, AB
Swarovski
Calgary, AB
- Part-time
Build trust and lasting relationships with customers, promoting loyalty programs
Added 2 days ago
LC
Sr. Manager, Media Strategy - 12 Month Contract
Loblaw Companies Limited
Montreal, QC
- Full-time
The Senior Manager, Media Strategy – Maxi Business serves as the primary strategic media partner for Maxi and key Quebec-based business stakeholders. This role is responsible for developing…
Added 2 days ago
Program Manager, Fraud
WestJet Group
Calgary, AB
Acting as the central point of coordination for loyalty fraud, the Program Manager will identify emerging risks, establish program priorities, drive implementation of fraud mitigation…
Added 2 days ago
BC
National Manager, Customer Experience
Belron Canada inc
Montreal, QC
- Full-time
As National Manager, Customer Experience, you will be the architect of the transformation of our customer experience, taking it from excellent to truly exceptional. This role goes beyond…
Added 3 days ago
S
Senior Retail Sales Consultant - Part time - Edmonton Premium Outlet, AB
Swarovski
AB · Alberta, CAN
- Part-time
Build trust and lasting relationships with customers, promoting loyalty programs
Added 3 days ago
B
National Manager, Customer Experience
Belron
Montreal, QC · National Support Center_QC
- Full-time
As National Manager, Customer Experience, you will be the architect of the transformation of our customer experience, taking it from excellent to truly exceptional. This role goes beyond…
Added 3 days ago
Senior Manager, Small Business Value Proposition (English/Spanish) - Toronto (12-Month Contract)
Scotiabank
Toronto, ON
Contribute to the development of loyalty programs across the segments and life cycle of the segment
Added 3 days ago
A
Lead Manager, Strategic Partnerships (Seoul-based)
Agoda
Toronto, ON
- Full-time
Experience working with or within financial institutions, payment companies, loyalty ecosystems, or digital consumer platforms is highly preferred.
Added 3 days ago
A
Lead Manager, Strategic Partnerships (Seoul-based)
Agoda
Vancouver, BC
- Full-time
Experience working with or within financial institutions, payment companies, loyalty ecosystems, or digital consumer platforms is highly preferred.
Added 3 days ago
SD
Senior Product Manager
Shoppers Drug Mart Specialty Health Network
Mississauga, ON
- Full-time
As the Senior Product Manager, you are a creative problem-solver with a passion for improving the health of Canadians and delivering exceptional customer-facing applications. You will work…
Added 3 days ago
C
Relationship Manager, Business Banking
CIBC
Toronto, ON
- Full-time
As a member of Business Banking team, you’ll be reporting to the Director or Senior Manager & Team Lead, Business Banking, providing new and existing clients with an exceptional client…
Added 4 days ago
J
Manager, Vendor Relations
Jobgether
Canada
- Full-time
We are seeking a strategic and commercially minded Vendor Relations Manager to build strong supplier partnerships and drive revenue and margin growth across a large retail network. In this…
Added 4 days ago
J
Manager, Vendor Relations
Jobgether
Canada
- Full-time
We are seeking a strategic and commercially minded Vendor Relations Manager to build strong supplier partnerships and drive revenue and margin growth across a large retail network. In this…

Mastercard

Manager, Product Management - Media Solutions

Toronto, ON, Canada

Full-time

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Job details

Job type: Full-time
Posting language: English
Posted: Oct 27, 2026

Original job description

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Manager, Product Management - Media SolutionsOverview:

Services is a key differentiator for Mastercard, providing cutting-edge services that help our customers grow. Focused on thinking big and scaling fast around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base. Centered on data-driven technologies and innovation, these services include consulting, loyalty and marketing programs, business experimentation, and data-driven information and risk management services.

Within the Services organization, Customer Acquisition & Engagement (CAE) places Mastercard at the heart of our customer’s B2C and B2B growth and loyalty strategies. As part of CAE, Marketing Services helps our customers acquire, engage, and retain customers with end-to-end digital marketing services differentiated by our global marketing expertise and track record, data and technology advantage, global network of preferred partners, and Mastercard brand assets.

Key Responsibilities:

This position will be responsible for managing existing and supporting the development and deployment of new, scalable Marketing Services solutions to Mastercard customers at a global level.

The solutions will be targeted to help grow and improve important business KPIs of clients like acquisition or card spend optimization. This means creating frameworks that will provide a seamless and effective approach to each necessity of lifecycle management as well as aligning with Regional Product Management teams on regional needs and go-to-markets strategies.

Additionally, this position will also be the key support in the markets for our Business Development and Client Services teams, be a solution ambassador and providing thought leadership. This professional will be always looking for improving our solutions with new technologies, better usage of data, best partners selection, and results measurement. These Marketing Services solutions will be the library for Business Development and Client Services teams, be offered to our customers and should bring the best possible results and scale the business across the regions.

What you will do:

Marketing Strategy & Innovation
• Define and drive Mastercard's global marketing services strategy across key areas: paid media optimization, audience targeting, lifecycle marketing, and personalization.
• Embed best practices in marketing mix modeling, incrementality measurement, and channel allocation across regional and client marketing strategies.
• Lead the evolution of value-added services focused on acquisition, engagement, and spend growth for issuers, merchants, and other niche use cases.

Media Planning & Optimization
• Oversee the development and implementation of paid media strategies, ensuring optimal performance across channels (search, social, display, programmatic, mass/offline media).
• Build scalable media playbooks and frameworks, leveraging Mastercard's proprietary data and insights, client’s data, open sources to drive decision making and ROI.
• Partner with internal media analytics and external agencies to test and optimize campaigns, applying A/B testing.

Partnership Development
• Lead Mastercard's strategic collaboration with martech/media partners to unlock new data-driven marketing capabilities.
• Define joint value propositions, co-create marketing execution models (e.g., CDP integrations, digital activation layers), and drive adoption at scale.
• Support commercial integration of media tools and services into Mastercard's broader go-to-market and data solutions offering.

Thought Leadership & Enablement
• Serve as a global ambassador for Mastercard Marketing Services developing thought leadership, contributing to industry forums, and enabling Mastercard teams globally.
• Create training, toolkits, and commercial content to support client engagements, business development, and delivery teams.
• Engage with business development, and delivery teams to enhance existing products/offerings and playbooks/frameworks.

All about you:

• Substantial experience in digital marketing, performance media, or marketing technology.
• Demonstrated ability to lead cross-functional teams in a matrixed global organization and influence senior stakeholders.
• Experience in leading multiple projects in a fast-paced, deadline-driven environment.
• Experience in leading delivery and implementation of complex solutions and measuring impact on clients' business.
• Experience in optimizing digital media campaigns across multiple channels (e.g., social, display, search, video, etc.).
• Client-facing experience, with the ability to present technical insights to non-technical audiences.
• Deep knowledge of marketing technologies and measurement & activation platforms (e.g., CDPs, DSPs, media mix platforms).
• Excellent written, verbal, and visual communication skills-able to synthesize complex solutions into clear value narratives.
• Local language and English are a must, other language a plus.Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

In line with Mastercard’s total compensation philosophy and assuming that the job will be performed in Canada, the successful candidate will be offered a competitive pay based on location, experience and other qualifications for the role and may be eligible to participate in a discretionary annual incentive program. This posting reflects one or more current openings on our team.

Pay Ranges

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More about this job

Responsibilities

Manage and deploy scalable global marketing services solutions to drive client business KPIs such as acquisition and card spend optimization. Act as a solution ambassador while collaborating with regional teams and partners to enhance product offerings through data-driven insights.

Requirements

Requires substantial experience in digital marketing, performance media, or marketing technology within a global matrixed organization. Candidates must demonstrate the ability to lead complex projects, optimize media campaigns, and present technical insights to diverse stakeholders.

Skills

Digital marketing
Performance media
Marketing technology
Product management
Media planning
Data-driven marketing
Cross-functional leadership
Stakeholder management
Marketing mix modeling
Campaign optimization
A/B testing
Martech
Customer lifecycle management
Strategic partnerships
Thought leadership
Data analytics

Visa sponsorship

Not detected in the job text

Keywords

Product Management
Media Solutions
Marketing Services
Paid Media
Audience Targeting
Lifecycle Marketing
Personalization
Marketing Mix Modeling
Incrementality Measurement
Search
Social
Display
Programmatic
Martech
CDP
DSP
ROI
Data Analytics
Business Development
Client Services
Go-to-market Strategy
Global Strategy
Digital Activation
Performance Marketing
Media Playbooks
Cross-functional Teams
Stakeholder Influence
Measurement Platforms
Activation Platforms
Mastercard

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