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Added 4 mins ago
TU
Programmer Analyst II
The University of British Columbia
Vancouver, BC
- $8,810.92 to $13,202.5 CAD / month
- Full-time
The incumbent plays an important role in all aspects of the planning, implementation and operation of an enterprise-scale data integration solution for the University of British Columbia…
Added 4 mins ago
SR
Technical Program Manager
Swim Recruiting
Vancouver, BC
- $95 to $110 CAD / hour
- Contract
As a result of growth and investment in technology our client is looking for a program manager to lead technical delivery of a large-scale transformation program running through 2027. The…
Added 4 mins ago
W(
Manager, Community Services
WINS (Women In Need Society)
Calgary, AB
- Full-time
Lead Community Services across WINS locations and work with the Director and Coordinators to set program priorities, service standards, and annual plans.
Added 4 mins ago
PC
Clinical Quality & Safety Senior Consultant
Primary Care Alberta
AB · Alberta, Canada
- Full-time
…safety across all PCA programs and services. The team will lead, integrate, and champion system-wide quality and safety initiatives across PCA. The team’s expertise lies in identifying…
Added 4 mins ago
LM
Head of Digital Performance
Lacroix Médecine Privée
Quebec, QC
- Full-time
…services, and business lines, the successful candidate will lead the organization's overall digital performance. They will develop, deploy, measure, and optimize digital media campaigns to…
Added 4 mins ago
C
Portfolio Manager, Civil Training Programs-EN
CAE
Montreal, QC
- Full-time
…forward. Our corporate functions don’t just support - they lead, shaping the company’s path and preparing clients and employees for the moments that matter. Be part of a team where your…
Added 4 mins ago
HT
CNC Programmer
Husky Technologies
Bolton, ON
- Full-time
Lead and perform troubleshooting to generate multiple hypotheses regarding the causes of a problem by employing methodical, logical approaches to problem solving
Added 4 mins ago
N(
Director, Employee and Labour Relations
NAIT (Northern Alberta Institute of Technology)
AB · Edmonton, AB
- Full-time
Lead the full collective bargaining cycle, including mandate development, costing, scenario planning, approvals, team roles, communications, contingency planning, ratification,…
Added 4 mins ago
HT
Manager, Internal Controls
Husky Technologies
Bolton, ON
- Full-time
Recommend improvements in the design of business processes and internal controls and lead the implementation of initiatives
Added 4 mins ago
GS
Pacific Salmon Foundation - Senior Development Officer, Corporate Partnerships and Major Gifts
Gerard Search
Vancouver, BC
- Full-time
Lead the development and growth of the organization's corporate partnerships and major gifts portfolio at the $10,000+ level in support of annual fundraising goals and strategic priorities…
Added 4 mins ago
HT
IT Internal Auditor
Husky Technologies
Bolton, ON
- Full-time
…passion of our people around the world and their desire to lead change. At the same time, we are not afraid to expect a lot and strive for leadership in all of our key markets. We are a…
Added 4 mins ago
BH
Scheduler 1
BC Hydro
Burnaby, BC
- $86,000 to $92,600 CAD / year
- Full-time
…P6. Flags exceptions for consideration by the Scheduling Team Lead during QC…
Added 5 mins ago
W
IT Specialist II
WCB-Alberta
AB · Edmonton - Jarvis
- Full-time
…Technology Services (BTS) department. Reporting to the Team Lead, Application & Cloud Services, the IT Specialist II is responsible for the day-to-day application operations such as…
Added 5 mins ago
PF
Finance Integration Lead
Pattison Food Group
Langley (District), BC · Langley Office - Langley BC
- Full-time
We have an exciting opportunity for a full-time temporary Finance Integration Lead to join our Finance team in Langley, BC.
Added 5 mins ago
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Associate, Supervision and Governance, Business Management, Corporate & Investment Banking
TD
Toronto, ON
- Full-time
Execution lead on control with Corporate and Investment Banking front line professionals to ensure the business has adequately considered, managed, and mitigated risks in day-to-day…
Added 5 mins ago
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Director, Compensation and Benefits
AgeCare
Calgary, AB
- Full-time
Oversee the design, implementation, and ongoing administration of compensation, benefits, and retirement programs, leading cross-functional initiatives and changes to existing programs.
Added 5 mins ago
MEP Technical Manager - Scarborough Subway Extension (STC)
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Toronto, ON · Scarborough, ON
Integrity. We lead by example, with humility and courage.
Added 5 mins ago
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SoC Design Engineer
Microchip Technology Inc.
Burnaby, BC · Canada - Burnaby
- Full-time
Debug design, simulation, integration, verification, implementation, and product issues; lead root-cause analysis within approved scope.
Added 19 mins ago
GA
Customer Success Manager, Enterprise
GC AI
Canada
- Full-time
Lead customers from kickoff through adoption, including implementation planning, stakeholder mapping, workflow discovery, training, launch readiness, and post-launch follow-up.
Added 19 mins ago
ES
Senior Manager PA and DPM - 12 Months Contract- Express Scripts Canada
Express Scripts Canada
Mississauga, ON
- Full-time
Lead change-management activities by assessing operational impacts, documenting key risks and mitigation plans, and monitoring implementation progress to support timely adoption.
Added 20 mins ago
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Curator, Marine Mammals
Vancouver Aquarium
Vancouver, BC
- Full-time
Lead the health, welfare, and ongoing care of the Aquarium’s marine mammal collection in collaboration with veterinary and animal care teams.
Added 20 mins ago
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Product Manager I, Commercial
FIS Global
Markham, ON
- Full-time
- Other
…risk and compliance to guide products from discovery through implementation and ongoing lifecycle management. Success means delivering reliable payment capabilities while improving client…
Added 20 mins ago
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Intermediate Electrical Designer/Engineer
Danaher
Concord, ON
- $90,000 to $103,000 CAD / year
- Full-time
…electrical hardware based on input requirements and support implementation and system integration activities while following established guidelines, procedures, and design practices. In…
Added 33 mins ago
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Senior Director, Transaction Management
CBRE
Toronto, ON
- Full-time
Lead Account Peer Reviews and Account Refreshes. Formulate recommendations and implementation plans to augment delivery and improve client satisfaction.
Added 33 mins ago
AS
Business Process Integrator
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Toronto, ON
- Full-time
Lead implementation with Capital Markets partners by defining end-to-end operational and regulatory requirements, identifying risks, and establishing mitigation strategies within…

Mastercard

Manager, Product Management - Media Solutions

Toronto, ON, Canada

Full-time

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Job details

Job type: Full-time
Apply by: Oct 29, 2026
Posting language: English
Posted: Oct 27, 2026

Original job description

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Manager, Product Management - Media SolutionsOverview:

Services is a key differentiator for Mastercard, providing cutting-edge services that help our customers grow. Focused on thinking big and scaling fast around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base. Centered on data-driven technologies and innovation, these services include consulting, loyalty and marketing programs, business experimentation, and data-driven information and risk management services.

Within the Services organization, Customer Acquisition & Engagement (CAE) places Mastercard at the heart of our customer’s B2C and B2B growth and loyalty strategies. As part of CAE, Marketing Services helps our customers acquire, engage, and retain customers with end-to-end digital marketing services differentiated by our global marketing expertise and track record, data and technology advantage, global network of preferred partners, and Mastercard brand assets.

Key Responsibilities:

This position will be responsible for managing existing and supporting the development and deployment of new, scalable Marketing Services solutions to Mastercard customers at a global level.

The solutions will be targeted to help grow and improve important business KPIs of clients like acquisition or card spend optimization. This means creating frameworks that will provide a seamless and effective approach to each necessity of lifecycle management as well as aligning with Regional Product Management teams on regional needs and go-to-markets strategies.

Additionally, this position will also be the key support in the markets for our Business Development and Client Services teams, be a solution ambassador and providing thought leadership. This professional will be always looking for improving our solutions with new technologies, better usage of data, best partners selection, and results measurement. These Marketing Services solutions will be the library for Business Development and Client Services teams, be offered to our customers and should bring the best possible results and scale the business across the regions.

What you will do:

Marketing Strategy & Innovation
• Define and drive Mastercard's global marketing services strategy across key areas: paid media optimization, audience targeting, lifecycle marketing, and personalization.
• Embed best practices in marketing mix modeling, incrementality measurement, and channel allocation across regional and client marketing strategies.
• Lead the evolution of value-added services focused on acquisition, engagement, and spend growth for issuers, merchants, and other niche use cases.

Media Planning & Optimization
• Oversee the development and implementation of paid media strategies, ensuring optimal performance across channels (search, social, display, programmatic, mass/offline media).
• Build scalable media playbooks and frameworks, leveraging Mastercard's proprietary data and insights, client’s data, open sources to drive decision making and ROI.
• Partner with internal media analytics and external agencies to test and optimize campaigns, applying A/B testing.

Partnership Development
• Lead Mastercard's strategic collaboration with martech/media partners to unlock new data-driven marketing capabilities.
• Define joint value propositions, co-create marketing execution models (e.g., CDP integrations, digital activation layers), and drive adoption at scale.
• Support commercial integration of media tools and services into Mastercard's broader go-to-market and data solutions offering.

Thought Leadership & Enablement
• Serve as a global ambassador for Mastercard Marketing Services developing thought leadership, contributing to industry forums, and enabling Mastercard teams globally.
• Create training, toolkits, and commercial content to support client engagements, business development, and delivery teams.
• Engage with business development, and delivery teams to enhance existing products/offerings and playbooks/frameworks.

All about you:

• Substantial experience in digital marketing, performance media, or marketing technology.
• Demonstrated ability to lead cross-functional teams in a matrixed global organization and influence senior stakeholders.
• Experience in leading multiple projects in a fast-paced, deadline-driven environment.
• Experience in leading delivery and implementation of complex solutions and measuring impact on clients' business.
• Experience in optimizing digital media campaigns across multiple channels (e.g., social, display, search, video, etc.).
• Client-facing experience, with the ability to present technical insights to non-technical audiences.
• Deep knowledge of marketing technologies and measurement & activation platforms (e.g., CDPs, DSPs, media mix platforms).
• Excellent written, verbal, and visual communication skills-able to synthesize complex solutions into clear value narratives.
• Local language and English are a must, other language a plus.Mastercard is a merit-based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law. We hire the most qualified candidate for the role. In the US or Canada, if you require accommodations or assistance to complete the online application process or during the recruitment process, please contact reasonable_accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

Abide by Mastercard’s security policies and practices;
Ensure the confidentiality and integrity of the information being accessed;
Report any suspected information security violation or breach, and
Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.

In line with Mastercard’s total compensation philosophy and assuming that the job will be performed in Canada, the successful candidate will be offered a competitive pay based on location, experience and other qualifications for the role and may be eligible to participate in a discretionary annual incentive program. This posting reflects one or more current openings on our team.

Pay Ranges

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More about this job

Responsibilities

Manage and deploy scalable global marketing services solutions to drive client business KPIs such as acquisition and card spend optimization. Act as a solution ambassador while collaborating with regional teams and partners to enhance product offerings through data-driven insights.

Requirements

Requires substantial experience in digital marketing, performance media, or marketing technology within a global matrixed organization. Candidates must demonstrate the ability to lead complex projects, optimize media campaigns, and present technical insights to diverse stakeholders.

Skills

Digital marketing
Performance media
Marketing technology
Product management
Media planning
Data-driven marketing
Cross-functional leadership
Stakeholder management
Marketing mix modeling
Campaign optimization
A/B testing
Martech
Customer lifecycle management
Strategic partnerships
Thought leadership
Data analytics

Visa sponsorship

Not detected in the job text

Keywords

Product Management
Media Solutions
Marketing Services
Paid Media
Audience Targeting
Lifecycle Marketing
Personalization
Marketing Mix Modeling
Incrementality Measurement
Search
Social
Display
Programmatic
Martech
CDP
DSP
ROI
Data Analytics
Business Development
Client Services
Go-to-market Strategy
Global Strategy
Digital Activation
Performance Marketing
Media Playbooks
Cross-functional Teams
Stakeholder Influence
Measurement Platforms
Activation Platforms
Mastercard

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