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Added 1 min ago
AM
Manager, restaurant
A&W Masson
Gatineau, QC
- From $36 CAD / hour
- Full-time
- On-site
Added 10 mins ago
ST
Dispatcher
Steele's Transportation Group
Calgary, AB
- Full-time
…and competitive freight services throughout Alberta. Our main area of service occurs in the busy corridor between Calgary, Red Deer, and Edmonton, and we do have staff and/or drivers based…
Added 16 mins ago
TF
Assistant manager - food services
Tutti Frutti déjeuner et diner
Québec, QC
- From $25 CAD / hour
- Full-time
- On-site
Added 17 mins ago
TC
Production manager - manufacturing
Trans-United Consultants Ltd.
Whitby, ON
- $90,000 to $100,000 CAD / year
- Full-time
- On-site
Added 20 mins ago
UO
Business operations manager
University of British Columbia
Vancouver, BC
- $7,158.42 to $10,292.25 CAD / month
- Full-time
- On-site
Added 24 mins ago
OV
Event Cook | Part-Time | TD Station
Oak View Group
Saint John, NB
- $18.99 CAD / hour
- Part-time
…and presentation of hot and cold food for the Premium Club area, Suites, and other event catering areas as required. The Event Cook plays an important role in providing a high-quality guest…
Added 24 mins ago
GA
Operations Manager, AX Metrotown
Giorgio Armani
Burnaby, BC
- Part-time
Operations Manager | Full-Time | Armani Exchange, Metrotown
Added 25 mins ago
FT - Residence Support Worker (Vancouver Apartments)
Connective
Vancouver, BC
Reports and is accountable to the Program Manager of the facility or their designate
Added 40 mins ago
LF
Senior Manager Construction, Facilities & Property Operations
Leons Furniture Limited
Toronto, ON
- Full-time
Leon's Furniture Limited is seeking an experienced and highly motivated Senior Manager, Construction, Facilities & Property Operations to oversee construction projects, facilities…
Added 40 mins ago
E
Quality Assurance Intern
Ericsson
Montreal, QC
- Full-time
the evolution of 5G core network products, specifically in the area of network APIs and "Exposure". As we assist
Added 43 mins ago
KS
Field sales manager
Kognitive Sales Solutions
Gatineau, QC
- $17.6 to $22 CAD / hour
- Full-time
Added 44 mins ago
SF
Fast food restaurant manager
Sandwicherie fastoche
Québec, QC
- From $23 CAD / hour
- Full-time
- On-site
Added 44 mins ago
VE
Supply chain manager
Volta Energy Solutions Canada Inc.
Brossard, QC · Granby, QC
- $100,000 to $130,000 CAD / year
- Full-time
- On-site
Added 51 mins ago
PF
Account manager
Perfect Financial Friends Corp
Calgary, AB
- From $38 CAD / hour
- Full-time
- On-site
Added 51 mins ago
M
Engineering manager
MorEng
North York, ON
- $120,000 to $150,000 CAD / year
- Full-time
- On-site
Added 55 mins ago
MS
manager, security
Matric Security
Cambridge, ON
- Full-time
Added 55 mins ago
DG
Chef Manager
Dexterra Group
Oakville, ON
- Contract
Under the general supervision of the District Manager, the Chef Manager is tasked with ensuring the culinary excellence of the location. This includes the planning, preparing, and/or…
Added 55 mins ago
NS
Assistant Manager - 6.4 CCU / 6.1 IMCU
Nova Scotia Health Authority
Halifax, NS
- Full-time
The Assistant Manager will assist in the management and monitoring of new and existing clinical projects, review with the HSM data and reports pertaining to all CCU/IMCU operations and…
Added 55 mins ago
PC
Manager, Threat Hunting & Incident Response
PwC Canada
Toronto, ON · North York, ON
- Full-time
As a Manager, Threat Hunting & Incident Response, unlock your potential and embrace the chance to drive meaningful outcomes that’ll elevate your career. Your role will include, but isn’t…
Added 55 mins ago
MI
Second Cook - Part Time
Marriott International
Kelowna, BC
- Part-time
…portions onto proper receptacles. Wash and disinfect kitchen area, tables, tools, knives, and equipment. Check and ensure the correctness of the temperature of appliances and…
Added 55 mins ago
MI
Valet Attendant
Marriott International
Ottawa, ON
- Full-time
…unauthorized personnel, or potential security problems to the manager/supervisor. Maintain security of vehicles and vehicle keys. Communicate parking procedures to…
Added 55 mins ago
Key Account Manager, Out of Home
Nestle Operational Services Worldwide SA
Toronto, ON
Business area: Waters & Premium Beverages Canada
Added 1 hour ago
GF
Restaurant manager
Glacier Fire Pizzeria
Valemount, BC
- From $28 CAD / hour
- Full-time
- On-site
Added 1 hour ago
PC
Manager, Threat Hunting & Incident Response
PwC Canada
Ottawa, ON
- Full-time
As a Manager, Threat Hunting & Incident Response, unlock your potential and embrace the chance to drive meaningful outcomes that’ll elevate your career. Your role will include, but isn’t…
Added 1 hour ago
Y
Transitions Specialist
YouPotential
Toronto, ON · Greater Toronto Area, Canada
- Full-time
Other responsibilities dictated by the needs of the business in the area of onboarding and transition management.

MAVAN

Demand Generation Manager

Toronto, ON, Canada

The compensation for this role is $100,000 CAD. · Contract

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Job details

Pay: The compensation for this role is $100,000 CAD.
Job type: Contract
Apply by: Mar 28, 2027
Posting language: English
Posted: Sep 29, 2026

Original job description

MAVAN is hiring on behalf of our client, Lyft Business, for this role.

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive.

Lyft Business is transforming how organizations move their people. From healthcare systems transporting patients to appointments, to educational institutions providing safe campus mobility, to transit agencies bridging first-and-last-mile gaps - we're solving critical transportation challenges for businesses and communities nationwide. We are at an inflection point for our Self Serve business and we need a Demand Generation Manager to help us scale.

We are looking for a Demand Generation Manager to develop the strategy and architect our program - from awareness to nurture, activation, and upsell. You'll partner with an agency to manage a substantial paid media budget, work across diverse verticals (healthcare, education, transit), and work closely with Product and Sales to optimize every touchpoint in the customer journey to drive leads and bookings.

Responsibilities:

Define, own, and execute our end-to-end demand generation strategy across the customer lifecycle from demand generation through nurture, activation, and upsell
Partner with an agency to scale proven channels while building new abilities to significantly increase lead volume, improve activation rates, and optimize returns
Synthesize marketing insights to inform full-funnel creative and messaging that resonates across the customer journey for customers in segments like healthcare, business travel, and employee commute
Partner with Sales to translate insights into high impact, scalable B2B strategies
Collaborate with Product to reduce friction and optimize the customer experience from lead capture to first ride
Build comprehensive nurture programs, including email marketing and segmentation strategies, to substantially increase lead quality and conversion
Implement lead scoring and qualification frameworks to improve funnel efficiency and sales handoffs
Partner with internal teams to implement marketing technology that enables personalized, automated campaigns at scale
Track and optimize key funnel metrics such as MQLs, SQLs, conversion rates, and pipeline contribution

Experience:

5+ years of experience in demand generation, performance marketing, or similar area
2+ years of experience in B2B marketing with demonstrated success driving measurable outcomes
Proven experience managing paid media budgets and optimizing return on investment
Experience with marketing automation platforms (e.g. Marketo, HubSpot, Pardot) and CRM systems (e.g. Salesforce)
Strong analytical capabilities with data-driven marketing experience and understanding of B2B funnel metrics
Track record of A/B testing and campaign optimization
Ability to partner cross-functionally with creative and data teams
Exceptional written communication skills and strong cross-functional collaboration abilities
Entrepreneurial mindset with bias toward action in fast-paced environments
Excel proficiency required, SQL a plus
Preferred
Experience with SaaS products and marketing to businesses of all sizes
Experience managing paid media and creative agencies
Hands-on experience with ABM, lifecycle marketing, and industry events

Lyft is committed to creating an inclusive workforce that fosters belonging. Lyft believes that every person has a right to equal employment opportunities without discrimination because of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, marital status, family status, disability, pardoned record of offences, or any other basis protected by applicable law or by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Accommodation for persons with disabilities will be provided upon request in accordance with applicable law during the application and hiring process. Please contact your recruiter if you wish to make such a request.

Lyft highly values having employees working in-office to foster a collaborative work environment and company culture. This role will be in-office on a hybrid schedule - Team Members will be expected to work in the office at least 3 days per week, including on Mondays, Wednesdays, and Thursdays. Lyft considers working in the office at least 3 days per week to be an essential function of this hybrid role. Your recruiter can share more information about the various in-office perks Lyft offers. Additionally, hybrid roles have the flexibility to work from anywhere for up to 4 weeks per year.

The compensation for this role is $100,000 CAD.

Lyft may use artificial intelligence to screen applicants, however, Lyft employees make the ultimate selection and hiring decisions.

Apply About employer

More about this job

Responsibilities

Own and execute end-to-end demand generation programs across awareness, nurture, activation, and upsell, including paid media, email, segmentation, and lead scoring. Partner with Sales, Product, agencies, and internal teams to improve the customer journey, optimize funnel performance, and increase leads, conversions, and pipeline contribution.

Requirements

Requires at least five years of experience in demand generation, performance marketing, or a related field, including at least two years in B2B marketing, with demonstrated measurable results. Candidates should have experience managing paid media budgets, marketing automation and CRM platforms, funnel analytics, A/B testing, and cross-functional campaigns; Excel proficiency is required, and SQL is a plus.

Skills

Demand Generation
Performance Marketing
B2B Marketing
Paid Media Management
Marketing Automation
CRM Systems
Data-Driven Marketing
Funnel Metrics
A/B Testing
Campaign Optimization
Email Marketing
Customer Segmentation
Lead Scoring
Account-Based Marketing
Lifecycle Marketing
Cross-Functional Collaboration

Visa sponsorship

Not detected in the job text

Keywords

Demand Generation
Performance Marketing
B2B Marketing
Paid Media
Marketing Automation
Marketo
HubSpot
Pardot
Salesforce
CRM
Email Marketing
Customer Segmentation
Lead Scoring
Lead Qualification
A/B Testing
Campaign Optimization
Account-Based Marketing
Lifecycle Marketing
SaaS
MQLs
SQLs
Conversion Rates
Pipeline Contribution
Excel
SQL

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