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Added 6 mins ago
VC
Registered Nurse (RN) - Palliative Care Nursing
Vancouver Coastal Health
Richmond, BC
- $41.42 to $55.91 CAD / hour
- Temporary
…clients with a life limiting illness by working independently in client’s community home setting and as a member of an interdisciplinary team. Assesses the client’s physiological,…
Added 6 mins ago
VC
Youth Peer Support Worker
Vancouver Coastal Health
North Vancouver, BC
- $29.76 to $31.64 CAD / hour
- Full-time
Within the context of a client and family-centered recovery model and in accordance with established vision and values of the organization, the Youth Peer Support Worker is part of an…
Added 15 mins ago
GS
Child care provider - private home
Gurdeep Singh hyher
Bedford, NS
- From $22 CAD / hour
- Full-time
- On-site
Added 21 mins ago
GC
Intermediate/Senior Infrastructure Planning / Hydraulic Modeler
GEI Consultants, Inc.
Vaughan, ON
- $85,000 to $110,000 CAD / year
- Full-time
Are you ready to take the lead on complex water infrastructure projects that shape the future of our communities? At GEI Consultants, we’re looking for an Intermediate to Senior Water…
Added 21 mins ago
BL
Marketing Specialist
BC Legal Management Association
Vancouver, BC
- Other
Events and seminars: Lead client seminars, educational sessions, and conferences from planning and registration through delivery and follow-up.
Added 21 mins ago
YO
Advancement Manager
YMCA of Greater Halifax/Dartmouth
Dartmouth, NS
- Full-time
Three years of experience in fundraising, client relations, sales, marketing or related field
Added 21 mins ago
ML
Senior Litigation Lawyer
ME Law - Business Litigation Lawyers
Toronto, ON
- Full-time
…managed by dedicated teams. Compensation is independent of client…
Added 25 mins ago
FS
Nanny
FAIZA SHAFAQAT
Mississauga, ON
- From $20.85 CAD / hour
- Full-time
- On-site
Added 37 mins ago
B
Private Banking Officer
BMO
Vancouver, BC · FBT
- Full-time
Supports the delivery of an exceptional customer experience to private banking clients. Provides a superior level of courteous, knowledgeable and professional service to all existing and…
Added 37 mins ago
B
Mortgage Specialist
BMO
Laval, QC
- Full-time
…national partnerships and/or creates local partnerships to lead discussions about home financing…
Added 37 mins ago
B
Mortgage Specialist
BMO
Granby, QC · GRBY
- Full-time
…national partnerships and/or creates local partnerships to lead discussions about home financing…
Added 37 mins ago
B
Workplace Solutions Manager
BGIS
Toronto, ON
- Full-time
4 year Interior Design, Architecture or Project Management Degree or equivalent diploma with minimum 7-10 years of experience in a corporate environment with significant design, project…
Added 37 mins ago
B
Property Services Coordinator II
BGIS
Montreal, QC
- Full-time
Primary point of contact with various service providers and shares responsibility for the timely resolution of all client requests pertaining to property services.
Added 37 mins ago
Vendor Relationship Manager - Property Claims
Aviva
Calgary, AB · AB
…extension of Aviva and directly contribute to the overall customer experience, this role focuses on managing risks associated with vendor outsourcing, using data to deliver successful…
Added 52 mins ago
HI
Client Care Representative - Personal Insurance Associate
HUB International
Duncan, BC
- Full-time
…valuable assets. In this role, you will provide outstanding client service through your positive, friendly manner while educating clients in your excellent product knowledge in…
Added 1 hour ago
PH
Nanny
Private Household
Laval, QC
- From $19 CAD / hour
- Full-time
- Contract
- On-site
Added 1 hour ago
MC
Foreman - Equipment Maintenance
Morgan Construction & Environmental Ltd.
AB
- Other
…in full accordance with plans, specifications, scheduling, client’s direction, and good maintenance practices. The maintenance foreman is expected to work outside in all weather conditions,…
Added 1 hour ago
VC
Mental Health and Substance Use Nurse - Registered Nurse (RN)/ Registered Psychiatric Nurse (RPN)
Vancouver Coastal Health
North Vancouver, BC
- $41.42 to $55.91 CAD / hour
- Temporary
Within the context of a client and family centered care model and in accordance with British Columbia College of Nurses and Midwives (BCCNM) standards of professional practice and Code of…
Added 1 hour ago
VC
Program Assistant (Office Admin), Child and Youth Mental Health & Substance Use
Vancouver Coastal Health
Vancouver, BC
- $26.42 to $28.25 CAD / hour
- Full-time
Within the context of a client and family centered care model and in accordance with established vision and values of the organization, works as part of an interdisciplinary team to provide…
Added 1 hour ago
KK
Nanny
KIRAN KANDA
Mississauga, ON
- From $20 CAD / hour
- Full-time
- On-site
Added 1 hour ago
A
Devops Engineer
Actalent
Saskatoon, SK
- $55 to $65 CAD / hour
- Contract
Lead and mentor a team of 3-4 colleagues, especially those new to AWS.
Added 1 hour ago
A
Devops Engineer
Actalent
Montreal, QC
- $55 to $65 CAD / hour
- Contract
Lead and mentor a team of 3-4 colleagues, especially those new to AWS.
Added 1 hour ago
BB
Technician II Service
Bosch Building Technologies North America
Toronto, ON
- Full-time
Prepares and executes Acceptance Testing Plans that meet contract, client and future service needs
Added 1 hour ago
A
QA/QC Apecialist
Actalent
Burnaby, BC
- $35 to $45 CAD / hour
- Contract
Lead initiatives to resolve and clear administrative backlog within the part qualification pipeline, ensuring timely progression of parts through the approval process.
Added 1 hour ago
A
Devops Engineer
Actalent
Ottawa, ON
- $55 to $65 CAD / hour
- Contract
Lead and mentor a team of 3-4 colleagues, especially those new to AWS.

MAVAN

Demand Generation Manager

Toronto, ON, Canada

The compensation for this role is $100,000 CAD. · Contract

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Job details

Pay: The compensation for this role is $100,000 CAD.
Job type: Contract
Apply by: Mar 28, 2027
Posting language: English
Posted: Sep 29, 2026

Original job description

MAVAN is hiring on behalf of our client, Lyft Business, for this role.

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive.

Lyft Business is transforming how organizations move their people. From healthcare systems transporting patients to appointments, to educational institutions providing safe campus mobility, to transit agencies bridging first-and-last-mile gaps - we're solving critical transportation challenges for businesses and communities nationwide. We are at an inflection point for our Self Serve business and we need a Demand Generation Manager to help us scale.

We are looking for a Demand Generation Manager to develop the strategy and architect our program - from awareness to nurture, activation, and upsell. You'll partner with an agency to manage a substantial paid media budget, work across diverse verticals (healthcare, education, transit), and work closely with Product and Sales to optimize every touchpoint in the customer journey to drive leads and bookings.

Responsibilities:

Define, own, and execute our end-to-end demand generation strategy across the customer lifecycle from demand generation through nurture, activation, and upsell
Partner with an agency to scale proven channels while building new abilities to significantly increase lead volume, improve activation rates, and optimize returns
Synthesize marketing insights to inform full-funnel creative and messaging that resonates across the customer journey for customers in segments like healthcare, business travel, and employee commute
Partner with Sales to translate insights into high impact, scalable B2B strategies
Collaborate with Product to reduce friction and optimize the customer experience from lead capture to first ride
Build comprehensive nurture programs, including email marketing and segmentation strategies, to substantially increase lead quality and conversion
Implement lead scoring and qualification frameworks to improve funnel efficiency and sales handoffs
Partner with internal teams to implement marketing technology that enables personalized, automated campaigns at scale
Track and optimize key funnel metrics such as MQLs, SQLs, conversion rates, and pipeline contribution

Experience:

5+ years of experience in demand generation, performance marketing, or similar area
2+ years of experience in B2B marketing with demonstrated success driving measurable outcomes
Proven experience managing paid media budgets and optimizing return on investment
Experience with marketing automation platforms (e.g. Marketo, HubSpot, Pardot) and CRM systems (e.g. Salesforce)
Strong analytical capabilities with data-driven marketing experience and understanding of B2B funnel metrics
Track record of A/B testing and campaign optimization
Ability to partner cross-functionally with creative and data teams
Exceptional written communication skills and strong cross-functional collaboration abilities
Entrepreneurial mindset with bias toward action in fast-paced environments
Excel proficiency required, SQL a plus
Preferred
Experience with SaaS products and marketing to businesses of all sizes
Experience managing paid media and creative agencies
Hands-on experience with ABM, lifecycle marketing, and industry events

Lyft is committed to creating an inclusive workforce that fosters belonging. Lyft believes that every person has a right to equal employment opportunities without discrimination because of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, marital status, family status, disability, pardoned record of offences, or any other basis protected by applicable law or by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Accommodation for persons with disabilities will be provided upon request in accordance with applicable law during the application and hiring process. Please contact your recruiter if you wish to make such a request.

Lyft highly values having employees working in-office to foster a collaborative work environment and company culture. This role will be in-office on a hybrid schedule - Team Members will be expected to work in the office at least 3 days per week, including on Mondays, Wednesdays, and Thursdays. Lyft considers working in the office at least 3 days per week to be an essential function of this hybrid role. Your recruiter can share more information about the various in-office perks Lyft offers. Additionally, hybrid roles have the flexibility to work from anywhere for up to 4 weeks per year.

The compensation for this role is $100,000 CAD.

Lyft may use artificial intelligence to screen applicants, however, Lyft employees make the ultimate selection and hiring decisions.

Apply About employer

More about this job

Responsibilities

Own and execute end-to-end demand generation programs across awareness, nurture, activation, and upsell, including paid media, email, segmentation, and lead scoring. Partner with Sales, Product, agencies, and internal teams to improve the customer journey, optimize funnel performance, and increase leads, conversions, and pipeline contribution.

Requirements

Requires at least five years of experience in demand generation, performance marketing, or a related field, including at least two years in B2B marketing, with demonstrated measurable results. Candidates should have experience managing paid media budgets, marketing automation and CRM platforms, funnel analytics, A/B testing, and cross-functional campaigns; Excel proficiency is required, and SQL is a plus.

Skills

Demand Generation
Performance Marketing
B2B Marketing
Paid Media Management
Marketing Automation
CRM Systems
Data-Driven Marketing
Funnel Metrics
A/B Testing
Campaign Optimization
Email Marketing
Customer Segmentation
Lead Scoring
Account-Based Marketing
Lifecycle Marketing
Cross-Functional Collaboration

Visa sponsorship

Not detected in the job text

Keywords

Demand Generation
Performance Marketing
B2B Marketing
Paid Media
Marketing Automation
Marketo
HubSpot
Pardot
Salesforce
CRM
Email Marketing
Customer Segmentation
Lead Scoring
Lead Qualification
A/B Testing
Campaign Optimization
Account-Based Marketing
Lifecycle Marketing
SaaS
MQLs
SQLs
Conversion Rates
Pipeline Contribution
Excel
SQL

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