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Added 34 mins ago
GE
Project Coordinator - Burlington
Gerrie Electric Wholesale Ltd.
Burlington, ON
- Full-time
Keep the Project Services Manager and others informed on the project status and issues that may impact customer relations and project success.
Added 34 mins ago
TS
Maintenance Technician, LIVE-OUT
TalentSphere Staffing Solutions
Montreal, QC
- Full-time
…taking on a variety of responsibilities and contributing to the success of their real estate…
Added 34 mins ago
GC
Casual Duty Manager | Award Rates Apply
Good Company Bar
Montreal, QC · Urban agglomeration of Montreal, QC
- Full-time
As a Duty Manager, you'll be part of the founding team helping to shape and establish the culture and daily operations of this venue. Your role will include overseeing the smooth and…
Added 34 mins ago
CI
Analyst Intern (Nuclear)
Calian in Space & Technology
Ottawa, ON
- Internship
Act as a resource to the teams’ Senior Manager or Director in support of developing business opportunities and proposals
Added 35 mins ago
Technical Publications Manager
Tigercat | MacDonald Steel
Brantford, ON
We are seeking a Technical Publications Manager to lead and evolve our technical documentation function. This role combines technical understanding, strategic planning, process improvement,…
Added 1 hour ago
EH
Management Trainee
Enterprise Holdings
Burnaby, BC
- Full-time
Whether you see yourself in sales, business development, customer service, retail management, or operations, as a manager in training, you can count on a career path with a clear beginning…
Added 1 hour ago
A
Inside Sales Representative-Small Business Solutions (Hybrid)
ADP
Mississauga, ON
- Full-time
Our Sales teams are at the heart of ADP’s success. Every day, they earn client trust, solve complex business challenges, and build long‑term partnerships that help organizations thrive.
Added 1 hour ago
SS
Customer Success Manager
Sodales Solutions
Toronto, ON
- Full-time
The Customer Success Manager plays a critical role in driving customer retention, satisfaction, and growth by leveraging data, insights, and cross-functional collaboration. This position is…
Added 3 hours ago
T
Personal Banking Associate Trainee
TD
Calgary, AB
- Full-time
Engage customers in day-to-day advice needs, service transactions, digital education, and customer problem resolution related to banking solutions
Added 3 hours ago
T
Personal Banking Associate Trainee
TD
Calgary, AB
- Full-time
Engage customers in day-to-day advice needs, service transactions, digital education, and customer problem resolution related to banking solutions
Added 3 hours ago
T
Personal Banking Associate Trainee
TD
Calgary, AB
- Full-time
Engage customers in day-to-day advice needs, service transactions, digital education, and customer problem resolution related to banking solutions
Added 3 hours ago
T
Personal Banking Associate Trainee
TD
Calgary, AB
- Full-time
Engage customers in day-to-day advice needs, service transactions, digital education, and customer problem resolution related to banking solutions
Added 3 hours ago
T
Personal Banking Associate Trainee
TD
Calgary, AB
- Full-time
Engage customers in day-to-day advice needs, service transactions, digital education, and customer problem resolution related to banking solutions
Added 3 hours ago
T
Personal Banking Associate Trainee
TD
Calgary, AB
- Full-time
Engage customers in day-to-day advice needs, service transactions, digital education, and customer problem resolution related to banking solutions
Added 3 hours ago
T
Personal Banking Associate Trainee
TD
Calgary, AB
- Full-time
Engage customers in day-to-day advice needs, service transactions, digital education, and customer problem resolution related to banking solutions
Added 3 hours ago
7
Assistant Store Leader (Assistant Manager)
7-Eleven
Maple Ridge, BC
- Full-time
A focus and dedication to your success! We are committed to ensuring our employees receive proper training so they can confidently provide excellent customer service to our customers every…
Added 3 hours ago
Business Sales Consultant
Rogers Communications
Burnaby, BC · North Vancouver, BC · Surrey, BC · Vancouver, BC · Calgary, AB
…rewarding career at Rogers and be a driving force behind our success…
Added 3 hours ago
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GENERAL MANAGER - RODD ROYALTY HOTEL
Rodd Brudenell River Resort
Charlottetown, PE
- Full-time
Rodd Hotels & Resorts is seeking an experienced, energetic, and hands-on General Manager to lead Rodd Royalty Hotel, one of our distinctive properties in beautiful Prince Edward Island.
Added 3 hours ago
GE
Project Coordinator - Burlington
Gerrie Electric Wholesale LTD
Burlington, ON
- Full-time
Keep the Project Services Manager and others informed on the project status and issues that may impact customer relations and project success.
Added 3 hours ago
BG
Division Manager - Southwest Ontario
Brandt Group of Companies
ON · Mississauga, ON
- Full-time
The Division Manager oversees all operational, financial, and human resource aspects within the assigned branches to drive sales growth, profitability, and market share. This role leads…
Added 3 hours ago
AI
Account Manager
AXXESS INTERNATIONAL INC
Montreal, QC · Drummondville, QC · Quebec, QC
- Full-time
…potential, and make a meaningful contribution to the team’s…
Added 4 hours ago
FF
Part-Time Sales Associate - Famous Footwear CAN
Famous Footwear
Mississauga, ON
- Part-time
As a Famous Footwear Sales Associate, you are passionate about providing the best shoe store experience for every customer. You do this by creating a welcoming environment and in-store…
Added 4 hours ago
Field Service Technician - New Westminster
Intertape Polymer Group (IPG)
Vancouver, BC · New Westminster, BC
…troubleshooting, and repairs of IPG/Better Packages equipment at customer locations. You ensure equipment uptime, support customer production needs, and deliver a high level of technical…
Added 4 hours ago
C
Part-Time Sales Associate - Famous Footwear CAN
Caleres
Mississauga, ON
- Part-time
As a Famous Footwear Sales Associate, you are passionate about providing the best shoe store experience for every customer. You do this by creating a welcoming environment and in-store…
Added 4 hours ago
Trainee, Insurance Advisor
Talent Acquisition Team at Westland Insurance. Text reply only.
Grande Prairie, AB
Eager to grow, with minimal sales or customer service experience under your belt

MAVAN

Demand Generation Manager

Toronto, ON, Canada

The compensation for this role is $100,000 CAD. · Contract

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Job details

Pay: The compensation for this role is $100,000 CAD.
Job type: Contract
Apply by: Mar 28, 2027
Posting language: English
Posted: Sep 29, 2026

Original job description

MAVAN is hiring on behalf of our client, Lyft Business, for this role.

At Lyft, our purpose is to serve and connect. We aim to achieve this by cultivating a work environment where all team members belong and have the opportunity to thrive.

Lyft Business is transforming how organizations move their people. From healthcare systems transporting patients to appointments, to educational institutions providing safe campus mobility, to transit agencies bridging first-and-last-mile gaps - we're solving critical transportation challenges for businesses and communities nationwide. We are at an inflection point for our Self Serve business and we need a Demand Generation Manager to help us scale.

We are looking for a Demand Generation Manager to develop the strategy and architect our program - from awareness to nurture, activation, and upsell. You'll partner with an agency to manage a substantial paid media budget, work across diverse verticals (healthcare, education, transit), and work closely with Product and Sales to optimize every touchpoint in the customer journey to drive leads and bookings.

Responsibilities:

Define, own, and execute our end-to-end demand generation strategy across the customer lifecycle from demand generation through nurture, activation, and upsell
Partner with an agency to scale proven channels while building new abilities to significantly increase lead volume, improve activation rates, and optimize returns
Synthesize marketing insights to inform full-funnel creative and messaging that resonates across the customer journey for customers in segments like healthcare, business travel, and employee commute
Partner with Sales to translate insights into high impact, scalable B2B strategies
Collaborate with Product to reduce friction and optimize the customer experience from lead capture to first ride
Build comprehensive nurture programs, including email marketing and segmentation strategies, to substantially increase lead quality and conversion
Implement lead scoring and qualification frameworks to improve funnel efficiency and sales handoffs
Partner with internal teams to implement marketing technology that enables personalized, automated campaigns at scale
Track and optimize key funnel metrics such as MQLs, SQLs, conversion rates, and pipeline contribution

Experience:

5+ years of experience in demand generation, performance marketing, or similar area
2+ years of experience in B2B marketing with demonstrated success driving measurable outcomes
Proven experience managing paid media budgets and optimizing return on investment
Experience with marketing automation platforms (e.g. Marketo, HubSpot, Pardot) and CRM systems (e.g. Salesforce)
Strong analytical capabilities with data-driven marketing experience and understanding of B2B funnel metrics
Track record of A/B testing and campaign optimization
Ability to partner cross-functionally with creative and data teams
Exceptional written communication skills and strong cross-functional collaboration abilities
Entrepreneurial mindset with bias toward action in fast-paced environments
Excel proficiency required, SQL a plus
Preferred
Experience with SaaS products and marketing to businesses of all sizes
Experience managing paid media and creative agencies
Hands-on experience with ABM, lifecycle marketing, and industry events

Lyft is committed to creating an inclusive workforce that fosters belonging. Lyft believes that every person has a right to equal employment opportunities without discrimination because of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, marital status, family status, disability, pardoned record of offences, or any other basis protected by applicable law or by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Accommodation for persons with disabilities will be provided upon request in accordance with applicable law during the application and hiring process. Please contact your recruiter if you wish to make such a request.

Lyft highly values having employees working in-office to foster a collaborative work environment and company culture. This role will be in-office on a hybrid schedule - Team Members will be expected to work in the office at least 3 days per week, including on Mondays, Wednesdays, and Thursdays. Lyft considers working in the office at least 3 days per week to be an essential function of this hybrid role. Your recruiter can share more information about the various in-office perks Lyft offers. Additionally, hybrid roles have the flexibility to work from anywhere for up to 4 weeks per year.

The compensation for this role is $100,000 CAD.

Lyft may use artificial intelligence to screen applicants, however, Lyft employees make the ultimate selection and hiring decisions.

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More about this job

Responsibilities

Own and execute end-to-end demand generation programs across awareness, nurture, activation, and upsell, including paid media, email, segmentation, and lead scoring. Partner with Sales, Product, agencies, and internal teams to improve the customer journey, optimize funnel performance, and increase leads, conversions, and pipeline contribution.

Requirements

Requires at least five years of experience in demand generation, performance marketing, or a related field, including at least two years in B2B marketing, with demonstrated measurable results. Candidates should have experience managing paid media budgets, marketing automation and CRM platforms, funnel analytics, A/B testing, and cross-functional campaigns; Excel proficiency is required, and SQL is a plus.

Skills

Demand Generation
Performance Marketing
B2B Marketing
Paid Media Management
Marketing Automation
CRM Systems
Data-Driven Marketing
Funnel Metrics
A/B Testing
Campaign Optimization
Email Marketing
Customer Segmentation
Lead Scoring
Account-Based Marketing
Lifecycle Marketing
Cross-Functional Collaboration

Visa sponsorship

Not detected in the job text

Keywords

Demand Generation
Performance Marketing
B2B Marketing
Paid Media
Marketing Automation
Marketo
HubSpot
Pardot
Salesforce
CRM
Email Marketing
Customer Segmentation
Lead Scoring
Lead Qualification
A/B Testing
Campaign Optimization
Account-Based Marketing
Lifecycle Marketing
SaaS
MQLs
SQLs
Conversion Rates
Pipeline Contribution
Excel
SQL

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