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Added 19 mins ago
Indirect Tax Manager - Canada
Stellantis Financial Services US
Toronto, ON
Full-time
The Associate Director, Canadian Indirect Tax Compliance & Planning will lead the development, implementation, and management of the Company's Canadian indirect tax function, supporting its…
Added 19 mins ago
Operations Manager
Pixel8.CA
Mississauga, ON
$50,000 to $60,000 CAD / year
Full-time
You'll report to our Director of Operations and CEO, and serve as the team's primary point of contact - the person who translates priorities into action and keeps everyone accountable to…
Added 21 mins ago
Administrative Coordinator
National Research Council Canada
Ottawa, ON
…across multiple fields and with the brightest minds to find creative solutions. Most importantly, you’ll discover what’s possible within you as you grow, make valuable contributions and…
Added 47 mins ago
WEB MANAGER (BAND LEVEL 9)
Memorial University, Newfoundland and Labrador
St. John's, NL
Full-time
Reporting to the Associate Director (Marketing), the Web Manager provides strategic and operational leadership for Memorial's web presence, including www.mun.ca and its subsites. The Web…
Added 47 mins ago
Account Director, Client Experience
Weber Shandwick
Montreal, QC
Full-time
Added 47 mins ago
Marketing Officer Events
Banff Centre for Arts and Creativity
Banff, AB
Full-time
Banff Centre for Arts and Creativity aims to inspire everyone who attends our campus – artists, leaders, and thinkers – to unleash their creative potential.
Added 47 mins ago
Account Director, Platform Strategy
Weber Shandwick
Toronto, ON
Full-time
We’re seeking an experienced Director of Social + Influencer Strategy. Your authenticity will shape every decision - from campaign concepts to influencer selection, priority social channels…
Added 47 mins ago
Client Strategy Lead
GIANT Creative
London, ON
Full-time
You will report to the CEO and work closely with the Senior Leadership Team - CTO and Director of Product & Operations - and cross-functionally with strategy, creative, web tech and other…
Added 1 hour ago
Director General, Medical Devices
National Research Council Canada
Montreal, QC
…across multiple fields and with the brightest minds to find creative solutions. Most importantly, you’ll discover what’s possible within you as you grow, make valuable contributions and…
Added 1 hour ago
Director General, Aquatic and Crop Resource Development
National Research Council Canada
Halifax, NS
…across multiple fields and with the brightest minds to find creative solutions. Most importantly, you’ll discover what’s possible within you as you grow, make valuable contributions and…
Added 1 hour ago
Senior Creative Designer
Parris McKenna Design
Toronto, ON · Greater Toronto Area, Canada
Full-time
We're seeking an experienced Senior Creative Designer to lead projects from concept through completion while partnering closely with our Creative Director to create exceptional homes for…
Added 1 hour ago
Director of Marketing and Communications
JMC HR Consulting
Moncton, NB
Full-time
JMC is pleased to partner with Encorp Atlantic Inc. in the recruitment of a Director of Marketing & Communications.
Added 1 hour ago
Director, Leadership and Strategic Initiatives
University of Toronto
Toronto, ON
…and in consultation with the Dean and Faculty Advisors, the Director, Leadership and Strategic Initiatives provides strategic and operational leadership for the Lawyers and Leaders for a…
Added 1 hour ago
Senior Manager, Investor Relations & Campaigns
Fred Victor
Toronto, ON
Full-time
We offer a supportive and creative working environment, an opportunity to join a diverse team of caring professionals and a chance to make a difference. With over 75 programs and 25…
Added 1 hour ago
Bookings Manager
The Corporation of Massey Hall and Roy Thomson Hall
Toronto, ON
Full-time
Utilizing their advanced creative problem solving and critical thinking skills while role modelling best-in-class customer service, the Manager will maximize event activity and revenue…
Added 1 hour ago
Director of Finance
Nuvollo Corp.
Toronto, ON · Greater Toronto Area, Canada
Full-time
…Nuvollo, and has partnered with them to launch a search for a Director of Finance. This role represents a unique opportunity to build and lead a finance function in a growing private…
Added 1 hour ago
Content Marketing Specialist
University of New Brunswick
Fredericton, NB
Full-time
Reporting to Assistant Director, Strategic Marketing, Sales & Communication, the Content Marketing Specialist is responsible for planning, creating, and managing high-quality content across…
Added 1 hour ago
Directeur.rice Production & Projets - Événementiel et divertissement (Director of Production & Projects - Events & Entertainment)
PixMob
Montreal, QC
Full-time
We’re looking for a Director Projects - Production
Added 1 hour ago
Associate Director, Brand Marketing Strategy
SickKids Foundation
Toronto, ON
Full-time
We’re committed to attracting and retaining passionate individuals to help create a healthier future. That’s why SickKids Foundation is looking for a new Associate Director, Brand Strategy.
Added 1 hour ago
Winter Intern 2027 – Portfolio Strategy, Research, Governance and Oversight
Mackenzie Financial Corporation
Toronto, ON · Greater Toronto Area, ON
Other
Portfolio Strategy, Research, Governance and Oversight team plays a key role in pioneering new avenues of value through creative foresight while strengthening our core business through…
Added 1 hour ago
Analyst, Supply Chain
Indigo Books & Music
Brampton, ON
$55,000 to $70,000 CAD / year
Contract
…books, ideas, beautifully designed lifestyle products, and the creative people who help make it all happen. We believe in real books, living life fully and generously, being kind to each…
Added 1 hour ago
Directeur(trice) des Communications
Groupe GCRH
Quebec, QC
Full-time
La connaissance des logiciels de design (ex. : Canva ou Adobe Creative Suite) est un atout.
Added 1 hour ago
Paid Media Account Manager
Tug Agency
Toronto, ON
Full-time
Collaborate closely with the Account Director to develop and execute client strategies, ensuring alignment with overall departmental goals and objectives.
Added 1 hour ago
Creative Director, Head of Internal Agency
EQ Bank
Toronto, ON
Full-time
EQ Bank is building a creative engine inside the business with the taste, speed and ambition of a modern brand studio. As Creative Director / Head of Internal Agency, you will set the…
Added 2 hours ago
Creative Director, Head of Internal Agency
EQ Bank | Canada's Challenger Bank
Toronto, ON
Full-time
EQ Bank is building a creative engine inside the business with the taste, speed and ambition of a modern brand studio. As Creative Director / Head of Internal Agency, you will set the…

McCANN Canada

Strategy Director, Performance & Creative Integration

Calgary, AB, Canada

Job type: Full-time
Apply by: Oct 23, 2026
Posting language: English
Posted: Sep 23, 2026

Apply About employer

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Original job description

About the role

McCann is seeking a Strategy Director, Performance & Creative Integration to lead strategies that connect brand building, creative ideas and measurable business outcomes. Rooted in our Truth Well Told ethos, you will turn business, audience and cultural insight into clear strategic direction, then work with creative, media, analytics, CRM and commerce partners to bring that direction to life. You will lead client relationships, guide strategists and help grow our clients and the agency.

What you will do:

Lead strategy and creative development

Understand client business and marketing problems. Draw on consumer, cultural, category, media and performance data to find meaningful truths and opportunities.
Develop integrated strategies that connect brand objectives, customer needs, acquisition and measurable business results.
Write clear briefs and strategic narratives that inspire original creative work across channels and customer journeys.
Partner with Creative and Business Leadership to develop ideas, give constructive feedback and carry the strategic story from opportunity through execution and impact.
Stay close to digital behaviour and social conversation. Explain what people do and why it matters for the work.

Connect performance and creative

Bring creative, media, analytics, CRM and commerce teams together around shared audience insight, campaign objectives and measurement.
Shape demand generation, lead generation, customer acquisition and digital commerce strategies where they serve the client’s business.
Use campaign results to identify creative opportunities, guide versioning and personalization, and recommend what to test next.
Develop practical approaches to testing and iteration, including dynamic creative optimization where appropriate.

Lead clients and the team

Present persuasive strategic recommendations and lead confident, productive conversations with clients and internal teams.
Bring proactive thinking to client relationships, new business opportunities and agency growth.
Mentor strategists, adapt your coaching to their needs and give clear feedback that helps people and the work grow.

What you bring

At least eight years of relevant strategy experience, including agency experience and leadership of client work.
A record of turning insight into strong creative work and clear business outcomes.
Working knowledge of media, audience strategy, analytics and measurement, with experience in performance marketing, lead generation, CRM, customer acquisition or digital commerce.
The ability to decide which data matters, explain what it means and translate it into creative direction.
Strong writing, storytelling, presentation and client leadership skills.
Curiosity about culture and digital behaviour, sound judgment, and an open approach to collaboration and feedback.
Experience guiding or managing strategists and helping multidisciplinary teams work together.

Success in this role

Your strategies will help clients build their brands and achieve measurable business results. Teams will use your direction to create connected work, learn from its performance and improve what comes next. You will strengthen strategic talent, client relationships and McCann’s reputation for effective creative work.

The Company

McCann Canada is committed to a diverse workforce as an Employment Equity employer and aims to maintain an inclusive and equitable workplace where employees feel valued, respected and supported. We welcome accommodation requests during the recruitment process.

McCann Canada uses artificial intelligence in its recruitment process to enhance job postings and streamline screening and selection. The team reviews top applicants, and human judgment guides hiring decisions.

Notice About hiring scams

People unaffiliated with McCann Canada have used its name and branding to solicit applications and make fraudulent job offers. McCann Canada will never ask candidates for money for recruitment services or request banking or credit card information during recruitment. Interviews take place in person or by video conference. McCann Canada does not conduct interviews through text or messaging apps.

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More about this job

Responsibilities

Lead integrated strategies that connect brand building, creative development, audience insights, and measurable business outcomes. Guide client relationships and multidisciplinary teams, use campaign performance to improve creative work, and mentor strategists while supporting agency growth.

Requirements

Requires at least eight years of relevant strategy experience, including agency experience and leadership of client work, with a record of translating insights into effective creative and business results. Candidates should bring working knowledge of media, audience strategy, analytics, measurement, and performance disciplines, along with strong writing, presentation, collaboration, and team leadership skills.

Skills

Strategic Planning
Creative Strategy
Brand Building
Performance Marketing
Audience Strategy
Data Analysis
Campaign Measurement
Lead Generation
Customer Acquisition
Digital Commerce
CRM
Creative Brief Writing
Client Leadership
Team Leadership
Mentoring
Testing And Optimization

Visa sponsorship

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Keywords

Brand Building
Creative Development
Integrated Strategy
Business Outcomes
Consumer Insights
Cultural Insights
Category Insights
Media Strategy
Performance Data
Audience Strategy
Creative Briefs
Customer Journeys
Demand Generation
Lead Generation
Performance Marketing
Customer Acquisition
Digital Commerce
CRM
Campaign Measurement
Personalization
Dynamic Creative Optimization
Testing And Iteration
Client Leadership
New Business Development
Multidisciplinary Collaboration

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