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Added 3 mins ago
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Digital Media Analyst
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- $55,000 CAD / year
- Full-time
As a Digital Media Analyst, you will be responsible for managing B2B programmatic campaigns for our clients across multiple DSPs. You will engage with our Client Success, Sales and Creative…
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Multiview

Digital Media Analyst

Toronto, ON, Canada

$55,000 CAD / year · Full-time

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Job details

Pay: $55,000 CAD / year
Job type: Full-time
Apply by: Nov 26, 2026
Experience: 0 to 1.5 years experience/knowledge of programmatic media buying/trading, or equivalent work/school/internship experience
Posting language: English
Posted: Oct 27, 2026

Original job description

MultiView is a B2B digital marketing expert. Since our founding in 2000, we have served over 60,000 companies, led over 1 million digital marketing campaigns and served billions of highly targeted impressions.

Our goal? Giving B2B marketers the power to reach their exact audiences online - with our unique mix of proprietary data, hands-on service and awesome creative.

We believe you should love where you work and excel in what you do.

We are seeking a passionate Digital Media Analyst who will be responsible for proposing, implementing, monitoring, and optimizing advertising campaigns implemented in programmatic platforms (DSPs). This person will be a highly motivated individual, who is able to be focused yet flexible, as well as able to think analytically and creatively within the programmatic space.

What you'll do:

As a Digital Media Analyst, you will be responsible for managing B2B programmatic campaigns for our clients across multiple DSPs. You will engage with our Client Success, Sales and Creative teams to understand all aspects of our clients’ initiatives and execute the programmatic portions of their digital marketing strategies.

Strategically develop and execute programmatic campaigns, including audience building, trafficking, implementation, optimization and reporting
Analyze campaign data and make data-driven optimizations to maximize performance and client ROI
Work closely with our Client Success team and media partners to ensure campaigns launch on time and exceed client KPIs
Maintain an open line of communication with internal teams on campaign development, timelines, and results
Identify growth opportunities and execute initiatives to ensure clients’ goals are met while executing weekly campaign management tactics
Build and activate B2B audiences using account lists (ABM), firmographic and intent data, and CRM/first-party data onboarded through partners such as LiveRamp
Manage campaign pacing, budgets and margins to ensure full, efficient delivery
Proactively monitor campaign activity for delivery, ad quality, brand safety, viewability and performance
Conduct monthly meetings with Account Managers to review performance of campaigns and make recommendations.
Execute reporting and analysis based on identified campaign KPIs

Who you're:

Have a formal education in marketing/advertising, statistics, or similar specializations
0 to 1.5 years experience/knowledge of programmatic media buying/trading, or equivalent work/school/internship experience
General understanding of digital media and programmatic campaign management and optimization practices
Proficient in Microsoft Excel (large data sets, lookups, pivot tables) and ChatGPT, Microsoft Copilot and/or other AI tools (building AI agents a plus)
Experience or understanding of managing programmatic campaigns in DSPs such as The Trade Desk, DV360, Simpli.fi and StackAdapt
Experience/Knowledge with ad trafficking and tag management in Google Campaign Manager 360
Experience or understanding of using third-party reporting tools to report on campaigns (e.g., Domo, Google Analytics)
Familiarity with Workfront or similar workflow/project management tools
Experience or understanding of B2B audience targeting, including ABM, intent data, data onboarding (e.g., LiveRamp), geofencing and event targeting, a plus
Familiarity with brand safety and verification tools (e.g., IAS, DoubleVerify), is a plus
Strong analytical mindset and ability to make data-driven decisions.
Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere.
Ability to learn new industries and new business types quickly and apply this knowledge to internet marketing initiatives.
High levels of integrity, autonomy, and self-motivation.

To comply with equal pay and salary transparency laws in various locations, we believe the target compensation for this role is $55,000 CAD per year. Actual compensation is influenced by a wide array of factors including but not limited to skill set, qualifications, job performance, level of experience, location, and business needs.

AI Disclosure: As part of our recruitment process, we may use technology assisted tools, including automated systems, to support the review and assessment of applications. These tools do not make the final decisions. All decisions related to screening, interviewing and selection are made by our Talent Acquisition and hiring teams.

Note: Hybrid work in office is an essential function of the job.

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More about this job

Responsibilities

Develop, launch, manage, and optimize B2B programmatic advertising campaigns across multiple DSPs, including audience building, trafficking, budget pacing, and performance monitoring. Analyze campaign results, report against client KPIs, and collaborate with internal teams and media partners to improve delivery and client outcomes.

Requirements

Candidates should have formal education in marketing, advertising, statistics, or a related specialization, along with up to 1.5 years of relevant experience or equivalent work, school, or internship experience. They should understand programmatic media and campaign management, be proficient in Excel, and bring strong analytical, organizational, and communication skills; familiarity with DSPs, reporting tools, and B2B targeting is an asset.

Skills

Digital Media Buying
Campaign Optimization
Campaign Reporting
Data Analysis
Microsoft Excel
Audience Building
Account-Based Marketing
Intent Data
CRM and First-Party Data
Campaign Trafficking
Budget and Pacing Management
Brand Safety
Viewability
Client Communication
Artificial Intelligence Tools

Visa sponsorship

Not detected in the job text

Keywords

Programmatic Advertising
Demand-Side Platforms
The Trade Desk
DV360
Simpli.fi
StackAdapt
Google Campaign Manager 360
Domo
Google Analytics
Workfront
Microsoft Excel
ChatGPT
Microsoft Copilot
LiveRamp
IAS
DoubleVerify
Account-Based Marketing
Intent Data
Firmographic Data
CRM Data
First-Party Data
Data Onboarding
Geofencing
Event Targeting
Campaign Trafficking
Campaign Optimization
Campaign Reporting
Brand Safety
Viewability
Return on Investment

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