Creative Director
- Charlottetown, PE, Canada
Full-time
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Job details
- Job type
- Full-time
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- Posting language
- English
- Posted
Original job description
Murphy Hospitality Group
At Murphy Hospitality Group (MHG), we pride ourselves on an exceptionally high standard of quality, service and products. It takes the best people to reach this higher standard of excellence. We believe in extensive training and provide our people with excellent benefits, competitive wages, advancement opportunities and professional development. At MHG, it’s all about the people!
Creative Director
The Creative Director is responsible for leading and elevating the creative vision, brand direction, and storytelling across the MHG diverse portfolio of hospitality brands - including restaurants, hotels & spa, breweries, and live events. This is a key leadership role within the MHG Marketing team, requiring a creative thinker who pairs strategic insight with exceptional brand stewardship and people first leadership.
The Creative Director collaborates closely with all operations to ensure all creative work reflects the unique audience, personality, and experience of each MHG brand while upholding our high standards of excellence. This is a rare opportunity to join one of the most talented Marketing teams in Atlantic Canada and help shape the future of one of the region’s most iconic hospitality groups.
As Creative Director, You Will
At Murphy Hospitality Group (MHG), we pride ourselves on an exceptionally high standard of quality, service and products. It takes the best people to reach this higher standard of excellence. We believe in extensive training and provide our people with excellent benefits, competitive wages, advancement opportunities and professional development. At MHG, it’s all about the people!
Creative Director
The Creative Director is responsible for leading and elevating the creative vision, brand direction, and storytelling across the MHG diverse portfolio of hospitality brands - including restaurants, hotels & spa, breweries, and live events. This is a key leadership role within the MHG Marketing team, requiring a creative thinker who pairs strategic insight with exceptional brand stewardship and people first leadership.
The Creative Director collaborates closely with all operations to ensure all creative work reflects the unique audience, personality, and experience of each MHG brand while upholding our high standards of excellence. This is a rare opportunity to join one of the most talented Marketing teams in Atlantic Canada and help shape the future of one of the region’s most iconic hospitality groups.
As Creative Director, You Will
- Lead creative direction and brand expression across all MHG brands
- Translate business and marketing goals into strong creative concepts and campaigns
- Oversee design, photography, video, social, and consumer facing creative
- Maintain brand standards and ensure consistency across channels
- Champion bold, high quality creative that elevates guest and consumer experience
- Provide clear creative leadership, feedback, and storytelling throughout development
- Collaborate with Marketing, Operations, and leadership teams to deliver aligned, effective creative
- Build efficient creative processes that support fast moving business needs
- Mentor and develop the creative team, fostering collaboration, accountability, and growth
- A creative visionary with strong strategic thinking and inspiring leadership style
- Passionate about storytelling, brand building, and creating work that connects with people
- Able to balance big picture brand building with fast moving business needs
- Collaborative, adaptable, and confident managing multiple brands and stakeholders
- Highly organized with exceptional attention to detail, craft, and consistency
- A clear, persuasive communicator who builds trust and presents creative concepts with confidence
- Commercially minded, understanding how creative drives brand and business performance
- Strong leader who is committed to fostering a supportive, high performing creative team
- Strong understanding of photography, videography, graphic design, digital, and social media creative including current and future trends
- 5+ years in senior creative leadership or art direction role, ideally within marketing, branding, hospitality, entertainment, or a similar consumer-facing industry
- Education in design, photography, visual communications, marketing or a related field is considered an asset
- A strong portfolio demonstrating creative leadership, brand development, visual storytelling and integrated campaign work
- Experience leading and developing creative teams across multiple disciplines
- Experience developing and maintaining brand identities, creative systems and brand standards
- Experience managing creative production and external creative partners
- Working experience with relevant design and creative software and tools
- Competitive salary
- MHG Registered Retirement Savings Matching Plan
- Health, Vision and Dental benefits
- Growth and professional development opportunities
- MHG wellness and fitness programs
- Employee Family Assistance Program
- Discounts to local shops and restaurants
More about this job
Responsibilities
Lead creative direction, brand expression, and storytelling across MHG’s hospitality brands, translating business and marketing goals into campaigns and consumer-facing creative. Maintain brand consistency, guide creative production and processes, collaborate with marketing, operations, and leadership, and mentor the creative team.
Requirements
Applicants should have at least five years of senior creative leadership or art direction experience, ideally in a consumer-facing industry, and a portfolio demonstrating brand development, visual storytelling, and integrated campaigns. Experience leading multidisciplinary creative teams, managing brand identities and production partners, and using relevant creative software is expected; related education is an asset.
Skills
- Creative Direction
- Brand Strategy
- Brand Development
- Storytelling
- Campaign Development
- Art Direction
- Graphic Design
- Photography
- Videography
- Digital Marketing
- Social Media
- Creative Production
- Team Leadership
- People Development
- Stakeholder Collaboration
- Brand Standards Management
Benefits
- Registered Retirement Savings Plan Matching
- Health Benefits
- Vision Benefits
- Dental Benefits
- Growth and Professional Development Opportunities
- Wellness and Fitness Programs
- Employee Family Assistance Program
- Discounts to Local Shops and Restaurants
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Management & Leadership
- Creative & Media
- Art & Design
- Hospitality
Keywords
- Creative Direction
- Brand Expression
- Brand Strategy
- Brand Identity
- Brand Standards
- Storytelling
- Integrated Campaigns
- Visual Storytelling
- Art Direction
- Graphic Design
- Photography
- Videography
- Digital Creative
- Social Media
- Creative Production
- Creative Software
- Marketing
- Hospitality
- Restaurants
- Hotels
- Spa
- Breweries
- Live Events
- Team Leadership
- Creative Team Development
- External Creative Partners
- Consumer Experience
- Brand Performance