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Added 11 hours ago
UO
Research Profile Officer
University of Victoria
Victoria, BC
- Full-time
Reporting to the Manager, Research Profile, the Research Profile Officer (RPO) is responsible for planning and developing strategic communications initiatives to proactively convey UVic’s…
Added 1 day ago
CB
Marketing & Communications Specialist
Canadian Bar Association of BC
Calgary, AB
- $65,000 to $75,000 CAD / year
- Full-time
Reporting to the Manager, Marketing & Communications, this role leads the planning and delivery of marketing initiatives for the Canadian Bar Association, Alberta Branch (CBA Alberta),…
Added 1 day ago
A-
Sustainability Initiatives Manager (12 Months)
AMA - Alberta Motor Association
Edmonton, AB
- Full-time
Serve as environmental sustainability lead for annual impact reporting, working with Corporate Communications, Marketing and Creative Agency teams on implementation.
Added 1 day ago
IE
Manager, Supply Chain & Innovation
IMAX Enhanced | Streaming & Consumer Technology
Mississauga, ON
- Full-time
Our people make everything we do possible. We’re curious, creative, and driven by the belief that great work happens when people are trusted, heard, and supported. At IMAX, you’ll…
Added 1 day ago
IT
Graphic Designer
Inland Truck & Equipment
Burnaby, BC
- Full-time
The Graphic Designer supports the Channel Marketing Manager by developing clear, consistent, and effective brand and design materials across all channel marketing business units, including…
Added 1 day ago
7
Graphic Designer
7259b73c-68ed-4ba6-bf41-9557fa90640b
Burnaby, BC
- Full-time
The Graphic Designer supports the Channel Marketing Manager by developing clear, consistent, and effective brand and design materials across all channel marketing business units, including…
Added 1 day ago
PL
Marketing Manager
Pomeroy Lodging
Kananaskis, AB
- Full-time
Experience with event management, working with PR and creative agencies
Added 1 day ago
DC
Marketing/Community Relations Manager
Dauphin Consumer Co-op Ltd
Dauphin, MB
- Full-time
Dauphin Consumers Co-op is seeking a Marketing/Community Relations Manager to lead our marketing, communications and community relations activities across Dauphin and Ste. Rose du Lac.
Added 1 day ago
OO
Community Development Manager
ORION Ontario's Research and Education Network
Oakville, ON
- Full-time
The ideal candidate will bring a combination of community engagement expertise, partnership development experience, and strong business acumen, along with a genuine commitment to advancing…
Added 1 day ago
T
Senior Counsel
TD
Toronto, ON
- Full-time
TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at…
Added 1 day ago
C
Director, Modernization & Change Enablement (Hybrid/Telework)
CBC/Radio-Canada
Ottawa, ON · Toronto, ON · Montreal, QC
- Full-time
Reporting into the Executive Director, Talent, Organizational Effectiveness and Change, this role acts as a critical bridge between human resources strategy and business operations. The…
Added 1 day ago
R
Director, Modernization & Change Enablement (Hybrid/Telework)
Radio-Canada
Montreal, QC
- Full-time
Reporting into the Executive Director, Talent, Organizational Effectiveness and Change, this role acts as a critical bridge between human resources strategy and business operations. The…
Added 1 day ago
RT
Conseiller(ère) principal(e), Communications internes – Rio Tinto Aluminium et Lithium/ Principal Adviser, Internal Communications – Rio Tinto Aluminium & Lithium
Rio Tinto
Montreal, QC
- Full-time
Coordonner les communications à l’échelle de RTAL afin d’assurer la cohérence des messages, un calendrier approprié et une expérience employé efficace.
Added 1 day ago
Online Supervisor - Global News Toronto
Corus Entertainment
Toronto, ON
…Canada - home to the country’s biggest hits, most trusted news, and greatest value. Our mission is simple: to create engaging content, connect with audiences wherever they are, and drive…
Added 1 day ago
D
Communications and Social Media Manager
DuckDuckGo
Remote, Canada
- Full-time
- Remote
As a Social Media And Communications Manager, you'll write social media copy, manage social media mentions and communities, coordinate proactive announcements, manage incoming press…
Added 1 day ago
RB
Marketing Manager, EDB Client Engagement
Royal Bank of Canada
Toronto, ON
- Full-time
Experience in creative development and campaign execution.
Added 1 day ago
R
Marketing Manager, EDB Client Engagement
RBC
Toronto, ON
- Full-time
Experience in creative development and campaign execution.
Added 1 day ago
Specialist, Internal Communications & Events (Term Contract)
Plan International Canada
Toronto, ON
Plan International Canada is seeking a highly organized, creative, and detail-oriented communications and events professional to support employee engagement through internal communications…
Added 1 day ago
HP
Intern, Marketing (Trade) (Toronto Hybrid) (12 month contract)
HarperCollins Publishers
Toronto, ON
- Other
Reporting to the Senior Marketing Manager, the Intern – Marketing (Trade) position will gain experience in all areas of book marketing and receive exposure to the broader publishing teams.…
Added 1 day ago
Lead, Integrated Campaigns and Activations
OCS Ontario Cannabis Store
Toronto, ON
Reporting to the Manager, Corporate Communications , the Lead, Integrated Campaigns and Activation is responsible for planning, leading and evaluating integrated, multi-channel campaigns…
Added 1 day ago
SS
Growth Product Manager (18-20 Month Mat Leave)
Smart, Savvy + Associates
Vancouver, BC
- Full-time
You'll work closely with teams across Operations, Marketing and Communications, Client Experience and Product, bringing the business acumen, curiosity and influence needed to move…
Added 1 day ago
R
Project Manager - Marketing
RBGlobal
Burnaby, BC
- Full-time
The Marketing Project Manager owns the planning and delivery of projects across the Brand and Marketing team and the wider organization.
Added 1 day ago
Assistant Marketing Manager - Candy, Mints and Protein
The Hershey Company
Mississauga, ON
Support creative and communications development by briefing agencies, coordinating approvals, and partnering with OMNI and internal teams on integrated plans and assets.
Added 1 day ago
UC
Senior Officer, Individual Giving Renewal
UNICEF Canada
Toronto, ON
- $57,000 to $64,000 CAD / year
- Full-time
Collaborate with the Senior Manager, Individual Giving Renewal to lead project management and support creative reviews for campaigns targeting existing annual giving donors, including…
Added 1 day ago
OM
Manager, Communications
Omnicom Media
Toronto, ON
- Full-time
The Manager, Communications will work closely with the Senior Director, Communications to develop and execute integrated internal and external communications for Omnicom Media (OM) Canada…

NextMarvel Inc

Social Media Manager

Canada

Full-time

Apply About employer

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Job details

Job type: Full-time
Posting language: English
Posted: Oct 22, 2026

Original job description

Company Description

NextMarvel Inc., part of NextMarvel Group, operates fashion eyewear brands including ZEELOOL and VOOGLAM.

VOOGLAM creates expressive eyewear for people who see personal style as creative freedom. Drawing on art, fashion, music, and culture, we help customers make the unexpected part of everyday life. Our global teams collaborate across markets, functions, and time zones.

Role Overview

VOOGLAM is seeking a hands-on Social Media & Community Manager to lead organic social across Instagram, TikTok, Pinterest, YouTube, and other relevant platforms.

You will develop channel strategy, establish practical social media rules and workflows, manage content calendars, publish and optimize content, engage the community, and evaluate performance. You must also be able to adapt existing assets and independently create or edit everyday social content.

Working with global teams across markets and time zones, you will translate brand direction into locally relevant execution through clear communication, documentation, and effective cross-functional collaboration.

Key ResponsibilitiesSocial Media Strategy

Develop and execute VOOGLAM’s organic social strategy in line with brand positioning, business priorities, campaigns, and target audiences.
Define the purpose, audience, content pillars, formats, publishing rhythm, and success metrics for each platform.
Translate product launches, collaborations, campaigns, and brand stories into platform-specific plans.
Balance planned storytelling with timely, culturally relevant, and reactive content.
Turn strategy into clear weekly actions, timelines, deliverables, and accountable owners.

Social Media Rules and Operations

Build and maintain VOOGLAM’s social media playbook and implement it in daily operations.
Establish standards for brand voice, visual presentation, formats, publishing cadence, tagging, links, calls to action, and platform-specific execution.
Develop workflows for content requests, briefing, production, review, approval, publishing, community response, and reporting.
Create reusable briefs, calendars, templates, and checklists that improve speed and consistency.
Establish community-management and escalation rules, including customer-service handoffs and sensitive-topic handling.
Define standards for UGC permissions, creator-content usage, credits, and asset documentation.
Audit execution, identify gaps, update rules, and train relevant internal or external partners.

Content Planning, Creation, and Publishing

Own the monthly and weekly social content calendar across priority platforms.
Write actionable creative briefs covering objectives, audiences, key messages, formats, references, and deliverables.
Collaborate with creative and content teams on photography, video, graphics, copy, and campaign assets.
Adapt brand assets into platform-native formats rather than posting identical content across channels.
Write and edit culturally relevant social copy consistent with VOOGLAM’s voice.
Manage scheduling, publishing, tagging, links, quality checks, and campaign coordination.

Hands-on Design and Editing

Create and edit routine social content using Canva, Adobe Express, CapCut, Adobe Premiere Pro, or similar tools.
Resize, crop, reformat, and repurpose assets for different platforms and placements.
Create simple graphics, carousels, Stories, product features, promotional posts, and community content within brand guidelines.
Edit short-form videos, including clip selection, pacing, transitions, subtitles, music, basic sound adjustments, and formatting.
Produce fast-turnaround content for trends, product updates, and community moments.
Know when content can be completed independently and when professional creative support is required.
Give clear, actionable feedback to designers, editors, copywriters, and external creators.

This role does not replace the brand creative team or independently produce major campaign assets. It does require the ability to complete routine social content and basic edits without relying on creative resources for every post.

Community Engagement

Oversee comments, direct messages, mentions, tags, and relevant social conversations.
Ensure responses are timely, professional, inclusive, and consistent with the brand voice.
Identify audience interests, recurring questions, sentiment shifts, and emerging community needs.
Develop initiatives that encourage participation, UGC, feedback, and brand advocacy.
Coordinate service issues with Customer Experience and share useful insights with internal teams.

Global and Cross-functional Collaboration

Work effectively with colleagues across countries, cultures, functions, and time zones.
Translate global strategies into locally and culturally relevant social execution.
Communicate market insights, audience feedback, platform trends, and risks clearly to global stakeholders.
Use clear briefs, meeting notes, timelines, decisions, and follow-ups to support asynchronous collaboration.
Manage input from multiple stakeholders while maintaining ownership, priorities, and deadlines.
Coordinate launch timing, messaging, content delivery, and approvals across global and regional teams.
Communicate professionally in English in meetings, briefs, reports, presentations, and daily correspondence.

Creator and Partnership Amplification

Partner with creator and brand-partnership teams on campaign launches, content distribution, and social amplification.
Identify relevant creators and cultural voices through social listening and engagement.
Integrate approved creator, PUGC, partnership, and UGC assets into the social calendar.
Recommend strong creator content for organic social, paid media, website, and other brand touchpoints.
Support partnership storytelling while the partnership owner manages outreach, negotiation, contracts, and formal deliverables.

Performance and Cultural Intelligence

Monitor platform and content performance using native analytics and social media tools.
Evaluate audience quality, reach, video retention, saves, shares, engagement quality, traffic, community activity, and assisted business results.
Deliver concise weekly insights and monthly reports with clear actions.
Test topics, hooks, formats, timing, creators, and calls to action, then apply learnings to future plans.
Identify strong organic content for potential paid amplification with the growth team.
Monitor platform changes, emerging formats, competitors, and relevant cultural conversations.
Distinguish short-lived trends from opportunities that genuinely fit VOOGLAM.

How Success Will Be Measured

Adoption and effectiveness of the social media playbook and workflows
Quality, consistency, and timeliness of execution across platforms
Qualified audience growth and target-audience reach
Video views, watch time, and completion rate
Saves, shares, meaningful comments, and engagement quality
Organic social traffic and social-assisted conversions
Community response time, sentiment, UGC, and active advocates
Speed and quality of routine social content production
Quality of global collaboration, documentation, and project delivery
Consistency of reporting, testing, learning, and optimization

Follower growth and posting volume alone will not define success.

Qualifications

Four or more years of hands-on organic social media experience with a consumer, fashion, beauty, lifestyle, retail, or culturally relevant brand.
Experience managing brand accounts across Instagram, TikTok, Pinterest, YouTube, or similar platforms.
Proven ability to build social guidelines, workflows, calendars, and reporting systems from the ground up - and personally implement them.
Basic graphic-design and short-form video-editing skills using Canva, Adobe Express, CapCut, Adobe Premiere Pro, or similar tools.
A portfolio showing social planning, content creation, graphic adaptation, copywriting, and video editing.
Strong knowledge of platform behaviours, social-first storytelling, audience development, and community engagement.
Ability to translate brand strategy into practical calendars and actionable creative briefs.
Strong copywriting, editing, presentation, and verbal communication skills.
Professional English communication skills for meetings, briefs, reports, presentations, and written feedback.
Demonstrated ability to collaborate with international and cross-functional teams across cultures and time zones.
Experience using analytics to identify insights and recommend actions.
Strong creative judgement, project management, and ability to manage multiple stakeholders and deadlines.
Ability to work independently in a hybrid environment while maintaining clear communication and visibility.
Post-secondary education in Marketing, Communications, Media, Design, Business, or a related discipline, or equivalent experience.

Preferred Qualifications

Experience with fashion, eyewear, accessories, art, music, or creator-led brands.
Experience supporting international markets or building social operations during brand growth.
Experience with community, UGC, advocacy, influencer campaigns, or content rights.
Basic understanding of paid social and how organic content can be amplified through advertising.
Familiarity with social listening, publishing, reporting, asset-management, and project-management tools.
Additional languages and an interest in experimental design, fashion, and creative culture are assets.

Apply About employer

More about this job

Responsibilities

Develop and execute VOOGLAM’s organic social strategy, playbook, workflows, and content calendars across priority platforms, while creating and adapting routine social content and managing publishing and community engagement. Collaborate with global and cross-functional teams, amplify creator and UGC content, and use performance insights and testing to improve social results.

Requirements

Applicants need at least four years of hands-on organic social media experience, ideally with a consumer, fashion, beauty, lifestyle, retail, or culturally relevant brand, and experience managing accounts on platforms such as Instagram, TikTok, Pinterest, and YouTube. They should demonstrate social strategy and operations expertise, basic graphic and video-editing skills, strong communication and project-management abilities, analytics experience, and professional English; post-secondary education in a related field or equivalent experience is required.

Skills

Organic Social Media Strategy
Social Media Operations
Content Planning
Social Media Publishing
Graphic Design
Short-Form Video Editing
Copywriting
Community Management
Social Media Analytics
Creative Briefing
Cross-Functional Collaboration
Project Management
Creator and UGC Content
Social Listening
Performance Reporting
Cultural Trend Analysis

Visa sponsorship

Not detected in the job text

Keywords

Instagram
TikTok
Pinterest
YouTube
Canva
Adobe Express
CapCut
Adobe Premiere Pro
Organic Social Media
Social Media Playbook
Content Calendar
Creative Briefs
Community Management
User-Generated Content
Creator Content
Social Listening
Platform Analytics
Short-Form Video
Social-First Storytelling
Brand Voice
Audience Development
Performance Reporting
Paid Social Amplification
Fashion
Eyewear
Cross-Functional Collaboration
International Markets
Content Rights
Project Management

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