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Added 1 min ago
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Jr. Product Engineer
Semtech
Burlington, ON · CAN - Burlington, ON
- Full-time
…semiconductor IC products in cutting-edge CMOS and BiCMOS technologies. Reporting to the Manager of NPI Product Engineering, the Junior NPI Product Engineer will support NPI activities…
Added 1 min ago
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Manager, Complex Property Tax
Ryan
Calgary, AB
- Full-time
…responsible for creating positive team member experiences, which lead to excellent client service and drive revenue and profit for the Firm. The ideal candidate with have analytical and…
Added 15 mins ago
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Delivery Lead, Media Operations
Monks
Toronto, ON
- Full-time
…and aid in all ongoing building, buying, optimization, and reporting…
Added 15 mins ago
CF
Strength And Conditioning Coach
Calgary Foothills Soccer Club
Calgary, AB
- Part-time
Reporting to the Director of Performance, Sport Science Trainers will deliver athletic development sessions that enhance players' physical performance while supporting our long-term player…
Added 16 mins ago
GH
Lead Host
Germain Hôtels
Toronto, ON
- Full-time
…gestures that make them smile? We're looking for a spirited Team lead Host or Hostess with a genuine love of customer service. They ensure that every guest feels warmly welcomed and valued…
Added 16 mins ago
CP
Quality Assurance Supervisor
Catalent Pharma Solutions
Strathroy, ON · CAN-Strathroy Ontario
- Full-time
Lead, coordinate, and participate in investigations and corrective actions for deviations and documentation issues, ensuring timely closure.
Added 31 mins ago
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Responsable Santé, Sécurité, Sûreté et Environnement / Health, Safety, Security, and Environment Lead
JLL
Bromont, QC · Montreal, QC · Sherbrooke, QC · CAN-CLIENT Bromont-IBM - Bromont
- Full-time
Added 31 mins ago
RB
Senior Project Manager-Regulatory, Risk Remediation
Royal Bank of Canada
Toronto, ON
- Full-time
Lead complex regulatory risk and compliance projects from initiation through implementation and closure.
Added 46 mins ago
WC
(CAN) Manager, Specialty Compliance and Ethics - IF– Level II Testing & Monitoring
Walmart Canada
Mississauga, ON
- Full-time
…Compliance & Ethics function. This position requires the ability to lead compliance reviews, influence stakeholders to address program deficiencies, and recommend enhancements to strengthen…
Added 46 mins ago
AH
Senior Consultant
Alberta Health Services
Calgary, AB
- Temporary
…Health Services Alberta (EHS–Alberta) Transformation portfolio. Reporting to the Senior Program Lead, Transformation, this position supports the Senior Program Lead and Program Chief,…
Added 46 mins ago
AH
Associate Manager, Surgical Services
Alberta Health Services
AB · Greater Edmonton Metropolitan Area
- Full-time
Help lead surgical excellence in one of Canada’s most innovative environments. Cancer Care Alberta is currently searching for an Associate Manager (AM) to join our fast-paced Surgical…
Added 46 mins ago
AH
Respiratory Therapist II - OR
Alberta Health Services
AB · Greater Edmonton Metropolitan Area
- Part-time
Reporting to the Respiratory Therapist II - Operating Room, Clinical Lead, Anesthesia/Maintenance/Special Procedures, this position provides quality patient care to the OR suites, out of OR…
Added 46 mins ago
AH
Respiratory Therapist II - OR
Alberta Health Services
AB · Greater Edmonton Metropolitan Area
- Temporary
Reporting to the Respiratory Therapist II - Operating Room, Clinical Lead, Anesthesia/Maintenance/Special Procedures, this position provides quality patient care to the OR suites, out of OR…
Added 46 mins ago
AH
Senior Project Manager
Alberta Health Services
Calgary, AB · Greater Calgary Metropolitan Area
- Full-time
…and relationship-management skills. Demonstrated ability to lead change, influence stakeholders, manage multiple priorities, and work effectively with multidisciplinary teams. Experience…
Added 46 mins ago
AH
Senior Advisor
Alberta Health Services
Calgary, AB
- Full-time
Reporting to the Program Manager, Accreditation, the Senior Advisor – Accreditation, provides provincial leadership, consultation, and strategic expertise to support the achievement and…
Added 46 mins ago
Supervisor – Electrical Assembly
Tigercat | MacDonald Steel
Brant, ON
Reporting to the Plant Manager, the Assembly Supervisor is responsible for leading the operations of the afternoon shipping / receiving and assembly department, including Wire Harness and…
Added 46 mins ago
Payroll Specialist
Tigercat | MacDonald Steel
Cambridge, ON
Reporting to the Vice President of Finance, the Payroll Specialist is responsible for the accurate, timely, and compliant administration of payroll for more than 2,000 employees across…
Added 1 hour ago
MG
Accounting Manager
Mikisew Group
Enoch, AB
- Full-time
Lead, mentor and develop the Financial Reporting team
Added 1 hour ago
TM
Senior Fraud & AML Analyst
Toyota Motor Corporation
Toyota Credit Canada Inc - Head Office
- Full-time
TFS currently has an exciting permanent opportunity as a Senior Fraud & AML Analyst, reporting to the Vice President, Risk Management. This role will reside in our Markham Head Office.
Added 1 hour ago
M
Contrôleur(e) financier(ère)
Mirego
Quebec, QC
- Full-time
- You administer the financial systems, deploy new technology tools and lead improvement and automation projects, including those that draw on artificial intelligence.
Added 1 hour ago
QP
Area Manager, Self-Storage
QuadReal Property Group
Vancouver, BC
- Full-time
Reporting to the Director, Self Storage Operations, the Area Manager, Self Storage is responsible for leading facility-level operations and execution across a designated portfolio of…
Added 1 hour ago
S
Bilingual Talent Acquisition Partner, Retail (Contract)
sephora.com
Montreal, QC
- Full-time
…hiring strategies, recruitment events, and talent planning. Reporting to the Manager, Talent Acquisition, this is an exciting opportunity to make a meaningful impact on a growing business…
Added 1 hour ago
CO
Application & Integration Technical Analyst
City of Saint John
Saint John, NB
- Full-time
Under the direction of the designated IT Manager, the Application and Integration Technical Analyst is a technical lead responsible for system architecture, data strategy, and integration…
Added 1 hour ago
R
Staff Cloud Security Engineer (Global Security)
RBC
Toronto, ON
- Full-time
Lead and participate in delivering end-to-end integrated solutions.
Added 1 hour ago
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HIS Training Manager - Project REACH - Temporary Full-Time - 2026-18856 (2026-18856)
Sunnybrook
Toronto, ON
- Full-time
Reporting to the Director, Clinical Informatics, the Training Manager will develop the training plan for End Users, Super Users and At The Elbow (ATE) support, in partnership with the HIS…

Nitro

Senior Manager, Web Strategy and Performance

Toronto, ON, Canada

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Job details

Experience: 10+ years of experience in web strategy, digital performance, growth marketing, CRO, or digital experience
Posting language: English
Posted: Sep 30, 2026

Original job description

About Us:

A global SaaS leader for seamless digital document workflows, Nitro offers a suite of solutions for PDF, eSigning, identity verification and analytics supported by a best-in-class customer success and change management team. With more than 3 million licensed users and 13,000+ business customers across 157 countries, we serve 67% of the Fortune 500.

How We Work:

We aim to create an environment where talented individuals are empowered to excel. How we collaborate, innovate, and engage with one another is important to us. Our work is driven by 5 key principles:

One team, One mission
Our collective dedication to Nitro's mission defines us. Together, we are building an environment where everyone feels like a valued part of something bigger than themselves.
Own it
We take full ownership of our actions and decisions. We empower one another to lead with confidence, creativity, and a solutions-focused mindset.
Accountable to our customers
We are dedicated to our customers and take our commitments seriously. We do what we say we are going to do.
Excellence in execution
Driven by passion and precision, we exemplify excellence in our delivery with innovative, top-quality results.
Be bold, fail fast, learn faster
We learn as we grow, dare to try, and bravely question. We are not chasing perfection but forever iterating towards it.

These guiding values shape our approach to work, fostering a culture where everyone is inspired to contribute their best.

About the role

Nitro is looking for a commercially minded Senior Manager, Web Strategy & Performance to own the performance of our global web experience and drive measurable improvements in conversion, pipeline, and revenue.

This is a high-impact role that sits at the intersection of digital strategy, conversion rate optimization (CRO), analytics, SEO, and paid performance. You'll own the strategic roadmap for web performance, working closely with our Performance & Ops, Brand, Product Marketing, and eCommerce teams to improve how we acquire, engage, and convert visitors across every funnel, from first click to closed deal.

The ideal candidate brings 10+ years of experience in web strategy and digital performance within a SaaS or B2B technology environment and a clear, demonstrable track record of web-to-revenue impact. Experience with using data, experimentation, and customer insights to drive revenue growth preferred.

What you'll do

Web Conversion Strategy & Performance

Own and evolve Nitro's web strategy with a primary focus on conversion performance across all key acquisition and revenue funnels.
Define and manage website KPIs including visitor-to-lead conversion, trial and demo conversion, landing page performance, funnel progression, eCommerce revenue, and pipeline contribution.
Identify friction points and opportunities across the digital customer journey and prioritize initiatives based on business impact.
Develop and maintain a roadmap for conversion optimization and website performance improvements.
Champion a customer-centric approach grounded in qualitative and quantitative research into customer intent and behavior.
Collaborate with Product Marketing, Demand Generation, Brand, Product, UX, and Engineering teams to deliver cohesive digital experiences.

Conversion Rate Optimization (CRO)

Lead the company’s experimentation and testing strategy across web properties.
Design, execute, and analyse A/B and multivariate tests to improve conversion rates and user engagement.
Translate behavioural analytics, customer insights, and funnel analysis into actionable optimization initiatives.
Drive continuous improvements in messaging, CTAs, page layouts, forms, onboarding flows, and content experiences.

Paid + Organic Performance Alignment

Partner closely with the Performance team to ensure landing page strategy, conversion tracking, and funnel measurement are tightly aligned with paid acquisition programs.
Own the connection between paid traffic quality and web conversion efficiency, bridging the gap between cost-per-click and cost-per-SAO.
Ensure that web experiences support, reinforce, and improve the performance of paid campaigns across all channels.

eCommerce Conversion

Partner with the eCommerce team to optimize self-serve conversion flows including trial-to-paid conversion, pricing page performance, and checkout funnel efficiency.
Bring a PLG (product-led growth) lens to how the web experience supports and accelerates the self-serve revenue line.

SEO & AI-Driven Discovery

Partner with SEO and content teams to improve organic visibility, engagement, and conversion quality.
Ensure technical and on-page optimization initiatives align with broader conversion and acquisition goals.
Understand AI-driven website discovery and optimize how the company structures, presents, and measures content
Evaluate traffic quality across all acquisition sources and prioritize by conversion efficiency and ROI.

Analytics & Insights

Own web performance reporting and deliver actionable insights to executive stakeholders and the wider GTM team.
Utilize tools such as GA4, Looker, HubSpot, Hotjar, Optimizely, or similar platforms to monitor and improve performance.
Build dashboards and executive reporting frameworks that connect web performance to pipeline and revenue outcomes.

What we're looking for

10+ years of experience in web strategy, digital performance, growth marketing, CRO, or digital experience
Proven success driving measurable improvements in website conversion performance, digital funnel efficiency, and revenue growth from web.
Strong experience within SaaS, B2B technology, subscription, or digital commerce environments.
Deep understanding of CRO, web analytics, SEO, UX principles, digital experimentation, and funnel optimization.
Strong analytical and problem-solving capabilities with the ability to translate data into strategic recommendations.
Experience with platforms such as GA4, HubSpot, Looker/Tableau, Optimizely/VWO, and CMS platforms.
Excellent stakeholder management and executive communication skills.
Familiarity with PLG (Product-Led Growth) or hybrid sales/self-service models.
Experience managing enterprise-scale websites with global audiences and multilingual content.

Why Nitro?
Along with our regular benefits and programs (including health, dental, vision, and retirement as standard), we are also very proud to offer a few additional initiatives to future Nitronauts:

Hybrid Work
Our team embraces the hybrid work model, appreciating its blend of flexibility and structure. We combine three days of in-person collaboration at our global offices in Toronto, Dublin, Antwerp, Porto, and Melbourne with the convenience of two days of remote work each week.

Benefits:
Nitro provides all employees with a comprehensive benefits package that includes health insurance, dental and vision coverage, and wellness perks. We also offer pension/401k matching, along with many other country-specific benefits.

Nitro strongly encourages applications from everyone regardless of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status. We provide an accessible candidate experience and invite you to request any accommodations or adjustments throughout the interview process and beyond.

Salary Range:
155K - 175K CAD Total
AI disclosure:
Artificial intelligence is not used in Nitro’s recruitment process to screen CVs, assess candidates, or make selection decisions.
Real vacancy:
This role is a current, active vacancy.

#LI_NS1

By submitting your application, you acknowledge that Nitro will process your personal data in accordance with our Privacy Policy.

#LI_NS1 #Hybrid

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More about this job

Responsibilities

The Senior Manager will own the global web strategy, focusing on driving conversion, pipeline, and revenue growth through data-driven experimentation and funnel optimization. They will collaborate across cross-functional teams to deliver cohesive digital experiences and manage web performance reporting for executive stakeholders.

Requirements

Candidates must have 10+ years of experience in web strategy, digital performance, or growth marketing within a SaaS or B2B technology environment. A deep understanding of CRO, web analytics, SEO, and digital experimentation is required, along with excellent stakeholder management skills.

Skills

Web strategy
Conversion rate optimization
Digital performance
SaaS
Web analytics
SEO
Growth marketing
Funnel optimization
Data analysis
Stakeholder management
Product-led growth
A/B testing
Multivariate testing
Digital experimentation
UX principles

Benefits

Health insurance
Dental coverage
Vision coverage
Retirement plan
Pension/401k matching
Wellness perks

Visa sponsorship

Not detected in the job text

Keywords

SaaS
Web Strategy
Conversion Rate Optimization
CRO
Digital Performance
SEO
GA4
HubSpot
Looker
Tableau
Optimizely
VWO
Hotjar
Product-Led Growth
PLG
B2B
Funnel Optimization
A/B Testing
Multivariate Testing
Digital Experience
Growth Marketing
CMS
Data Analytics
Revenue Growth
Customer Insights

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