Marketing Manager
- Toronto, ON, Canada
$65,000 per year · Full-time
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Job details
- Pay
- $65,000 per year
- Job type
- Full-time
- Apply by
- Posting language
- English
- Posted
Original job description
Company Description: Noaza Studios is a Toronto-based collective of wedding photographers working with clients across Canada and select destination locations. The studio is known for a modern editorial aesthetic that combines documentary storytelling with refined portraiture to create visually distinctive, emotionally honest imagery. The team’s work is deeply rooted in storytelling and influenced by culture, design, and human connection, approaching each celebration with intention and sensitivity. Collaborating closely with couples, planners, and creative partners, Noaza Studios documents each wedding with care and precision, then thoughtfully edits and curates every image to reflect the emotion, aesthetic, and cultural significance of the day.
Role Description The Marketing Manager will lead the development and execution of marketing strategies that elevate Noaza Studios’ brand and drive qualified inquiries from couples and planners. This full-time, hybrid role is based in Toronto, ON, with a mix of in-studio collaboration and work-from-home flexibility. Day-to-day responsibilities include planning and managing digital campaigns, overseeing social media channels, and optimizing the studio’s online presence through content, SEO, and analytics. The Marketing Manager will coordinate brand partnerships, manage email marketing and lead-nurture workflows, and support the curation of portfolio assets, blog features, and case studies. This role also involves monitoring performance metrics, managing budgets, and providing regular insights to guide future marketing initiatives.
Key Responsibilities
- Marketing Strategy & Execution: Lead and execute Noaza’s marketing strategy and calendar in line with our
bookings and growth goals.
- Social & Content: Own our content across Instagram, TikTok, and the website, from monthly calendars and concepts
to hooks, captions, and publishing, keeping every post consistent with our brand voice.
- Paid Advertising: Plan, run, and optimize Meta and other paid campaigns to drive inquiries and bookings, managing
budget toward cost per lead and return.
- Brand & Messaging: Own and protect Noaza’s brand voice, visual story, and positioning across every channel.
- Website & Inquiries: Maintain the website content and galleries, and make sure inquiries are captured and followed
up.
- Email & Nurture: Build and run email and follow-up that turns inquiries into booked couples.
- Market Awareness: Monitor trends, competitors, and the South Asian wedding market to sharpen our positioning
and campaigns.
- Reporting: Track performance, report on what is working, and shape the next month of content and campaigns
around it.
Operational Responsibilities
- Manage the marketing calendar and coordinate campaigns, content, shoots, and deliverables.
- Coordinate and direct freelancers and vendors (editors, designers, second shooters, collaborators) and manage
timelines to deadline.
- Maintain an organized library of photography, video, and brand assets.
- Manage photo and video consent and approvals for couples and vendors before external use.
- Support marketing budget planning and expenditure tracking.
- Coordinate with planners, makeup artists, and other wedding vendors on shared content and tagging.
Core Competencies & Skills
- Content & Storytelling: Strong writing, editing, and storytelling across social, email, and web.
- Social & Paid Media: Hands-on with Instagram and TikTok, and with Meta Ads Manager.
- Brand Consistency: Able to hold a brand’s voice and visual standard across everything we put out.
- Project Management: Organized, able to manage multiple campaigns, vendors, and deadlines at once.
- Analytics: Comfortable reading performance and turning it into creative decisions.
- Creative Fluency: Understands production and content, and can brief and direct creatives well.
- Adaptability: Comfortable owning marketing end to end in a small, growing studio.
Background & Qualifications
- 2 to 3+ years of marketing experience, ideally across content, social, and paid ads.
- Experience in or around the wedding, events, or creative industry (3+ years is a strong asset).
- Degree or diploma in Marketing, Communications, Business, or a related field.
- Experience creating content and running paid social with real budgets.
- Strong written, verbal, interpersonal, and project management skills.
- Located in the Greater Toronto Area, with availability for occasional weekend or evening shoots and events.
Tools
Meta Ads Manager, Instagram, TikTok, Canva, Adobe Premiere / Photoshop / Lightroom, email marketing tools, and website
and content platforms.
Benefits:
- Maternity leave
- Health and wellness coverage
- Paid time off
Salary
$65,000 per year
Summary
This is a chance to shape and own the marketing of a growing boutique wedding studio, and to help more couples find the
people who will tell their story. You will work closely with the owner, lead our content and campaigns, and be trusted to turn
our brand into bookings.
To apply, send your resume and a short note to admin@noazastudios.com or apply through LinkedIn.
More about this job
Responsibilities
Lead and execute the studio’s marketing strategy, including social and web content, paid campaigns, email nurturing, brand partnerships, and website optimization. Manage marketing calendars, budgets, creative vendors, asset approvals, and performance reporting to increase qualified inquiries and bookings.
Requirements
Candidates should have 2–3 or more years of marketing experience, ideally in content, social media, and paid advertising, with wedding, events, or creative-industry experience considered a strong asset. A degree or diploma in marketing, communications, business, or a related field is listed, along with strong writing, communication, analytical, and project-management skills and familiarity with the specified marketing and creative tools.
Skills
- Marketing Strategy
- Content Creation
- Storytelling
- Social Media Marketing
- Paid Advertising
- Meta Ads Manager
- Brand Management
- SEO
- Email Marketing
- Lead Nurturing
- Project Management
- Marketing Analytics
- Budget Management
- Creative Direction
- Vendor Coordination
- Photography And Video Asset Management
Benefits
- Maternity Leave
- Health And Wellness Coverage
- Paid Time Off
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Creative & Media
- Management & Leadership
- Data & Analytics
Keywords
- Marketing Strategy
- Marketing Calendar
- TikTok
- Meta Ads Manager
- Paid Advertising
- SEO
- Email Marketing
- Lead Nurturing
- Content Marketing
- Brand Voice
- Brand Positioning
- Website Content
- Marketing Analytics
- Cost Per Lead
- Return On Investment
- Canva
- Adobe Premiere
- Adobe Photoshop
- Adobe Lightroom
- Photography
- Videography
- Wedding Photography
- South Asian Wedding Market
- Campaign Management
- Vendor Coordination
- Asset Management
- Consent And Approvals
- Portfolio Curation
- Case Studies