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Added 11 mins ago
SD
Assistant Front Store Manager, Hourly Part Time Flexible Shifts
Shoppers Drug Mart
Barrie, ON
- Part-time
To assist the Front Store Manager (FSM) in managing the human, physical and financial resources of the store and in ensuring that store objectives are achieved by focusing on improving…
Added 11 mins ago
Bearspaw Service Centre - Custodian
Bearspaw First Nation
Stoney 142, 143, 144, AB · Mînî Thnî,, AB
…sanitation, safety, and organization of the Eden Valley Headstart Program facility. The position ensures that classrooms, washrooms, hallways, offices, common areas, and other facility…
Added 11 mins ago
Retail Experience Lead
Fire & Flower Inc.
Aurora, ON
Excellent organizational and time management skills.
Added 11 mins ago
Retail Experience Lead
Fire & Flower Inc.
Spruce Grove, AB
Excellent organizational and time management skills.
Added 11 mins ago
Guest Service Agent
Northland Properties
Dartmouth, NS
…hotels (and growing!) there has never been a more exciting time to join our…
Added 11 mins ago
COOK
Southbridge Healthcare LP
Toronto, ON
Status: Temporary Part-Time (Maternity Leave Coverage until June 2027)
Added 11 mins ago
COOK
Southbridge Healthcare LP
Port Hope, ON
…including variations in texture. Ensures meals are served on time, at appropriate temperatures and in portion-controlled…
Added 11 mins ago
Sales Support Coordinator
Enercare
Toronto, ON
…sales conversion targets, call quality, average call handle time, service level and speed of answer requirements, tech lead…
Added 11 mins ago
Program Assistant
NorWest Community Health Centres
Thunder Bay, ON
We are currently seeking two (2) permanent part-time Program Assistants at 0.5 FTE each, who, as valued members of the Community Health Centre team, will support the delivery and…
Added 11 mins ago
TH
Flooring and Decor Sales Associate Part Time (COLLINGWOOD)
The Home Depot
Collingwood, ON
- Part-time
Using empowerment program when necessary to satisfy customers
Added 11 mins ago
TH
Merchandising Associate Part Time 4am-8am (CARLETON PLACE)
The Home Depot
Carleton Place, ON
- Part-time
Read and interpret directions to ensure merchandise is set to the planogram, project instructions, program service requirements and general service guidelines
Added 11 mins ago
DT
Assistant Manager I
Dollar Tree Stores
Toronto, ON
- Part-time
We’re seeking an Assistant Store Manager to join our team to help with store operations, customer service and team development. Duties include, but are not limited to, the following:
Added 11 mins ago
AE
People & Culture Generalist
Arc'teryx Equipment
New Westminster, BC
- Full-time
Reports to: Director, People & Culture Business Partnerships / Sr. Manager, PCBP
Added 11 mins ago
TH
Lumber Associate Part Time (ST.JOHN'S)
The Home Depot Canada
St. John's, NL
- Part-time
Using empowerment program when necessary to satisfy customers
Added 11 mins ago
TH
Merchandising Associate Part Time (MONCTON)
The Home Depot Canada
Moncton, NB
- Part-time
Read and interpret directions to ensure merchandise is set to the planogram, project instructions, program service requirements and general service guidelines
Added 11 mins ago
O
Sr. Travel Project Manager
OpenText
Waterloo, ON
- Full-time
…and services they need to succeed. The Sr. Travel Projects Manager is responsible for aspects of the performance and execution of OpenText’s global travel program. The role includes a…
Added 11 mins ago
TH
Merchandising Associate Part Time (ORLEANS)
The Home Depot Canada
Ottawa, ON
- Part-time
Read and interpret directions to ensure merchandise is set to the planogram, project instructions, program service requirements and general service guidelines
Added 26 mins ago
CI
Program Assistant (2026-1188)
Carewest Innovative Healthcare
Calgary, AB
- Part-time
Position Status: Regular Part Time Location: Market Mall, OSI Clinic BW Hours: 62.00 FTE: 0.80 Shift: Days Shift Times: 0800-1615 Union: HSAA Rate of Pay: $38.80 - $51.17 PCN: SPTOSIAD07
Added 26 mins ago
A
People & Culture Generalist
ARC'TERYX
New Westminster, BC
- Full-time
Reports to: Director, People & Culture Business Partnerships / Sr. Manager, PCBP
Added 26 mins ago
CD
Early Childhood Assistant (PT 18 Months Contract - Fraser Mustard)
Child Development Institute
Toronto, ON
- Part-time
…young clients. Joining us now is a rewarding opportunity to be part of an organization that is built on a legacy of more than 100 years of helping children and…
Added 26 mins ago
HÀ
Country Manager – Canada
HR à la carte
Mississauga, ON
- Full-time
Employment Type: Existing, Full-Time, Permanent Position
Added 26 mins ago
J&
IM Transcend-Program Manager, Signavio
Johnson & Johnson Innovative Medicine
Toronto, ON
- Full-time
We are searching for the best talent for a Transcend: Signavio Program Manager! This hybrid position will be located in Latina, Italy. Alternate hybrid locations may be considered in…
Added 26 mins ago
CI
Supervisor (Part Time)
Carters Inc.
Niagara Falls, ON
- Part-time
As a Part Time Supervisor, you will be the first face of the brand for growing families. You’ll congratulate new parents and grandparents, the first to introduce our new baby essentials,…
Added 26 mins ago
CT
Security Coordinator
Canadian Tire Corporation
Brampton, ON · AJ Billes Distribution Centre [AJBDC]
- Full-time
…retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible…
Added 26 mins ago
BQ
QNX Quality Manager
BlackBerry QNX
Ottawa, ON
- Full-time
We're looking for a Quality Manager or Senior Quality Manager (depending on your qualifications) to play a pivotal role in auditing, maintaining, and advancing the quality, safety, and…

OCS Ontario Cannabis Store

Lead, Integrated Campaigns and Activations (14-Month Fixed Term Contract)

Toronto, ON, Canada

Contract

Apply About employer

Applications open in a new tab.

Job details

Job type: Contract
Apply by: Nov 25, 2026
Experience: Minimum 5 years of experience working in brand management, communications or related field.
Posting language: English
Posted: Oct 26, 2026

Original job description

About Us

The Ontario Cannabis Store provides safe, responsible access to recreational cannabis for adults 19 and older. We operate the sole legal online store for recreational cannabis in Ontario and are the provincial wholesaler of cannabis for private retail stores.

Working at the OCS is a unique opportunity to be part of an agile start-up in a ground-breaking new industry. We’re a diverse team passionate about delivering a great customer experience, working together with mutual respect and building value out of our differences. We’re an inclusive organization that understands that delivering great results comes out of ensuring every voice is heard.

About The Role

We're looking for a Lead, Integrated Campaigns and Activation to join our team!

Reporting to the Manager, Corporate Communications , the Lead, Integrated Campaigns and Activation is responsible for planning, leading and evaluating integrated, multi-channel campaigns that advance corporate brand and Social Responsibility (SR) priorities, along with providing strategic oversight and management of social media. The role translates brand and SR objectives into cohesive, insight-driven campaigns and ensures social media strategies are aligned, effective and support overall campaign performance.

This role provides strategic leadership on paid advertising, social and experiential campaigns, ensuring initiatives are insight-driven, well executed and aligned with organizational objectives. The Lead works closely with internal partners and external agencies to ensure campaigns are coordinated, effective, compliant with regulatory requirements and deliver measurable impact.

About Your Day

Lead the end to end planning and execution of integrated campaigns across paid advertising (corporate and SR), social and experiential channels.
Serve as campaign lead, ensuring alignment across internal teams (marketing, digital, SR, legal, communications) and external partners
Define campaign objectives, target audiences, channel mix, and messaging frameworks to ensure cohesive, insight-driven execution across all touchpoints.
Translate business and SR objectives into integrated campaign plans and activation approaches.
Establish campaign governance, timelines and workflows, ensuring cross-functional coordination, accountability and on-time delivery
Identify opportunities to elevate campaign impact through innovation, integration and channel optimization, including new platforms, formats and approaches
Lead the development of social media strategies that align with corporate, brand and departmental marketing goals across priority platforms.
Translate integrated campaign strategies into social-first approaches, ensuring alignment in messaging, timing and audience targeting across channels.
Oversee and manage the social media content calendar, ensuring visibility, alignment with campaign priorities and effective channel planning.
Develop and publish key campaign content and priority posts, ensuring quality, consistency and alignment with OCS brand voice and regulatory requirements.
Provide strategic oversight and guidance on day-to-day social media activity, including community management and responses, ensuring alignment with brand standards and escalation protocols.
Collaborate cross-functionally (marketing, digital, merchandising, SR, communications, legal) to inform content development and ensure integrated execution across channels.
Lead the strategy and execution of the always-on social media boosting program, including audience targeting, budget allocation and content optimization to amplify campaign performance and support brand and SR objectives.
Develop creative briefs and coordinate internal creative resources and/or external agencies and vendors.
Manage relationships with internal partners, vendors and agencies supporting campaign development and execution.
Oversee contracts, scopes of work, budgets and deliverables to ensure value for investment.
Collaborate with procurement and internal teams to support campaign related sourcing and vendor governance.
Establish campaign and social media KPIs and success measures aligned with corporate strategic objectives.
Track, analyze and evaluate campaign performance across channels.
Prepare post campaign reports and insights, identifying learnings and recommendations for continuous improvement.
Monitor industry trends, stakeholder feedback and best practices to continually refine OCS strategies.

About You

Completion of Post-Secondary education in a related area of study OR equivalent combination of experience and post-secondary education.
Completion of Post-Secondary education in Marketing, Communications or Journalism is preferred.
Minimum 5 years of experience working in brand management, communications or related field.
Experience within the public sector.
Experience working with external ad agencies and vendors.
Strong interpersonal skills and superb oral and written communication.
Ability to translate complex, detailed information into concise, compelling communication.
Excellent analytic and strategic thinking skills.
Ability to work effectively in a rapidly changing environment.
Excellent computer and software skills
A high degree of accuracy and attention to detail.
Ability to juggle multiple priorities, manage last-minute details, be versatile and flexible with competing demands.
Ability to be diplomatic in the face of stressful situations.
Fluency in the French language is preferred.

About The Job

Location: Toronto, ON near York Mills and Yonge Street
Hours of Work: 36.25 a week
Employment Type: (14-Month Fixed Term Contract), Full-Time
Required Travel: Rare, usually within the GTA

Compensation

The target hiring range for this position is $90,000- $100,000. This is a pay grade 6 role, with a salary range of $71,777.30 - $107,379.81. Placement in the salary range will be based on factors such as market conditions, internal equity, and candidate experience, skills, and qualifications relevant to the role.

We are committed to providing an accessible, equitable and inclusive candidate and employee experience. We provide reasonable accommodation throughout the recruitment process and in employment. If you require an accommodation, please let us know, we will work with you to meet your needs.

Apply About employer

More about this job

Responsibilities

Lead the planning, execution, and evaluation of integrated campaigns across paid advertising, social media, and experiential channels, aligning corporate brand and social responsibility objectives. Oversee social media strategy and content, coordinate internal teams and external agencies, manage campaign budgets and vendors, and measure performance to improve results.

Requirements

Candidates need post-secondary education in a related field or an equivalent combination of education and experience, with marketing, communications, or journalism preferred. At least five years of experience in brand management, communications, or a related field is required, along with strong communication, analytical, strategic, organizational, and interpersonal skills; public-sector and agency experience are also sought.

Skills

Integrated Campaign Planning
Campaign Execution
Brand Management
Social Media Strategy
Paid Advertising
Experiential Marketing
Audience Targeting
Content Development
Campaign Analytics
Budget Management
Agency and Vendor Management
Cross-Functional Collaboration
Strategic Thinking
Written and Oral Communication
Project Management
Regulatory Compliance

Visa sponsorship

Not detected in the job text

Keywords

Integrated Campaigns
Corporate Brand
Social Responsibility
Paid Advertising
Social Media
Experiential Campaigns
Campaign Governance
Audience Targeting
Messaging Frameworks
Content Calendar
Community Management
Social Media Boosting
Creative Briefs
Agency Management
Vendor Management
Procurement
Contracts
Scopes Of Work
Budget Allocation
Campaign KPIs
Performance Analysis
Post-Campaign Reporting
Regulatory Compliance
Public Sector
Marketing
Communications
Brand Management
French Language

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