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Added 8 mins ago
JI
Assistant Store Manager - Back-end Ops
J.D. Irving, Limited
PE · Summerside, PE
- Full-time
As an Assistant Store Manager – Back‑End Operations, you will play a critical leadership role in ensuring these business lines are supported through safe, efficient, and accurate…
Added 22 mins ago
DC
CONSTRUCTION SUPERVISOR
D. Crupi & Sons Limited
Toronto, ON · Scarborough, ON
- Full-time
Participate in pre-construction meetings with Construction Manager and Estimator accepting project handoff documents from the estimators and review contract documents, estimate information,…
Added 22 mins ago
IMIT Business Analyst - HIM Coding Classification & Terminology Standards
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All Locations, Nova
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Added 38 mins ago
UH
Personal Support Working - Home Hemodialysis
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Toronto, ON
- Full-time
Current UHN employees must have successfully completed their probationary period, have a good employee record along with satisfactory attendance in accordance with UHN's attendance…
Added 53 mins ago
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Event Planning Specialist
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- Full-time
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Director, FICC, Global Trading – Total Fund Management
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Seasonal Retail Sales Consultant - Part Time - Laval, QC
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CC
Leadership Development Program (Canada)
Chick-fil-A Corporate Support Center
Mississauga, ON
- Full-time
The Leadership Development Program (LDP) is a 2.5 to 3.5 year developmental program available to individuals who are interested in growing their business acumen and restaurant leadership…
Added 2 hours ago
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Manager, Asset Protection & Safety, Global Fulfillment | Brampton, Ontario
lululemon
Brampton, ON
- Full-time
Demonstrated experience delivering a safety program in a high-volume operating environment, including incident investigation and root cause analysis.
Added 2 hours ago
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Network and Systems Specialist
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Barrie, ON
- Full-time
This position will report to the (Information Technology) IT Manager, North America and dotted line to the Chief Financial Officer.
Added 2 hours ago
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Survey Project Manager
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AB · Edmonton, AB
- Full-time
Comprehensive Benefits: Maternity and parental leave top up program, health and dental coverage, RRSP matching, and Employee & Family Assistance Program.
Added 2 hours ago
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QC · QC, Canada
- Full-time
Expérience en gestion de projets d’infrastructure, d’opérations TI ou de cybersécurité;
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Residential Mortgage Specialist
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Regina, SK
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Senior Manager, Indirect Tax
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Vancouver, BC
- Full-time
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Mortgage Developement Manager
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Quebec, QC
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Children’s Services Program Supervisor
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ON · Niagara, ON
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Reporting to the Manager Children’s Operations, the Children’s Services Program Supervisor is responsible for the delivery and administration of the Niagara Region’s Licensed Home Child…
Added 3 hours ago
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Added 3 hours ago
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Software Development Project Manager
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Added 5 hours ago
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…offboarding, Human Resources operations, policy application, employee experience and…
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Assistant Directeur - Cinéma Capitol St-Jean
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- Part-time
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Added 5 hours ago
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Seasonal Hourly Amusement Host - The Rec Room West Edmonton Mall
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OEG Sports & Entertainment

Manager, Win50

AB, Canada
Edmonton, AB, Canada

Full-time

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Job details

Job type: Full-time
Apply by: Nov 12, 2026
Posting language: English
Posted: Oct 13, 2026

Original job description

OEG Sports & Entertainment delivers North America’s leading sports and entertainment experiences to connect our fans to their passions. Located in the heart of the ICE District, OEG owns the 5-time Stanley Cup Champion Edmonton Oilers, the WHL’s three-time Memorial Cup Champion Edmonton Oil Kings, and the AHL’s Bakersfield Condors. OEG operates Rogers Place, North America’s premier and most technologically advanced sports and entertainment venue. The 18,647 seat, $480 million arena is among the most technologically enabled sports facilities in North America as well as the first LEED Silver-certified NHL Facility in Canada.

Our vision is to be a Global Leader in Sports & Entertainment. Together, we inspire our fans by connecting them to their passions, which is ours as well! We play hard as a team, and with devoted integrity towards our common purpose. We have commitments to innovation and growth, combined with performance excellence that ensures a fair return on investment. We develop our people to be leaders in our industry, and we invest in our communities. Through our world class talent, we strive to WIN. ON and OFF the ICE.

About the Role:

The Manager, Win50 combines hands-on marketing execution with the operational coordination needed to deliver raffle marketing campaigns, content marketing, events, winner activity, prizing, and partner commitments. The position owns the campaign content engine and channel coordination while ensuring raffle administrators, customer representatives, sponsors, beneficiaries, agencies, and internal departments have the information, assets, and approvals, needed for successful execution.

Your Focus in this Role:

Build and maintain the 50/50 digital advertising and marketing plan.
Draft and coordinate game-day emails, live reads, push notifications, sports-media posts, and other campaign communications.
Develop campaign creative requirements, global creative assets, and other digital ad campaigns ensuring materials are accurate, on brand, approved, and delivered on time.
Plan monthly sponsor offers in conjunction with partnerships, sponsor codes, prizing messages, audience outreach, and promotional calls to action that support raffle participation and sell-through.
Coordinate campaign send calendars and optimize email and SMS send times using engagement and sales results.
Manage offer tracking, post tracking, push-notification planning, and other customer communications
Collect and organize insights, identify performance patterns, and recommend changes to content, timing, targeting, and promotional approach.
Coordinate winner information, winner lists for commercials, winner cheques, cheque presentations, and related communications while maintaining appropriate accuracy and confidentiality.
Support prize fulfillment by ensuring administrators receive complete winner, prize, ticket, gift-card, supplier, and timing information needed to complete fulfillment.
Provide guidance on unclaimed winners and customer responses, escalating issues and confirming consistent handling.
Coordinate prizing, ticket requests, ticket compensation, gift-card sourcing, and delivery of tickets or prize materials.
Coordinate device planning and other operational requirements for special activations.
Prepare event-specific checklists, briefs, timelines, dependencies, and handoffs so marketing, raffle administration, technology, venue, and partner teams are ready to execute.
Support day-to-day administrative needs, inbox coordination, meeting follow-up, creative-folder maintenance, and time-sensitive requests that affect raffle delivery.
Lead working meetings, document decisions and actions, and maintain accountability across departments and partners.
Conduct outreach related to 50/50 raffles, beneficiaries, community partners, sponsors, influencers, venues, and event stakeholders.
Coordinate inputs, approvals, timelines, tickets, assets, and communications across internal departments and external partners.
Maintain clear day-to-day communication, identify risks or missing information early, and resolve or escalate issues that could affect campaign or event delivery.
Maintain integrated campaign and operational calendars covering content, events, offers, influencers, prizes, devices, approvals, and regulatory milestones.
Track results and prepare concise reporting on campaign performance, social engagement, offers, email timing, events, and operational outcomes.
Use post-campaign and post-event insights to improve workflows, clarify responsibilities, reduce rework, and strengthen future execution.
Coordinate customer surveys and research as required for issues management, innovation and overall effectiveness

Who You Are:

You’re a positive person with a customer-centric focus
You’re a self-starter that is excited by autonomy and has a relentless drive to exceed expectations
You’re open-minded and don’t mind adjusting on the fly
You believe in a team-first mentality and you thrive in a collaborative, egoless environment
You’re organized, have a keen eye for detail, and incredible time management skills
You have a talent for building great working relationships at all levels within an organization

Education, Experience and Skills:

Minimum of five years’ experience in marketing or product operations
Bachelor's degree in marketing, business, or related discipline
Strong conceptual and analytical skills combined with an ability to develop clear strategies and convert them into actions
Experience quickly establishing personal credibility and building strong proactive relationships with a broad range of internal and external partners
Sound business judgement
Possess an entrepreneurial spirit and continuously innovates to achieve great results

What’s in it for you?

100% Employer Paid Benefits + RSP Matching Program
Oilers, Oil Kings, and Live Entertainment Ticket Options
Healthcare and Lifestyle Spending Account Options
On-Site Parking and Transit Allowance
On-Site Gym
Beautiful Office Space located Downtown Edmonton within Rogers Place - with easy access to the LRT!
Social Work Culture + Employee Events

Next Steps:

Thank you for your interest in joining our team! Those moving forward in the process will be contacted by a member of our team.

Stay in Touch!

Official Edmonton Oilers Website | NHL.com

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More about this job

Responsibilities

Manage Win50 raffle marketing campaigns, including digital content, advertising, email and SMS communications, sponsor offers, and performance reporting. Coordinate winners, prizes, events, partners, approvals, and operational requirements across internal teams and external stakeholders.

Requirements

Requires at least five years of experience in marketing or product operations and a bachelor's degree in marketing, business, or a related discipline. Candidates should bring strong analytical and conceptual skills, sound business judgment, relationship-building ability, and an innovative, entrepreneurial approach.

Skills

Marketing Campaign Management
Content Marketing
Digital Advertising
Email Marketing
SMS Marketing
Campaign Analytics
Event Coordination
Project Coordination
Cross-Functional Collaboration
Customer Communications
Prize Fulfillment
Performance Reporting
Strategic Planning
Time Management
Issue Escalation

Benefits

Employer-Paid Benefits
RSP Matching Program
Sports and Live Entertainment Tickets
Healthcare Spending Account
Lifestyle Spending Account
On-Site Parking
Transit Allowance
On-Site Gym
Employee Events

Visa sponsorship

Not detected in the job text

Keywords

Win50
50/50 Raffles
Raffle Marketing
Digital Advertising
Content Marketing
Campaign Planning
Email Marketing
SMS Marketing
Push Notifications
Social Media
Sports Media
Sponsor Offers
Promotional Campaigns
Campaign Analytics
Performance Reporting
Customer Surveys
Winner Communications
Prize Fulfillment
Event Coordination
Partner Commitments
Stakeholder Management
Creative Approvals
Campaign Calendars
Regulatory Milestones
Issues Management
Audience Engagement
Marketing Operations

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