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Added 1 day ago
MR
Assistant Professor of Finance (Limited-Term)
Mount Royal University
Calgary, AB
- Part-time
…Bachelor of Communication Studies with majors in Journalism and Digital Media, Broadcast Media Studies, Information Design, and Public Relations. In addition to the degrees and majors…
Added 1 day ago
Project Manager
Zulu Alpha Kilo
Toronto, ON
Bring Teams and Partners Together: Coordinate creative, strategy, account service, resourcing, production and relevant media, digital, social, and external partners. Establish clear…
Added 2 days ago
Z
Assistant Media Planning
Zenith
Toronto, ON
- Full-time
Over the past year, Publicis Media has been transforming the way we do our business. From structuring our investment practice around data and digital to bringing our strategy, data sciences…
Added 2 days ago
Media Planner
WPP Media
Toronto, ON
The Media Planner provides support to the managers in the senior team, contributes to overall client service requirements and assists in the management of media plan executions.
Added 2 days ago
PG
Media Planning, Assistant
Publicis Groupe Holdings B.V
Toronto, ON
- Full-time
Over the past year, Publicis Media has been transforming the way we do our business. From structuring our investment practice around data and digital to bringing our strategy, data sciences…
Added 3 days ago
BG
Marketing Specialist - Used Equipment
Brandt Group of Companies
Regina, SK
- Full-time
Provide information to others in Digital Marketing to create used equipment email campaigns and to promote units on social media and online platforms such as Google.
Added 4 days ago
SM
Media Planner
Skylar Media Group
Vaughan, ON
- Contract
We’re looking for an experienced Media Planner with strong project management skills to join our team. This role is focused on traditional and alternative media – we need someone who knows…
Added 4 days ago
FH
Interim Office Manager
Fairmont Hotels & Resorts
Jasper, AB
- Temporary
Develop standardized digital templates and workflows for FAM budgeting, office supply requests, purchasing and approvals.
Added 4 days ago
C
Multiplatform Producer (English Services) (On-Site)
CBC/Radio-Canada
Whitehorse, YT
- Full-time
You have a deep and demonstrated understanding of broadcast journalism, responsive, relevant news coverage, digital roll outs and strategic social media storytelling. You’re also keen to…
Added 4 days ago
R
Multiplatform Producer (English Services) (On-Site)
Radio-Canada
Whitehorse, YT
- Full-time
You have a deep and demonstrated understanding of broadcast journalism, responsive, relevant news coverage, digital roll outs and strategic social media storytelling. You’re also keen to…
Added 4 days ago
Assistant Media Planner
WPP Media
Montreal, QC
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by…
Added 4 days ago
A
Interim Office Manager
AccorHotel
Jasper, AB
- Full-time
Develop standardized digital templates and workflows for FAM budgeting, office supply requests, purchasing and approvals.
Added 5 days ago
PG
Supervisor, Digital
Publicis Groupe Holdings B.V
Toronto, ON
- Full-time
The Digital Media Supervisor is responsible for assisting the Manager and Directors in the creation, planning, and implementation of digital campaigns for clients. They are also responsible…
Added 5 days ago
PM
Digital Media Supervisor
Publicis Media
Toronto, ON
- Full-time
The Digital Media Supervisor is responsible for assisting the Manager and Directors in the creation, planning, and implementation of digital campaigns for clients. They are also responsible…
Added 6 days ago
P&
eRetail Search Campaign Manager // Gestionnaire de campagnes de recherche en commerce électronique
Procter & Gamble
Toronto, ON
- Full-time
Work with media planner, & dComm team at the onset of a campaign to identify and implement all creative and technical requirements, stay informed of campaign KPIs, measurement necessities,…
Added 8 days ago
OC
Senior Strategic Planner
Ogilvy Canada
Toronto, ON
- Full-time
…agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more…
Added 8 days ago
Senior Strategic Planner
Ogilvy
Toronto, ON
…agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more…
Added 8 days ago
Senior Strategic Planner
Ogilvy Health Canada
Toronto, ON
Digital & Analytics Toolsets: Hands-on experience with professional analytics platforms (e.g., Google Analytics/Adobe Analytics, custom dashboards, e-commerce) and social media analytic…
Added 8 days ago
GZ
Content Strategist
Gestion Zagora
Westmount, QC
- Full-time
Develop and implement a comprehensive content strategy across social media, the company website, blog, email, and other digital channels.
Added 8 days ago
P
Assistant, Media
PHD
Toronto, ON
- Full-time
The role of an Assistant Media Planner (Digital) is to support the team with the preparation of holistic digital media plans, recommendations, and analysis.
Added 8 days ago
AG
Assistant, Media
Adelphi Group
Toronto, ON
- Full-time
The role of an Assistant Media Planner (Digital) is to support the team with the preparation of holistic digital media plans, recommendations, and analysis.
Added 9 days ago
AW
Winery Chef
Arterra Wines Canada
Okanagan Falls, BC · Hawthorne Office
- Full-time
…front lines during our busy times and who is also a diligent planner, able to juggle many responsibilities with a diverse and enthusiastic…
Added 9 days ago
LE
Price, Promotion & Trade Analyst
LG Electronics Canada
Toronto, ON · North York, ON
- Full-time
…appliances, including kitchen, laundry and lifestyle solutions, media entertainment products including televisions, sound bars, projectors, computer monitors and laptops, to cutting-edge…
Added 9 days ago
TH
Search Engine Optimization Analyst (6 month contract)
The Home Depot Canada
Toronto, ON
- Full-time
The SEO Analyst role supports the overall vision for digital marketing for The Home Depot Canada by attracting quality organic search traffic to our website for lead generation, engagement…
Added 9 days ago
TH
Opt. rech.
The Home Depot Canada
Toronto, ON
- Full-time
The SEO Analyst role supports the overall vision for digital marketing for The Home Depot Canada by attracting quality organic search traffic to our website for lead generation, engagement…

Ogilvy Canada

Senior Strategic Planner

Toronto, ON, Canada

$90,000 - $140,000 CAD · Full-time

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Job details

Pay: $90,000 - $140,000 CAD
Job type: Full-time
Apply by: Nov 22, 2026
Posting language: English
Posted: Oct 23, 2026

Original job description

About Ogilvy

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy more than 75 years ago. It builds on that rich legacy through Borderless Creativity - innovating at the intersection of intelligence, imagination and influence, with experts across advertising, sports & entertainment, PR & social, consulting, and health collaborating seamlessly across more than 120 offices spanning 90 countries. Ogilvy was named Network of the Year at the 2026 Cannes Lions International Festival of Creativity and ranks as the #1 global agency network for creative excellence and effectiveness by WARC for the fourth consecutive year, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel. For more information, visit Ogilvy.com, and follow us on LinkedIn, X, Instagram, and Facebook.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Senior Strategic Planner

Ogilvy Health Canada

About Ogilvy Health

Ogilvy Health is focused on driving superior outcomes in the ever-changing healthcare environment, an increasingly complex and evolving marketplace. We inspire brands and people to impact the world by keeping our audiences’ health and wellness needs at the center of every touchpoint. Ogilvy Health delivers insight, creativity, innovation, and engagement solutions for all healthcare stakeholders, patients, and consumers across the healthcare continuum. Through borderless creativity - operating, innovating, and creating at the intersection of talent and capabilities - Advertising, Experience, Public Relations, Health, and Consulting work fluidly across 131 offices in 93 countries to bring forth world-class creative solutions for our clients.

For more information on us, visit OgilvyHealth.com, or follow Ogilvy Health Canada on LinkedIn.

About The Role

The Senior Strategic Planner is responsible for leading high-impact strategic initiatives for clients and brands and serves as a key strategic partner for day-to-day requests on strategic needs. This role is a key internal support for both Account Services and Creative to raise the overall quality of our deliverables, communications, and creative output. The Senior Strategic Planner leverages industry knowledge to provide critical insights and will deliver compelling research, ideas and strategic recommendations for positioning a client’s business/products to customers/consumers.

What You’ll Do

Analyze & Distill Insights: Identify, gather, and analyze information from various sources to understand customer, patient, and consumer behaviour, as well as emerging market trends.
Architect Go-to-Market Plans: Strategize and architect holistic, digital-first go-to-market plans for a diverse portfolio of brands across the Canadian market, guiding agency teams during the definition, brief, design, and development phases.
Lead Strategic Workshops: Lead high-profile strategic workshops internally, with clients, and with their cross-functional teams to collaborate on brand strategies, patient journeys, and tactical planning.
Drive Omnichannel Engagement: Drive customer engagement strategies as an expression of broader brand strategies, developing integrated campaigns across email, web, search, media, and social channels (as well as leveraging creator collaborations and emergent technologies).
Map Journeys & Blueprints: Partner with internal creative, account, and production teams to distill insights and build comprehensive strategies that include customer journeys, messaging maps, tactics, and campaign blueprints.
Audit & Optimize: Review and audit established plans to identify gaps, trends, and opportunities within an omnichannel marketing ecosystem, using data to optimize campaign impact.
Provide Strategic Consulting: Provide internal and client-facing consulting when crafting channel-specific recommendations, actively keeping teams ahead of the curve regarding best practices and emerging digital trends.
Support Growth Initiatives: Contribute to new business pitches and organic growth opportunities by developing compelling integrated strategies that showcase the agency's modern strategic capabilities.

What You’ll Need

Agency Experience: 5 to 7 years of strategic planning experience within an advertising or marketing agency (prior experience or deep interest in pharma, healthcare, and/or wellness is highly valued).
Analytical & Data-Driven Mindset: A customer-first mindset with sound knowledge of data, statistical analytical methods, and measurement principles.
Strategic & Marketing Acumen: Deep marketing knowledge, business acumen, and an inherent curiosity to uncover the truth behind consumer and patient behaviors.
Exceptional Communication: Strong written, verbal, and presentation skills, with a natural presence that builds trust with clients and internal teams.
Collaboration & Organization: Proactive, with excellent collaborative skills and the ability to identify strategic opportunities across brands, campaigns, and markets, balanced with a high degree of personal accountability.
Digital & Analytics Toolsets: Hands-on experience with professional analytics platforms (e.g., Google Analytics/Adobe Analytics, custom dashboards, e-commerce) and social media analytic tools.
Research & Social Listening: Experience collecting socio/psycho/demographic and behavioral information through primary research and secondary data collection, including experience with social listening platforms (such as Brandwatch).
Integrated Digital Marketing: Strong understanding of search engine marketing (SEM/PPC), social media marketing (paid and earned), and digital media dynamics.

How We’ll Support You

Ogilvy Health celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll empower you with the tools you’ll need to succeed. We’ll give you the autonomy to seek out new paths and better ways of doing things. We’ll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we’ll provide opportunities for you to do work of which you’ll be proud with people you’ll be proud to call your teammates.

Ogilvy Health Canada employees are encouraged to bring their ideas, experiences and perspectives, gleaned from their varied backgrounds to the workplace.  We strive to create an environment in which all employees can feel comfortable to contribute to their fullest potential without regard to their race, color, creed, religion, sex, national origin, disability, age, citizenship, marital status, sexual orientation, gender identity or expression.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications.

Salary Range

$90,000 - $140,000 CAD

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.

We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.

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More about this job

Responsibilities

Lead strategic initiatives and develop integrated, digital-first go-to-market plans for healthcare brands, using research and data to shape positioning, customer journeys, and omnichannel campaigns. Facilitate strategic workshops, advise clients and internal teams, optimize existing plans, and contribute to new business and growth opportunities.

Requirements

Requires 5 to 7 years of strategic planning experience in an advertising or marketing agency; healthcare, pharmaceutical, or wellness experience is valued. Candidates should bring strong marketing and analytical skills, experience with analytics and social listening tools, knowledge of integrated digital marketing, and excellent communication and collaboration abilities.

Skills

Strategic Planning
Market Research
Data Analysis
Marketing Strategy
Go-to-Market Planning
Omnichannel Marketing
Digital Marketing
Customer Journey Mapping
Strategic Workshop Facilitation
Campaign Optimization
Client Consulting
Presentation Skills
Social Listening
Search Engine Marketing
Paid and Earned Social Media
Analytics Platforms

Visa sponsorship

Not detected in the job text

Keywords

Strategic Planning
Healthcare Marketing
Pharmaceutical Marketing
Wellness
Consumer Behavior
Patient Behavior
Market Trends
Go-to-Market Planning
Brand Strategy
Omnichannel Marketing
Digital-First Campaigns
Customer Journeys
Messaging Maps
Campaign Blueprints
Primary Research
Secondary Research
Statistical Analysis
Measurement Principles
Google Analytics
Adobe Analytics
Custom Dashboards
E-Commerce
Social Media Analytics
Brandwatch
Social Listening
Search Engine Marketing
Pay-Per-Click Advertising
Paid Social Media
Earned Social Media
Creator Collaborations

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