Copywriter
- Toronto, ON, Canada
Full-time
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Job details
- Job type
- Full-time
- Apply by
- Posting language
- English
- Posted
Original job description
Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.
As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Copywriter
Location: Toronto, Ontario
About the role:
OLIVER is hiring a Copywriter to join our client's team. This role is ideal for a social-first creative who thrives in fast-paced environments and loves turning cultural moments into engaging, platform-native content.
You’ll bring a deep understanding of social media, pop culture, and beverage marketing to create impactful copy across digital, social, experiential, and integrated campaigns. Working closely with art directors, designers, producers, and account teams, you’ll help concept and execute high-quality work that resonates with Canadian audiences while collaborating with US-based partners.
What you will be doing:
- Concept and write social-first creative across digital, social, traditional, and experiential channels
- Partner with art directors and content creators to bring brand ideas to life from brief to execution
- Work within a social “newsroom” environment to react, post, and engage in real time
- Develop and execute copy for organic and paid social content
- Adapt and localize US-based creative for Canadian audiences
- Write within brand guidelines while mastering multiple brand voices
- Ensure consistency, accuracy, tone, and quality across all written content
- Present, articulate, and sell creative ideas to internal teams and clients
- Take briefs from account teams and own copy from start to finish
- Collaborate with clients, account managers, designers, and strategists to meet brief objectives
- Stay ahead of cultural, social, entertainment, sports, and platform trends
- Use insights and performance data to inform and optimize creative
- Repurpose and adapt content for multi-channel and multi-use campaigns
- Manage multiple projects while meeting timelines and creative standards
What you need to be great in this role:
- 3–5 years of copywriting experience (agency background preferred)
- Proven experience writing social-first content for platforms such as Instagram, TikTok and Facebook.
- Strong portfolio demonstrating conceptual thinking and execution
- Deep understanding of social platforms, formats, and audience behaviors
- Ability to think conceptually across multiple channels and mediums
- Experience presenting ideas clearly and confidently to clients
- Strong collaboration, communication, and stakeholder management skills
- Ability to manage multiple briefs and deadlines independently
- Comfortable using insights and data to support creative decisions
- Excellent attention to detail and quality control skills
- A proactive, solutions-oriented mindset
- Passion for teamwork and creative problem-solving
- At the time of this posting, the base salary for this position may range from $72,250.00 to $80,750.00. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package.
At the time of this posting, the base salary for this position may range according to what's stated below. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package.
Salary Range: $72,250 CAD - $80,750 CAD
Our values shape everything we do:
Be Ambitious to succeed
Be Imaginative to push the boundaries of what’s possible
Be Inspirational to do groundbreaking work
Be always learning and listening to understand
Be Results-focused to exceed expectations
Be actively pro-inclusive and anti-racist across our community, clients and creations
Our recruitment process does not employ artificial intelligence for selection. We use AI to support efficiency and consistency, not to replace human judgement. Candidate evaluation and selection are conducted without AI-supported screening or decision-making. We are committed to a fair, thoughtful, and equitable experience for every candidate.
OLIVER, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
OLIVER has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.
More about this job
Responsibilities
Develop and execute social-first copy and creative concepts across digital, social, traditional, experiential, and integrated campaigns, adapting US-based work for Canadian audiences. Collaborate with creative and account teams, present ideas to clients, respond to real-time cultural moments, and use insights and performance data to optimize content while managing multiple projects.
Requirements
Candidates should have 3–5 years of copywriting experience, preferably in an agency, and a strong portfolio demonstrating conceptual thinking and social-first work for platforms such as Instagram, TikTok, and Facebook. They should understand social platforms and audience behavior, communicate and collaborate effectively, manage multiple briefs and deadlines, and use insights and data to inform creative decisions.
Skills
- Copywriting
- Social-First Content Creation
- Creative Concept Development
- Social Media Marketing
- Content Localization
- Brand Voice
- Client Presentations
- Cross-Functional Collaboration
- Trend Monitoring
- Performance Data Analysis
- Content Optimization
- Project Management
- Quality Control
- Stakeholder Management
- Multichannel Campaigns
Visa sponsorship
Not detected in the job text
Categories
- Marketing
- Creative & Media
- Art & Design
- Food & Beverage
Keywords
- Copywriting
- Social-First Creative
- TikTok
- Digital Marketing
- Social Media
- Organic Social
- Paid Social
- Experiential Marketing
- Integrated Campaigns
- Beverage Marketing
- Brand Guidelines
- Brand Voice
- Content Localization
- Social Newsroom
- Real-Time Marketing
- Cultural Trends
- Audience Insights
- Performance Data
- Creative Optimization
- Multichannel Content
- Client Presentations
- Creative Briefs
- Canadian Audiences
- AI Technology