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Media Buyer

  • Toronto, ON, Canada

Expected Salary: $45,000 - $55,000 · Full-time

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Job details

Pay
Expected Salary: $45,000 - $55,000
Job type
Full-time
Apply by
Posting language
English
Posted

Original job description

Buyer, Integrated Investments

The role of a Buyer, Integrated Investments (Media Buyer) is to prepare, negotiate and document the execution of client’s media buys within their buying group, as well as prepare or assist the Supervisor/Manager in preparing all written documentation for the Planner or Client (e.g.: pre-buy/post-buy reports, media evaluations/recommendations, and other pertinent documentation). This role requires you to work as part of an integrated media investment team to ensure the product is grounded in insights and experience, resulting in flawless media executions.

Key Responsibilities

  • Negotiate media campaigns directly with sales representatives.
  • Purchase all assigned media to campaign parameters.
  • Request submissions for upcoming campaigns from media partners.
  • Develop a media schedule that satisfies campaign parameters and brand objectives.
  • In partnership with the media planning team address market concerns, timing, and brand attribution. Prepare and present pre-buy and post-buy reports.
  • Upload media buys and track changes with a high level of accuracy.
  • Responsible for solving and clearing billing discrepancies/queries, and managing the budget control report (BCR) in a timely manner.
  • Execute all relevant revisions to the media buy.
  • Negotiate compensation as required.
  • Ensure clear communication with the planning teams (e.g. involvement in briefs).
  • Assist the Senior Buyer on the evaluation or cost value analysis of sponsorships and integrations and make recommendations where appropriate.
  • Explore promotional or value-added opportunities where applicable.
  • Proactively advise the team of any variations to execution of media plans.
  • Assist with training junior employees on tools and processes.
  • Assist with the preparation of media POVs.
  • Prepare market analysis.
  • Conduct third party audits as required.
  • Continue to proactively develop knowledge of the media landscape.

Desired Skills & Experience

  • Post-secondary education or equivalent professional experience – University/College degree in advertising/marketing preferred.
  • Minimum one (1) year experience within the Canadian media industry with proven buying experience.
  • Driven desire to develop and excel in a media career.
  • Client service oriented. Strong analytical and financial acumen.
  • Strong learning agility, with a passion for continuous development.
  • Excellent communication skills (both written and verbal).
  • Highly developed organizational skills with a strong attention to detail and accuracy.
  • Excellent ability to manage and prioritize time effectively.
  • Ability to work well and multi-task.
  • Proactive approach to problem solving, assisting the team, self-development, etc.
  • Ability to work collaboratively as well as independently.
  • Ability to negotiate effectively.
  • Ability to develop and foster relationships with media partners.
  • Proficient with media research tools (Lens and InStar)
  • Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).
  • Proficient in MediaOcean applications (Broadcast Steward, Broadcast Builder, Spot Toolkit & Spot Invoice Toolkit)

This is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis.

Expected Salary: $45,000 - $55,000

Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities. In addition, Omnicom Media provides rewarding offerings such as:

  • Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
  • A flexible hybrid work model that works for you.
  • A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
  • A chance to be part of and grow within a global network of agencies.
  • The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

Omnicom is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com

More about this job

Responsibilities

Negotiate, purchase, schedule, and document media campaigns in line with campaign parameters, brand objectives, and budgets. Prepare campaign reports and market analyses, resolve billing discrepancies, track buy revisions, and collaborate with planning teams and media partners to ensure accurate execution.

Requirements

The role seeks at least one year of experience in the Canadian media industry with proven media-buying experience; a university or college degree in advertising or marketing is preferred, or equivalent professional experience. Candidates should have strong analytical, financial, communication, organizational, negotiation, and time-management skills, and be proficient with media research tools, Microsoft Office, and MediaOcean applications.

Skills

  • Media Buying
  • Media Negotiation
  • Media Planning
  • Campaign Scheduling
  • Budget Management
  • Pre-Buy and Post-Buy Reporting
  • Market Analysis
  • Cost-Value Analysis
  • Financial Analysis
  • Client Service
  • Communication
  • Organization
  • Time Management
  • Problem Solving
  • Relationship Building
  • Microsoft Office

Benefits

  • Paid Time Off
  • Vacation
  • Wellness Days
  • Long Weekends
  • Summer Fridays
  • Flexible Hybrid Work Model
  • Formal Training
  • Personal Development
  • Mental Health Training
  • Inclusion Education
  • Global Agency Network Opportunities
  • Employee Community Groups

Visa sponsorship

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Categories

  • Marketing
  • Creative & Media
  • Sales
  • Data & Analytics

Keywords

  • Media Buying
  • Integrated Investments
  • Media Planning
  • Campaign Parameters
  • Media Negotiation
  • Media Schedules
  • Pre-Buy Reports
  • Post-Buy Reports
  • Media Evaluations
  • Budget Control Report
  • Billing Discrepancies
  • Compensation Negotiation
  • Sponsorships
  • Media Integrations
  • Promotional Opportunities
  • Market Analysis
  • Third-Party Audits
  • Lens
  • InStar
  • Microsoft Office
  • Word
  • Excel
  • PowerPoint
  • MediaOcean
  • Broadcast Steward
  • Broadcast Builder
  • Spot Toolkit
  • Spot Invoice Toolkit

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