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Senior Business Analyst
Klick
Toronto, Ontario
Full-time
The Business Analyst, Omnichannel Enablement supports data-driven healthcare marketing initiatives by translating client and stakeholder needs into clear requirements, solution plans, and…
Senior Financial Analyst
Randstad Canada
Toronto, ON
40 to 45 CAD / hour
Contract
We are seeking a proactive Senior Financial Analyst to join the FP&A team at a leading global media agency network in Toronto.
Data Analyst
TBWA\Canada
Toronto, ON
75,000 to 85,000 CAD / year
Full-time
…problems with the power of data. We are looking for an avid Data Analyst that is looking for an exciting career in the world of media and advertising. This person has an obsession with ROI…
Senior Manager, Performance Marketing
Opendoor
Toronto, Ontario
We’re hiring a cross-channel Sr Performance Marketing Manager who is equal parts strategist, analyst, operator, and partner manager. You will own end-to-end media planning, buying (via…
Sr. Manager, Performance Marketing
Opendoor
Toronto, Ontario
Full-time
We're hiring a cross-channel Senior Performance Marketing Manager who is equal parts strategist, analyst, operator, and partner manager. You will own end-to-end media planning, buying (via…
Senior Business Analyst
Klick
Toronto, Ontario
Full-time
The Business Analyst, Omnichannel Enablement supports data-driven healthcare marketing initiatives by translating client and stakeholder needs into clear requirements, solution plans, and…
Data Analyst
OpusClip
Burnaby, BC
90,000 to 130,000 USD / year
Full-time
🎨 OpusClip is the world's No.1 AI video agent, built for authenticity on social media.
Treasury Analyst
DAC
Toronto, ON
Full-time
Move Your Career Forward with DAC as a Treasury Analyst
Treasury Analyst
DAC
Toronto, ON
Full-time
Move Your Career Forward with DAC as a Treasury Analyst
Analyst, Budgeting and Internal Reports (Finance) (Hybrid/Telework)
Radio-Canada
Montreal, QC
Full-time
Media Solutions Finance (finance team supporting the sales department) is looking for an Analyst, Budgeting and Internal Reports, to support month-end processes and key operational needs,…
Analyst, Budgeting and Internal Reports (Finance) (Hybrid/Telework)
CBC/Radio-Canada
Montreal, QC
Full-time
Media Solutions Finance (finance team supporting the sales department) is looking for an Analyst, Budgeting and Internal Reports, to support month-end processes and key operational needs,…
Analyst, Budgeting and Internal Reports (Finance) (Hybrid/Telework)
CBC/Radio-Canada
Toronto, ON · Montreal, QC
Full-time
Media Solutions Finance (finance team supporting the sales department) is looking for an Analyst, Budgeting and Internal Reports, to support month-end processes and key operational needs,…
Account Executive, Exhibitor Sales
Info-Tech Research Group
London, ON · Toronto, ON
Full-time
…platform and turn it into various reports, infographics, social media tiles, and other marketing friendly assets. We also allow vendors to license analyst research or have analysts…
Investment & AI Operations Analyst
Valnet Inc.
Montreal, QC
Full-time
Valnet is a fast-growing digital media company where innovation, autonomy, and execution are highly
Added 18 hours ago
Senior Site Analyst
Omnicom Precision Marketing
Toronto, ON
Full-time
The Sr. Analyst role will be responsible for analyzing site performance across a wide array of client sites, including differences in paid and earned traffic from media, search, social,…
Analyst/Senior Analyst, Brand Marketing (Bangkok Based, Relocation provided)
Agoda
Toronto, ON
Full-time
Agoda's Brand Marketing team is looking for an Analyst to scale our digital marketing & brand research efforts.
Analyst/Senior Analyst, Brand Marketing (Bangkok Based, Relocation provided)
Agoda
Montreal, QC
Full-time
Agoda's Brand Marketing team is looking for an Analyst to scale our digital marketing & brand research efforts.
Analyst/Senior Analyst, Brand Marketing (Bangkok Based, Relocation provided)
Agoda
Vancouver, BC
Full-time
Agoda's Brand Marketing team is looking for an Analyst to scale our digital marketing & brand research efforts.
QA Analyst
Publicis Groupe Holdings B.V
Toronto, Ontario
Full-time
Saatchi & Saatchi is an advertising agency with the belief that creativity, data, media and technology should all work together, and we use that to influence human behavior and drive…
Senior Systems Analyst, Production Support
CBC/Radio-Canada
Vancouver, BC
Full-time
Senior Systems Analyst manages and supports server-based systems and processes within CBC-Radio Canada’s media production ecosystem.
Senior Systems Analyst, Production Support
CBC/Radio-Canada
Vancouver, BC
Full-time
Senior Systems Analyst manages and supports server-based systems and processes within CBC-Radio Canada’s media production ecosystem.
Senior Analyst, Production Support
Radio-Canada
Vancouver, BC
Full-time
Senior Systems Analyst manages and supports server-based systems and processes within CBC-Radio Canada’s media production ecosystem.
Senior Analyst / Consultant
Futures Sport & Entertainment
Swift Current, SK
Full-time
We are looking for a Senior Analyst / Consultant to join Futures. In this role, you will be working with our leading clients and focusing on media and sponsorship analytics. You will take…
Manager, Social Media
Gowling WLG
Toronto, ON
Full-time
We are seeking an experienced and strategic Social Media Manager to lead our Firm’s digital presence on social platforms in Canada and help shape our domestic voice in support of our global…
Senior Site Analyst
AIP Connect
Toronto, ON
Full-time
The Sr. Site Analyst will be responsible for analyzing site performance across a wide array of client sites, including paid and earned traffic generated through media, search, social,…

Opendoor

Senior Manager, Performance Marketing

Toronto, ON, Canada

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At a glance

Automatically prepared from the listing. Check the original description for the full requirements.

Jump to the original description

Responsibilities

This role involves leading cross-channel media strategy, defining channel roles, audience frameworks, and flighting across various media types anchored in digital excellence. The manager will also be responsible for managing agencies and platform partners, setting KPIs, negotiating rates, and ensuring brand safety.

Requirements

Candidates must have 7+ years in media planning/buying or performance marketing with deep digital expertise and strong knowledge of traditional channels like Linear TV and Direct Mail. A proven ability to build brand through a performance lens and demonstrated success managing external partners are essential requirements.

Experience

5 to 10 years

Working hours

40 hours per week

Job type

Full-time

Work arrangement

On-site

Skills

Cross-Channel Strategy
Media Planning
Media Buying
Performance Marketing
Video Advertising
Audio Advertising
Programmatic Display
Direct Mail
Agency Management
KPI Setting
Test-and-Learn Roadmap
Budget Management
Incrementality Testing
MMM Contribution
Creative Effectiveness
Stakeholder Management

Benefits

Unlimited Pto
Medical Insurance
Dental Insurance
Vision Insurance
Life Insurance
401k

Minimum pay

US$133,000

Maximum pay

US$182,600

Pay currency

USD

Pay period

YEAR

Visa sponsorship

Not detected in the job text

Keywords

Performance Marketing
Cross-Channel
Media Planning
Media Buying
Video
CTV
OLV
Audio
Display
Programmatic
Direct Mail
Local Media
Agency Management
Platform Partners
KPIs
SLAs
Brand Safety
Test-and-Learn
Budget Allocation
Incrementality
MMM
Attribution
DSPs
DV360
The Trade Desk
GA4
MMPs
Fintech
Proptech
Real Estate

Original job description

About The Role

We’re hiring a cross-channel Sr Performance Marketing Manager who is equal parts strategist, analyst, operator, and partner manager. You will own end-to-end media planning, buying (via agencies and platforms), optimization, and measurement across Video (TV, CTV, OLV), Audio, Display/Programmatic, Direct Mail, and other local media. You have experience with traditional channels - with deep, hands-on expertise in digital media. You are a flexible jack-of-all-trades who can zoom from long-term strategy into in-the-weeds execution to deliver measurable business outcomes. Critically, you know how to “build brand through a performance lens,” connecting upper-funnel investments to near-term impact and long-term value creation.

What You’ll Do

Lead cross-channel strategy and plans: define channel roles, audience frameworks, geo strategy, flighting, and mix across TV/CTV/OLV, Audio (streaming and terrestrial), Display/Programmatic, Direct Mail, and other local media - anchored in digital excellence.
Manage agencies and platform partners: write briefs, set KPIs/SLAs, negotiate rates, push for inventory optimization, enforce QA standards, and ensure brand safety and suitability.
Build brand through a performance lens: architect brand investments and creative systems that drive efficient reach, quality frequency, brand lift, and measurable downstream outcomes (site traffic, qualified leads, acquisition).
Drive performance and learning velocity: design and run a rigorous test-and-learn roadmap (audiences, creative, supply, formats, bidding, landing experiences); scale winners, sunset underperformers, and codify learnings.
Own budgets and pacing: forecast, allocate, and dynamically rebalance spend; connect investment to acquisition and brand outcomes; communicate returns, trade-offs, and risks crisply.
Elevate measurement: lead incrementality and geo experiments; contribute inputs for MMM; maintain attribution hygiene; partner with Analytics and Data Science on experiment design and decision frameworks.
Improve creative effectiveness: define specs and messaging frameworks by channel; partner with Brand/Creative on concepting, iteration, and refresh cadence.
Strengthen data and tooling: champion single source-of-truth dashboards; reduce drift and duplicate tooling; leverage automation/AI to eliminate manual toil in planning, reporting and trafficking.
Communicate and influence: deliver clear reporting, insights, and recommendations to senior stakeholders; translate data into action and align cross-functional teams on next steps.

What You’ll Need

7+ years in media planning/buying or performance marketing with deep expertise in digital (programmatic, CTV/OLV; paid social/search as applicable) and strong working knowledge of traditional channels (Linear TV, terrestrial radio, OOH, Direct Mail).
Proven ability to build brand through a performance lens, linking brand media to acquisition and funnel efficiency while protecting quality reach and brand integrity.
Demonstrated success managing agencies and platform partners, negotiating value, and holding a high execution bar.
Strong analytical toolkit: experimentation, funnel diagnostics, incrementality, and translating insights into decisions; experience with BI tools and/or SQL is a plus.
Hands-on familiarity with major platforms and tools: DSPs (e.g., DV360, The Trade Desk), CTV partners (e.g., YouTube, Roku), ad servers, verification/brand safety solutions, analytics/attribution (e.g., GA4, MMPs, MMM providers, lift testing).
Excellent communication, prioritization, and stakeholder management; thrives in ambiguity, moves with urgency, and maintains a high quality bar.
Ownership mindset with flexibility to switch between strategy and hands-on execution.

Preferred

Experience in real estate, fintech/proptech, or performance-driven consumer brands.
Agency and client-side experience
Depth in MMM/MTA, geo experiments, and incrementality frameworks; experience shaping a measurement roadmap.
Comfort bridging brand and performance media; close partnership with creative, finance, product and data science teams

How We Measure Success

Efficiency and impact: CAC/CPA, CPQL, incremental contribution, brand lift, quality reach/frequency.
Operational excellence: pacing accuracy, testing velocity and iteration speed, creative refresh cadence, QA/brand safety adherence.
Strategic influence: clarity of media strategy, improvements to the partner/tooling ecosystem, and durable cross-functional alignment.

Compensation

Our compensation plan consists of a base salary, Opendoor equity and a comprehensive package of benefits including paid time off, paid holidays, medical/dental/vision insurance, basic life insurance, and 401(k) to eligible employees. All compensation parameters are based on experience.

At Opendoor our mission is to tilt the world in favor of homeowners and those who aim to become one. Homeownership matters. It's how people build wealth, stability, and community. It's how families put down roots, how neighborhoods strengthen, how the future gets built. We're building the modern system of homeownership giving people the freedom to buy and sell on their own terms. We’ve built an end-to-end online experience that has already helped thousands of people and we’re just getting started.

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