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Added 8 mins ago
Graphic Designer (Talent Community)
Radio-Canada
Toronto, ON · Greater Toronto Area, Canada
Part-time
At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values,…
Added 8 mins ago
Senior Adobe Creative Designer (AI, Marketing), Contract, Hybrid
VTRAC Consulting Corporation (WBE)
Toronto, ON · Greater Toronto Area, Canada
Contract
Bring bold ideas to life through compelling visuals that connect brands with their audiences. As a Senior Graphic Designer, you will combine exceptional design craft with generative AI…
Added 8 mins ago
Motion Graphics Designer (Adobe, 3D), Contract, Hybrid
VTRAC Consulting Corporation (WBE)
Toronto, ON · Greater Toronto Area, Canada
Contract
Create movement that captures attention and brings brand stories to life. As a Senior Motion Graphics & 3D Designer, you will develop striking animations, visual effects, and 3D content for…
Added 1 hour ago
Staff UX Designer
BeyondTrust
Canada
Full-time
The Staff User Experience (UX) Designer will lead high profile projects for the BeyondTrust security software platforms. As the Staff UX Designer, you will be responsible for creating…
Added 1 hour ago
Midweight Designer
ramarketing
Toronto, ON
Full-time
…building genuine partnerships to enhance their marketing, design, content, and PR strategies. With offices in the UK, US, and Canada, and over 80 global industry experts, we deliver B2B…
Added 3 hours ago
[Dungeons & Dragons PC Console] Concepteur(trice) de jeu technique - Technical Game Designer
Gameloft
Montreal, QC
Full-time
As a Technical Game Designer, you will support the team in the development and implementation of game systems. You will contribute to the creation of tools, mechanic prototyping, and…
Added 4 hours ago
Instructional Design Specialist
Javelin Venture Partners
ON · Ontario, Canada
Full-time
…three key pillars: Enablement Design, Enablement Delivery, and Content & Communications. Together, we identify learning needs across the organization and create thoughtful, scalable…
Added 4 hours ago
[Dungeons & Dragons PC Console] Concepteur(trice) de jeu technique - Technical Game Designer
Gameloft Montreal
Montreal, QC
Full-time
As a Technical Game Designer, you will support the team in the development and implementation of game systems. You will contribute to the creation of tools, mechanic prototyping, and…
Added 5 hours ago
Product Marketing Manager
Bradken
Toronto, ON
Leading and supporting the Graphic Designer to deliver product marketing priorities and customer-focused content.
Added 8 hours ago
Water Project Manager, Engineering
City of St. Louis Office on the Disabled
Water Valley, AB
Full-time
…completing plan reviews, providing input into design, keeping the designer on scope, overseeing permitting of the project, and maintaining the…
Added 8 hours ago
Graphic Designer (Part-Time, Contract)
Fairmont Hotels & Resorts
Calgary, AB
Part-time · Temporary
We invite you to join the world of hospitality at Sheraton Suites Calgary Eau Claire as our new Graphic Designer. This role brings the restaurant’s brand, personality, and culinary…
Added 11 hours ago
Digital Designer (Mid-to-Senior Level)
Paperballad & Co. - Content Marketing Agency & UX Strategy
MB · Back, MB
Full-time
Paperballad&Co. - Malaysia’s first UX Strategy & Content Marketing agency
Added 14 hours ago
AV Service Engineer - Control Systems & Device Integration
EvertzAV
Burlington, ON
Internship
Prior experience programming AV control systems (Crestron SIMPL/SIMPL#, AMX NetLinx, Extron Global Scripter/GUI Designer, Q-SYS)
Added 18 hours ago
AV Service Engineer - Control Systems & Device Integration
evertz.io
Burlington, ON
Internship
Prior experience programming AV control systems (Crestron SIMPL/SIMPL#, AMX NetLinx, Extron Global Scripter/GUI Designer, Q-SYS)
Added 20 hours ago
Styliste (contrat) / Stylist (contract)
Mine & Yours
Montreal, QC
Full-time · Part-time
Added 20 hours ago
Thanks for visiting our Job Board. Please review our open positions and apply to the positions that match your qualifications.
Evertz
Burlington, ON
Full-time
Prior experience programming AV control systems (Crestron SIMPL/SIMPL#, AMX NetLinx, Extron Global Scripter/GUI Designer, Q-SYS)
Added 21 hours ago
Principal Salesforce Consultant | Nonprofit
Plative
Canada
As a Principal Salesforce Consultant at Plative, you will serve as a strategic leader, solution designer, and trusted advisor, driving transformative Salesforce solutions for a diverse…
Added 22 hours ago
Senior Product Manager
Ludia
Montreal, QC
Full-time
Added 22 hours ago
Instructional Designer
McGill University
Sherbrooke, QC
Full-time
Reporting to the Associate Director of Digital Learning, the Instructional Designer designs and contributes to the development of online courses and programs and supports the production and…
Added 22 hours ago
Senior Electrical Engineer
Arup
Toronto, ON
Full-time
Act as the lead electrical designer, taking ownership of technical quality, coordination, and delivery.
Added 22 hours ago
Website Manager
OpTalent | Canada | Recruitment
Toronto, ON · Etobicoke, ON
$100,000 to $130,000 CAD / year
Full-time
With two direct reports (UX Designer; Web Developer & Analytics Lead), and two external agencies (website development; SEO), the Digital Experience Manager will ensure that all company…
Added 23 hours ago
Design Lead - 18 Month Contract
Loblaw Digital
Toronto, ON
Full-time
Reporting to the Senior Director of Product Design, you’ll provide day-to-day design leadership across a team of six Product Designers and one Content Designer.
Added 23 hours ago
Graphic Designer & Brand Coordinator
Tourism Ch’illiwack
Chilliwack, BC
Full-time
Tourism Ch’illiwack is looking for a creative, adaptable and people-focused Graphic Designer & Brand Coordinator to join our team.
Added 23 hours ago
Motion Designer
Mistplay
Montreal, QC
Full-time
We are looking for a performance-focused Intermediate Motion Designer to join our Creative Studio. In this role, you will be a hands-on contributor executing high-converting, visually…
Added 23 hours ago
Motion Designer
Mistplay
Montreal, QC
Full-time
We are looking for a performance-focused Intermediate Motion Designer to join our Creative Studio. In this role, you will be a hands-on contributor executing high-converting, visually…

OpTalent | Canada | Recruitment

Website Manager

Toronto, ON, Canada
Etobicoke, ON, Canada

Pay: $100,000 to $130,000 CAD / year
Job type: Full-time
Apply by: Oct 29, 2026
Posting language: English
Posted: Sep 29, 2026

Apply About employer

Applications open in a new tab.

Original job description

Our client, a leading manufacturer of building products sold residentially and commercially in Canada and the United States is seeking a Digital Experience Manager to join their team at their Corporate Office in Etobicoke, Ontario.

JOB TITLE: Digital Experience Manager

DEPARTMENT: Corporate, Marketing

REPORTS TO: Director of Marketing Services

JOB SUMMARY

The Digital Experience Manager is a fast paced, ever-changing leadership role that offers a unique opportunity for the right candidate to propel this company to the dominant position in the online environment for hardscaping products in Canada and the United States. With more than a million visitors to their websites annually, further development of the sites that service their residential homeowner, installation contractor and dealer audiences is the primary focus for this role. The Digital Experience Manager will be relied upon to develop a long term vision for these websites and effectively sell the merits of this vision to senior management. Upon executive level buy in, they will be responsible for implementation, project managing large and small development projects to continuously improve the sites’ performance in pursuit of this vision.

With two direct reports (UX Designer; Web Developer & Analytics Lead), and two external agencies (website development; SEO), the Digital Experience Manager will ensure that all company websites (including those serving the commercial business) deliver business objectives, meet customer needs, generate leads and reinforce the company’s brand positioning. They will develop systems to ensure that site performance metrics are monitored and that course correction measures are taken on a timely basis when necessary.

Leading the SEO/GEO/AEO strategy is a critical part of this role. The Digital Experience Manager will be responsible for building and managing the company’s organic web presence in collaboration with the SEO agency and internal stakeholders. This includes ongoing technical and UX implementations, customer journey mapping, and continuous development of web content. You will oversee, strategize, and manage the SEO agency to ensure optimal performance.

The ideal candidate is a highly collaborative, self-starter who is up for a big challenge. With operations in both Canada and the United States, multiple target audiences and a region-specific product line, the company’s websites are highly complex. However, if you have strong strategic thinking skills, more than a decade’s worth of experience leading teams to turn data-driven insights into concrete action plans and are looking for a role that will give you the authority to make things happen quickly, this opportunity could be the perfect fit.

RESPONSIBILITIES

Website Strategy & Leadership

Website Strategy: Define and lead the website vision, roadmap, and KPIs for the company’s residential websites, ensuring alignment with business objectives, customer needs, and brand standards. Collaborate with Commercial Marketing (strategic lead for commercial website) and IT Team (strategic lead for e-commerce site), offering strategic input and technical guidance to ensure success of these sites.
Team & Agency Leadership: Lead, mentor, and develop the Web Development & Analytics Lead and UX/UI Designer while managing agency partners to deliver high-impact digital initiatives and continuous improvement.

Digital Experience, UX & CRO

Digital Experience Strategy: Lead UX/UI strategy, customer journey optimization, website redesigns, and digital experience enhancements to improve engagement, usability, accessibility, and conversion performance.
Research & Optimization: Drive user research, usability testing, heatmapping, customer feedback analysis, and CRO initiatives to identify opportunities and continuously improve website effectiveness.

Website Operations & Performance

Website Operations & Performance: Oversee website functionality, maintenance, accessibility, security, and technical enhancements, ensuring a high-performing and scalable digital experience.
Content Planning and Optimization: Lead the website content strategy in partnership with the Content and Communications team, ensuring all content is aligned with customer journeys, SEO objectives, brand standards, and website governance best practices. Oversee content prioritization, optimization, approvals, and ongoing performance improvement.
Marketing Technology & Integration: Oversee website integrations and digital infrastructure, working with agencies, IT, and marketing teams to optimize data flows, lead generation capabilities, and marketing technology performance.

SEO & Organic Growth

SEO, GEO & Organic Growth: Develop and lead the enterprise search strategy to maximize visibility, traffic, and lead generation across traditional and emerging search ecosystems. Partner with agency teams to drive technical SEO, content optimization, site architecture improvements, and search performance while advancing GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), AI Overview visibility, and AI-powered search readiness.
Search Innovation: Monitor evolving search technologies, algorithms, and AI platforms to ensure the organization remains at the forefront of organic growth opportunities.

Analytics & Insights

Analytics & Business Insights: Lead website measurement and reporting, leveraging analytics, customer behavior, and conversion data to generate actionable insights and guide strategic decision-making.

QUALIFICATIONS

10+ years of progressive experience in website management, digital experience, digital marketing, or related disciplines.
7+ years of leadership experience managing direct reports, external agencies, or cross-functional teams.
Extensive experience managing complex (ideally WordPress), multi-site website environments, including PIM and ERP integrations.
Demonstrated success leading website redesigns, large-scale website enhancements, or digital transformation initiatives.
Strong expertise in UX/UI principles, customer journey mapping, accessibility, information architecture, and conversion optimization.
Deep knowledge of SEO, including technical SEO, content strategy, and search performance measurement, with experience optimizing content and website architecture for AI-powered search, AI Overviews, and answer engines.
Strong analytics experience with Google Analytics, Looker Studio, heatmapping tools, and digital performance reporting.
Strong strategic and operational leadership skills, with the ability to define direction, manage complex projects, influence stakeholders, and successfully execute digital initiatives in a fast-paced environment.

COMPENSATION:

· Competitive salary, with an additional bonus opportunity

· 3 weeks paid vacation, plus December holiday closure

· Escalating employer-match pension contributions after one year of service

· Generous corporate profit-sharing program

· Comprehensive benefits package including Health, Dental, and Life Insurance coverage.

· Employee discount on company products

Apply About employer

More about this job

Responsibilities

Define and lead the website vision, roadmap, and performance strategy, overseeing user experience, content, operations, integrations, and organic search growth across complex multi-site environments. Lead internal team members and agency partners, using research and analytics to improve customer journeys, website performance, and lead generation.

Requirements

Requires 10+ years of progressive experience in website management, digital experience, digital marketing, or a related field, plus 7+ years leading direct reports, agencies, or cross-functional teams. Candidates should have experience with complex multi-site websites and integrations, website redesigns, UX/UI, accessibility, SEO and AI-powered search, and analytics tools such as Google Analytics and Looker Studio.

Skills

Website Strategy
Digital Experience Management
Team Leadership
Agency Management
UX/UI Strategy
Customer Journey Mapping
Conversion Rate Optimization
Website Operations
Content Strategy
Technical SEO
Generative Engine Optimization
Answer Engine Optimization
Web Analytics
Project Management
Accessibility
Marketing Technology Integration

Benefits

Competitive Salary
Bonus Opportunity
Three Weeks Paid Vacation
December Holiday Closure
Corporate Profit-Sharing Program
Health Insurance
Dental Insurance
Life Insurance
Employee Discount On Company Products

Visa sponsorship

Not detected in the job text

Keywords

WordPress
PIM
ERP Integrations
Google Analytics
Looker Studio
Heatmapping
Technical SEO
Generative Engine Optimization
Answer Engine Optimization
AI Overviews
AI-Powered Search
UX/UI
Customer Journey Mapping
Conversion Rate Optimization
Accessibility
Information Architecture
Website Redesign
Digital Transformation
Website Governance
Content Optimization
Site Architecture
Marketing Technology
Lead Generation
User Research
Usability Testing
Performance Reporting

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