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Added 10 mins ago
Key Accounts Manager | Channel Partnerships
Maple
Toronto, ON
Full-time
…brokers, and reseller partnerships - we are hiring a Key Account Manager to lead the long-term success of our highest-value, most complex…
Added 10 mins ago
Solution Product Marketing Manager - Canada
ActiveProspect, Inc.
Remote, Canada
Full-time · Remote
ActiveProspect is seeking a Solution Product Marketing Manager to lead market research, competitive intelligence, and solution strategy across its evolving portfolio of consent-based…
Added 24 mins ago
IMA Project Manager
Software Guidance & Assistance, Inc. (SGA, Inc.)
Mississauga, ON
Full-time
Software Guidance & Assistance, Inc., (SGA), is searching for an IMA Project Manager for a contract assignment with one of our premier financial services clients in New York, NY and…
Added 24 mins ago
Manager,Sr.-Digital Marketing
Future Electronics
Canada
Full-time
The Senior Manager -Digital Marketing will focus on digital initiatives and be responsible for strategic and tactical marketing programs. Reporting to the Director, the manager will play a…
Added 24 mins ago
Leadership Team Coordinator
Lock Search Group
Mississauga, ON
Full-time
…pioneer in carbohydrate chemistry and a recognized leader in the development of innovative treatments for patients with iron deficiency and iron deficiency anaemia. As the organization…
Added 24 mins ago
Commercial Trainer
Lock Search Group
Toronto, ON · Greater Toronto Area, Canada
Full-time
The Commercial Trainer will also serve as the organizational lead for Key Account Management capability development, ensuring all commercial team members are equipped to execute strategic…
Added 25 mins ago
Senior Retail Sales Consultant - Part time - Chinook Centre, AB
Swarovski
Calgary, AB
Part-time
Many of our Sales Consultants grow into leadership or specialist roles such as Store Manager, Trainer or Visual Merchandiser roles. We support your development so you can build a career…
Added 25 mins ago
Intern Staff Accountant
SFIR Consulting Ltd.
Vaughan, ON
Full-time
reporting to the Accounting Manager, for a 12-month co-op term from
Added 40 mins ago
Senior Accounts Payable Specialist
OSL Retail Services Inc
Mississauga, ON
Other
We are currently seeking a Senior Accounts Payable Specialist. Reporting to the Manager, Accounts Payable, this role is responsible for the full cycle of accounts payable, including…
Added 40 mins ago
Senior Pricing Specialist
Osler, Hoskin & Harcourt LLP
Toronto, ON
Full-time
Reporting to the Manager, Pricing, the Senior Pricing Specialist will play a key role in supporting and optimizing the Firm’s pricing models and strategies. The Senior Pricing Specialist…
Added 53 mins ago
Country Manager, Canada
CooperVision
Richmond Hill, ON
Full-time
…Reporting to the President, Americas Commercial, the Country Manager develops and executes strategies that enhance revenue growth, profitability, market share, employee engagement, and…
Added 53 mins ago
VP/Director of Operations – Packaging Manufacturing
Stoakley-Stewart Consultants Ltd.
Mississauga, ON
Full-time
…manufacturing, production, people, quality, scheduling, costs and customer…
Added 53 mins ago
General Manager – Print Manufacturing
Stoakley-Stewart Consultants Ltd.
Cambridge, ON
Full-time
The General Manager will have overall responsibility for the day-to-day operation of the business, while working closely with ownership and senior leadership to drive profitability,…
Added 53 mins ago
Senior Software Engineer II, Full Stack - Growth (Hybrid)
Homebase
Toronto, ON
Full-time
We’re looking for a Full Stack Senior Software Engineer 2 who’s passionate about building AI-powered, high-velocity systems that transform how our Growth, Sales, and Product teams operate.…
Added 53 mins ago
Senior Manager Global Internal Audit and Internal Controls
Couche-Tard
Laval, QC
Internship
…leadership experience, including coaching, engagement, talent development, performance management, and succession planning.Demonstrated ability to influence and collaborate with senior…
Added 1 hour ago
MONTREAL – TECHNICAL SALES REPRESENTATIVE
M STEWART LTD
Montreal, QC
Full-time
…refining, power, industrial and commercial PVF markets. As a senior member of the team, this person will also carry the responsibility of leadership, by creating an environment rich culture…
Added 1 hour ago
Senior Manager, Forecasting
AstraZeneca
Mississauga, ON · Canada - Mississauga
Full-time
The Forecasting Senior Manager, Oncology leads the US forecasting process for one of the key brands in the US Oncology portfolio. As a thought partner to the business, the Senior Manager…
Added 1 hour ago
Electrical Engineer
Johnson Controls
AB · SA - Edmonton Orion
Full-time
Under the supervision of the Senior Electrical Engineering Manager, this position is responsible for collaborating in technical client conversations, pricing efforts, design development,…
Added 1 hour ago
PROJECT MANAGER (PRIORITY DEVELOPMENT REVIEW)
City of Toronto
Toronto, ON
Reporting to the Manager, Priority Development Review Service, the Project Manager is accountable for advancing a portfolio of high-profile development applications through the City’s…
Added 1 hour ago
Full Stack Software Engineer, Growth (Hybrid)
Homebase
Remote, Canada
$175,000 to $205,000 USD / year
Full-time · Remote
We’re looking for a Full Stack Senior Software Engineer 2 who’s passionate about building AI-powered, high-velocity systems that transform how our Growth, Sales, and Product teams operate.…
Added 1 hour ago
Senior Product Manager, Applied AI
Coursera
Canada
We are looking for a Senior Product Manager, Applied AI to own customer deployments from initial discovery and product scoping through delivery, adoption, and value realization.
Added 2 hours ago
Store manager
Bumper To Bumper Auto Parts
Yarmouth Indian Reserve No. 33, NS
Full-time
We are looking for someone seeking exciting new opportunities as Store Manager for our thriving team in Yarmouth, NS. The successful person will be an energetic, customer focused,…
Added 2 hours ago
Actuarial Analyst II
TD
Toronto, ON · Montreal, QC
Full-time
Generally reports to a Manager / Senior Manager
Added 2 hours ago
Vice President Finance
NWI Precision
Toronto, ON · North York, ON
Full-time
…and cash flow. This role partners closely with the CEO, the Senior Leadership Team, Corporate Shared Services and Board of Directors to enhance profitability, improve cost controls,…
Added 2 hours ago
Manager, Fulfillment (TBS)
Brewers Retail Inc
Bolton, ON
We are currently searching for a Manager, Fulfillment (TBS), reporting to the Senior Manager, Supply Chain Planning. This vacancy is a full-time, permanent opportunity. The Manager,…

OpTalent | Canada | Recruitment

Website Manager

Toronto, ON, Canada
Etobicoke, ON, Canada

Pay: $100,000 to $130,000 CAD / year
Job type: Full-time
Apply by: Oct 29, 2026
Posting language: English
Posted: Sep 29, 2026

Apply About employer

Applications open in a new tab.

Original job description

Our client, a leading manufacturer of building products sold residentially and commercially in Canada and the United States is seeking a Digital Experience Manager to join their team at their Corporate Office in Etobicoke, Ontario.

JOB TITLE: Digital Experience Manager

DEPARTMENT: Corporate, Marketing

REPORTS TO: Director of Marketing Services

JOB SUMMARY

The Digital Experience Manager is a fast paced, ever-changing leadership role that offers a unique opportunity for the right candidate to propel this company to the dominant position in the online environment for hardscaping products in Canada and the United States. With more than a million visitors to their websites annually, further development of the sites that service their residential homeowner, installation contractor and dealer audiences is the primary focus for this role. The Digital Experience Manager will be relied upon to develop a long term vision for these websites and effectively sell the merits of this vision to senior management. Upon executive level buy in, they will be responsible for implementation, project managing large and small development projects to continuously improve the sites’ performance in pursuit of this vision.

With two direct reports (UX Designer; Web Developer & Analytics Lead), and two external agencies (website development; SEO), the Digital Experience Manager will ensure that all company websites (including those serving the commercial business) deliver business objectives, meet customer needs, generate leads and reinforce the company’s brand positioning. They will develop systems to ensure that site performance metrics are monitored and that course correction measures are taken on a timely basis when necessary.

Leading the SEO/GEO/AEO strategy is a critical part of this role. The Digital Experience Manager will be responsible for building and managing the company’s organic web presence in collaboration with the SEO agency and internal stakeholders. This includes ongoing technical and UX implementations, customer journey mapping, and continuous development of web content. You will oversee, strategize, and manage the SEO agency to ensure optimal performance.

The ideal candidate is a highly collaborative, self-starter who is up for a big challenge. With operations in both Canada and the United States, multiple target audiences and a region-specific product line, the company’s websites are highly complex. However, if you have strong strategic thinking skills, more than a decade’s worth of experience leading teams to turn data-driven insights into concrete action plans and are looking for a role that will give you the authority to make things happen quickly, this opportunity could be the perfect fit.

RESPONSIBILITIES

Website Strategy & Leadership

Website Strategy: Define and lead the website vision, roadmap, and KPIs for the company’s residential websites, ensuring alignment with business objectives, customer needs, and brand standards. Collaborate with Commercial Marketing (strategic lead for commercial website) and IT Team (strategic lead for e-commerce site), offering strategic input and technical guidance to ensure success of these sites.
Team & Agency Leadership: Lead, mentor, and develop the Web Development & Analytics Lead and UX/UI Designer while managing agency partners to deliver high-impact digital initiatives and continuous improvement.

Digital Experience, UX & CRO

Digital Experience Strategy: Lead UX/UI strategy, customer journey optimization, website redesigns, and digital experience enhancements to improve engagement, usability, accessibility, and conversion performance.
Research & Optimization: Drive user research, usability testing, heatmapping, customer feedback analysis, and CRO initiatives to identify opportunities and continuously improve website effectiveness.

Website Operations & Performance

Website Operations & Performance: Oversee website functionality, maintenance, accessibility, security, and technical enhancements, ensuring a high-performing and scalable digital experience.
Content Planning and Optimization: Lead the website content strategy in partnership with the Content and Communications team, ensuring all content is aligned with customer journeys, SEO objectives, brand standards, and website governance best practices. Oversee content prioritization, optimization, approvals, and ongoing performance improvement.
Marketing Technology & Integration: Oversee website integrations and digital infrastructure, working with agencies, IT, and marketing teams to optimize data flows, lead generation capabilities, and marketing technology performance.

SEO & Organic Growth

SEO, GEO & Organic Growth: Develop and lead the enterprise search strategy to maximize visibility, traffic, and lead generation across traditional and emerging search ecosystems. Partner with agency teams to drive technical SEO, content optimization, site architecture improvements, and search performance while advancing GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), AI Overview visibility, and AI-powered search readiness.
Search Innovation: Monitor evolving search technologies, algorithms, and AI platforms to ensure the organization remains at the forefront of organic growth opportunities.

Analytics & Insights

Analytics & Business Insights: Lead website measurement and reporting, leveraging analytics, customer behavior, and conversion data to generate actionable insights and guide strategic decision-making.

QUALIFICATIONS

10+ years of progressive experience in website management, digital experience, digital marketing, or related disciplines.
7+ years of leadership experience managing direct reports, external agencies, or cross-functional teams.
Extensive experience managing complex (ideally WordPress), multi-site website environments, including PIM and ERP integrations.
Demonstrated success leading website redesigns, large-scale website enhancements, or digital transformation initiatives.
Strong expertise in UX/UI principles, customer journey mapping, accessibility, information architecture, and conversion optimization.
Deep knowledge of SEO, including technical SEO, content strategy, and search performance measurement, with experience optimizing content and website architecture for AI-powered search, AI Overviews, and answer engines.
Strong analytics experience with Google Analytics, Looker Studio, heatmapping tools, and digital performance reporting.
Strong strategic and operational leadership skills, with the ability to define direction, manage complex projects, influence stakeholders, and successfully execute digital initiatives in a fast-paced environment.

COMPENSATION:

· Competitive salary, with an additional bonus opportunity

· 3 weeks paid vacation, plus December holiday closure

· Escalating employer-match pension contributions after one year of service

· Generous corporate profit-sharing program

· Comprehensive benefits package including Health, Dental, and Life Insurance coverage.

· Employee discount on company products

Apply About employer

More about this job

Responsibilities

Define and lead the website vision, roadmap, and performance strategy, overseeing user experience, content, operations, integrations, and organic search growth across complex multi-site environments. Lead internal team members and agency partners, using research and analytics to improve customer journeys, website performance, and lead generation.

Requirements

Requires 10+ years of progressive experience in website management, digital experience, digital marketing, or a related field, plus 7+ years leading direct reports, agencies, or cross-functional teams. Candidates should have experience with complex multi-site websites and integrations, website redesigns, UX/UI, accessibility, SEO and AI-powered search, and analytics tools such as Google Analytics and Looker Studio.

Skills

Website Strategy
Digital Experience Management
Team Leadership
Agency Management
UX/UI Strategy
Customer Journey Mapping
Conversion Rate Optimization
Website Operations
Content Strategy
Technical SEO
Generative Engine Optimization
Answer Engine Optimization
Web Analytics
Project Management
Accessibility
Marketing Technology Integration

Benefits

Competitive Salary
Bonus Opportunity
Three Weeks Paid Vacation
December Holiday Closure
Corporate Profit-Sharing Program
Health Insurance
Dental Insurance
Life Insurance
Employee Discount On Company Products

Visa sponsorship

Not detected in the job text

Keywords

WordPress
PIM
ERP Integrations
Google Analytics
Looker Studio
Heatmapping
Technical SEO
Generative Engine Optimization
Answer Engine Optimization
AI Overviews
AI-Powered Search
UX/UI
Customer Journey Mapping
Conversion Rate Optimization
Accessibility
Information Architecture
Website Redesign
Digital Transformation
Website Governance
Content Optimization
Site Architecture
Marketing Technology
Lead Generation
User Research
Usability Testing
Performance Reporting

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