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Added 13 hours ago
MC
Technical Business Analyst – Syndigo PIM MDM (35930)
Myticas Consulting
Canada
- Contract
This hands-on Technical Business Analyst role bridges business requirements, technical design, and data strategy. You will own discovery, requirements documentation, data architecture, and…
Added 13 hours ago
R
VP of Marketing Operations
Revun
Vaughan, ON
- Internship
This is not a narrow communications or campaign-management role. We are looking for a senior executive who can build the marketing systems, team structure, reporting, and execution…
Added 15 hours ago
K
Process Design Engineer/Analyst
Kinectrics
Toronto, ON
- Full-time
…Trusted by clients worldwide, our employees provide expertise in engineering, testing, and inspection across a wide range of services. With offices worldwide and independent laboratories…
Added 19 hours ago
ES
Senior Business Analyst
EPAM Systems
Toronto, ON
- Full-time
As an EPAM Systems, Inc. (NYSE: EPAM) company, a leading global provider of digital platform engineering and development services, we deliver advanced financial services solutions by…
Added 1 day ago
P
Full Stack Developer
PwC
Toronto, ON · Ottawa, ON · Calgary, AB
- Full-time
Contribute to internal documentation for both technical (DevOps, engineering) and non-technical (analyst, client) audiences.
Added 1 day ago
SI
Building Maintenance Mechanic
Saputo Inc.
Mississauga, ON
- Full-time
Observ JR64178 IT Senior Analyst, Power BI Development – Enterprise Analytics Saint-Laurent, QC Saint-Laurent Quebec Canada Mississauga, ON Mississauga Ontario Canada Enterprise…
Added 1 day ago
PC
Manager, Threat Hunting & Incident Response
PwC Canada
Toronto, ON · North York, ON
- Full-time
Monitor and report on key performance indicators and metrics for the level 2 senior security analyst team, confirming service level agreements and objectives are achieved.
Added 1 day ago
PC
Manager, Threat Hunting & Incident Response
PwC Canada
Ottawa, ON
- Full-time
Monitor and report on key performance indicators and metrics for the level 2 senior security analyst team, confirming service level agreements and objectives are achieved.
Added 1 day ago
HB
Senior Specialist, Data Loss Prevention
HomeEquity Bank
Toronto, ON
- Full-time
The Senior Specialist, Data Loss Prevention is the hands on technical authority behind our DLP and data security capability. The role is responsible for the configuration, tuning, and…
Added 1 day ago
P
Manager, Threat Hunting & Incident Response
PwC
Toronto, ON · Ottawa, ON · Vancouver, BC · Calgary, AB
- Full-time
Monitor and report on key performance indicators and metrics for the level 2 senior security analyst team, confirming service level agreements and objectives are achieved.
Added 1 day ago
P
Workforce Intelligence Analyst
PTAG
Markham, ON
- Full-time
The Workforce Intelligence Analyst reports directly to Senior Director, Workforce Development and works closely with Senior Advisors. The role combines workforce analytics, data management,…
Added 1 day ago
Senior Manager, Analytics and BI
Scotiabank
Toronto, ON
…support executive and external stakeholder materials, including analyst presentations, quarterly analyst call preparation, and board strategy…
Added 1 day ago
Agile Team Coach, Direct Venture
Wawanesa Insurance
Toronto, ON · Winnipeg, MB · Kitchener, ON · Montreal, QC · North York - Toronto, ON (Hybr, ON
…location, local labour market conditions, external market salary data, internal pay equity and the knowledge, skills, experience and anticipated proficiency in the role. The salary offered…
Added 1 day ago
Q
Technical Lead – Treasury
Quantiphi
Toronto, ON · CA ON Toronto
- Full-time
…by combining deep industry expertise, disciplined cloud and data engineering practices, and cutting-edge applied AI research. Our work is rooted in delivering accelerated, quantifiable…
Added 1 day ago
O
Senior Manager, Marketing Analytics
Optro
Remote, Canada
- $128,000 to $176,000 CAD / year
- Full-time
- Remote
Marketing at Optro is scaling fast, and we need a leader who can turn our marketing data into decisions the business actually acts on. As Senior Manager, Marketing Analytics, you will own…
Added 1 day ago
Business Systems Analyst, Systems & Data Transformation
Munich Re
Toronto, ON
The successful candidate will possess strong Business Systems Analyst experience within the Canadian insurance industry, with the ability to bridge business needs and technology delivery…
Added 1 day ago
WT
Senior Analyst, Investment Research
Wealthsimple Technologies
Remote, Canada
- $123,200 to $154,000 CAD / year
- Full-time
- Remote
…client base. We analyze financial products and securities with a data-driven approach, ensuring our offerings meet client needs while aligning with our mission to empower people with…
Added 1 day ago
O
Senior Business Analyst
OSBIE
Guelph, ON
- Full-time
Reporting to the Head of IT and Security, the Senior Business Analyst helps OSBIE improve how it serves members and internal teams by translating business needs into effective technology,…
Added 2 days ago
F
Senior / Lead Estimator - Mining & Metals
Fluor
Vancouver, BC
- Full-time
Fluor is one of Canada's top employers and is recognized globally as a leader in the Engineering, Procurement, Construction, Fabrication, and Maintenance industry. Our focus on innovation…
Added 2 days ago
EC
Analyste, propositions et soumissions / Proposal-Quotations Analyst
Eaton Corporation
Laval, QC
- Full-time
Eaton’s PCS division, specializing in electrical services and power distribution systems, is looking for a Proposals & Quotations Analyst to join its team in Laval, QC.
Added 2 days ago
CS
Business System Analyst
Confiar Services
Toronto, ON
- $45 to $50 USD / hour
- Contract
Senior Business Systems Analyst (Treasury Technology)
Added 2 days ago
Senior Business Analyst
World Vision Canada
Mississauga, ON
The Senior Business Analyst, Enterprise Data holds the end-to-end view of how World Vision Canada's core business processes and the information supporting them fit together across…
Added 2 days ago
IG
Business Analyst
Insight Global
Vancouver, BC · Greater Vancouver Metropolitan Area
- Contract
Insight Global is seeking a Senior Business Analyst to support a high-impact Login Experience team responsible for authentication, session management, and passwordless login capabilities…
Added 2 days ago
A
Data Analytics Specialist
Article
Vancouver, BC
- $73,000 to $82,000 CAD / year
- Full-time
…challenging, meaningful problems. This is where you come in, as a Data Analytics Specialist (internally known as a Business Analyst), you'll turn complex data into clear, trusted insights…
Added 2 days ago
ED
Senior Business Analyst - EN 450
Export Development Canada | Exportation et développement Canada
Remote, Canada
- Full-time
- Remote
The Senior Business Analyst works in a matrixed and collaborative environment with other Digital Experience Family members and multiple delivery partners, to connect business subject matter…

Optro

Senior Manager, Marketing Analytics

Remote, Canada

Remote

$128,000 to $176,000 CAD / year · Full-time

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Job details

Pay: $128,000 to $176,000 CAD / year
Job type: Full-time
Workplace: Remote
Posting language: English
Posted: Oct 2, 2026

Original job description

Who We Are

Having surpassed $300M ARR and continuing to grow, Optro helps enterprises transform risk into opportunity through its AI-powered GRC Intelligence Platform. More than 50% of the Fortune 500, including 7 of the Fortune 10, leverage our award-winning technology to move their businesses forward with greater clarity and agility. And our customers love us: Optro is top-rated on G2.com and Gartner Peer Insights.

At Optro, we inspire each other to innovate and are proud of what we are producing. We spend each day thinking of new ways to help our customers and contribute to the greater good of our company and our surrounding communities. We are all about assisting each other and breaking through barriers to create the most loved audit, risk, ESG, and InfoSec platform by our customers. This is how we have become one of the 500 fastest-growing tech companies in North America for the seventh year in a row, as ranked by Deloitte!

Why This Role is Exciting

Marketing at Optro is scaling fast, and we need a leader who can turn our marketing data into decisions the business actually acts on. As Senior Manager, Marketing Analytics, you will own the measurement layer for the entire marketing org - campaign and channel performance, attribution, funnel health, and pipeline forecasting - and be the person leaders turn to when they want to know what is working and where the next dollar should go. You will partner directly with marketing and cross functional teams with the visibility and the mandate to shape how we invest behind a growth engine that has already carried us past $300M ARR.

This role is remote and based in Canada.

Key Responsibilities

Reports into Marketing Operations and supports the full marketing organization.

Own marketing performance measurement end to end - campaign, channel, and program reporting from first touch through closed-won revenue.
Build, maintain, and continuously improve the attribution and funnel models the marketing org uses to allocate budget, and clearly communicate their assumptions and limitations to stakeholders.
Bring AI into the marketing analytics stack - apply machine learning and LLM-based approaches to lead and account propensity scoring, pipeline forecasting, channel mix optimization, and automated anomaly detection across campaign performance.
Build AI-assisted insight generation so that routine "what changed and why" questions are answered automatically and surfaced to marketing leaders, rather than sitting in an analyst queue.
Evaluate, pilot, and scale AI capabilities in our marketing and analytics tooling, and make clear build versus-buy recommendations grounded in measured impact rather than hype.
Set the standard for responsible use of AI in marketing analytics - validating model outputs, documenting assumptions, monitoring for drift, and partnering with Security and Legal on data handling.
Partner with Demand Generation and Events teams to set targets, forecast pipeline contribution, and track performance against plan.
Design and maintain dashboards and self-serve reporting so marketing leaders can answer routine questions.
Act as the analytics owner of the marketing data stack - Salesforce, marketing automation, and downstream warehouse tables - partnering with Marketing Ops and Data Engineering on data quality and instrumentation.
Deliver executive-level analysis and readouts for QBRs, board materials, and annual planning - including budget scenarios and ROI cases for new investments.
Raise the analytical bar across marketing through mentorship, documentation, and clear standards for how analysis is built and presented.

Attributes for a Successful Candidate

7+ years of experience in marketing analytics, marketing operations, or a closely related analytics function, including at least 2 years leading analysts, cross-functional projects, or both. B2B SaaS experience strongly preferred.
Deep, hands-on SQL skills - you can independently pull, join, and validate data without waiting on another team.
Demonstrated ownership of B2B funnel and attribution measurement. You have built or substantially rebuilt a multi-touch attribution or pipeline model and defended its methodology to skeptical stakeholders.
Hands-on experience applying machine learning or AI to a business problem - propensity or lead scoring, forecasting, segmentation, or automated insight generation - including a clear point of view on when a model is the right tool and when it is not.
Exposure to ABM platforms (6sense, Demandbase) or to media mix modeling and incrementality testing at scale.
Fluency with the modern marketing data stack: Salesforce, a marketing automation platform (Marketo, HubSpot, or similar), and a BI tool (Tableau, Looker, Power BI, or similar).
Strong executive communication. You can compress a complex analysis into a single clear recommendation a CMO or CRO can act on.
A genuine partnership mindset. You work shoulder to shoulder with marketing ops, demand gen, sales ops, and finance rather than delivering reports over the wall.

Nice to Have

Experience with dbt, Python or R, and a cloud data warehouse (Snowflake, BigQuery, Redshift) for modeling marketing data.
Experience supporting an enterprise, multi-product go-to-market motion.
Experience building with LLM APIs or AI-assisted analytics tooling (for example, natural-language querying over marketing data, or automated narrative reporting).

Compensation Range

CA$128K - CA$176K

At Optro, we provide a fair and competitive salary based on a variety of factors, including:

The scope and responsibilities of the role
Your relevant skills, experience, and certifications
Where you are physically located (based on our regional tier system)

Note on Internal Ranges: While the range above reflects our current budget for this hire, Optro maintains broader internal salary grades to allow for future career growth and merit-based increases within the role over time.

Perks (Canada)

Launch a career at one of the fastest-growing SaaS companies in North America and EMEA!
Live your best life (LYBL)! $200/mo (USD) for anything that enhances your life
Comprehensive employee health and life insurance coverage
Competitive compensation & bonus program
Statutory vacation + Flexible vacation
Time off for your birthday & volunteering
Employee resource groups
Opportunities for team and company-wide get-togethers!

*perks may vary based on eligibility/location

Our Company Values

Customer obsession: It starts and ends here. Consistently ask yourself how what you’re doing creates value for our customers. It’s a mindset.
Gritty resilience: Make it happen. Find a way. Move fast, stay positive, and do what it takes.
Drive innovation: Create the future. Continuously improve what exists and invent what’s next.
Win, together: One team. No silos, no egos. Drive to be the best and support each other’s success.
Growth mindset: 10x, not 10%. Think in orders of magnitude, not increments. Seek feedback, learn, and improve.

Please note that background checks are required. Qualified Applicants with arrest or conviction records will be considered for Employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. This role may have access to highly sensitive data, including employee data, customer data, company financials, and proprietary product information.

We love building strong partnerships, but please note that Optro cannot accept unsolicited resumes from agencies. Any submissions without a signed agreement in place will not create a fee obligation.

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More about this job

Responsibilities

The Senior Manager of Marketing Analytics will own the end-to-end measurement of marketing performance, including attribution, funnel health, and pipeline forecasting. They will also integrate AI-driven insights into the marketing stack to optimize budget allocation and provide actionable data to leadership.

Requirements

Candidates must have at least 7 years of experience in marketing analytics or operations, with a strong preference for B2B SaaS backgrounds. Proficiency in SQL, CRM systems, and hands-on experience with machine learning or AI-based modeling are essential for this role.

Skills

Marketing analytics
Marketing operations
SQL
B2B SaaS
Attribution modeling
Funnel measurement
Machine learning
Pipeline forecasting
Salesforce
Marketing automation
Data visualization
Executive communication
ABM platforms
Data engineering
Strategic planning
Mentorship

Benefits

Health insurance
Life insurance
Competitive compensation
Bonus program
Statutory vacation
Flexible vacation
Time off for birthday
Volunteering time off
Employee resource groups
Team get-togethers
Life enhancement stipend

Remote locations

Canada

Remote locations (standardized)

Canada

Visa sponsorship

Not detected in the job text

Keywords

Marketing Analytics
B2B SaaS
SQL
Salesforce
Marketing Automation
Attribution Modeling
Machine Learning
LLM
Pipeline Forecasting
ABM
6sense
Demandbase
Tableau
Looker
Power BI
Data Warehouse
dbt
Python
R
Marketing Operations
ROI
QBR
Data Quality
Propensity Scoring
Anomaly Detection
Growth Engine
GRC Intelligence
InfoSec
ESG
Audit

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