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National Sales Director

  • Canada

Full-time

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Job details

Job type
Full-time
Experience
Minimum of 10 years of CPG sales experience, with deep expertise in Canadian grocery retail
Posting language
English
Posted

Original job description

Company Description

Parkway Food Group partners with emerging and established food and beverage brands to help them win in market. We specialize in driving growth through Retail, Foodservice, and Gas/Convenience channels across North America. Our team is passionate, entrepreneurial, and deeply embedded in the Canadian CPG landscape.

We are currently seeking a Director of the Grocery Retail Channel to lead our efforts in one of the most critical areas of our business: growing sales and driving impact at Canada's top grocery retailers.

Role Description

The Director, Grocery Retail Channel will own and execute Parkway’s retail growth strategy across all major grocery banners in Canada. This person will serve as the primary client-facing expert in the grocery space, representing Parkway’s portfolio of partner brands and building high-impact retail programs that drive measurable results.

This is a high-visibility, leadership-level role suited for a hands-on builder who thrives in fast-paced, high-growth environments.

Qualifications

  • Minimum of 10 years of CPG sales experience, with deep expertise in Canadian grocery retail
  • Employment experience with national retailers in procurement/sourcing functions and/or merchandising is a strong asset
  • Demonstrated success building and scaling brands with key national accounts
  • Bilingual in English and French strongly preferred
  • Experience managing brokers, building joint business plans, and leading customer negotiations
  • Proven ability to operate with autonomy and take initiative in ambiguous or evolving environments
  • Strong analytical, communication, and leadership skills
More about this job

Responsibilities

Lead and execute Parkway’s retail growth strategy across major Canadian grocery retailers, representing partner brands as the primary client-facing grocery expert. Build retail programs, manage customer relationships and negotiations, and drive measurable sales growth.

Requirements

Requires at least 10 years of CPG sales experience with deep expertise in Canadian grocery retail and a record of building brands with national accounts. Experience with brokers, joint business plans, and customer negotiations is required; English-French bilingualism is strongly preferred, along with strong analytical, communication, and leadership skills.

Skills

  • CPG Sales
  • Canadian Grocery Retail
  • Retail Growth Strategy
  • National Account Management
  • Brand Building
  • Broker Management
  • Joint Business Planning
  • Customer Negotiations
  • Procurement
  • Sourcing
  • Merchandising
  • Analytical Skills
  • Communication
  • Leadership
  • Autonomy
  • Initiative

Visa sponsorship

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Categories

  • Sales
  • Management & Leadership
  • Retail
  • Food & Beverage
  • Consulting

Keywords

  • CPG
  • Canadian Grocery Retail
  • Retail Growth Strategy
  • National Grocery Retailers
  • National Accounts
  • Brand Growth
  • Retail Programs
  • Broker Management
  • Joint Business Plans
  • Customer Negotiations
  • Procurement
  • Sourcing
  • Merchandising
  • Food and Beverage
  • Retail
  • Foodservice
  • Gas and Convenience
  • Canadian Market
  • Sales Growth
  • Client-Facing Leadership

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