Freelance Social Media & Content Creator (Puzzles)

About Pixyls

Pixyls is a Toronto-based creative brand making premium craft experiences: sticker-by-number art kits, desk friends, bookmarks, and a growing line of puzzles. Our newest line, StickerNonos, turns nonograms into something you can hold. Solve the logic puzzle, then place colour stickers to reveal the picture. We sell across Canada, the US and internationally, and we're carried at Indigo.

About the role

We're hiring a puzzle-obsessed content creator to lead social media for our puzzle lines, starting with StickerNonos. You'll create the content and run our influencer program. The role starts at about 10 hours per week on a freelance basis, with a clear path to a full-time Social Media Manager position as our puzzle category grows.

What you'll do

• Plan, shoot and edit short-form video and photo content for Instagram and TikTok (solves, reveals, time-lapses, tips and beginner explainers)
• Spot puzzle trends, formats and sounds early and turn them into content quickly
• Find and recruit puzzle and craft creators for influencer collaborations
• Engage with the puzzle community in comments and DMs

What we're looking for

• A genuine love of puzzles: nonograms, picross, sudoku, logic puzzles, jigsaws or crosswords
• Based in Toronto or the GTA, available for in-person product pickups
• A portfolio of short-form content you've created (your own account counts)
• A strong feel for TikTok and Instagram Reels: hooks, pacing, captions and trends
• Able to shoot and edit independently (a phone and CapCut or similar is fine)
• Organized, reliable and comfortable managing creator relationships
• Out of the box creative (this is a must)

Nice to have

• Experience running UGC or influencer campaigns for a consumer product brand
• An existing puzzle, craft or cozy-hobby audience
• Experience with Canva, Notion or a scheduling tool
• Interest in stickers, journaling or paper crafts

What we offer

• $30CAD hourly pay
• About 10 hours per week to start, on a flexible schedule
• A path to a full-time Social Media Manager role as the puzzle lines grow
• Creative ownership of a new, growing product line
• Free puzzles

How to apply

Send an email to rachel@pixyls.ca with a video you would post to the new StickerNonos Instagram account.

Include:

1. Links to 2-3 pieces of the best short-form content you've made
2. Your social handles
3. Your Resume

We will not be reviewing applicants through LinkedIn.