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Added 2 hours ago
AT
Senior Java Full Stack Developer
Aarorn Technologies Inc
Toronto, ON
- $52 CAD / hour
- Contract
We are seeking a Senior Java Full Stack Developer to design and deliver scalable enterprise applications within a complex financial-services environment. The role will focus on Java and…
Added 2 hours ago
MC
Manager, Revenue Accounting & Reporting
Make-A-Wish Canada
Pickering, ON
- Full-time
Oversee the management of all revenue data to produce relevant, accurate and timely monthly revenue reporting to support senior leadership decision making:
Added 2 hours ago
MB
Sr Business Applications Developer
Maison Birks
Montreal, QC
- Full-time
As our Senior Business Applications Developer, you’ll serve as a technical reference for Salesforce Commerce Cloud while designing, building, and supporting applications, automations, and…
Added 2 hours ago
CO
Manager Policy and Risk Management
City of Saint John
Saint John, NB
- Full-time
…Services. The incumbent will act in an advisory capacity to the senior police staff and Chief of Police in matters of research and analysis, policy, and risk management for the…
Added 2 hours ago
AS
Senior/Lead Business Analyst- BMT
Apex Systems
Toronto, ON
- $45 to $60 USD / hour
- Contract
…stakeholder discussions, and provide direction to a supporting Senior Business…
Added 2 hours ago
GW
Bus. Analyst, Enterprise Project Mgmt Office
Gowling WLG
Toronto, ON
- $68,000 to $88,000 CAD / year
- Full-time
…join our team. As a Business Analyst, you will report to the Senior Director, Enterprise Project Management Office (EPMO) and will be empowered to work on business-driven transformation…
Added 2 hours ago
FC
Business Analyst / Senior Business Analyst Commercial Services
FirstOntario Credit Union
Hamilton, ON
- Full-time
In addition to the duties outlined below, a Senior Business Analyst will also be responsible to:
Added 2 hours ago
GW
Manager, Practice Operations and Initiatives
Gowling WLG
Ottawa, ON
- $101,000 to $125,000 CAD / year
- Full-time
…improvements across the Firm's practice groups. Reporting to the Senior Practice Director, you will lead complex initiatives, strengthen governance, and develop reporting and analytics that…
Added 3 hours ago
HT
Director, Finance (CSM)
Husky Technologies
Bolton, ON
- Full-time
Serve as the senior finance partner to service leadership, operations, commercial teams, and Customer Success leaders, providing insight and challenge on strategic priorities, business…
Added 3 hours ago
HT
Financial Manager - PLM (Product Line Mgmt)
Husky Technologies
Bolton, ON
- Full-time
Translate complex data into clear, actionable recommendations for senior leadership
Added 3 hours ago
TH
Intermediate Financial Analyst
The Hospital for Sick Children
Toronto, ON
- Full-time
…join the Physician Billing Operations team. Reporting to the Senior Manager, POS Business Operations, and working closely with the Director, Peri-Operative Services, Strategy, Finance &…
Added 3 hours ago
TH
Physician Billing Specialist, Peri-Operative Services
The Hospital for Sick Children
Toronto, ON
- Full-time
…Billing Specialist to play a strategic role supporting the Senior Manager, Business Operations, to execute strategic priorities related to professional billing…
Added 3 hours ago
RT
Principal Adviser Remuneration - Incentive Design
Rio Tinto
Montreal, QC
- Full-time
Stakeholder Leadership: Ability to influence senior leaders and navigate complex decisions across Finance, Strategy, People, Risk, Legal and the business.
Added 3 hours ago
UO
Senior Workday Architect
University of Waterloo
Waterloo, ON
- Full-time
The Senior Workday Architect is the design authority for the University’s Workday platform. The role establishes and governs platform architecture, configuration principles, integration…
Added 3 hours ago
J
Senior AI Automation Engineer
Jobgether
Canada
- $110,000 to $160,000 CAD / year
- Full-time
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior AI Automation Engineer based in Canada.
Added 4 hours ago
J
Senior AI Automation Engineer
Jobgether
Canada
- $110,000 to $160,000 CAD / year
- Full-time
This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior AI Automation Engineer based in Canada.
Added 4 hours ago
J
Manager, Vendor Relations
Jobgether
Canada
- Full-time
…commercial agreements and collaborative business plans. You will use data-driven insights to evaluate supplier performance, identify growth opportunities, and improve retail execution…
Added 4 hours ago
WI
Asset Management Consultant
WSP in Canada
Canada
- Full-time
…comprise regional market development and, working alongside the senior technical team, to provide technical deliverables to clients, including development of asset management plans and…
Added 4 hours ago
TC
Senior Permit Clerk
The City of Belleville
Belleville, ON
- Full-time
Under the direction of the Chief Building Official (CBO) or designate, the Senior Permit Clerk will provide interdepartmental software support, data collection and interpretation, and…
Added 4 hours ago
Senior Analyst - Commercial Technology
WestJet Group
Calgary, AB
The Senior Analyst is responsible for being a lead technical resource within the Marketing, GX, Sales, and Cargo Technology Team within Commercial Tech Solutions, supporting and providing…
Added 4 hours ago
G
Senior Surety Representative
Gallagher
Victoria, BC
- Full-time
…you to meet your clients where they want to be met. Advanced data and analytics providing a comprehensive overview of the risk landscape is at your fingertips. Here, you’re not just…
Added 5 hours ago
HT
BI Platform Operations Engineer
Hirematic Talent Solutions
Toronto, ON
- $80 to $90 CAD / hour
- Contract
…multiple backend services, RESTful APIs, AWS serverless and data services, and a web-based user interface. This is primarily a platform engineering and production support role, rather than…
Added 5 hours ago
A
Enterprise Account Manager / Gestionnaire de compte client entreprise
AKUR8
Montreal, QC
- Full-time
Our next-generation SaaS platform combines transparent machine learning, predictive analytics, and smart product design to turn complex insurance workflows into scalable, data-driven…
Added 5 hours ago
PC
Data & AI Transformation Director
PwC Canada
Toronto, ON
- Full-time
As a Data & AI Transformation Director, unlock your potential and embrace the chance to drive meaningful outcomes that’ll elevate your career. We are seeking a Director, Data & AI…
Added 5 hours ago
TC
Senior Accountant
TESC Contracting
Sudbury, ON · Greater Sudbury, ON
- Full-time
TESC is seeking a Senior Accountant to be responsible for preparing accurate financial statements, budgets, forecasts and analyses that support operational and strategic decision making.…

PlantBest

Ecommerce & Digital Marketing Director

Markham, ON, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Apr 25, 2027
Experience: 7-10+ years of progressive experience in e-commerce, digital marketing or omnichannel retail.
Posting language: English
Posted: Oct 27, 2026

Original job description

About PlantBest

At PlantBest, we're changing the way the world grows.

For over 20 years, we have transformed discarded coconut husks into innovative, high-performance growing solutions that deliver superior results while reducing environmental impact. Guided by our purpose, Better for your garden. Better for our planet., we are challenging conventional growing practices and creating a more sustainable way to grow.

We are a growing Canadian company with a global presence and an entrepreneurial spirit. Our culture is built on innovation, accountability, collaboration and continuous improvement. We are looking for people who want to build something meaningful and make a visible impact.

The Opportunity

PlantBest is seeking an E-Commerce & Digital Marketing Director to lead our digital growth strategy across North America.

This is a highly visible, strategic and hands-on role responsible for driving our e-commerce, marketplace and digital marketing growth across North America. The successful candidate will own both strategy and day-to-day execution, developing and implementing initiatives that increase brand awareness, traffic, conversion, customer loyalty and profitable revenue growth.

The ideal candidate is equally comfortable developing strategy, analyzing business performance and rolling up their sleeves to execute. They bring deep expertise in Amazon, Shopify, digital advertising, content marketing and customer acquisition, with a proven track record of delivering measurable results in consumer products, retail or e-commerce environments.

Key Responsibilities

E-Commerce Leadership

Own PlantBest's e-commerce and marketplace business across Amazon, Shopify, retailer websites and future platforms.
Develop and execute annual growth strategies and revenue plans.
Manage pricing, assortment, merchandising, promotions and product launches.
Improve conversion rates, average order value and customer lifetime value.
Monitor competitive activity, marketplace trends and emerging technologies.

Amazon & Marketplace Management

Lead PlantBest's Amazon strategy across North America.
Manage listing optimization, SEO, content, advertising and marketplace performance.
Identify and launch new marketplace opportunities.
Manage agency and partner relationships where required.
Develop plans to internalize key marketplace capabilities.

Digital Marketing

Develop and execute annual digital marketing plans aligned to business objectives.
Manage paid media activities including Google, Amazon, Meta and other digital channels.
Build customer acquisition and retention programs that generate profitable growth.
Oversee email marketing, marketing automation and CRM initiatives.
Manage marketing budgets and maximize ROI.

Content & Brand Development

Lead content strategy across all digital channels.
Oversee creation of website content, photography, video, blogs, newsletters and product content.
Develop and manage the social media strategy and content calendar.
Build influencer and creator partnerships that strengthen the PlantBest brand.
Ensure consistent execution of brand standards across all customer touchpoints.

Website & Customer Experience

Own the PlantBest website experience.
Improve site usability, navigation and customer journeys.
Optimize product pages and content to improve conversion.
Develop customer engagement and loyalty initiatives.
Lead ratings and reviews programs.

Analytics & Performance

Establish dashboards, KPIs and performance reporting.
Monitor revenue, traffic, conversion, acquisition costs, ROAS and profitability.
Translate data into actionable recommendations.
Present regular business reviews and strategic recommendations to senior leadership.

Cross Functional Leadership

Partner with Sales, Operations, Supply Chain and Finance to support business goals.
Support demand forecasting and inventory planning.
Coordinate digital product launches and promotions.
Build scalable processes and documentation to support future growth.

What You Bring

Experience

7-10+ years of progressive experience in e-commerce, digital marketing or omnichannel retail.
Demonstrated success growing DTC and marketplace businesses.
Experience managing Amazon Seller Central and other major online marketplaces.
Proven track record in customer acquisition, conversion optimization and digital marketing.
Experience with consumer products, gardening, home improvement, retail or lifestyle brands is preferred.

Technical Knowledge

Strong knowledge of Amazon, Shopify, Google Analytics and digital commerce platforms.
Experience with Google Ads, Meta Ads and marketing automation platforms.
Familiarity with CRM systems such as HubSpot.
Strong understanding of SEO, content marketing and digital merchandising.
Experience with Canva, video production, content creation and photo/video editing tools.

Leadership Competencies

Commercially minded with strong financial acumen.
Excellent analytical and problem-solving skills.
Able to balance strategy and hands on execution.
Strong project management and organizational capabilities.
Exceptional communication and collaboration skills.
Entrepreneurial mindset with a bias for action.

Apply About employer

More about this job

Responsibilities

Lead PlantBest’s e-commerce, marketplace, and digital marketing strategy across North America, including Amazon and Shopify operations, paid media, content, website experience, and customer loyalty. Establish performance metrics and use business data to improve profitable growth while coordinating launches, forecasting, and execution with internal teams and external partners.

Requirements

Requires 7–10+ years of progressive experience in e-commerce, digital marketing, or omnichannel retail, with demonstrated success growing direct-to-consumer and marketplace businesses. Candidates should have strong expertise in Amazon, Shopify, digital advertising, analytics, SEO, content, and customer acquisition, along with commercial judgment, financial acumen, and hands-on leadership skills.

Skills

E-Commerce Strategy
Amazon Seller Central
Shopify
Marketplace Management
Digital Marketing
Paid Media
Customer Acquisition
Conversion Rate Optimization
Search Engine Optimization
Content Marketing
Email Marketing
Marketing Automation
Analytics and Performance Reporting
Budget Management
Cross-Functional Leadership

Visa sponsorship

Not detected in the job text

Keywords

Amazon
Amazon Seller Central
Shopify
Google Analytics
Google Ads
Meta Ads
HubSpot
E-Commerce
Direct-to-Consumer
Online Marketplaces
Digital Advertising
Search Engine Optimization
Content Marketing
Digital Merchandising
Marketing Automation
Conversion Optimization
Customer Acquisition
Customer Retention
Email Marketing
Social Media
Influencer Partnerships
Ratings and Reviews
Return on Ad Spend
Key Performance Indicators
Demand Forecasting
Inventory Planning
Canva
Video Production
Photo and Video Editing

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