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Added 27 mins ago
SH
Health Care Aide
SE Health
AB · Edmonton, AB
- Temporary
This is a physically demanding position and requires hand, arm, and shoulder dexterity, sensory ability, lifting to a maximum of approximately fifty-five (55) pounds, walking, standing,…
Added 27 mins ago
SH
Health Care Aide
SE Health
AB · Edmonton, AB
- Temporary
This is a physically demanding position and requires hand, arm, and shoulder dexterity, sensory ability, lifting to a maximum of approximately fifty-five (55) pounds, walking, standing,…
Added 27 mins ago
CM
Winter 26/27: Race, Competitions and Events Crew Level 3 – World Cup
Copper Mountain Resort
Copper Mountain, BC
- Part-time
Operate vehicles, snowmobiles, rangers, hand tools and other equipment as directed by your manager and supervisors while following all company polies and procedures.
Added 41 mins ago
C
Union Assistant Shift Engineer
CBRE
Mississauga, ON
- Full-time
Repair doors, ceilings, hand railings, and floors and other general repairs, adjustments, and installations throughout the property.
Added 41 mins ago
C
Union Assistant Shift Engineer
CBRE
Mississauga, ON
- Full-time
Repair doors, ceilings, hand railings, and floors and other general repairs, adjustments, and installations throughout the property.
Added 1 hour ago
AH
Primary Care Paramedic
Alberta Health Services
Provost, AB
- Full-time
…adjuncts, and providing semi-automated defibrillation. You may also lead the BLS crew in delivering clinical care during patient transport or at emergency scenes. You will assist in…
Added 2 hours ago
KN
Grounds Labourer
K̓wsaltktnéws ne Secwepemcúl’ecw School District No. 83
Salmon Arm, BC
- Full-time
Work under the direction of a supervisor/lead-hand in the areas of grounds maintenance.
Added 3 hours ago
MM
Customer Success Manager - Measure Marketing
Measure Marketing Results Inc.
Remote, Canada
- Full-time
- Remote
Read paid search performance in Google Ads and Microsoft Ads, including spend, CPC, conversions and cost per lead, and flag when budget isn't turning into pipeline.
Added 3 hours ago
DW
Intermediate Mechanical Engineer (P.Eng.)
Design Works Engineering
Grande Prairie, AB
- Full-time
You've got a few years of design behind you and your stamp in hand. Now you want to own projects, not just size equipment on someone else's. At Design Works, intermediate engineers run…
Added 3 hours ago
DW
Intermediate Mechanical Engineer (P.Eng.)
Design Works Engineering
Edmonton, AB
- Full-time
You've got a few years of design behind you and your stamp in hand. Now you want to own projects, not just size equipment on someone else's. At Design Works, intermediate engineers run…
Added 3 hours ago
DW
Intermediate Mechanical Engineer (P.Eng.)
Design Works Engineering
Calgary, AB
- Full-time
You've got a few years of design behind you and your stamp in hand. Now you want to own projects, not just size equipment on someone else's. At Design Works, intermediate engineers run…
Added 5 hours ago
EC
Snow Removal Supervisor
Erosion Control Central Ltd.
AB · Edmonton, AB
- Full-time
Minimum 3 years experience in Commercial Snow Removal (foreman or lead hand level preferred)
Added 5 hours ago
TD
Transportation Maint Tech I, II, III- Hondo
Texas Department of Transportation
Hondo, AB
- Full-time
May serve as a work crew project lead ensuring work performed meets project specifications.
Added 5 hours ago
CO
Growth Coordinator
City of Saint John
Saint John, NB
- Full-time
Lead and coordinate actions in the the City’s Neighbourhood Plans ;
Added 5 hours ago
CO
Lead Hand/Winter Equipment Operator
City of Greater Sudbury
Sudbury, ON · Greater Sudbury, ON
- Internship
Added 5 hours ago
A
Commercial/Sales Account Director I
AMECO
Terrace, BC
- Full-time
AMECO is seeking a highly driven Commercial Account Director to expand our footprint across Western Canada to lead commercial growth initiatives across the region through strategic business…
Added 5 hours ago
A
Commercial/Sales Account Director I
AMECO
Kitimat, BC
- Full-time
AMECO is seeking a highly driven Commercial Account Director to expand our footprint across Western Canada to lead commercial growth initiatives across the region through strategic business…
Added 5 hours ago
TI
Customer Experience Representative
Techtronic Industries Canada Inc. - TTI Canada
Toronto, ON
- Full-time
Are you ready to lead the way in shaping an empowering work environment with a global leader in power tools, accessories and hand tools? At TTI, we are known for our innovative products,…
Added 5 hours ago
AG
Apprentice Electrician
ATCO Group
Kamloops, BC
- Full-time
…join our Kamloops Manufacturing Plant. Under the guidance of a Lead Hand or Journeyperson, the Apprentice Electrician is responsible for the wiring of modular units from rough to…
Added 5 hours ago
SH
Dietary Aide
Shared Health-Soins Communs
Swan River, MB
- Internship
Under the direction of the Manager, Nutrition Services or Nutrition Services Supervisor and coordination of the Cook, Lead Hand or Clerk, the Dietary Aide is responsible for performing the…
Added 5 hours ago
SH
Dietary Aide
Shared Health-Soins Communs
Mountain Road, MB
- Full-time
Under the direction of the Manager, Nutrition Services or Nutrition Services Supervisor and coordination of the Cook, Lead Hand or Clerk, the Dietary Aide is responsible for performing the…
Added 6 hours ago
SH
Dietary Aide
Shared Health-Soins Communs
Roblin, MB
- Internship
Under the direction of the Manager, Nutrition Services or Nutrition Services Supervisor and coordination of the Cook, Lead Hand or Clerk, the Dietary Aide is responsible for performing the…
Added 6 hours ago
SH
Dietary Aide
Shared Health-Soins Communs
Brandon, MB
- Full-time
Under the direction of the Manager, Nutrition Services or Nutrition Services Supervisor and coordination of the Cook, Lead Hand or Clerk, the Dietary Aide is responsible for performing the…
Added 6 hours ago
SH
Dietary Aide
Shared Health-Soins Communs
Wawanesa, MB
- Full-time
Under the direction of the Manager, Nutrition Services or Nutrition Services Supervisor and coordination of the Cook, Lead Hand or Clerk, the Dietary Aide is responsible for performing the…
Added 6 hours ago
SH
Dietary Aide
Shared Health-Soins Communs
Brandon, MB
- Full-time
Under the direction of the Manager, Nutrition Services or Nutrition Services Supervisor and coordination of the Cook, Lead Hand or Clerk, the Dietary Aide is responsible for performing the…

Primer

AI Creative Strategist

Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Posting language: English
Posted: Oct 29, 2026

Original job description

About Primer

Primer is a performance marketing agency. We make the ads that drive results for our clients: static, video, and UGC for paid social on Meta and TikTok, plus landing pages. Performance data decides what we make next.

We've built AI production systems that do most of the heavy lifting in making our ads. We need strategists who can drive them: decide what to make, make it, and know when it's good.

The Role

We're hiring a Creative Strategist who makes the ads, not just the briefs. You'll own a set of client accounts. You'll decide what to test, then produce the assets yourself using our AI systems: statics, video edits, UGC cuts, and landing pages. Designers and editors are there for polish and hard problems, not first drafts.

You'll also make the systems better. When the output misses, you fix the prompt, the template, or the workflow so it doesn't miss the same way twice.

What You'll Do

Set the strategy

Turn client goals and performance data into angles, hooks, formats, and a testing roadmap.

Decide what we make next based on what the data says, not what feels right.

Lead client calls. Present the work and the results, handle feedback, and keep clients confident in the plan.

Make the ads

Produce assets end to end with our AI systems: statics, video edits, UGC scripts and cuts, and landing pages.

Produce in volume. Multiple variations per concept across hooks, visuals, CTAs, formats, and placements.

Judge your own output fast. Know what's ready, what needs a designer or editor, and what needs a new direction.

Own quality. Every asset is checked against brief, brand, copy, and spec before anyone else sees it. No typos, wrong sizes, or off-brand work reaching a client.

Learn and iterate

Run structured tests across hooks, visuals, CTAs, and formats. Document what wins and why.

Watch CTR, thumb-stop rate, CPA, and ROAS. Catch creative fatigue before the client does.

Adapt winning concepts across placements, from UGC-style TikTok and Reels to static and video for Meta.

Improve the systems

When the output misses, find out why and fix it: better prompts, templates, reference libraries, and workflows.

Share what works so the whole team gets faster.

Flag what the systems can't do yet and help shape what we build next.

What You Bring

Required

3+ years in performance creative or paid social at an agency. Do not apply unless you have this experience.

You are AI-obsessed. You've produced finished ads yourself with AI tools, not just briefed them. You love learning and tinkering and refining your AI knowledge and skills.

Client-facing experience. You can run a call, defend a recommendation, and keep a relationship healthy when results dip.

How You Work

You own outcomes and move work forward without being asked.

You'd rather ship ten good tests than one perfect ad.

You're comfortable killing ideas the data says aren't working.

You're organized across multiple accounts and deadlines.

Direct communication, overlap on U.S. business hours, on camera for calls.

You take feedback and apply it without re-litigating.

Nice to Have

Enough editing or design skill to finish what the AI gets close on (Figma, CapCut, Premiere, After Effects).

Familiarity with Motion or similar creative analytics tools.

This Role Isn't For You If

You have no agency experience

You want to write briefs and hand them off.

You've used AI for ideas but never to make finished ads.

You need a designer to tell you whether something is good.

You'd rather stay off client calls.

Where This Role Can Grow

Senior Creative Strategist: larger or more complex accounts and more say in how we approach strategy.

Owning part of Primer's AI systems: a workflow, a format, or the standards everyone works to.

Leading a pod or mentoring newer strategists.

We'll be clear about what earning that growth looks like.

How To Apply

Send three things:

A portfolio of ads you made or directed, with results where you have them.

A screen recording, under 5 minutes, of you making an ad with AI from scratch. Show the tools and the steps.

One paragraph: an AI-made ad of yours that didn't work, and what you changed

Apply About employer

More about this job

Responsibilities

Develop creative strategies and testing roadmaps from client goals and performance data, then produce and quality-check ads and landing pages using AI systems. Analyze results, adapt winning concepts across formats and placements, manage client communication, and improve the prompts, templates, and workflows used by the team.

Requirements

Applicants must have at least three years of agency experience in performance creative or paid social, hands-on experience producing finished ads with AI tools, and client-facing experience. They should be organized, proactive, comfortable making data-led decisions and producing work at volume, and able to overlap with U.S. business hours and appear on camera for calls.

Skills

Performance Creative Strategy
Paid Social Advertising
AI-Assisted Ad Production
Creative Testing
Performance Data Analysis
Creative Copywriting
Video Editing
UGC Production
Landing Page Production
Quality Assurance
Creative Analytics
Prompt Engineering
Workflow Optimization
Figma
CapCut

Visa sponsorship

Not detected in the job text

Keywords

Performance Marketing
Paid Social
Meta
TikTok
AI Production Systems
Static Ads
Video Ads
User-Generated Content
Landing Pages
Creative Strategy
Testing Roadmap
Hooks
Calls To Action
Click-Through Rate
Thumb-Stop Rate
Cost Per Acquisition
Return On Ad Spend
Creative Fatigue
Prompt Engineering
Templates
Reference Libraries
Workflow Optimization
Figma
CapCut
Premiere Pro
After Effects
Motion

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