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Procore Technologies

Sales Development Representative

Toronto, ON, Canada
CA - Ontario - Toronto, Canada

Full-time

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Job details

Job type: Full-time
Posting language: English
Posted: Nov 9, 2026

Original job description

Procore Technologies is the leading technology partner for every stage of construction. We empower construction teams to drive efficiency and mitigate risk through actionable AI & data-driven insights. For over 20 years, we have been transforming the industry with purpose-built solutions for construction professionals and we’re looking for talented people to help us build together.

We are looking for a Sales Development Representative (SDR) to create new business opportunities and accelerate Procore’s customer growth across the construction industry. As the Sales Development Representative on our Sales Development team, you will work closely with Account Executives, Sales Leadership, and prospective clients to identify operational challenges and demonstrate the value of Procore's platform. Your strengths in outbound prospecting, consultative communication, and pipeline development will drive your success.

You will report to the Manager of Sales Development and will be based in Toronto, ON.

What You’ll Do

Generate Pipeline: Identify, qualify, and develop qualified sales pipeline to expand Procore’s customer footprint across key construction markets.
Strategic Partnership: Collaborate directly with dedicated Account Executives to execute targeted account strategies and achieve monthly pipeline goals.
Outbound Engagement: Reach prospective construction industry leaders via phone, email, and social touchpoints to evaluate their operational bottlenecks and communicate Procore’s platform solutions.
Daily Execution & Systems Integrity: Conduct structured high-volume outreach, pre-call qualification research, lead nurturing, and CRM management within Salesforce.
Strategy & Process Optimization: Partner with sales leadership to refine territory target lists, iterate outreach messaging, and improve team workflows and enablement tools.
Sales Academy Track: Complete comprehensive Procore product certifications, territory simulations, and cross-functional shadow programs to transition into full territory ownership.

What You Bring

Demonstrated interest and baseline knowledge in software solutions, technology sales, or consultative business development.
Demonstrated resilience, goal orientation, and accountability when navigating customer objections and challenging targets.
High coachability with a proven ability to absorb actionable feedback, apply new methodologies, and iterate quickly.
Demonstrated active listening, empathy, and professional verbal and written communication skills across multiple engagement channels.
Ability to prioritize workload, conduct structured account research, and manage tasks independently in a high-activity environment.
1+ years of experience in customer-facing roles, business development, SaaS sales, or an entrepreneurial environment preferred.
Exposure to or working familiarity with the construction industry (general contracting, subcontracting, or specialty trades) is an advantage.
Bachelor’s degree or equivalent practical experience.

Strong-fit Background Might Include

Outbound Business Development Representative (BDR) or Sales Development Representative (SDR) in SaaS/B2B tech
Construction Project Coordinator, Project Engineer, or Assistant Superintendent seeking a transition into technology sales
Construction trades professional or field coordinator with strong consultative aptitude
Account Management, Hospitality, or Customer Success professional with outbound sales drive

Discover our recruiting process and interview tips from our talent acquisition team on our #LifeAtProcore blog.

Additional Information

Base Pay Range:

53,480.00 - 73,535.00 CAD Annual

On Target Earning Range:

76,400.00 - 105,050.00 CAD Annual

This role may also be eligible for Equity Compensation and/or Bonus Incentive Compensation. Procore is committed to offering competitive, fair, and commensurate compensation. Actual compensation will be based on a candidate’s job-related skills, experience, education or training, and location.

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More about this job

Responsibilities

The Sales Development Representative will identify and qualify new business opportunities to expand Procore's customer footprint in the construction industry. They will collaborate with Account Executives to execute targeted account strategies and manage high-volume outreach via phone, email, and social channels.

Requirements

Candidates should have at least one year of experience in customer-facing roles, SaaS sales, or business development. A bachelor's degree or equivalent practical experience is required, along with strong communication skills and a baseline knowledge of software solutions.

Skills

Outbound Prospecting
Consultative Communication
Pipeline Development
Salesforce
Lead Nurturing
Active Listening
Empathy
Verbal Communication
Written Communication
Account Research
Software Solutions
Technology Sales
Business Development
CRM Management

Benefits

Equity Compensation
Bonus Incentive Compensation

Visa sponsorship

Not detected in the job text

Keywords

SaaS
B2B Tech
Construction Industry
Salesforce
CRM
Outbound Prospecting
Pipeline Development
Account Executives
Lead Nurturing
Consultative Sales
Business Development
Technology Sales
Operational Efficiency
AI
Data-driven Insights
General Contracting
Subcontracting
Specialty Trades
Project Coordinator
Project Engineer
Assistant Superintendent

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