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Added 1 day ago
Marketing Coordinator
The Talent Team at Perimeter Aviation
Winnipeg, MB
…We’re looking for an organized, resourceful, and proactive marketer who takes initiative and enjoys bringing projects to life. You confidently manage competing priorities and have a passion…
Added 1 day ago
PS
Life Cycle Marketing Lead
Professional Staffing
Toronto, ON
- $60 to $75 CAD / hour
- Contract
…platform. They’re looking for an experienced, AI-savvy lifecycle marketer to lead that transition, define who their customers are, and design the customer journeys and nurture programs that…
Added 1 day ago
FC
Spécialiste du marketing numérique / Digital Marketing Specialist
Fastco Canada
Vaudreuil-Dorion, QC
- Full-time
We’re looking for a creative, digitally savvy marketer who is passionate about content creation, storytelling, and performance analytics. You’re someone who understands the conversations,…
Added 1 day ago
PS
Head of Marketing
Professional Staffing
Toronto, ON
- $140,000 to $165,000 CAD / year
- Full-time
…brand to life. This is a great fit for a hands-on, AI-savvy marketer with a startup mindset who wants to build something from the ground up, and who sees this as the role that sets them up…
Added 1 day ago
T
Manager, Creative Services
TD
Toronto, ON
- Full-time
Subject matter expertise in advertising (online/offline – TV), social media, digital/print content, experiential and in-branch.
Added 1 day ago
T
Senior Analyst, Marketing Delivery
TD
Toronto, ON
- Full-time
Design and execute cross-channel Salesforce Marketing Cloud (SFMC) campaigns and journeys based on marketer requirements, ensuring accuracy and timely delivery.
Added 1 day ago
H
Content Marketer
HONK
Toronto, ON
- Full-time
We are looking for a sharp, creative Content Marketer who brings equal parts high-level strategic thinking and hands-on execution to join our team. You know how to take complex concepts…
Added 2 days ago
DH
Growth Marketer
Decoda Health
Toronto, ON
- Full-time
That means turning what we're building, what our clinics are achieving, and what's changing in aesthetics and wellness into content people actually want to watch.
Added 2 days ago
V
Marketing Manager, Specialist
Vanguard
Toronto, ON
- Full-time
The ideal candidate is a strategic marketer with strong project management skills, experience leading cross-functional initiatives, and a passion for creating client-focused marketing…
Added 2 days ago
L
Digital Marketing Manager
Lantern
AB · Edmonton, AB
- Full-time
Lantern is hiring a digital marketer to build and run our digital properties, campaigns, and develop our account-based marketing (ABM) engine. You'll turn go-to-market priorities into…
Added 2 days ago
Marketing Coordinator
The Talent Team at Perimeter Aviation
Winnipeg, MB
…We’re looking for an organized, resourceful, and proactive marketer who takes initiative and enjoys bringing projects to life. You confidently manage competing priorities and have a passion…
Added 2 days ago
SS
Senior Product Marketing Manager
Smart, Savvy + Associates
Calgary, AB
- Full-time
You'll lead go-to-market strategies, develop messaging and positioning, and create content that connects product capabilities with customer needs. But your work won't end at launch. You'll…
Added 2 days ago
Digital Marketing Manager
Lantern
Edmonton, AB
Lantern is hiring a digital marketer to build and run our digital properties, campaigns, and develop our account-based marketing (ABM) engine. You'll turn go-to-market priorities into…
Added 2 days ago
D
Customer Marketing Manager (Remote Canada)
Directive
Remote, Canada
- Full-time
- Remote
…world-class execution across every channel - Paid Media, SEO & Content, CRO, Creative, and…
Added 2 days ago
A
Digital Marketing & Demand Generation Specialist
Altis
Toronto, ON · Greater Toronto Area, Canada
- $75,000 to $90,000 CAD / year
- Full-time
…marketing as it is in recruitment. We're looking for a digital marketer who can help us start more of those relationships by connecting employers and job seekers with the services and…
Added 3 days ago
GR
Marketing Specialist
Goldbeck Recruiting
Surrey, BC
- $75,000 to $90,000 CAD / year
- Full-time
…with internal stakeholders on campaign coordination, digital content and the ongoing development of the company’s marketing…
Added 3 days ago
V
Growth Marketer
Vendasta
Saskatoon, SK
- Full-time
As a Growth Marketer you'll work with Product Marketing, Content, Sales, Customer Success and RevOps to:
Added 3 days ago
CN
Digital Marketing Specialist
Creative Niche
Pickering, ON
- Full-time
We're looking for a creative, hands-on Digital Marketer to join a growing, global B2B manufacturer in the industrial packaging equipment and solutions space.
Added 3 days ago
S
Senior Content Writer & Editor
Spellbook
Remote, Canada
- $100,000 to $150,000 CAD / year
- Full-time
- Remote
We are hiring a Senior Content Writer & Editor to lead the writing and execution of our most important editorial projects. Working closely with our Content Lead and subject-matter experts…
Added 3 days ago
PD
Marketing Lead
Pinemount Developments Ltd.
Toronto, ON
- Full-time
This is a full-time, on-site leadership role for a strategic and hands-on marketer who can develop and execute marketing strategies, lead creative initiatives, manage external vendors, and…
Added 3 days ago
Q
Regional Marketing Manager – North America
QIMA
Montreal, QC
- Full-time
This is an individual contributor role for a marketer with strong knowledge of technical B2B services and a clear bias for execution. Experience in the Testing, Inspection & Certification…
Added 3 days ago
B
Product Marketing Lead
Bizzabo
Montreal, QC
- Full-time
Equip the field. Build the pitch narrative, demo storylines, one-pagers, and RFP content. Partner with Sales and Solutions leadership to train the team and make sure every new capability is…
Added 3 days ago
B
Product Marketing Lead
Bizzabo
Toronto, ON
- Full-time
Equip the field. Build the pitch narrative, demo storylines, one-pagers, and RFP content. Partner with Sales and Solutions leadership to train the team and make sure every new capability is…
Added 4 days ago
BB
Brand & Marketing Manager
Burnside Brewing Co.
Dartmouth, NS
- Full-time
Burnside Brewing Company is seeking a creative, commercially minded, hands-on marketer to lead brand building and campaign execution across our beer portfolio, including Toller Quality…
Added 4 days ago
O|
Demand Generation Manager
OpTalent | Canada | Recruitment
Guelph, ON
- $90,000 to $105,000 CAD / year
- Full-time
This is an opportunity for a commercially minded, hands-on marketer who understands how to turn digital marketing activity into measurable business results. You will take ownership of…

Procter & Gamble

Performance Marketing Manager -Responsable marketing à la performance

Toronto, ON, Canada

$93,000.00 - $116,200.00 / year · Full-time

Apply About employer

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Job details

Pay: $93,000.00 - $116,200.00 / year
Job type: Full-time
Posting language: English · French
Posted: Sep 22, 2026

Original job description

English section of this bilingual listing.

Job Location

TORONTO GO

Job Description

The successful Performance Marketer will plan, execute, and optimize digital media investments to drive measurable business results. This role helps translate brand and customer objectives into disciplined performance marketing plans across paid channels, ensuring campaigns are built correctly, optimized thoughtfully, and stewarded with strong financial and analytical rigour.

In this role, you will:

Translate business, customer, and campaign objectives into clear digital media plans across channels such as paid social and other performance-oriented environments.
Manage core executional details of campaigns, including audience setup, asset trafficking, tagging coordination, quality assurance, calendar alignment, and handoff to agency or platform partners as required.
Monitor campaign performance closely and use data to identify opportunities for optimization in targeting, placements, bids, creative rotation, landing experience, or budget allocation.
Design and support test-and-learn plans to improve media efficiency and effectiveness, helping the business learn what combinations of audience, message, channel, and asset are driving the best outcomes.
Own performance tracking, reporting, and insight generation for campaigns, building clear summaries of what is working, what is not, and what actions are recommended next.
Manage budgets and media stewardship carefully, ensuring investments are tracked accurately, aligned to approved plans, and optimized toward measurable return.
Work closely with agencies and external partners to ensure campaigns are implemented and optimized in line with approved strategy, technical requirements, and business priorities.
Maintain a strong understanding of performance measurement frameworks, attribution considerations, and platform changes so media decisions remain informed and current.
Operate with agility across multiple campaigns and stakeholders, balancing strategic thinking with the detailed execution discipline required to keep programs running smoothly.

Job Qualifications

Experience
- Prior experience in paid media, digital marketing, analytics ecommerce or campaign operations
Business Acumen
- Understands how paid media contributes to growth, customer plans, ecommerce results, and overall business priorities.
Media & Performance Expertise
- Strong grasp of paid social, search, programmatic, targeting, optimization, and campaign management principles.
Financial Stewardship
- Disciplined budget management, tracking, forecasting awareness, and focus on efficient return on investment.
Collaboration
- Works effectively with brand, customer, sales, analytics, finance, and agency partners in a matrixed environment.
Digital Fluency
- Comfort with media platforms, reporting tools, tagging workflows, dashboards, and campaign operations.
Data & Analytical Activation
- Able to interpret performance data, generate insights, and turn findings into concrete optimization actions.

How To Apply  

Apply with Resume only on  www.pgcareers.com  and complete both your application AND assessments  as soon as possible as  we will be reviewing applications on a rolling basis. 

Application process & Assessment Overview:

We encourage you to review the information  here  for details on what to expect and our hiring process.     

If your skills match our requirements, you will be asked to complete an online assessment(s) available in 20+ languages including French Canadian. Assessment scores are valid for 12 months.  To  apply  previous  scores  please click on the assessment link(s). If your score has expired, you will be prompted to re-write the assessments.  

Additional Information  

We are committed to employment equity and value diversity at our company. We encourage Indigenous Peoples, persons with disabilities, veterans and persons of all ages, races, ethnicities, religions, abilities, sexual orientations, and all gender identities and expressions to apply.

P&G is committed to accommodating any applicant with a disability, as required by law, during the recruitment, assessment, and selection process.  If you require a disability related accommodation in order to participate in the recruitment process, please  click here  to submit your request.  If you require an accommodation for the assessment process:  1) submit your request, 2) do not complete either assessment until you have been contacted for documentation verification. Thank you in advance for your patience.  

Sponsorship for work authorization is not available for this role.  It is the applicant's responsibility to ensure they are authorized to work in the location to which they apply.  

We do not use Artificial Intelligence to screen, assess or select applicants.

Read the full bilingual original

Job Location

TORONTO GO

Job Description

In this role, you will:

Translate business, customer, and campaign objectives into clear digital media plans across channels such as paid social and other performance-oriented environments.
Manage core executional details of campaigns, including audience setup, asset trafficking, tagging coordination, quality assurance, calendar alignment, and handoff to agency or platform partners as required.
Monitor campaign performance closely and use data to identify opportunities for optimization in targeting, placements, bids, creative rotation, landing experience, or budget allocation.
Design and support test-and-learn plans to improve media efficiency and effectiveness, helping the business learn what combinations of audience, message, channel, and asset are driving the best outcomes.
Own performance tracking, reporting, and insight generation for campaigns, building clear summaries of what is working, what is not, and what actions are recommended next.
Manage budgets and media stewardship carefully, ensuring investments are tracked accurately, aligned to approved plans, and optimized toward measurable return.
Partner with brand, sales, content, and analytics teams to ensure digital media plans connect with broader go-to-market strategies and consumer journeys.
Work closely with agencies and external partners to ensure campaigns are implemented and optimized in line with approved strategy, technical requirements, and business priorities.
Maintain a strong understanding of performance measurement frameworks, attribution considerations, and platform changes so media decisions remain informed and current.
Operate with agility across multiple campaigns and stakeholders, balancing strategic thinking with the detailed execution discipline required to keep programs running smoothly.

Job Qualifications

Experience
- Prior experience in paid media, digital marketing, analytics ecommerce or campaign operations
Business Acumen
- Understands how paid media contributes to growth, customer plans, ecommerce results, and overall business priorities.
Media & Performance Expertise
- Strong grasp of paid social, search, programmatic, targeting, optimization, and campaign management principles.
Financial Stewardship
- Disciplined budget management, tracking, forecasting awareness, and focus on efficient return on investment.
Collaboration
- Works effectively with brand, customer, sales, analytics, finance, and agency partners in a matrixed environment.
Digital Fluency
- Comfort with media platforms, reporting tools, tagging workflows, dashboards, and campaign operations.
Data & Analytical Activation
- Able to interpret performance data, generate insights, and turn findings into concrete optimization actions.

How To Apply  

Application process & Assessment Overview:

We encourage you to review the information  here  for details on what to expect and our hiring process.     

Additional Information  

Sponsorship for work authorization is not available for this role.  It is the applicant's responsibility to ensure they are authorized to work in the location to which they apply.  

We do not use Artificial Intelligence to screen, assess or select applicants.

Le spécialiste en marketing de la performance (Performance Marketer) planifiera, exécutera et optimisera les investissements médias numériques afin de générer des résultats commerciaux mesurables. Ce rôle consiste à traduire les objectifs de la marque et des clients en plans de marketing de la performance rigoureux sur les canaux payants, en veillant à ce que les campagnes soient correctement structurées, judicieusement optimisées et gérées avec une grande rigueur financière et analytique. Dans ce rôle, vous devrez : Traduire les objectifs commerciaux, clients et de campagne en plans médias numériques clairs sur divers canaux, tels que les réseaux sociaux payants et autres environnements axés sur la performance. Gérer les aspects opérationnels clés des campagnes, notamment la définition des audiences, la gestion des actifs (trafic), la coordination du marquage (tagging), l'assurance qualité, la synchronisation des calendriers et la transmission aux agences ou partenaires de plateformes, le cas échéant. Suivre de près les performances des campagnes et utiliser les données pour identifier des opportunités d'optimisation concernant le ciblage, les emplacements, les enchères, la rotation des créations, l'expérience sur les pages de destination ou la répartition budgétaire. Concevoir et soutenir des plans de test et d'apprentissage (« test-and-learn ») pour améliorer l'efficacité et le rendement des médias, aidant ainsi l'entreprise à déterminer quelles combinaisons d'audience, de message, de canal et d'actif génèrent les meilleurs résultats. Prendre en charge le suivi des performances, le reporting et l'analyse des campagnes, en élaborant des synthèses claires sur ce qui fonctionne, ce qui ne fonctionne pas et les actions recommandées pour la suite. Gérer les budgets et la gestion des investissements médias avec soin, en veillant à ce que les dépenses soient suivies avec précision, conformes aux plans approuvés et optimisées pour générer un retour mesurable. Collaborer avec les équipes chargées de la marque, des ventes, du contenu et de l'analyse pour s'assurer que les plans médias numériques s'inscrivent dans les stratégies de mise sur le marché et les parcours clients globaux. Travailler en étroite collaboration avec les agences et les partenaires externes pour garantir que les campagnes sont mises en œuvre et optimisées conformément à la stratégie approuvée, aux exigences techniques et aux priorités commerciales. Maintenir une solide compréhension des cadres de mesure de la performance, des enjeux d'attribution et des évolutions des plateformes afin que les décisions médias restent éclairées et actualisées. Faire preuve d'agilité dans la gestion de multiples campagnes et parties prenantes, en conciliant réflexion stratégique et rigueur opérationnelle pour assurer le bon déroulement des programmes.

Expérience préalable en publicité payante, marketing digital, analyse de données, e-commerce ou gestion de campagnes. Sens des affaires Compréhension de l'impact de la publicité payante sur la croissance, les parcours clients, les résultats e-commerce et les priorités commerciales globales. Expertise médias et performance Solide maîtrise des principes de la publicité payante sur les réseaux sociaux, du référencement, du programmatique, du ciblage, de l'optimisation et de la gestion de campagnes. Gestion financière rigoureuse Gestion budgétaire rigoureuse, suivi, prévision des résultats et souci d'un retour sur investissement optimal. Collaboration Capacité à travailler efficacement avec les équipes marque, client, ventes, analyse, finance et agences partenaires dans un environnement matriciel. Maîtrise des outils numériques Aptitude à utiliser les plateformes médias, les outils de reporting, les flux de travail de balisage, les tableaux de bord et la gestion de campagnes. Exploitation des données et analyse Capacité à interpréter les données de performance, à en tirer des enseignements et à les traduire en actions d'optimisation concrètes.

Comment postuler Postulez uniquement via le site www.pgcareers.com en joignant votre CV et terminez à la fois votre candidature ET les évaluations dès que possible, car nous examinerons les dossiers au fur et à mesure de leur réception. Processus de candidature et aperçu des évaluations : Nous vous invitons à consulter les informations disponibles ici pour en savoir plus sur le processus de recrutement et ce qui vous attend. Si vos compétences correspondent à nos besoins, vous devrez effectuer une ou plusieurs évaluations en ligne, disponibles dans plus de 20 langues, dont le français canadien. Les résultats des évaluations sont valables 12 mois. Pour utiliser des résultats obtenus précédemment, veuillez cliquer sur le(s) lien(s) d'évaluation. Si vos résultats ont expiré, vous serez invité(e) à repasser les évaluations. Informations complémentaires Nous souscrivons aux principes d'équité en matière d'emploi et valorisons la diversité au sein de notre entreprise. Nous encourageons les candidatures des peuples autochtones, des personnes en situation de handicap, des anciens combattants ainsi que des personnes de tous âges, races, origines ethniques, religions, capacités, orientations sexuelles, identités et expressions de genre. P&G s'engage à prendre les mesures d'adaptation nécessaires pour les candidats en situation de handicap, conformément à la loi, tout au long du processus de recrutement, d'évaluation et de sélection. Si vous avez besoin d'un aménagement lié à un handicap pour participer au processus de recrutement, veuillez cliquer ici pour soumettre votre demande. Si vous avez besoin d'un aménagement pour le processus d'évaluation : 1) soumettez votre demande ; 2) ne réalisez aucune évaluation avant d'avoir été contacté(e) pour la vérification des documents. Nous vous remercions par avance de votre patience. Aucun parrainage pour l'obtention d'une autorisation de travail n'est proposé pour ce poste. Il incombe au candidat de s'assurer qu'il est autorisé à travailler dans le lieu pour lequel il postule. Nous n'utilisons pas d'intelligence artificielle pour examiner, évaluer ou sélectionner les candidats.

Job Schedule

Full time

Job Number

R000157902

Job Segmentation

Experienced Professionals

Starting Pay / Salary Range

$93,000.00 - $116,200.00 / year

Apply About employer

More about this job

Responsibilities

The Performance Marketing Manager will plan, execute, and optimize digital media investments to drive measurable business results across paid channels. They will manage campaign operations, monitor performance data, and collaborate with cross-functional teams to align media plans with go-to-market strategies.

Requirements

Candidates should have prior experience in paid media, digital marketing, analytics, or campaign operations. Strong business acumen, financial stewardship, and proficiency in media platforms and data analysis are required.

Skills

Performance marketing
Digital media planning
Paid social
Programmatic advertising
Budget management
Data analysis
Campaign optimization
E-commerce
Attribution modeling
Media stewardship
Reporting
Strategic planning
Stakeholder management
Quality assurance
Market research

Visa sponsorship

Not detected in the job text

Keywords

Performance Marketing
Digital Media
Paid Social
Programmatic
Search Engine Marketing
Budget Management
Data Analytics
E-commerce
Campaign Management
Attribution
Media Stewardship
Go-to-market Strategy
Optimization
Reporting
Dashboards
Tagging
Audience Targeting
Media Planning
Marketing Analytics
Performance Measurement

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