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Publicis Canada

Digital Content Support Specialist - Web and Email

Toronto, ON, Canada

Pay: $65,000 to $75,000 CAD / year
Job type: Full-time
Apply by: Oct 28, 2026
Experience: 1-3 years of experience in a similar role
Posting language: English
Posted: Sep 28, 2026

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Original job description

Publicis is an omni-channel communications agency with over 600 employees across our Canadian operations. The office is the largest in our industry in Canada and boasts talent across various disciplines of marketing and advertising expertise. Publicis carries a balanced split of Canadian, U.S. and Global clients for which we are Agency of Record. Publicis supports a range of D&I actions through our Driving Change team as well as giving back to the community through a long-standing participation in the Out of the Cold Program. With a strong, active and familial culture, Pub United is the agency’s social club, hosting events as wide reaching as Curling, Trivia Nights and more.

Overview

As a digital content support specialist your job is to partner with various marketing team functions to support the strategy, ideation, and execution of content for the web and email marketing channels. This is a full-time, permanent position based out of one of our client's offices.

Responsibilities

Identify and gather content for web and email channels in alignment with the brands KPIs
Ensure content is delivered on time and aligned to brand tone and personality.
Support with conceptualization, design, writing, production, and delivery of written, graphic, and video content aligned to broader marketing objectives.
Consulting against playbooks and existing strategies to align content to KPIs.
Make edits and updates to webpages pre- and post-events, or as information and seasons change.
Brief web analysts on page performance metrics and make optimizations as recommended.
Support with content roadmap management (calendarization of content between web, email and social).
Attend team and project meetings to ensure coordination of efforts and contribute to the success of team goals.
Collaborate with key stakeholders inside and outside of the marketing team and liaise independently with people from all levels of seniority.

Qualifications

Our successful candidate will possess some of the following attributes below. This is just a starting point – if you feel you don’t meet the suggested experience and/or skills, we still encourage you to apply!

1-3 years of experience in a similar role
Exceptional writing skills with a keen eye for grammar, punctuation, and style
Ability to adapt writing style to various formats, such as blog posts, website copy, and email content
General understanding of digital marketing concepts and strategies
Strong research skills to gather information from diverse sources and create engaging, informative content
Experience in Office 365 and Canva are a must.
Bonus: Proficiency in SEO principles and best practices. Familiarity with content management systems (CMS) like WordPress or Drupal or ContentStack or Cloudinary

Who you are:

A keen interest with in digital marketing, web and email
Bachelor’s and/or post-graduate degree in Communications, Advertising, Media Studies or a related field
Experience in running digital advertising campaigns
Experience in email marketing
Experience leading complex and highly strategic digital engagements
Strong proficiency in social platforms (Facebook, Twitter, YouTube, Instagram, TikTok, Tumblr, WhatsApp and Snapchat, etc…), effective measurement frameworks for social programs
Passionately committed to collaboration and is a dynamic team player
Excellent cross-functional leadership, presentation, and communication skills
Shows strong initiative as an entrepreneurial thinker taking independent actions and calculated risks
Superior time management and organizational abilities, attention to detail, and ability to work in a fast-paced environment
Strong interpersonal abilities to effectively manage all internal and external relationships, vendors and partners

Additional information

Salary

Transparency matters to us. The salary range for this position is CAD $65,000 - CAD $75,000 per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

AI Use

We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.

Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply. If you require a specific accommodation please contact Human Resources.

Apply About employer

More about this job

Responsibilities

Develop and coordinate written, graphic, and video content for web and email channels, ensuring it meets brand guidelines, marketing objectives, and delivery timelines. Maintain and update webpages, coordinate content calendars, and work with analysts and stakeholders to assess performance and optimize content.

Requirements

The role seeks 1–3 years of relevant experience, strong writing and research skills, knowledge of digital marketing, and proficiency with Office 365 and Canva. A degree in Communications, Advertising, Media Studies, or a related field is listed, with SEO, CMS, email marketing, digital advertising, and social media experience also relevant.

Skills

Content Strategy
Content Creation
Writing and Editing
Web Content Management
Email Marketing
Digital Marketing
SEO
Content Roadmap Management
Research
Canva
Office 365
CMS
Social Media
Analytics and Optimization
Project Coordination
Stakeholder Collaboration

Visa sponsorship

Not detected in the job text

Keywords

Digital Content
Content Strategy
Web Content
Email Marketing
Digital Marketing
Content Creation
Writing
Editing
Grammar
Research
Brand Tone
Marketing KPIs
Content Roadmap
Content Calendar
Web Analytics
Content Optimization
SEO
Office 365
Canva
Content Management Systems
WordPress
Drupal
ContentStack
Cloudinary
Social Media
Digital Advertising
Video Content
Cross-Functional Collaboration
Project Coordination

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