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Added 5 days ago
RB
Principal Enterprise Architect
Royal Bank of Canada
Toronto, ON
- Full-time
Minimum of 12 years of experience in enterprise integration design, development, and implementation.
Added 5 days ago
CG
Martech/ Growth Engineer
Credit Genie
Toronto, ON
- Full-time
We’re looking for a MarTech / Growth Engineer to sit at the intersection of Marketing, Engineering, Data, Product, and Operations.
Added 6 days ago
R
Principal Enterprise Architect
RBC
Toronto, ON
- Full-time
Minimum of 12 years of experience in enterprise integration design, development, and implementation.
Added 6 days ago
AG
Supervisor, Marketing Science
Adelphi Group
Toronto, ON
- Full-time
Support the design and implementation of scalable analytics and reporting solutions.
Added 6 days ago
OM
Supervisor, Marketing Science
Omnicom Media
Toronto, ON
- Full-time
Support the design and implementation of scalable analytics and reporting solutions.
Added 9 days ago
C
Martech AdTech Engineer
Capgemini
Toronto, ON · Greater Toronto Area, Canada
- Full-time
We are looking for a Martech AdTech Engineer to work in a hybrid capacity on a large-scale retail media and data transformation program. You will be responsible for designing, developing,…
Added 12 days ago
V
Demand Generation Specialist
Voltera
Waterloo, ON
- Full-time
Using HubSpot, Google Ads, Google Search Console, Google Analytics, Google Tag Manager, Semrush, and other tools in our martech stack
Added 13 days ago
HC
Sr. Specialist, Salesforce Data Cloud & Loyalty
Havas CX Canada
Toronto, ON
- Full-time
3+ years of experience in Salesforce, MarTech, CRM, loyalty, marketing automation, customer engagement platforms, or related technical consulting.
Added 21 days ago
Manager - Marketing Transformation & Loyalty
EY
Winnipeg, MB · Toronto, ON · Saskatoon, SK · Halifax, NS · St. John's, NL · Saint John, NB · London, ON · Vancouver, BC · Victoria, BC · Edmonton, AB · Ottawa, ON · Dieppe, NB · ON · AB · Calgary, AB · Waterloo, ON
As a Manager in Marketing Transformation & Loyalty, you will play a pivotal role in shaping the future of marketing and loyalty in Canada while delivering client solutions focused on…
Added 21 days ago
E
Manager - Marketing Transformation & Loyalty
EY
London, ON
- Full-time
As a Manager in Marketing Transformation & Loyalty, you will play a pivotal role in shaping the future of marketing and loyalty in Canada while delivering client solutions focused on…
Added 21 days ago
E
Manager - Marketing Transformation & Loyalty
EY
Saint John, NB
- Full-time
As a Manager in Marketing Transformation & Loyalty, you will play a pivotal role in shaping the future of marketing and loyalty in Canada while delivering client solutions focused on…
Added 22 days ago
Senior Product Manager, Decisioning & Orchestration
Scotiabank
Toronto, ON
The Senior Product Manager, Decisioning & Orchestration leads the product direction for next-best-action, multi-layer decisioning, and orchestration capabilities that enable relevant,…
Added 23 days ago
Senior Manager, Decisioning & Orchestration
Scotiabank
Toronto, ON
Build alignment across execution, business owners, executives, and technology leaders on priorities, delivery sequencing, investment decisions, and implementation trade-offs.
Added 1 month ago
M
Lead Technical Project Manager
MAP
Toronto, ON
- Full-time
We are seeking a Lead Technical Project Manager to manage high-complexity, multi-faceted Adobe Martech and data projects characterized by higher levels of uncertainty and technical depth.…
Added 1 month ago
K
Senior Director, Digital Experience Platforms
Klick
Toronto, ON
- Full-time
…experimentation, and DAM frameworks using tools such as Google Tag Manager, Adobe Launch, Google Analytics 4, Adobe Analytics, Adobe Target, Optimizely, Bynder, and AEM…
Added 1 month ago
LI
Project Manager
LanceSoft, Inc.
Vancouver, BC
- Full-time
Job Description: Project Manager – Professional Services
Added 1 month ago
Senior Product Owner, Personalization MarTech
Scotiabank
Toronto, ON
…of the team’s business strategies and objectives. The Senior Manager, MarTech Personalization Product Owner is responsible for defining and delivering the roadmap for personalization…
Added 1 month ago
Lead Technical Project Manager
MAP
Toronto, ON
We are seeking a Lead Technical Project Manager to manage high-complexity, multi-faceted Adobe Martech and data projects characterized by higher levels of uncertainty and technical depth.…
Added 1 month ago
H
SEO Manager
Huzzle
Remote, Canada
- Full-time
- Remote
…digital agencies, and tech platforms in industries such as SaaS, MarTech, FinTech, and EdTech. Unlike an outsourcing agency, we place you directly with a client where you’re hired in-house…
Added 1 month ago
RG
Regional Marketing Coordinator
Rohit Group
Regina, SK · Saskatoon, SK
- Full-time
Reporting to the Regional Marketing Manager, this role provides marketing support for the assigned region(s). This includes supporting a variety of marketing activities, including tactical…
Added 2 months ago
MANAGER, MARKETING - TORONTO
Canadian Hearing Services
Toronto, ON
The Manager, Marketing will have some experience with database management, CRM platforms and MarTech, and has technical and operational experience and skills to support client and customer…
Added 2 months ago
PG
Specialist, MarTech & Data Intelligence
Publicis Groupe Holdings B.V
Toronto, ON
- Full-time
…be part of a growing team, reporting to the Data Activation Manager and will have the opportunity to learn and grow in the emerging field of data strategy, data activation and data…
Added 4 months ago
ZD
Account Manager - Kickbox
Ziff Davis
Ottawa, ON
- Full-time
We are seeking a highly skilled, client-focused, and commercially-savvy Account Manager based in the Ottawa area to own the strategic, commercial, and technical relationships for our…
Added 2 months ago
Senior Adobe Martech Specialist
Konrad
Toronto, ON
As a Senior Adobe Martech Specialist, you'll be the ultimate subject matter expert in designing, configuring, and maximizing our clients' enterprise Adobe ecosystems. Working alongside…
Added 3 months ago
FC
Digital Insights Manager
Fidelity Canada
Toronto, Ontario
- Full-time
Reporting to the Manager, Digital Experience, the Digital Insights Manager will help support delivery and maintenance of our suite of digital marketing tools to help evolve Fidelity’s…

Publicis Groupe Holdings B.V

Specialist, MarTech & Data Intelligence

111 Queen Street East, Toronto, ON, M5C 1S2, Canada

The salary range for this position is $45 - 50k per year. · Full-time

Apply About employer

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Job details

Pay: The salary range for this position is $45 - 50k per year.
Job type: Full-time
Apply by: Jul 30, 2027
Experience: 3-4 years’ experience in Digital Media in Planning/Buying and/or 1 – 2 years Data Science experience
Posting language: English
Posted: Jul 30, 2026

Original job description

Company Description

About Us:

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands.

Within Canada, Starcom is a part of Publicis Media within Publicis Groupe, one of the world’s leading communications groups. Our team spans across our Windsor, Toronto and Montreal offices. We truly love the world of Media and Advertising. We see the planning and buying process as art. However, it is an art that is always best when backed by the science of empirical data.

You will be joining a well recognised agency with credentials:

Great Places to Work certified three years in a row

Only communications company to be ranked in LinkedIn’s Top 25 Great Places to Work

2022 Media Agency of the Year

2023 Media Agency of the Year finalist

What we Offer:

Work Your World program enabling you to experience working from anywhere in Canada or overseas for up to 6 weeks a year

Extended long weekends throughout the year with an additional day off each long weekend

Wellness & Tech benefits to support what’s most important to you

Birthday leave

Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform as well as a Professional Development Allowance

Local and Global Mobility within the Publicis Groupe network

Overview

The Data Activation Specialist will be responsible for utilizing digital platforms and transforming vast data sets into actionable insights that inform targeting and optimization; specifically,

connecting or extracting data, tracking, measuring, and analyzing and optimizing digital media for improved conversion and business performance. You will be part of a growing team, reporting to the Data Activation Manager and will have the opportunity to learn and grow in the emerging field of data strategy, data activation and data analysis.

Responsibilities

Ingest disparate digital data sources across Paid, Owned and Earned Digital Media into a consolidated environment for tracking
Learn how to set up automated process for data extraction, via API, SFTP, SQL etc.
Extract, transform and load data for ingestion into business intelligence platforms
Learn how to build dashboards in business intelligence platforms
Build and deploy semi-automated Excel and PowerPoint digital reporting solutions such as campaign performance tracking
Provide the Planning and Buying teams with analysis, insights and data-informed recommendations from the aforementioned reporting areas
Opportunity to work across key business intelligence platforms for digital media, mainly Datorama
Translate strategy into implementation tactics Data mapping and enhancement
Create segments relevant to objectives that can be pushed to relevant destinations for activation
Translate objectives into digital media measurement plans
Analyze and report on campaign performance through standardized ad-server attribution models
Learn how to build simplistic algorithmic attribution models and implement them
Work alongside data scientists to deploy more complex algorithmic attribution models
Make data-informed recommendations for optimizing digital media and content
Opportunity to work on key attribution platforms such as Google’s Data-Driven
Attribution model with DoubleClick, and proprietary Publicis Media platforms

Qualifications

3-4 years’ experience in Digital Media in Planning/Buying and/or 1 – 2 years Data Science experience
Technically competent and capable of working with and learning new digital and tech platforms
Strong numerical and analytical skills
Demonstrated ability to convert data analysis into meaningful action for brands
Experience with or strong knowledge of ad servers and web analytics platforms such as
DoubleClick, Adobe Media Optimizer, Sizmek, Google Analytics or Adobe Omniture
Effective written and verbal communication skills
Ability to cope under pressure and deliver to tight deadlines autonomously.

Additional Information

We’re committed to building a diverse and inclusive workplace. Accommodations are available throughout the hiring process upon request. Salary Transparency matters to us. The salary range for this position is $45 - 50k per year. Actual compensation within this range will be based on a variety of factors, including relevant experience, knowledge, skills, and applicable certifications. This range reflects what we reasonably expect to offer based on current market data.

AI Use

We use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications or analyzing resumes. These tools assist our recruitment team but never replace human decision-making. We believe in a human-first approach, where your experience and potential are recognized by people.

Starcom is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Starcom however, only those candidates selected for an interview will be contacted

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More about this job

Responsibilities

The Data Activation Specialist will ingest and transform disparate digital media data into actionable insights to inform targeting and optimization strategies. They will build dashboards, manage reporting solutions, and collaborate with teams to implement data-informed recommendations for campaign performance.

Requirements

Candidates should have 3-4 years of experience in digital media planning/buying or 1-2 years in data science. Strong numerical, analytical, and technical skills are required, along with proficiency in ad servers and web analytics platforms.

Skills

Data analysis
Digital media
Data strategy
Business intelligence
SQL
API
SFTP
Excel
PowerPoint
Datorama
Google Analytics
Attribution modeling
Data mapping
Campaign performance tracking
Numerical skills
Analytical skills

Benefits

Work Your World program
Extended long weekends
Wellness benefits
Tech benefits
Birthday leave
Learning & Development opportunities
Professional Development Allowance
Local and Global Mobility

Visa sponsorship

Not detected in the job text

Keywords

MarTech
Data Activation
Digital Media
Business Intelligence
SQL
API
SFTP
Datorama
Google Analytics
Adobe Media Optimizer
Sizmek
Adobe Omniture
Attribution Modeling
Data Strategy
Campaign Performance
Data Mapping
Reporting
Paid Media
Owned Media
Earned Media
Data Science
Conversion Optimization
Digital Marketing
Media Planning
Media Buying

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