E-commerce & Digital Marketing Manager
- Toronto, ON, Canada
$85,000 to $105,000 CAD / year · Full-time
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Job details
- Pay
- $85,000 to $105,000 CAD / year
- Job type
- Full-time
- Apply by
- Experience
- 5+ years of relevant experience in e-commerce, digital product management, conversion rate optimization, digital growth, or a related discipline.
- Posting language
- English
- Posted
Original job description
Position: E-commerce & Digital Marketing Manager
Location: North York
Salary: $85K to $105K depending on experience, bonus potential and strong total compensation package
Job Type: Permanent
Posting Type: Open vacancy
We're looking to hire an entrepreneurial and data-driven E-commerce & Digital Marketing Manager for a great client in the home products and services industry.
This is your opportunity to help build and grow an emerging e-commerce business within an established organization; with the autonomy to experiment, the support to bring ideas to life, and the opportunity to make a measurable impact.
What you'll be doing:
- Drive digital growth: Identify opportunities to expand online sales, improve customer engagement, and increase conversion across digital and e-commerce channels.
- Shape the roadmap: Evaluate customer needs, market trends, and business priorities to recommend new features, products, services, and digital commerce initiatives.
- Launch and optimize: Coordinate the introduction of new products and services online, ensuring an effective customer journey from discovery through purchase.
- Improve conversion: Plan and execute A/B tests and other experiments involving website content, imagery, offers, navigation, and checkout experiences.
- Turn data into action: Analyze website performance, customer behaviour, conversion rates, and digital revenue trends to identify opportunities and measure results.
- Coordinate execution: Work with Marketing, IT, developers, and external partners to deliver digital projects, implement improvements, and resolve platform-related challenges.
- Explore new opportunities: Monitor competitors, evaluate emerging technologies, and recommend practical ways to improve the digital experience and commercial performance.
Who you are:
- Bachelor's degree in Marketing, Business, Commerce, Digital Media, Analytics, or a related field.
- 5+ years of relevant experience in e-commerce, digital product management, conversion rate optimization, digital growth, or a related discipline.
- Demonstrated success improving online conversion, customer experience, digital sales, or revenue performance, supported by measurable results.
- Hands-on experience managing or optimizing e-commerce platforms such as Shopify, WooCommerce, BigCommerce, Salesforce Commerce Cloud, or comparable solutions.
- Experience planning, executing, or evaluating A/B tests and conversion experiments using tools such as VWO, Optimizely, Adobe Target, or equivalent platforms.
- Strong understanding of web analytics, customer journey analysis, and digital performance measurement. Experience with Google Analytics 4 (GA4), Google Tag Manager (GTM), or similar tools is preferred.
- Strong analytical and problem-solving skills, with the ability to translate performance data into actionable business recommendations.
- Effective project coordination and organizational skills, with the ability to manage multiple initiatives and collaborate across technical and commercial teams.
- A proactive, commercially minded approach, with the confidence to challenge assumptions, take ownership, and move ideas from concept to execution.
- Experience in home services, HVAC, utilities, telecommunications, subscription businesses, or other complex B2C environments is an asset.
Please send your resume in Word format to Vanessa Tran at vanessa.tran@quantum.ca.
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More about this job
Responsibilities
Drive online sales, engagement, and conversion by shaping the e-commerce roadmap, launching products and services, and optimizing the customer journey through testing and experimentation. Analyze digital performance and customer behavior, coordinate improvements with internal teams and external partners, and identify opportunities through competitor and technology research.
Requirements
Requires a bachelor's degree in a relevant field and at least five years of experience in e-commerce, digital product management, conversion optimization, digital growth, or a related discipline. Candidates should have measurable success improving digital performance, hands-on e-commerce platform experience, knowledge of testing and analytics tools, and strong analytical, project coordination, and collaboration skills.
Skills
- E-Commerce Management
- Digital Marketing
- Digital Growth
- Conversion Rate Optimization
- A/B Testing
- Web Analytics
- Customer Journey Analysis
- Data Analysis
- Project Coordination
- Customer Experience Optimization
- Digital Product Management
- Cross-Functional Collaboration
- Commercial Strategy
- Google Analytics 4
- Google Tag Manager
Benefits
- Bonus Potential
- Strong Total Compensation Package
Visa sponsorship
Not detected in the job text
Hiring contact
Vanessa Tran
Hiring contact email
vanessa.tran@quantum.ca
Categories
- Marketing
- Management & Leadership
- Data & Analytics
- Retail
Keywords
- E-Commerce
- Digital Marketing
- Shopify
- WooCommerce
- BigCommerce
- Salesforce Commerce Cloud
- VWO
- Optimizely
- Adobe Target
- Google Analytics 4
- Google Tag Manager
- A/B Testing
- Conversion Rate Optimization
- Web Analytics
- Customer Journey Analysis
- Digital Product Management
- Digital Growth
- Online Sales
- Customer Engagement
- Conversion Rates
- Digital Revenue
- Website Performance
- Customer Behavior
- E-Commerce Platforms
- Digital Commerce
- Home Services
- HVAC
- Utilities
- Telecommunications
- Subscription Businesses