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OPERATIONS MANAGER / GENERAL MANAGER (MANUFACTURING)
NPAworldwide
AB · Edmonton, AB
- Full-time
Lead daily manufacturing operations, production scheduling and shop-floor execution.
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WC
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Experienced Specialty Coating Sales
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AB · Edmonton, AB
- Full-time
…equipment, managing the full sales cycle from prospecting and lead qualification to proposal development, negotiation, and closing. Day-to-day activities include building and maintaining…
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(CAN) Gérant du service à la clientèle
Walmart Canada
Lac-Mégantic, QC
- Full-time
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- Full-time
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Richmond Hill, ON
- $110,000 to $125,000 CAD / year
- Full-time
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Southern Alberta Institute of Technology (SAIT)
Calgary, AB · Greater Calgary Metropolitan Area
- Full-time
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Procurement Manager
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- Full-time
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Overnight Veterinary Assistant, Receptionist, Calgary North Animal Hospital
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…organizations whose head offices are located within the province and lead their industries in offering exceptional places to work. Additionally, we were selected as one of Canada's Top…
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Lead, Vendor Risk Management
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Key Account Executive
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Vice President, Quality & Chief Nursing and Allied Health Officer
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Senior Frontend Developer
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- Full-time
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Human Resources Specialist
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Postdoctoral Fellow
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Operating Model and Service Transition Lead, Contact Centre
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Business Development Specialist, full-time position
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Added 4 mins ago
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Senior Business Development Manager II, LoyaltyPlay
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- Full-time
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Added 4 mins ago
CP
Director, Credentialing Education
Chartered Professional Accountants of Canada
Toronto, ON · Montreal, QC · Vancouver, BC
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- Full-time
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Range Group - Job Postings

(Internal) Director, Integrated Marketing

Toronto, ON, Canada

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Job details

Posting language: English
Posted: Oct 6, 2026

Original job description

This is a hybrid role with the expectation of 2-3 days a week in office, located in Downtown Toronto.

The Opportunity

Kensington's Integrated Marketing team drives brand, content storytelling, community engagement and lead generation as a cohesive effort across all products. This role joins the team, turning the annual business and marketing goals into campaigns and sales enablement programs that deliver measurable business results, collaborate across marketing and Kensington's lines of business teams to ensure that we are collectively driving results across our marketing channels and introducing custom campaigns when needed.

You'll bring hands-on experience from luxury marketing, where the audience is discerning, the product is considered, and brand consistency matters at every touchpoint. This role is a true blend of strategy and execution, ideal for a thinker-doer who can both shape the direction of sales enablement campaigns and bring them to life.

What You'll Do

Campaign Planning & Lead Generation

Plan, build and execute customer-centric campaigns across Kensington Villas, Yachts, Expeditions Kensington Private Client and support launching new travel products for our affluent audience, against annual lead generation goals.

Establish KPIs and report against lead generation and engagement goals, using data-driven analytics to drive optimizations and pivots as a true business partner to the line of business teams.

Sales Enablement & Business Results

Build sales collateral and tools that support converting leads to travel bookings in an approach that is thoughtful and considerate for our customers and as efficient as possible.

Partner with sales teams to identify where marketing can remove friction and accelerate the path from lead to booking.

Content & Community

Partner with the creative and marketing owned channel teams to produce relevant and compelling content across social media, video, CRM, webinars and experiential, to drive community engagement, education and leads.

Cross-Team Collaboration

Work collaboratively with marketing operations, creative team, the marketing channel leads to ensure we drive the most effective business impact leveraging these always on programs and ensure we are true to the Kensington brand.

Partner with business stakeholders across Kensington’s products to ensure integrated plans reflect each product's priorities.

How Success Is Measured

Success is measured by your contribution to direct-to-site organic leads, lead-to-booking conversion and cost effectiveness, social and webinar engagement, alongside the measurable impact of your sales enablement work on bookings and revenue.

What You'll Bring

10 years in digital, CRM, webinars, social and experiential ideally in luxury or travel.
Direct experience building sales enablement tools or collateral that drove measurable business results.
A track record of managing campaigns against clear KPIs and adjusting course based on performance.
Comfort managing multiple campaigns and stakeholders at once, with strong attention to detail and brand.
Confident thinker and doer with an entrepreneurial and collaborative approach.
Experience in leveraging AI to streamline marketing efforts and build efficiency.
Comfort with performance data and reporting against clear KPIs.

We provide a competitive compensation package with a strong pay for performance rewards approach. Employees have the opportunity to participate in incentive programs and additional compensation tied to business and individual performance.

The actual compensation may vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training.

We are committed to providing employment accommodation in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act. If you require accommodation due to a disability at any stage of our hiring process, please advise us when completing your application.

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More about this job

Responsibilities

The Director of Integrated Marketing will lead the development and execution of customer-centric campaigns to drive brand engagement and lead generation across various travel products. They will also partner with sales teams to create effective enablement tools and collateral that accelerate the conversion of leads into bookings.

Requirements

Candidates must have at least 10 years of experience in digital, CRM, and experiential marketing, preferably within the luxury or travel sectors. A proven track record of managing campaigns against KPIs and strong collaboration skills are essential for this role.

Skills

Integrated marketing
Campaign planning
Lead generation
Sales enablement
Luxury marketing
CRM
Digital marketing
Social media
Webinars
Experiential marketing
Data analytics
Brand strategy
Content storytelling
Stakeholder management
AI marketing tools

Benefits

Incentive programs
Performance rewards

Visa sponsorship

Not detected in the job text

Keywords

Integrated Marketing
Luxury Travel
Lead Generation
Sales Enablement
Campaign Management
CRM
Digital Marketing
Social Media
Webinars
Experiential Marketing
Data Analytics
KPIs
Brand Consistency
AI
Marketing Operations
Content Strategy
Business Development
Customer Engagement
Marketing Automation
Performance Reporting

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