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Added 7 mins ago
OG
Senior Creative Director
Onni Group of Companies
Vancouver, BC
- Full-time
ONNI Group is hiring a Senior Creative Director in Vancouver to lead the creative vision and editorial direction for Onni, turning complex projects and portfolio stories into clear,…
Added 7 mins ago
SS
Director of Wellness
Sienna Senior Living
Belleville, ON
- Full-time
Reporting to the General Manager, the Director of Wellness will lead a clinical team to provide care support and services.
Added 22 mins ago
Director, Learning Advisory & iLEAD
Scotiabank
Toronto, ON
The Director, Learning Advisory & Leadership Development leads the enterprise learning and leadership development strategy to ensure learning solutions are aligned with business priorities…
Added 22 mins ago
Senior Director, Technology Risk Assessments
Scotiabank
Toronto, ON
Scotiabank is seeking a transformational senior leader to modernize how technology and cybersecurity risks are assessed across the Bank. Reporting to the Vice President, IT Governance &…
Added 22 mins ago
Preconstruction PM - ICI Projects
EBC Inc.
Mississauga, ON
…erecting these places using the tools at the cutting edge of technology and place the human being at the heart of its concerns by advocating an innovative collaborative…
Added 22 mins ago
SC
Account Manager - Graphics
Spicers Canada
Calgary, AB
- Full-time
We are currently looking for a Full-Time Account Manager - Graphics located in Calgary, Alberta, reporting to the Senior Director, Technology Solutions, Graphic Systems and Solutions.
Added 22 mins ago
AR
Director, Marketing
ARS Responds Canada
Toronto, ON · North York, ON
- $125,000 to $150,000 CAD / year
- Full-time
ARS Responds Canada is seeking an experienced Director, Marketing to lead the execution of the company’s national marketing priorities and strengthen the ARS brand across Canada.
Added 36 mins ago
SF
Acquisition Marketing Manager
SickKids Foundation
Toronto, ON
- Full-time
…sustainable fundraising, and disrupting the market through data and…
Added 36 mins ago
HR
Nurse Practitioner, Family Medical Teaching Unit
Humber River Health
Toronto, ON · Greater Toronto, ON
- Other
Hennick Humber Hospital is North America’s first fully digital hospital. Through robotics and advanced technology, patients benefit from less pain, fewer complications, and shorter hospital…
Added 36 mins ago
F
Nurse Practitioner Clinical Lead, HCP Onboarding & Clinical Education
Felix
Remote, Canada
- $108,000 to $120,000 CAD / year
- Contract
- Remote
…their own health and wellbeing. We’re passionate about building technology and beautiful customer experiences to make healthcare more accessible (and more enjoyable) for all…
Added 37 mins ago
JS
Technical Engineer
JFE Shoji Power Canada Inc.
Burlington, ON
- Full-time
Reporting to the Technical Director, the Technical Engineer is responsible for independently reviewing, validating, and approving technical outputs to ensure accuracy, manufacturability,…
Added 37 mins ago
PS
Director of External Reporting & Consolidation
Professional Staffing
Canada
- Full-time
Professional Staffing has been engaged to secure a Director of External Reporting & Consolidation on behalf of an established, multi-segment Canadian retail and consumer packaged goods…
Added 37 mins ago
H
Senior WMS Implementation Engineer
Hays
Canada
- $95 to $100 CAD / hour
- Contract
Reporting to the Director, Data Science, as a Senior Data Scientist a successful candidate will focus on supporting Canadian business units in accelerating the growth and application of…
Added 51 mins ago
Bilingual Wish Discovery Coordinator (12-month contract)/Coordonnateur.trice, exploration des rêves (contrat 12 mois)
Make-A-Wish Canada / Rêves d'enfants Canada
Montreal, QC
Added 51 mins ago
Bilingual Wish Discovery Coordinator (12-month contract)
Make-A-Wish Canada / Rêves d'enfants Canada
Montreal, QC
…join our team at Make-A-Wish Canada. Reporting to the regional Director, Mission, this position is responsible for conducting Wish Discoveries to capture each child's unique wish ideas,…
Added 51 mins ago
Director, Research Ethics & Infrastructure
University of Saskatchewan
Saskatoon, SK
The director, research infrastructure provides strategic leadership and operational oversight for research infrastructure across the university. This position leads the planning,…
Added 52 mins ago
HI
Payments BSA
HRbrain Inc.
Toronto, ON
- Full-time
Works with key stakeholders within all business functions to align technology solutions with business strategies.
Added 1 hour ago
LC
Senior Manager, Real Estate Finance
Loblaw Companies Limited
Brampton, ON
- Full-time
…(LRE) at one of Canada’s largest companies. Reporting to the Director, the Senior Manager will own all aspects of lease accounting, liaising with internal and external partners to ensure…
Added 1 hour ago
AO
Program Coordinator – FNCFS/JP SETTLEMENT - EUTC - Competition 2026-104
Assembly of Manitoba Chiefs
Winnipeg, MB
- Full-time
Under the direction of the Eagle Urban Transition Centre’s Director of Service Delivery, the Program Coordinator First Nation CFS/JP Settlement is responsible for supporting and…
Added 1 hour ago
SS
Recreation Aide- Permanent Casual- 8:00 to 16:00
Sienna Senior Living
Lake Country, BC
- Part-time
Reporting to an Director of Resident Programs, the Recreation Aide is a critical role within our communities as it impacts the lives of residents.
Added 1 hour ago
A
Plant Director
Agropur
Burnaby, BC
- Full-time
Agropur is looking for an experienced Plant Director to join our Burnaby team
Added 1 hour ago
R
Brand Director
Rates.ca
Toronto, ON
- Full-time
RATES.CA GROUP LTD. is one of Canada’s fastest-growing technology companies. We help Canadians make informed financial decisions through product comparisons, original content, and…
Added 1 hour ago
GP
Organizing Director
Green Party of Ontario
Toronto, ON
- Full-time
The Organizing Director guides the Organizing Team in developing, executing, and tracking department workplans that align with the Green Party of Ontario’s strategic goals. This role is…
Added 1 hour ago
GE
Afternoon Warehouse Manager - Distribution Centre
Gerrie Electric Wholesale Ltd.
Burlington, ON
- Internship
…The company also places a strong emphasis on innovation and technology, leveraging systems and data to drive efficiency, scalability, and continued growth within a multi-generational…
Added 1 hour ago
A
Director, Digital & Information Management
AtkinsRéalis
Mississauga, ON · Toronto, ON
- Full-time
Director, Digital & Information Management is a leadership role responsible for developing and implementing the digital strategy and information management framework for one of our major…

Rates.ca

Brand Director

Toronto, ON, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Dec 4, 2026
Posting language: English
Posted: Nov 4, 2026

Original job description

About Us

RATES.CA GROUP LTD. is one of Canada’s fastest-growing technology companies. We help Canadians make informed financial decisions through product comparisons, original content, and user-friendly financial tools. We partner with leading insurers, banks, credit unions, and brokers to give consumers more choice and access to better financial products.

About the Role

The Brand Director is a senior marketing leader responsible for building and evolving the brand identities of Rates.ca (RDC) and Rates Insurance Brokerage. You’ll make sure every customer interaction, from first impression to long-term retention, reflects a coherent, compelling, and trusted brand experience.

This role demands equal parts strategic vision, creative leadership, and executional discipline. You’ll lead a team of one and work closely with Growth Marketing, Editorial & PR, Digital Experience, and the brokerage business to deliver integrated, brand-led programs that drive measurable results.

What You’ll Do

Lead Our Largest Integrated Campaigns

Take ownership of our flagship brand initiatives, from crafting a compelling creative brief to guiding and working in partnership with our agency team
Work alongside our Growth Marketing lead to shape media plans, develop a cohesive plan across every channel, and bring teams from across the business together to launch on schedule.
Agree on how success will be measured before any campaign begins, and finish each one with a post mortem of what worked and what didn’t.

Shape Brand Strategy and Planning

Help build a brand strategy grounded in real consumer insight, paired with an integrated marketing calendar that supports the business plan across product verticals.
Assess brand placement opportunities and provide objective rational on which to pursue and which not.
Establish governance standards and champion brand integrity across all customer-facing properties ensuring visual identity, tone of voice, and positioning are applied consistently.
Track consumer trends and identify opportunities to build lasting brand love and growth.

Tie Brand Performance to Business Results

Manage the brand budget and take responsibility for the results it delivers
Monitor brand health through awareness, consideration, and trust, and flag risks and opportunities early.
Collaborate with Growth Marketing, Business Intelligence, and Finance on brand lift, incrementality, and media mix modelling, so brand investment rests on evidence.
Report regularly on brand KPIs to senior leadership, turning performance data into clear, actionable narratives.

Connect Teams Across the Business

Partner with Growth Marketing, Editorial & PR, Digital Experience, and the brokerage business as the go-to person who gives clear answers and moves things forward fast.
Bring clear, well-reasoned recommendations to leadership.

Lead Your Team

Lead, coach, and develop direct reports, setting clear goals, giving regular feedback, and supporting career growth.
Contribute to a high-trust, collaborative, and creatively ambitious marketing culture.

Our perks ...

You get your Birthday off.
This role requires three in-office days per week.
Full employer-paid benefits.
Wealthsimple RRSP Match
Annual holiday festivities, free lunches and so much more.
Helping you help others with our paid volunteer programs.
Employee satisfaction survey for you to voice your opinion on working at Rates.ca Group Ltd.
Free access to LinkedIn Learning.
Lounge and games room: ping-pong, pool, foosball and more.
The compensation package consists of a competitive salary, benefits and an incentive bonus.

Equal Opportunity

Rates.ca Group Ltd. and its subsidiaries are committed to being an Equal Opportunity Employer. We provide equal opportunity to all qualified individuals regardless of race, color, religion, age, gender, gender expression, national origin, veteran status, disability or any other legally protected categories such as sexual orientation. We believe that diversity, equity and inclusion are critical to our mission, creating a foundation for a creative workplace that leads to innovation and growth. We value diversity and strive to create an inclusive, accessible workplace where all individuals feel valued, respected, and heard.

We are committed to working with and providing accommodations to candidates and employees with physical or mental disabilities. If you require accommodation in order to search for a job opening or to complete any part of the application or hiring process, please send an email to work@rates.ca.

Apply About employer

More about this job

Responsibilities

Lead brand strategy and flagship integrated campaigns for Rates.ca and Rates Insurance Brokerage, ensuring consistent brand identity and coordinating execution across marketing, editorial, digital experience, and brokerage teams. Manage the brand budget and performance measurement, report actionable insights to senior leadership, and lead and develop the brand team.

Requirements

The role calls for a senior marketing leader with strategic vision, creative leadership, and strong executional discipline. The successful candidate should be able to lead campaigns and teams, collaborate across business functions, and connect brand investment and performance to measurable business results.

Skills

Brand Strategy
Integrated Campaign Management
Creative Brief Development
Media Planning
Marketing Calendar Planning
Consumer Insight
Brand Governance
Brand Identity Management
Budget Management
Brand Performance Measurement
Brand Health Tracking
Incrementality Analysis
Media Mix Modeling
Cross-Functional Collaboration
Team Leadership
Coaching and Development

Benefits

Paid Birthday Off
Employer-Paid Benefits
RRSP Match
Paid Volunteer Programs
Free Lunches
LinkedIn Learning Access
Incentive Bonus

Visa sponsorship

Not detected in the job text

Keywords

Brand Strategy
Brand Identity
Integrated Marketing
Flagship Campaigns
Creative Brief
Agency Partnership
Media Planning
Marketing Calendar
Consumer Insight
Brand Governance
Visual Identity
Tone of Voice
Brand Positioning
Brand Budget
Brand Health
Awareness
Consideration
Trust
Brand Lift
Incrementality
Media Mix Modeling
Brand KPIs
Growth Marketing
Editorial and PR
Digital Experience
Financial Services
Insurance Brokerage
Team Leadership

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