General Manager

Company Description Regency Auto Group is a multi-brand automotive dealer group operating five dealerships across the Cariboo region. The group represents Chrysler, Dodge, Jeep, Ram, Nissan, and Toyota, offering a broad range of new and pre-owned vehicles to diverse customers. With multiple locations, Regency Auto Group provides comprehensive sales, service, and parts support tailored to each brand. Team members benefit from working in a dynamic retail environment with opportunities to contribute to growth, customer satisfaction, and long-term community relationships.

Role Description The General Manager is a full-time, on-site leadership role based in Cariboo, BC, responsible for overseeing overall dealership operations and performance. This role manages sales, service, parts, and administrative functions to ensure profitability, customer satisfaction, and operational efficiency across the assigned store or stores. Day-to-day responsibilities include setting and monitoring performance targets, coaching department leaders, reviewing financial statements, and making data-driven decisions to improve results. The General Manager also leads staffing and talent development, ensures compliance with manufacturer and regulatory requirements, and maintains high standards of customer experience. Collaboration with ownership, brand partners, and local community stakeholders is essential to drive sustainable growth and protect the group’s reputation.

Qualifications

• Demonstrated leadership experience in automotive retail or a similar multi-department environment, with responsibility for P&L, staffing, and strategic planning.
• Strong skills in sales management, customer relationship management, and performance coaching, with a focus on meeting and exceeding targets.
• Proficiency in analyzing financial reports, budgets, and operational metrics, and using this data to guide decisions and improvements.
• Experience collaborating with OEMs or brand partners, including adherence to manufacturer standards, programs, and reporting requirements.
• Excellent communication, negotiation, and conflict-resolution skills, with the ability to build trust across teams and with customers.
• Comfort with dealership management systems and basic office technology, and openness to learning new tools and processes.
• Proven ability to lead change, implement process improvements, and foster a culture of accountability, integrity, and continuous learning.
• Post-secondary education in business, management, or a related field is an asset; equivalent industry experience will be considered.
• Valid driver’s license and eligibility to work on-site in Cariboo, BC.