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Added 10 mins ago
OV
Systems Administrator, Information Technology - Full Time - Markham Stouffville Hospital
Oak Valley Health
Markham, ON
- Full-time
Working with vendors and internal teams to design and build new solutions to meet our business requirements.
Added 25 mins ago
B
Manager, Wealth Reporting Analytics & Automation
BMO
Toronto, ON
- Full-time
…estimated value being delivered. Develops analytical and reporting solutions in close consultation with business stakeholders and functional partners, that are related to Wealth Analytics,…
Added 25 mins ago
TU
Director, Space Planning & Facilities Management
The University of British Columbia
Vancouver, BC
- $12,056.75 to $18,813.42 CAD / month
- Full-time
Resolves Academic Space disputes through negotiations and/or arbitration, developing innovative solutions and approaches to reconcile issues, ensuring that key partners’ relationships are…
Added 25 mins ago
NC
Account Manager - Plumbing
Noble Corporation
Concord, ON
- Full-time
Start a rewarding career at our Jane Plumbing Profit Centre as an Account Manager! We are in business to help our customers succeed!
Added 25 mins ago
D
Manager, Business Tax - Toronto
Deloitte
Toronto, ON
- Full-time
Work in a stimulating and very high-energy environment with like-minded people who are eminent in their respective technical fields.
Added 25 mins ago
D
Senior Manager, Business Tax - Toronto
Deloitte
Toronto, ON
- Full-time
Work in a stimulating and very high-energy environment with like-minded people who are eminent in their respective technical fields.
Added 25 mins ago
M
Advisor, Rapid Transit Analysis
Metrolinx
Canada
- Full-time
…18 months contract role to join their team. Reporting to the Manager, Rapid Transit Insights, the Advisor will carry out comprehensive technical analysis, undertake continuous improvement…
Added 55 mins ago
TH
Product Manager II, Advanced Analytics, Tim Hortons, Canada
Tim Hortons
Toronto, ON
- Full-time
This role requires a balance of strong business acumen, solid technical understanding in the domain of ML / AI and data engineering, strong project management skills, and clear…
Added 55 mins ago
AL
Manager
AGAT Laboratories
Calgary, AB
- Full-time
We are seeking a dynamic self-starter to join our team as a Manager for our on-site role in Calgary. The successful candidate will be responsible for overseeing office and laboratory…
Added 1 hour ago
A
CAD Designer
Arcadis
Markham, ON
- Full-time
…interested in tackling challenges and developing sustainable solutions for water and wastewater treatment, pumping station, infrastructure upgrades and expansion, asset management and…
Added 1 hour ago
H
Civil Engineer
HDR
Richmond Hill, ON · Toronto, ON
- Full-time
…multi-disciplinary project team to create high-quality design…
Added 2 hours ago
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Project Engineer
Worley
Vancouver, BC
- Full-time
…they meet today's needs and transition to more sustainable…
Added 2 hours ago
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ABB Discovery Program - Commercial Operations
ABB
Quebec, QC · Iberville, Quebec
- Full-time
…Installation Products provide customers with installation and safety solutions created for ease of installation and maintenance, and that are also designed for sustainability and high…
Added 2 hours ago
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(CAN) Manager, Learning and Development
Walmart
Mississauga, ON
- Full-time
…effectiveness, and partner with stakeholders to align learning solutions with business and operational…
Added 3 hours ago
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Senior Technical Specialist
BMO
Toronto, ON · SCC
- Full-time
Review technical solutions and ensure changes meet application, security, control, and operational requirements.
Added 3 hours ago
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Senior Software Engineer, Dentrix Ascend
Software of Excellence
Surrey, BC
- Full-time
Translate product and business requirements into practical, maintainable technical solutions
Added 3 hours ago
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Maintenance Manager
''
Coaldale, AB
- Full-time
McCain Foods (Canada) is seeking a Maintenance Manager to lead the maintenance function at our Coaldale, Alberta potato processing facility. This role is responsible for driving…
Added 3 hours ago
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Site Superintendent, Star Ready to Move Homes
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Winnipeg, MB
- Full-time
Reporting to the Branch Manager, as the Site Superintendent you will direct and oversee on-site construction activities for Ready to Move Homes. You also ensure construction follows…
Added 3 hours ago
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Design Technologist
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Toronto, ON
- Full-time
…services in the energy and utility sector. We develop innovative solutions for the global electricity and medical industries, helping empower a sustainable future. Trusted by clients…
Added 3 hours ago
MPD Technology - Automation Manager
Beyond Energy Services & Technology
Calgary, AB
…deployed to a consistent, safe and supportable standard. The manager leads the automation team and is the final technical authority on controls and electrical…
Added 3 hours ago
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Lead Field Service Technician
Honeywell
Hamilton, ON
- Full-time
Work with Service Manager to identify and prepare pricing to be utilized in proposals to Honeywell customers.
Added 4 hours ago
IW
Coordinator, Region Office Operations (12 Months Contract) - Mississauga, ON
IG Wealth Management
ON · Ontario, Canada
- Contract
Administrative Support: Offering additional administrative assistance to the Manager, Region Office Operations as needed.
Added 4 hours ago
CC
Data Engineer
Canadian Cancer Society
Ottawa, ON
- Full-time
Reporting to the Senior Manager, Data Engineering & Services, the Data Engineer is involved in designing, developing, maintaining and optimizing data platform services, meta-data driven…
Added 4 hours ago
WC
(CAN) Manager, Learning and Development
Walmart Canada
Mississauga, ON
- Full-time
…effectiveness, and partner with stakeholders to align learning solutions with business and operational…
Added 4 hours ago
IP
Sr Manager Project / Program
IDEMIA Public Security
Oakville, ON
- Full-time
The Senior Project/Program Manager leads complex customer projects and programs across the full contract and solution lifecycle. This role is the primary point of contact for assigned…

Reliable Corporation

Sales Representative

Burlington, ON, Canada

Full-time

Apply About employer

Applications open in a new tab.

Job details

Job type: Full-time
Apply by: Dec 4, 2026
Experience: Minimum 5 years of B2B sales experience; experience in consumer products, capital equipment, manufacturing, or multi-industry sales is an asset.
Posting language: English
Posted: Nov 4, 2026

Original job description

Company Overview

Founded in Toronto in 1955, Reliable is a proud, family-owned business built on a legacy of product innovation. Over the decades, we have earned a dedicated following among home enthusiasts, quilters, and fashion lovers who value exceptional quality. Our advanced sewing machines, steam cleaners, garment steamers, and irons feature proprietary technology designed to deliver unmatched reliability and performance. Engineered for excellence, our professional-grade steam cleaning products are trusted daily across both households and demanding commercial industries, including dental labs, jewelry stores, hospitals, and restaurants.

Summary

Reliable is seeking a motivated Sales Representative to grow new business and strengthen relationships with key accounts. Reporting to the Sales Manager, you will manage an assigned account portfolio while prospecting, qualifying leads, and converting opportunities across a diverse customer base.

This role combines cold calling, inbound lead follow-up, trade-show participation, consultative selling, and ongoing account management.

What You’ll Do

Make outbound cold calls and follow up consistently with prospective customers.
Respond to inbound inquiries from the web, phone, email, and in-person visits.
Research and qualify leads from referrals, marketing campaigns, trade shows, online sources, and business directories.
Build and maintain a pipeline of target accounts, with a focus on relationship development and new-business growth.
Understand customer needs and recommend appropriate Reliable products and solutions.
Prepare quotations, sales decks, and presentations as required.
Attend and represent Reliable at trade shows across North America.
Collaborate with internal teams, suppliers, and channel partners to support sales opportunities.
Track weekly, monthly, and quarterly sales activity, pipeline progress, and performance metrics.
Maintain accurate customer records in Zoho CRM, NetSuite ERP, Zendesk, Excel, and other business systems.
Close sales and support customers through the ordering and onboarding process.

What We’re Looking For

Minimum 5 years of B2B sales experience; experience in consumer products, capital equipment, manufacturing, or multi-industry sales is an asset.
Proven ability to cold call, qualify leads, manage a pipeline, and close sales.
Strong relationship-building and consultative selling skills.
Comfortable owning target accounts and taking responsibility for revenue growth.
Excellent verbal and written communication skills.
Highly organized, detail-oriented, and able to manage multiple accounts and follow-ups.
Self-motivated, resilient, and professional when handling rejection.
Strong computer skills, including Microsoft Office, G Suite, and CRM/ERP systems.
Experience with Zoho CRM and NetSuite is an asset.
Ability to quickly learn technical product details and explain them clearly.
French or Spanish language skills are assets.
Ability to work independently and as part of a team.

What Reliable Offers

Competitive base salary
Commission and bonus structure tied to performance.
Dental care and extended health benefits.
A stable, family-owned company with more than 70 years of experience
Broad sales exposure across more than 25 industries

Requirements

Ability to reliably commute to North York, ON before starting work.
English proficiency is required; French and/or Spanish are preferred.
Full-time, in-person availability Monday to Friday.

Benefits:

Dental care
On-site parking
Paid time off
Vision care

Education:

Bachelor's Degree (required)

Experience:

Sales: 2 years (required)

Work Location: In personRole Description This is a full-time, on-site Sales Representative role based in Burlington, ON. The Sales Representative will engage prospective and existing customers, present product features and benefits, and recommend solutions from Reliable’s sewing, fabric care, and steam cleaning lines. Responsibilities include managing a sales pipeline, qualifying leads, preparing quotes, and closing sales, as well as maintaining accurate records in CRM tools. The role involves collaborating with customer service and operations to ensure smooth order processing, timely delivery, and strong post-sale support. The Sales Representative will also participate in product training, trade shows, and outreach campaigns to grow brand presence and meet or exceed sales targets.

Qualifications

Proven sales skills, including prospecting, lead qualification, negotiation, and closing in a B2B or B2C environment.
Customer relationship management skills, such as maintaining accounts, handling inquiries, and providing consultative product guidance.
Communication and presentation skills, including clear verbal and written communication and confidence in product demos.
Basic business and technology skills, including familiarity with CRM software, online sales platforms, and standard office applications.
Ability to learn technical product details and explain benefits and use cases to diverse customers in commercial and consumer markets.
Strong organizational and time-management abilities to handle multiple accounts, follow-ups, and daily sales activities.
Self-motivated mindset with a focus on meeting targets, collaborating with colleagues, and contributing to a positive team culture.
High school diploma required; post-secondary education in business, marketing, or a related field is an asset.
Previous experience in retail, industrial equipment, or home/commercial products sales is considered an advantage.

Apply About employer

More about this job

Responsibilities

Prospect and qualify leads, manage target accounts and the sales pipeline, recommend Reliable products, prepare quotes and presentations, and close sales. Maintain accurate CRM and ERP records, support customers through ordering and onboarding, collaborate with internal teams, and represent the company at trade shows.

Requirements

The posting calls for at least five years of B2B sales experience, with demonstrated ability to cold call, qualify leads, manage a pipeline, build relationships, and close sales. Candidates should be organized, self-motivated, comfortable learning technical products, proficient with office and CRM/ERP tools, and have a bachelor's degree listed as required; high school education is also described as required in the role description.

Skills

B2B Sales
Cold Calling
Lead Qualification
Pipeline Management
Account Management
Consultative Selling
Negotiation
Closing Sales
Product Demonstrations
Quotation Preparation
Trade Show Participation
Sales Presentations
Microsoft Office
Zoho CRM
NetSuite ERP

Benefits

Dental Care
Extended Health Benefits
On-Site Parking
Paid Time Off
Vision Care
Commission
Performance Bonus

Visa sponsorship

Not detected in the job text

Keywords

B2B Sales
B2C Sales
Cold Calling
Lead Qualification
Sales Pipeline
Account Management
Consultative Selling
Negotiation
Sales Closing
CRM
Zoho CRM
NetSuite ERP
Zendesk
Microsoft Office
G Suite
Excel
Quotations
Sales Presentations
Product Demonstrations
Trade Shows
Manufacturing
Consumer Products
Capital Equipment
Sewing Machines
Fabric Care
Steam Cleaning
Order Processing
Customer Onboarding
Revenue Growth

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